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INDONESIA
Jurnal Multidisiplin Sahombu
Published by SEAN INSTITUTE
ISSN : -     EISSN : 28098587     DOI : -
Core Subject : Economy, Art, Social, Engineering,
Arts Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice
Jurnal Multidisiplin Sahombu is at the scope of the multidisciplinary intended is only limited to the following points, Economics Politics Public Business Civil society, Finance Culture Arts Law.
Arjuna Subject : Umum - Umum
Articles 659 Documents
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Ai-Powered E-Commerce: Elevating E-Service Quality Through Utilitarian And Hedonic With E-Satisfaction As The Bridge To E-Loyalty Yusrin, Nur Amalyna
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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Abstract

The advent of artificial intelligence (AI) has ushered in a new era in e-commerce, fundamentally transforming business operations and customer interactions. This study investigates the impact of AI on e-service quality, focusing on both utilitarian and hedonic dimensions, and examines the mediating role of e-satisfaction in fostering e-loyalty within the Indonesian e-commerce context. The primary research question addresses how AI-enhanced e-service quality influences e-satisfaction and, subsequently, e-loyalty. Despite the growing importance of AI in e-commerce, there has been limited research on its dual role in enhancing both functional and emotional aspects of e-service quality. This study employs a quantitative approach, utilizing Structural Equation Modeling (SEM) to analyze data collected through purposive sampling from consumers of major Indonesian e-commerce platforms. The findings reveal that AI significantly improves e-service quality by enhancing efficiency, reliability, and personalization, which in turn boosts customer satisfaction. Both utilitarian and hedonic improvements facilitated by AI contribute to higher levels of e-satisfaction, which strongly correlates with increased e-loyalty. Conclusively, this research highlights the pivotal role of AI in elevating e-commerce service quality, demonstrating that AI-driven enhancements in both functional and experiential aspects lead to greater customer satisfaction and loyalty. The implications for e-commerce businesses include the strategic use of AI to optimize customer experiences through personalized and efficient service delivery. As AI technologies continue to evolve, their potential to further enhance e-service quality and foster sustained customer loyalty presents significant opportunities for the future of e-commerce. This study provides valuable insights into the integration of AI in e-commerce, offering a roadmap for leveraging AI to achieve competitive advantage and customer retention.
The Influence Of Coaching And Mentoring On Employee Performance At KPKNL Jakarta II Setyawantika, Mokhamad Arif; Hamidah, Hamidah; Aminah, Hania; Arifin, Antoni Ludfi
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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Abstract

KPKNL Jakarta II, as a work unit under the Directorate General of State Assets (DJKN), plays a vital role in managing state assets. However, employees face challenges such as demands for professionalism, high workloads, and dynamic policy changes. These conditions require an effective human resource development strategy. Coaching and mentoring are commonly used approaches, where coaching focuses on short-term skill development, while mentoring supports long-term career development. This study aims to analyze the influence of coaching and mentoring on employee performance at KPKNL Jakarta II. A quantitative approach was employed, involving all employees as respondents (53 individuals) using a saturated sampling technique. Data were analyzed using the Partial Least Squares (PLS) method. The results of the study indicate that mentoring has a significant positive effect on employee performance, whereas coaching has a negative effect. These findings suggest that mentoring is more effective than coaching in improving employee performance, recommending the optimization of mentoring programs as a human resource development strategy at KPKNL Jakarta II.
Support Vector Machine Performance In Diabetes Data Classification With GridsearchCV Optimization Sparta, I Wayan Adi; Parianthana, Putu Eka
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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Diabetes is one of the most common chronic diseases and has the potential to cause serious complications if not detected early. This study evaluates the performance of the Support Vector Machine (SVM) algorithm in diabetes data classification using parameter optimization with GridSearchCV. The dataset used includes eight health features from Kaggle, which include factors such as glucose levels, blood pressure, and body mass index (BMI). After parameter optimization, the SVM model achieved 74% accuracy on the test data, with precision and recall performance varying between classes. This research highlights the importance of hyperparameter optimization in improving the accuracy and balance of health data classification. These results provide insight into the application of machine learning technologies to support early detection and medical decision-making.
Implementation Of Social Media Promotion Strategy And Product Innovation In Business Development Case Study At CV Iyog Sport Evi Fitrotun Najiah; Henny Mahmudah; Maharani Adinda F.P
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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The rapid advancement of digital technology has driven many companies to utilize social media as an effective promotional tool. CV Iyog Sport, a jersey printing convection company, also leverages social media platforms such as Instagram, Shopee, TikTok Shop, and YouTube to support their business development. This business has been well received by the Indonesian community and is widely recognized as a high-quality, modern, and leading garment company in service. This study aims to analyze the implementation of promotional strategies through social media and product innovation in the business development of CV Iyog Sport. The research method used is an in-depth case study, which includes the collection of primary and secondary data through interviews, observations, and analysis of company documents. The results of the research show that the implementation of promotional strategies using social media has successfully increased the visibility and sales of CV Iyog Sport's products. The product innovation efforts also received positive responses from consumers, which in turn fosters business growth. Overall, this study concludes that a combination of appropriate social media promotional strategies and product innovation can significantly contribute to the business development of CV Iyog Sport.
Hospital Services And Their Influence On Patient Satisfaction With Emotional Moderation Dhita Dhora Damayanti; Evi Fitrotun Najiah; Levia Inggrit Sayekti
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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Abstract

