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Muhamad Sidik
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Jl.Pedurungan Kidul IV rt.03/01 No.62 Kel. Pedurungan Kidul/ Kec.Pedurungan Semarang 50192 , Semarang, Provinsi Jawa Tengah
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INDONESIA
Jurnal Ilmiah Ekonomi dan Manajemen
Published by CV Kampus Akademik Publising
ISSN : 30257972     EISSN : 30257859     DOI : https://doi.org/10.61722/jiem/
Core Subject : Education,
Other
JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun
Arjuna Subject : Umum - Umum
Articles 1,433 Documents
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PENGARUH KUALITAS PELAYANAN, PERSEPSI HARGA, DAN FASILITAS TERHADAP KEPUASAN KONSUMEN PADA D’COFFEE CUP PRAPEN SURABAYA Adelia Eka Putri; Sumiati Sumiati
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4068

Abstract

This research aims to test and analyze the influence of Service Quality, Price Perception and Facilities on Consumer Satisfaction. The population used in this research were all consumers at the D'coffee Cup Prapen cafe in Surabaya using a sampling technique, namely non-probability sampling, of 100 samples based on specified criteria. This research data was analyzed using multiple linear regression analysis and F Test using the SPSS Version 30 analysis tool. The method used in this research is a quantitative research method. This research involves collecting data through questionnaires distributed to respondents. This research design is based on the philosophy of positivism and aims to test the hypotheses that have been established. Samples were taken using the Lemeshow formula because the population was not known for certain. The research results show that 1) Service quality has a significant effect on consumer satisfaction, 2) Price perception has a significant effect on consumer satisfaction, 3) Facilities have a significant effect on consumer satisfaction, 4) Service quality, price perception and facilities together have a significant effect on consumer satisfaction. The overall research results provide implications for D'coffee Cup cafe owners to carry out evaluations or plans to maximize consumer satisfaction. High quality service, coupled with affordable prices and adequate facilities, will make consumers feel satisfied, comfortable, and able to enjoy products in a relaxed manner.
PEMBUATAN KATALOG PRODUK MENGGUNAKAN CANVA SEBAGAI MEDIA PROMOSI PADA UMKM CHARIESMA BATIK SEJAHTERA DI JOMBANG Wahyu Prihatno Reginata; Heru Utomo
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4069

Abstract

UMKM Chariesma Batik Sejahtera adalah usaha yang bergerak di bidang fashion yang terletak di Desa Karangwinongan Kec. Mojoagung, Kab Jombang Media promosi yang digunakan melalui Whatsapp & Facebook. Penelitian ini bertujuan untuk memberikan informasi secara lengkap mengenai produk-produk yang ditawarkan oleh UMKM Chariesma Batik Sejahtera dengan membuat Katalog Produk menggunakan aplikasi Canva. Penelitian ini menggunakan metode Action Research yang dilakukan dengan menyebarkan kuesiner kepada 1 owner, 2 ahli pemasaran, 2 ahli desain, 15 calon konsumen. Untuk mengukur efektivitas desain menggunakan metode EPIC (Empathy, Persuation, Impact, Communication). Hasil penelitian menunjukkan bahwa skor EPIC (Empathy, Persuation, Impact, Communication) Rate pada siklus II sebesar 4,5 dengan skor tertinggi terdapat pada 1 dimensi yakni, Persuasion. Hal itu dikarenakan desain Katalog Produk yang didesain dengan sangat menarik dan memberikan informasi yang lengkap terkait produk-produk yang ditawarkan.
Pengaruh self-efficacy dan kualitas sumber daya manusia terhadap kepuasan kerja pegawai kantor camat Langsa lama Sindy Yulia Rizki; Erni Junaida; Dhian Rosalina
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4077

