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Andri Putra Kesmawan
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INDONESIA
Journal of Business Management
Published by Indonesian Journal Publisher
ISSN : -     EISSN : 30257689     DOI : 10.47134/jobm
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Business Management (JoBM) officially registered in the National Research and Innovation Agency, Directorate of Multimedia Repository and Scientific Publishing, ISSN INDONESIAN NATIONAL CENTER with ISSN Number 3025-7689 (online). This journal is published three times a year (April, August, and December) by Indonesian Journal Publisher. JoBM a scientific journal, blind peer-reviewed and open-access journal. JoBM is an academic journal organized with a focus and scope: General Management (Finance, Banking, Marketing, Human Resources, Operations, Strategic Management) and Entrepreneurship.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 74 Documents
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The Labor Force, Foreign Investment (FI), and Domestic Investment (DI) on Economic Growth in North Sumatra Province from 2011 to 2023 Rohani, Tohonan; Ujianto
Journal of Business Management Vol. 3 No. 2 (2025): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i2.176

Abstract

This research analyzes the influence of the Number of Workforce, Foreign Direct Investment (FDI), and Domestic Investment (DI) on the economic growth of North Sumatra Province during the period 2011–2023. Economic growth is measured using Gross Regional Domestic Product (GRDP) at constant prices. Secondary data from the Central Statistics Agency (BPS) and the Investment Coordinating Board (BKPM) are analyzed using multiple linear regression with natural logarithm transformation. The results indicate that, collectively, the three variables have a significant effect on economic growth. Partially, Domestic Investment (DI) has a positive and significant impact, whereas Foreign Direct Investment (FDI) and the Number of Workforce do not show significant effects. These findings emphasize the importance of domestic investors and highlight the need for improving workforce quality and more effective management of foreign investments. Further research is recommended to include additional variables such as infrastructure, government expenditure, or technology to provide a more comprehensive analysis
Purchase Decisions of Local Cosmetic Products among Generation Z: The Role of Brand Awareness, Brand Trust, and Brand Attitude Rachman, Eva Syariefah; Amarullah, Dudi; Astria, Nikita; Sakti, Aditya Sindu; Krois, Adysabzan T.
Journal of Business Management Vol. 3 No. 2 (2025): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i2.177

Abstract

The growth of the local cosmetics industry in Indonesia has shown significant growth in recent years, especially among Generation Z. This study aims to analyze the influence of brand awareness and brand trust on purchasing decisions for local cosmetic products, with brand attitude as a mediating variable. The research method uses a quantitative approach with an online survey of 164 Generation Z respondents who have purchased local cosmetics. Data analysis uses Structural Equation Modeling Partial Least Squares (SEM-PLS). The results show that brand awareness and brand trust have a significant positive effect on brand attitude. Brand attitude also has a significant effect on purchasing decisions. In addition, brand attitude is proven to mediate the influence of brand awareness and brand trust on purchasing decisions. These findings emphasize the importance of brand strengthening strategies to build positive consumer attitudes as a basis for forming purchasing decisions.
The Influence of Government Expenditure and Economic Growth on the Human Development Index in Timor-Leste (2008–2022) Marcal, Ivonia Auxiliadora Freitas; Sitohang, Arga Christian
Journal of Business Management Vol. 3 No. 2 (2025): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i2.178

Abstract

This study investigates the influence of Government Expenditure and Economic Growth on the Human Development Index (HDI) in Timor-Leste over the period 2008–2022. The analysis employs annual time-series data and utilizes a semi-log multiple linear regression model to accommodate differences in measurement scales among variables. Descriptive results reveal substantial fluctuations in Government Expenditure and Economic Growth driven by fiscal pressures, political instability, and external shocks such as the COVID-19 pandemic. In contrast, HDI demonstrates a gradual upward trend, reflecting the long-term nature of human development indicators. Empirical findings show that Government Expenditure and Economic Growth jointly exert a significant influence on HDI. However, partially, Government Expenditure displays a significant negative effect, suggesting inefficiencies in budget allocation or delayed policy impacts on social outcomes. Meanwhile, Economic Growth exhibits a negative but statistically insignificant effect, indicating that economic expansion, largely driven by the oil and gas sector, has not translated into meaningful improvements in human development. The model’s coefficient of determination (R² = 0.5545) indicates that 55.45% of the variation in HDI is explained by the included variables, while the remaining 44.55% is influenced by structural factors such as institutional capacity, public service quality, income distribution, and access to education and health services. Overall, the study underscores the importance of enhancing public expenditure effectiveness and promoting inclusive economic growth to strengthen human development outcomes in Timor-Leste.
Framework for Rural Development through an Modern Agribusiness System Based on Local Commodities: A Pilot Study in Suci Village, Jember Regency, East Java, Indonesia Widyatami, Linda Ekadewi; Wiyono, Luluk Cahyo; Widianta, Moh. Munih Dian; Lestari, Datik; Firmansyah, Akbar Maulana
Journal of Business Management Vol. 3 No. 2 (2025): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i2.183