The topic related to satisfaction with a service is an issue that is still interesting to study. Service quality in the service industry is closely related to the process of forming individual satisfaction. Many phenomena occur, especially in health services in hospitals. Apart from the existing phenomena, it turns out that several studies related to the quality of hospital services that have been conducted previously still found inconsistent results (Kim, 2011; Chandra et al., 2018; Ratnawati, 2020). The inconsistent relationship that has occurred so far requires further explanation related to the causal factors. This inconsistent phenomenon and relationship certainly requires further explanation related to the causal factors. Therefore, the current study was conducted to explain this by conceptualizing emotions as a moderating variable. The research method used was a survey conducted on patients at several private hospitals in Lamongan. Data collection was carried out through a questionnaire on 300 respondents. Furthermore, the data will be analyzed with Partial least Square (PLS). Research results explain that quality measured service with HCSQ Model has significant influence to satisfaction patient. On the side other, variable emo moderator said weaken interaction connection between quality service with satisfaction However No significant.
Authority Of A Notary To Issue A Deed Udin Narsudin
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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In order to determine heirs to ensure legal certainty, a Notary is the only party authorized to issue birth certificates for all Indonesian citizens regardless of their ethnic origin. This is based on the UUJN (Notary Position Law) which stipulates that a notary has the authority to determine evidence in the form of general letters, including a statement of heirs. A Notary is appointed by law as the sole owner or institution that has the right to issue Notaries for all Indonesians, as referred to in Article 15 paragraph. (1) UUJN, based on the authority of a Notary to determine the actual deed. The authority of a Notary is a personal authority and its own function must have legal meaning, be binding, so that its function can run well and not conflict with the authority of other functions. The issuance of inheritance deeds by a notary to all Indonesian citizens without discrimination is in accordance with the principles of law and upholds the law on safety and equality before the law. Likewise, the right of a Notary to provide evidence as an heir or as a statement of heirs is protected by the UUJN, a step that is in line with the concept of development law.
Strengthening Competitiveness Strategy Of PT RAR In Facing Challenges Of Financial Literacy, Digital Transformation, And Competition In The General Insurance Industry In Indonesia Budhialon, Poltak Robert; Azhari, Ihsan; Johanes RMP, Timbo; Rakhman, Sitti
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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Abstract

