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EMAS: Jurnal Ekonomi, Manajemen dan Bisnis
Published by Universitas Mahasaraswati
ISSN : -     EISSN : 27743020     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
EMAS merupakan jurnal ilmiah untuk ilmu ekonomi, manajemen dan bisnis yang diterbitkan oleh Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar E-ISSN : 2774 - 3020. Jurnal ini sebagai sarana publikasi hasil penelitian Dosen dan mahasiswa S1 dalam meningkatkan mutu penelitian perguruan tinggi. Jurnal ini memuat artikel yang belum pernah dipublikasi sebelumnya berupa artikel yang merupakan hasil penelitian. artikel berkaitan dengan Ilmu Manajemen dan Bisnis. Penerbitan jurnal ini dilakukan setiap bulannya selama setahun.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 943 Documents
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Driving Performance in Adventure Tourism: The Impact of Transformational Leadership, Organizational Climate, And Individual Characteristics in A Leading Bali Enterprise Monika, Ni Made Rika; Suardhika, I Nengah; Rihayana, I Gede
EMAS Vol. 7 No. 3 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i3.13804

Abstract

Royal Bali Adventure Bongkasa is a nature-based tourism service company that serves domestic and foreign tourists. The company is required to have qualified employees in order to provide optimal service. However, employee performance has not been optimal due to the influence of transformational leadership, organizational climate, and individual characteristics that have not been fully optimized. This study used a quantitative method with saturated sampling technique, where all 36 employees were sampled. Data collection was conducted through observation, interviews, documentation, and questionnaires. Data analysis used multiple linear regression with the help of the SPSS program. The results of this study indicate that (1) transformational leadership has a positive and significant effect on employee performance at Royal Bali Adventure Bongkasa, which means that if leadership is good, performance will also increase, (2) organizational climate has a positive and significant effect on employee performance at Royal Bali Adventure Bongkasa, which means that the better the organizational climate, the higher the employee performance, (3) individual characteristics have a positive and significant effect on employee performance at Royal Bali Adventure Bongkasa, which means that the better the individual characteristics of an employee, the higher the employee performance shown.
Examining The Role of Competence, Job Satisfaction, And Work Discipline in Enhancing Employee Performance at Kuta Puri Bungalows Villa & Resort Susanti, Ni Kadek Duwik; Utami, Ni Made Satya; Andika, Ary Wira
EMAS Vol. 7 No. 3 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i3.13814

Abstract

Human resources are a major factor in determining the success of an organization, so companies need to ensure that employee performance is optimized. Employee performance is influenced by several important factors, such as competence, job satisfaction, and work discipline. This study aims to analyze the influence of competence, job satisfaction, and work discipline on employee performance at Kuta Puri Bungalows Villa & Resort, which is motivated by the phenomenon of low competence standards, lack of employee satisfaction with career opportunities, and high absenteeism as an indicator of low work discipline. The population of this study was all 31 employees of Kuta Puri Bungalows Villa & Resort. The type of data used in this study is quantitative. The sample size was determined using saturated sampling technique with a sample size of 31 employees. The data analysis technique used is multiple linear regression which includes validity test, reliability test, classical assumption test, and t-test using SPSS program.
Exploring The Impact of Incentives, Work Flexibility, And Workplace Safety on Job Satisfaction: A Case Study of Shopeefood Drivers in Denpasar City Natasia, Natasia; Rismawan, Putu Agus Eka; Diputra, I Komang Suryadnya
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.13815

Abstract

In an era of competition in the digital service sector, drivers of application-based food delivery services must continuously improve their performance to maintain service quality and company competitiveness. One way to maintain and improve performance is to evaluate factors influencing driver job satisfaction so that human resource management can be carried out more optimally. This study aims to determine the effects of incentives, work flexibility, and work safety on the job satisfaction of ShopeeFood drivers in Denpasar City. A quantitative approach with a survey technique was used for the research method. The study sample consisted of all 70 ShopeeFood drivers in Denpasar City using a total sampling method. Research data were collected via questionnaires and analyzed using multiple linear regression. The results showed that incentives have a positive and significant effect on driver job satisfaction, indicating that fair and proportional incentives can increase satisfaction. Work flexibility also positively and significantly affects job satisfaction, suggesting that the freedom to manage work time provides drivers with comfort. Additionally, work safety positively and significantly affects driver job satisfaction. Therefore, implementing an appropriate incentive system, providing adequate work flexibility, and ensuring work safety guarantees can increase the job satisfaction of ShopeeFood drivers in Denpasar.
The Effects of Financial Literacy, Risk Perception, And Self-Control on Interest in Using The Shopee Paylater Fintech Service (A Study of Gen Z in Denpasar) Kartika, Anak Agung Istri Meinda; Gama, Agus Wahyudi Salasa; Astiti, Ni Putu Yeni
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.13995