Abstract

The development of agribusiness based on village level flagship commodities cannot be carried out in a partial or fragmented manner. It requires an integrated agribusiness system approach that encompasses the entire value chain from upstream to downstream. The objective of this study is to identify the potential of village flagship commodities within an integrated agribusiness system and to develop an Agribusiness Modernization System (AMS) through a case study conducted in Suci Village, Panti Subdistrict, Jember Regency, East Java. Agribusiness modernization has been shown to facilitate the introduction of appropriate technologies, enhance value-chain efficiency for agricultural products, and strengthen the capacities of farmers and local enterprises. Flagship commodities can be determined not merely by historical quantitative advantages but by competitive potential validated through four empirical domains: (1) biophysical contextuality verification, (2) sensory quality validation, (3) market valuation assessment, and (4) institutional readiness analysis. This study demonstrates that integrating the pillars of socio-economic governance with biophysical potential yields a comprehensive approach to rural development. The Place-Based Commodity Selection Framework provides a definitive answer to the fundamental question of commodity selection by moving beyond descriptive–historical methods toward a prescriptive–strategic paradigm. The four-domain analysis convincingly identifies coffee as the flagship commodity of Suci Village, with validation supported by convergent evidence on biophysical suitability, sensory quality potential, significant economic value opportunities, and institutional preparedness. Thus, this study makes a practical contribution to the development of sustainable and competitive rural agribusiness.
The Influence Of Price And Payment Method On Purchase Decisions At Sakinah Sukolilo Supermarket Surabaya Purnama, Sultan Karima Adytia; Arfani, Mochammad; Ayuningtiyas, Galuh Ajeng; Sarwani
Journal of Business Management Vol. 3 No. 2 (2025): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i2.188

Abstract

This study aims to analyze the influence of prices and payment methods on consumer purchase decisions at Sakinah Sukolilo Supermarket Surabaya. Changing shopping behaviors and the increasing use of digital payments encourage the need to evaluate both factors in the context of local retail. The study used a quantitative approach with a sample of 96 respondents obtained through the Cochran formula. Data were collected using a Likert scale questionnaire and analyzed through validity, reliability, classical assumptions, and multiple linear regression tests. The results of the study show that prices and payment methods have a positive and significant effect both partially and simultaneously on purchase decisions. An Adjusted R² value of 0.620 indicates that both variables explain 62% of the variation in purchasing decisions. Payment methods are the dominant variable with the highest beta coefficient value. These findings confirm that the ease and efficiency of digital payments and competitive pricing play an important role in increasing consumers' propensity to make purchases.
The Effect Of Stock Price Volatility, Stock Trading Volume And Market Capitalization On Stock Returns With The Moderation Of The Company's Reputation In Banking Sector Companies That Listed On The Indonesia Stock Exchange Ajmilia , Qori Fadla; Irawati, Nisrul; Syahyunan
Journal of Business Management Vol. 3 No. 3 (2026): April (In Progress)
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i3.179

Abstract

This study aims to analyze the influence of stock price volatility, trading volume, and market capitalization on stock returns in banking companies listed on the Indonesia Stock Exchange during the 2019–2023 period. In addition, this study also examines the role of company reputation as a moderation variable. The research sample was determined using the purposive sampling technique, so that 22 companies were obtained as a research sample. The analysis method used in this study is Moderate Regression Analysis (MRA). The results of the study show that stock price volatility has a positive and significant effect on stock returns, stock trading volume has a negative but insignificant effect on stock returns. In addition, market capitalization has a negative but not significant effect on stock returns. Other results show that the company's reputation moderates the effect of stock price volatility on stock returns negatively and significantly, then the company's reputation does not moderate the effect of stock trading volume on stock returns positively and significantly, and the company's reputation also does not moderate the effect of market capitalization on returns stocks negatively and significantly. These findings imply that the management of stock price volatility and the development of a company's reputation need to be considered strategically in order to increase stock returns, while trading volume and market capitalization require a more comprehensive analytical approach in investment decision-making in banking companies
Analysis of The Influence of Customer Experience and Brand Image on Repurchase Decision Through Customer Satisfaction as an Intervening Variable: A Study on Apple Products at Ibox Medan Siregar , Lamriama Valintina Chrystina; Fadli; Sembiring, Beby Karina Fawzeea
Journal of Business Management Vol. 3 No. 3 (2026): April (In Progress)
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i3.180