Abstract

This study aims to determine the effect of self-efficacy and human resource quality on job satisfaction of employees at the Langsa Lama Subdistrict Office. The research population consists of 43 employees. The sample used in this study is a saturated sample, where the entire population is used as the sample. Data collection was carried out using a questionnaire with measurements based on a Likert scale, and the data was processed statistically using multiple linear regression analysis with the equation Y = 2.795 + 0.106X1 + 0.038X2. The results show that, simultaneously, self-efficacy and human resource quality have a positive and significant effect on job satisfaction of employees at the Langsa Lama Subdistrict Office.
Human Resource Management: (Studi Kasus Pembangunan Proyek Gowa Discovery Park) Retno Angraeni S; Irianti Irianti; Syarifuddin Syarifuddin
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 1 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i1.4080

Abstract

This research aims to find out how the agreement process occurred between PT Mira Megah Wisata, the Government, and the community in resolving conflicts of interest during the construction process of the Gowa Discovery Park project. This research used a qualitative with a case study approach, the interview process was carried out in an unstructured interview where the determination of informants was carried out by snowball sampling technique, the first selected informant directed the researcher to meet other people who had the potential to answer research questions. The results of the study were then processed using the triangulation technique of data reduction, presentation, and conclusion drawing. The results showed that the investors utilized a human resource management strategy where they recruited people who opposed the development to work in the GDP tourism arena, this process consisted of selection, performance assessment, rewards, and development. This human resource management proved to be a win-win solution where a balanced function of control and commitment was built where the community and investors became aligned in understanding each other's needs and desires.
Pengaruh Harga, Lokasi Dan Social Media Marketing Terhadap Keputusan Klien PT Esa Solusi Mandiri (Esaco) Pada Tahun 2024 Oktavio Mi’roj Rofik; Parwita Setya Wardhani; Sofyan Lazuardi
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4093

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh harga, lokasi dan pemasaran media sosial terhadap keputusan klien pada PT. Esa Solusi Mandiri (ESACO). Penelitian ini menggunakan metode kuantitatif dengan pendekatan analisis regresi linier berganda. Data dikumpulkan melalui kuesioner yang disebarkan kepada 44 responden. Hasil penelitian menunjukkan bahwa secara parsial harga memiliki pengaruh signifikan terhadap keputusan klien dengan nilai signifikansi sebesar 0,005, lokasi memiliki pengaruh signifikan terhadap keputusan klien dengan nilai signifikansi sebesar 0,038 dan pemasaran media sosial juga memiliki pengaruh signifikan dengan nilai signifikansi sebesar 0,000. Selanjutnya uji simultan menunjukkan bahwa ketiga variabel tersebut memiliki pengaruh yang signifikan terhadap keputusan klien, dengan nilai F sebesar 70,920 dan signifikansi sebesar 0,000. Kemudian koefisien determinasi (R²) sebesar 84,2% menunjukkan bahwa harga, lokasi dan pemasaran media sosial memiliki pengaruh terhadap keputusan pembelian. Hal ini menjelaskan bahwa harga, lokasi dan pemasaran media sosial pada PT Esa Solusi Mandiri sudah berjalan dengan baik, sehingga memberikan dampak yang positif.
Pengaruh Kompensasi, Disiplin Kerja, Dan Motivasi Kerja Terhadap Kinerja Pegawai PT. Pertamina Retail Linda Ratna Fitria Cahyani; Asmirin Noor; Emmywati Emmywati
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4094

Abstract

This research aims to find out whether compensation, motivation and work discipline influence employee performance at PT Pertamina Retail. This type of research is quantitative. The population studied in this research were all employees at PT Pertamina Retail. The number of samples in this study was 50 respondents. The sample collection technique in this research was carried out using saturated sampling. The data collection technique used in this research was a questionnaire distributed to all PT Pertamina Retail employees. The data analysis technique used in this research is multiple linear regression analysis using SPSS (Statistical Product and Services Solution) software version 29.0. The research results show that compensation, motivation and work discipline partially and simultaneously have a significant effect on employee performance at PT Pertamina Retail. The R Square value of the reward and punishment variables influencing employee performance is 35.5%.
PERAN MEDIA SOSIAL INSTAGRAM SEBAGAI MEDIA PROMOSI MAKANAN PENUTUP MANIS KEKINIAN DI SOLO RAYA: The Role of Social Media Instagram as a Promotional Medium for Modern Sweet Desserts in Solo Raya Supriyati, Rina Ashar; Budi Istiyanto
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4111