This study analyzes the main challenges faced by PT RAR in the general insurance industry in Indonesia, namely low public financial literacy, suboptimal digital transformation, and intense market competition. Using a descriptive qualitative approach, the study employs Prospect Theory and Porter’s Five Forces to evaluate the company’s issues and strategies. The findings indicate that low financial literacy hinders market penetration, limited digital transformation reduces operational efficiency, and competition necessitates product differentiation. Recommendations include financial literacy campaigns, digital technology optimization, and product innovation based on local needs. These strategies are expected to enhance PT RAR's competitiveness and growth in the Indonesian insurance market.
The Influence Of Organizational Behavior And Job Satisfaction On Employee Performance At PT Bosowa Asuransi Fahri, Muhammad; Sari, Yulia Indah Permata; Teguh, Saeful Hadi; Rakhman, Sitti
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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This study aims to analyze the influence of organizational behavior and job satisfaction on employee performance at PT Bosowa Asuransi. Using a quantitative approach, data were collected through questionnaires distributed to 70 respondents. The data analysis techniques employed included multiple linear regression, t-tests, F-tests, and the coefficient of determination. The results revealed that organizational behavior and job satisfaction positively and significantly influence employee performance both partially and simultaneously. The coefficient of determination of 90.6% indicates that organizational behavior and job satisfaction collectively explain the variability in employee performance, while the remaining 9.4% is influenced by other factors not examined in this study. This study recommends strengthening organizational culture, improving employee welfare, and conducting regular evaluations to enhance overall employee performance
Analysis Of The Causes Of High Inpatient Claim Ratio At Intra Asia Insurance In 2024 Fresitinawati, Senintyas; Nurrahim, Eka Julianti; Setiawan, Muhammad Raja Nararya; Rakhman, Sitti
Jurnal Multidisiplin Sahombu Vol. 5 No. 01 (2025): Jurnal Multidisiplin Sahombu (2025)
Publisher : Sean Institute

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Abstract

PT. Intra Asia, located in South Jakarta, offers health insurance products such as outpatient, inpatient, dental care, glasses, and maternity coverage. Since its launch in 2017, the company has served 17 clients, including new and renewal accounts. Its market focuses on companies providing additional health protection for employees. In 2022, five client companies reported a claim ratio exceeding 120%, with inpatient claims averaging over 90% and surpassing outpatient claims in 2023. Data for December 2023 shows 5,234 outpatient claims and 2,503 inpatient claims. In 2024, 142 inpatient claims were reported, with 97 cases (5%) experiencing lost monitoring, contributing to extended hospital stays and higher costs. The issue stems from insufficient monitoring due to reliance on third-party administrators (TPAs). While the company adheres to its SOPs, including regular claim ratio reviews (every 3–6 months), gaps in monitoring at hospitals have led to inflated inpatient costs, emphasizing the need for stricter follow-ups.
Advocates As Law Enforcers: Duties And Functions Of Legal Powers In The Religious Court System Based On Law No. 18 Of 2003 Restu Annisa Ilma; Abdul Halim Nasution; Dwi Cahyani; Winda Pricilia; Fanny Azelita Humairah; Silvani Febrian; Ahsanul Rizki
Jurnal Multidisiplin Sahombu Vol. 5 No. 02 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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Abstract

Advocate in The laws in Indonesia, in particular according to Constitution Number 18 of 2003 concerning Advocate, is profession enforcer free, independent and responsible law answer in to uphold Law. Advocate own rights, obligations and responsibilities answer in accordance with rule applicable law. As profession that plays a role important in enforcement justice, advocate own not quite enough answer big in guard certainty law, especially in religious courts that often handle matters of a nature personal and religious. Research This use method law normative with approach analysis qualitative. Data obtained from regulation legislation, literature law, and studies relevant cases about role advocate in religious courts. Findings study This disclose that advocate own position important in protect rights client, provide defense fair law, and support smooth running of the religious court process in accordance with with principle justice and provisions applicable law. Advocate No only functioning as advisor law, but also as bodyguard integrity system religious courts with give contribution to justice substantial, especially in case related law family and legacy in context of Islam. Research this also suggests the need Updates regulation For increase role advocate in religious courts.

Page 19 of 66 | Total Record : 659

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