Abstract

This study aims to analyze the influence of Customer Experience and Brand Image on Repurchase Decision with Customer Satisfaction as a mediating variable among Apple product consumers at iBox Medan. The research employs an associative quantitative approach using a survey method. The population consists of Apple users in Medan City, with a total of 150 respondents selected through a purposive sampling technique. Data were collected through questionnaires and analyzed using the Partial Least Squares–Structural Equation Modeling (PLS-SEM) approach. The results reveal that both Customer Experience and Brand Image have a positive and significant direct effect on Customer Satisfaction and Repurchase Decision. Moreover, Customer Satisfaction also has a positive and significant impact on Repurchase Decision. The mediation test results indicate that Customer Satisfaction partially mediates the relationship between Customer Experience and Brand Image on Repurchase Decision. These findings suggest that a positive customer experience and a strong brand image enhance satisfaction and encourage consumers to repurchase Apple products.
The Influence of Instagram Social Media and User-Generated Content on Purchase Decision Through Brand Trust at Alligator Roastery Medan Sakinah, Dwi; Rini, Endang Sulistya; Absah, Yeni
Journal of Business Management Vol. 3 No. 3 (2026): April (In Progress)
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i3.184

Abstract

Indonesia ranks fourth globally in coffee production, yet faces challenges in domestic market penetration. This study examines how Instagram social media marketing and User-Generated Content (UGC) influence purchase decisions through brand trust at Alligator Roastery Medan, a specialty coffee business experiencing declining customer visits from 680 daily visitors in 2022 to 420 in 2024. Using quantitative methodology with PLS-SEM analysis on 161 respondents selected through purposive sampling, data were collected via structured questionnaires. Results indicate that Instagram positively influences brand trust (β=0.423, p=0.004) and purchase decisions (β=0.298, p=0.005). UGC significantly affects brand trust (β=0.428, p=0.004) but shows no significant direct effect on purchase decisions (β=0.194, p=0.097). Brand trust mediates both relationships significantly and demonstrates the strongest direct effect on purchase decisions (β=0.456, p=0.000), explaining 80.8% of variance in purchase decisions. Findings suggest that digital marketing strategies must prioritize building brand trust through consistent, authentic content and leveraging consumer-generated content to enhance credibility and drive purchase behavior in the specialty coffee market.
The Influence of Carbon Emission Disclosure, Corporate Social Responsibility, and Corporate Governance on Firm Value with Financial Flexibility as a Moderating Variable in the SRI-KEHATI Index Khairani , Dita Fatimah; Sadalia, Isfenti; Syahyunan
Journal of Business Management Vol. 3 No. 3 (2026): April (In Progress)
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i3.186

Abstract

This study aims to analyze the effect of carbon emission disclosure, corporate social responsibility, and corporate governance on company value in the SRI-KEHATI Index during the period 2019-2023. In addition, this study also examines financial flexibility as a moderating variable in the relationship between carbon emission coverage, corporate social responsibility, and corporate governance. The research sample was determined using a purposive sampling technique, resulting in 19 companies as research samples. The analytical method used in this study is Moderate Regression Analysis (MRA). The results show that carbon emission disclosure has a negative and insignificant effect on company value, corporate social responsibility has a positive and insignificant effect on company value, and corporate governance has a positive and insignificant effect on company value. In addition, financial flexibility moderates the effect of carbon emission disclosure on company value positively and significantly. Other results show that financial flexibility moderates the effect of carbon emitting disclosure on company value positively and significantly, and moderates the effect of corporate governance on company value positively but not significantly. These findings provide an important contribution to the literature on the factors determining firm value, particularly for companies included in the SRI-KEHATI Index. They also provide a basis for management in developing strategies for freezing and unfreezing financial statements to enhance firm value.
Analysis of GDP Per Capita, Population Density, and Number of Motor Vehicles on Environmental Quality in Indonesia Atikah, Nisrina; Ramli; Rahman, Arif
Journal of Business Management Vol. 3 No. 3 (2026): April (In Progress)
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i3.187

Abstract

Environmental quality is a critical issue faced by developing economies like Indonesia, which heavily rely on natural resource exploitation. This study analyzes the influence of GDP per capita, population density, and number of motor vehicles on environmental quality in Indonesia during 2012-2023. The research employs a descriptive quantitative approach using spatial panel data regression models. The Environmental Quality Index (ELI) serves as the dependent variable, while GDP per capita, population density, and number of motor vehicles constitute the independent variables. Secondary data were collected from the Central Statistics Agency (BPS) and the Ministry of Environment and Forestry. Results indicate that GDP per capita has a positive but insignificant effect on environmental quality (coefficient = 0.003737, p > 0.05). Population density exhibits a significant negative effect (coefficient = -0.073323, p < 0.05), and the number of motor vehicles shows a negative but insignificant effect (coefficient = -0.004381, p > 0.05). The Geographically Weighted Regression (GWR) analysis reveals spatial heterogeneity across provinces, with R-squared improving from 0.53 (global regression) to 0.81 (GWR model). These findings suggest that environmental quality determinants vary across regions, necessitating localized policy interventions for sustainable development.

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