Abstract

This research aims to analyze the role of social media Instagram as a promotional tool in the trendy dessert industry in Solo Raya. Utilizing a qualitative research approach, this study involved five informants who are business actors in the dessert sector. The results indicate that Instagram serves as a primary platform that facilitates interaction between business actors and consumers while expanding audience reach. Several key factors identified include hobbies as the main motivation, consistency in content posting, relevance to current trends, and maintaining good relationships with Loyal Consumers. Additionally, the ease of access and interactive features of Instagram , such as stories and reels, contribute to the effectiveness of promotions. Therefore, this study concludes that Instagram functions not only as a promotional medium but also as a tool for building community and maintaining customer loyalty in the trendy dessert business in Solo Raya.
Pengaruh Kualitas Produk, Promosi Diskon, Dan Kemudahan Pembelian Terhadap Minat Pembelian Ulang Produk Kecantikan Ms Glow Di Kota Surabaya Ike Nur Fadlilah; Evi Thelia Sari; Leonard Adrie Manafe
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4125

Abstract

This research aims to analyze the influence of product quality, discount promotions, and ease of purchase on the repurchase intention of Ms Glow beauty products in Surabaya City. The research method used is a quantitative approach with purposive sampling technique. Data were collected through questionnaires distributed to Ms Glow consumers in Surabaya City who have made at least one purchase. The results show that product quality, discount promotions, and ease of purchase have a positive and significant effect on repurchase intention both partially and simultaneously. Based on the results of multiple linear regression analysis, it is known that the three independent variables together contribute 65.3% to the repurchase intention, while the remaining is influenced by other factors outside this study. This finding has implications for beauty business players, especially Ms. Glow, to improve product quality, optimize discount promotion strategies, and facilitate access to purchases to increase customer loyalty.
Pengaruh Kualitas Konten Pemasaran Di Tiktok Dan Tingkat Keterlibatan Terhadap Keputusan Pembelian Parfum Cruseka Della Amanda Safira Putri; Asmirin Noor; Parwita Setya Wardhani
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4129

Abstract

This research aims to analyze the influence of content quality and engagement level on consumer purchasing decisions for Cruseka perfume products through the TikTok platform. This study uses a quantitative method with data collection techniques through questionnaires distributed to 98 respondents online, specifically followers of the Cruseka perfume TikTok account based on certain criteria. The data is analyzed using multiple linear regression methods to determine the relationship between independent and dependent variables. The results show that content quality and engagement level have a simultaneous effect on purchasing decisions, which can significantly improve in this study. This explains that the content quality variable (X1) and the engagement level variable (X2) are functioning well, thus providing a positive impact.
ANALISIS SISTEM KESESUAIAN DALAM MENGOPTIMALISASIKAN PELAYANAN NASABAH PADA PEMBIAYAAN DI AREA CONSUMER FINANCING STAFF BSI JAKARTA KC FATMAWATI 2 Umdah Aulia Rohmah; Ulya Darojah
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4133

Abstract

This article aims to analyze customer service in financing in the Consumer Financing Staff (CFS) area of Bank Syariah Indonesia (BSI) KC Jakarta Fatmawati 2. An effective service system is needed to optimize customer experience in accesing financing products. This study examines the factors that contribute to satisfaction in customer service, including bussines analysis, staff performance evaluations, and customer satisfaction measurement. The results of the study indicate that BSI KC Jakarta Fatmawati 2 continues to strive to improve service quality and operational efficiency, especially innthe consumer financing sector, by optimizing the role of Consumer Financing Staff (CFS). Improving the competence of CFS employees, utilizing technology, and the role of Consumer Financing Staff. Improving technology, and implementing effective strategies in satisfying customer, and strengthening of Bank Syariah Indonesia (BSI) position in the market.

Page 83 of 144 | Total Record : 1433

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