Abstract

The growth of financial technology (fintech) in Indonesia, particularly in the Industry 4.0 era, has accelerated significantly. This development is driven by digital transformation and high levels of technology adoption, especially among the younger generation. A survey by Kredivo and the Katadata Insight Center (KIC) indicates that domestic PayLater users are predominantly millennials and Gen Z. Although PayLater users are dominated by millennials and Gen Z, when compared in terms of financial literacy, the data shows that Gen Z has the lowest financial literacy. Furthermore, while the use of fintech services like Shopee PayLater provides easier access to shopping, its use also carries potential risks. Additionally, aside from being influenced by financial literacy and risk perception, interest in using Shopee PayLater can also be influenced by self-control. The objective of this study is to test and determine the influence of financial literacy, risk perception, and self-control on interest in using the Shopee PayLater fintech service. This study was conducted in the city of Denpasar. The population in this study consists of Generation Z in Denpasar, totaling 226,450 people in 2024. The sample size was determined using the Slovin formula; based on the calculation using the Slovin formula, the sample size for this study was set at 100 respondents. Furthermore, the technique used for sample selection was purposive sampling. Data collection methods included observation, interviews, and questionnaires. The data analysis technique used was multiple linear regression. The results of the study indicate that financial literacy has a positive and significant effect on interest in using Shopee Paylater fintech among Generation Z in Denpasar; risk perception has a positive and significant effect on interest in using Shopee Paylater fintech among Generation Z in Denpasar; and self-control has a positive and significant effect on interest in using Shopee Paylater fintech among Generation Z in Denpasar.
The Effects of Digital Marketing, Price Perception, and Brand Image on Consumer Purchase Intention on Yuli Kebaya Bali Metiari, Ni Kadek Ayu Dwita; Mitariani, Ni Wayan Eka; Anggraini, Ni Putu Nita
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.13996

Abstract

This study aims to determine the influence of digital marketing, price perception, and brand image on consumer purchase intent toward Yuli Kebaya Bali. The increasingly fierce business competition in the traditional Balinese clothing sector, as well as fluctuations in consumer purchasing power affecting Yuli Kebaya Bali, make consumer purchase intent a critical factor in business sustainability. Therefore, an appropriate marketing strategy is needed to boost consumer purchase intent. This study employs a quantitative approach using a survey method. The population consists of all Yuli Kebaya Bali consumers. The sampling technique utilized accidental sampling, with a sample size of 105 respondents. Data were collected through the distribution of questionnaires and analyzed using multiple linear regression analysis. The results of the study indicate that digital marketing has a positive and significant effect on consumer purchasing interest in Yuli Kebaya Bali. Price perception has a positive and significant effect on consumer purchasing interest in Yuli Kebaya Bali. Brand image has a positive and significant effect on consumer purchasing interest in Yuli Kebaya Bali. Based on the results of the study, it can be concluded that digital marketing, price perception, and brand image play a crucial role in increasing consumer purchasing interest.
The Effect of Product Quality, Digital Marketing, and Brand Image on Purchase Decisions at Cubic Art Bali Saraswati, Anak Agung Putri; Kusuma, I Gusti Ngurah Agung Gede Eka Teja; Anggraini, Ni Putu Nita
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.13997

Abstract

This study aims to analyze the influence of product quality, digital marketing, and brand image on purchasing decisions at Cubic Art Bali. The phenomenon of increasing competition in the arts and crafts industry requires companies to strengthen product quality, digital marketing strategies, and brand image in order to enhance consumer purchasing decisions. The research design employed is quantitative research using an associative approach. The population in this study consists of Cubic Art Bali consumers, while the sample consists of 144 respondents obtained through a non-probability sampling technique, namely incidental sampling. Data collection was conducted by distributing questionnaires. The data analysis techniques used include Validity and Reliability Tests, Classical Assumption Tests, Multiple Linear Regression Analysis, as well as t-tests and F-tests. The results of the study indicate that: (1) product quality has a positive and significant influence on purchase decisions; (2) digital marketing has a positive and significant influence on purchase decisions; and (3) brand image has a positive and significant influence on purchase decisions. These findings suggest that the higher the product quality, the more effective the digital marketing strategy, and the more positive the brand image, the higher the purchase decisions of consumers at Cubic Art Bali.
The Effects of Work-Family Conflict, Self-Efficacy, and Workload on Employee Performance at PT. BPR Artha Bali Jaya (Head Office) Septiani, Anggi; Rihayana, I Gede; Permadi, I Komang Oka
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.13998

Abstract

This study aims to analyze the influence of work-family conflict, self-efficacy, and workload on employee performance at PT. BPR Artha Bali Jaya (Head Office). This is a quantitative study. The population in this study consists of all employees of PT. BPR Artha Bali Jaya (Head Office), totaling 40 people. The sampling technique used is the Saturated Sampling Technique, where the selection in this study utilizes the entire total population. The data analysis technique used in this study is Multiple Linear Regression Analysis. The results of the study indicate that work-family conflict has a negative and significant effect on employee performance at PT. BPR Artha Bali Jaya (Head Office). Self-efficacy has a positive and significant effect on employee performance at PT. BPR Artha Bali Jaya (Head Office). Workload has a negative and significant effect on employee performance at PT. BPR Artha Bali Jaya (Head Office).
The Effects of Organizational Climate, Organizational Commitment, and Competence on Employee Performance at Breeze Garment in Denpasar Dananjaya, I Kadek Dwi; Suardhika, I Nengah; Rihayana, I Gede
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.13999

Abstract

In the era of globalization, advances in science and technology have driven the rapid development of the global economy. These conditions require organizations to be able to improve human resource performance in order to remain competitive. This study aims to determine and analyze the influence of organizational climate, organizational commitment, and competence on employee performance at Breeze Garment in Denpasar. The sample size for this study consisted of 30 employees selected using a saturation sampling technique. Research data were collected via a questionnaire using a Likert scale and analyzed using the Statistical Program for Social Sciences (SPSS). The results indicate that organizational climate has a positive and significant effect on employee performance at Breeze Garment in Denpasar. Furthermore, organizational commitment and competence were also found to have a positive and significant effect on employee performance. Based on these findings, future researchers are advised to include additional variables that may influence employee performance and to expand the sample size, thereby yielding more comprehensive and accurate findings in the future.
An Analysis of The Effects of Income, Financial Attitudes, and Financial Literacy on The Financial Well-Being of The Community in Dangin Puri Kelod Village, East Denpasar District Benu, Stefany Tesalonika; Gama, Agus Wahyudi Salasa; Gunadi, I Gusti Ngurah Bagus
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.14000

Abstract

This study aims to analyze the influence of income, financial attitudes, and financial literacy on the financial well-being of the community in Dangin Puri Klod Village. Financial well-being issues persist in this area, as evidenced by low savings capacity, lack of emergency funds, consumptive behavior, and limited understanding of personal financial management. This study employs a quantitative approach using a survey method involving 170 respondents, and the data were analyzed using multiple linear regression via SPSS. The independent variables include income (X1), financial attitudes (X2), and financial literacy (X3), while the dependent variable is financial well-being (Y). The results indicate that income, financial attitudes, and financial literacy have a positive and significant impact on the financial well-being of the community. These findings confirm that the ability to manage income, cultivate appropriate financial attitudes, and improve financial literacy are crucial factors in achieving better financial well-being. This study is expected to contribute to the development of financial behavior research and serve as a reference for village governments, financial institutions, and the community in designing strategies to improve financial well-being through more effective financial education and planning.
The Effect of Work-Life Balance and Work Engagement on Turnover Intention at The Tirta Sanjiwani Regional Public Water Utility (PDAM) in Gianyar Regency Wiracahyani, Made Febri; Astiti, Ni Putu Yeni; Adhika, I Nyoman Resa
EMAS Vol. 7 No. 4 (2026): EMAS
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/emas.v7i4.14001

Abstract

Every organization naturally wants to have high-quality human resources (HR). The role of HR extends beyond administrative tasks such as recruitment and employee administration; it also encompasses the development, retention, and management of human potential within the organization. The large number of employees in an organization undoubtedly requires effective management to ensure they remain a cohesive unit. However, it cannot be denied that in today’s era, human nature—which is inherently self-centered, seeks personal security, and strives for the best for oneself—leads to the phenomenon of turnover intention. The purpose of this study is to examine the influence of work-life balance and work engagement on turnover intention, as well as the influence of work engagement on work-life balance. The sample in this study consisted of 56 non-permanent employees at the Regional Public Water Supply Company (PDAM) Tirta Sanjiwani in Gianyar Regency. The research sample was selected using a saturated sampling method. The data analysis technique employed was regression analysis. The results of the study indicate that work-life balance has a negative and significant effect on turnover intention, work-life balance has a positive and significant effect on work engagement, and work engagement has a negative and significant effect on turnover intention.

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