cover
Contact Name
I Gusti Ketut Indra Pranata Darma
Contact Email
prabawa@uhnsugriwa.ac.id
Phone
+6285640995697
Journal Mail Official
prabawa@uhnsugriwa.ac.id
Editorial Address
Jl. Kenyeri No. 57 Denpasar
Location
Kota denpasar,
Bali
INDONESIA
RIDE
ISSN : -     EISSN : 29886120     DOI : https://doi.org/10.25078/ride.v2i1.3566
The relevance between cultural tourism and religion is and advantage in opportunities as well as challenges in preparing a new era of tourism planning. For this reason, the results of research, thoughts, ideas in the filed of cultural tourism and religious are very much needed in an effort to sustain tourism which has implications for the development of tourism science as well as for the welfare of the community as well more stable culture that it imbued with the essence of religious values.
Articles 34 Documents
TOURIST MOTIVATION TO VISIT THE PANCORAN SOLAS TOURISM DESTINATION AT PURA TAMAN MUMBUL, SANGEH TRADITIONAL VILLAGE, ABIANSEMAL DISTRICT, BADUNG REGENCY Ni Putu Ayu Wikantini; Ida Ayu Tary Puspa; Heny Perbowosari
Ride: Journal of Cultural Tourism and Religious Studies Vol. 2 No. 2 (2024): Vol 2 No 2
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v2i2.3788

Abstract

The research results obtained state that the motivation of tourists visiting the Pancoran Solas Destination can be explained in terms of tourist characteristics which include socio-demographic and geographical characteristics. And the motivation of tourists to visit includes tourists' perceptions. In tourism development, all activities and businesses must be coordinated to attract tourists, especially by providing all the infrastructure, goods and services and facilities needed for tourist needs. The tourism development component consists of 6A. The implications of tourist visits include the Tri Hita Karana concept
MARKETING STRATEGY OF TAMAN ANYAR TOURIST ATTRACTION AS A CULTURAL EDUCATIONAL TOURISM IN PENARUNGAN TOURISM VILLAGE, MENGWI DISTRICT, BADUNG REGENCY Anak Agung Any Sutraningrum; I Made Arsa Wiguna; I Gede Sedana Suci
Ride: Journal of Cultural Tourism and Religious Studies Vol. 2 No. 2 (2024): Vol 2 No 2
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v2i2.3838

Abstract

Penarungan Village offers several tourism potentials to visitors, including the Lazy River, Jogging Track, Beji Paluh Park, and Taman Anyar. The Taman Anyar Tourist Attraction has become one of the popular destinations for tourists visiting Penarungan Tourism Village, which positively impacts the local economy. The planning and marketing of the tourist attraction provide opportunities for the community to gain hope and expectations from the development of Taman Anyar Tourist Attraction in Penarungan Tourism Village, Mengwi District, Badung Regency. The problem in this research is: What is the marketing strategy for Taman Anyar Tourist Attraction as a cultural educational tourism in Penarungan Tourism Village, Mengwi District, Badung Regency? This research uses a qualitative descriptive analysis method with a phenomenological approach. The results obtained are as follows: The marketing strategy for Taman Anyar Tourist Attraction as cultural educational tourism adopts the Pentahelix model by collaborating with (1) academics, communities, the government, and media by developing flagship cultural tourism, (2) businesses, communities, and the government by developing tourism infrastructure and facilities such as accommodation and parking areas, (3) businesses, communities, and media by promoting through influencer marketing.
STRATEGY FOR STRENGTHENING LOCAL CULTURE IN THE DEVELOPMENT OF WELLNESS TOURISM AT THE YOGA BARN, UBUD Sutra Dewi, Luh Kartika; Relin D.E; I Wayan Wiwin
Ride: Journal of Cultural Tourism and Religious Studies Vol. 2 No. 2 (2024): Vol 2 No 2
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v2i2.3844

Abstract

Wellness tourism creates opportunities for health businesses and other businesses related to body, mental and soul health. Wellness tourism is part of illness prevention tourism which focuses on providing health and health services. Achieving wellness tourism strategies in development such as mental, spiritual, emotional, environmental, social and physical health. This research examines three problems, such as: 1) the vision - mission in developing wellness tourism in The Yoga Barn, Ubud, 2) application of local culture in developing wellness tourism in The Yoga Barn, Ubud, 3) strategies for strengthening local culture in developing wellness tourism in The Yoga Barn, Ubud. This problem will be dissected using Phenomenological Theory, which is a science oriented towards getting an explanation of visible reality. This research is a qualitative descriptive study with a wellness tourism concept. The research method in this research is located at The Yoga Barn, Ubud. The type and approach of this research is descriptive qualitative, sampling was carried out using purposive sampling including. The types of data in this research include qualitative data supported by interviews and quantitative data in the form of demographic data, while the data sources in this research include primary data through interviews and secondary data in the form of data on wellness tourism activities at The Yoga Barn, Ubud. Then, is the research instrument which includes interview guides, stationery and cellphones. Data collection techniques in this research include observation, interviews, literature study and document study. The determination and sampling technique uses accidental sampling technique. The data analysis techniques used include data reduction, data presentation and drawing conclusions and using STP (Segmenting, Targeting, Positioning) analysis. The research results obtained state that The Yoga Barn's vision is to shape the growth of The Yoga Barn, become a positive global influence, help find the desire for happiness, while its mission is to practice art and become a facilitator in non-medical healing. The application of local culture in developing wellness tourism is still using traditional healing techniques and the existing facilities and infrastructure are still based on local wisdom. The strategy to strengthen local culture is to develop identity, understand cultural philosophy and consistently apply local culture
REVIEW OF THE IMPLEMENTATION OF TRI HITA KARANA-BASED SUSTAINABLE TOURISM IN MONKEY FOREST, PADANGTEGAL VILLAGE, UBUD DISTRICT, GIANYAR REGENCY Ni Putu Nita Purwasih; Ni Nyoman Perni; I Made Gede Anadhi
Ride: Journal of Cultural Tourism and Religious Studies Vol. 2 No. 2 (2024): Vol 2 No 2
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v2i2.3860

Abstract

Pariwisata is a type of activity that quietly enlightens and educates the public, hence offering various benefits to the local community. The crucial role of pariwisata in the development of economies across many nations has not been overlooked. Due to this, Bali is expected to be able to launch the pariwisata's potential in an ideal manner. Furthermore, as a precursor to the aforementioned pariwisata development, it was included in Undang Undang No. 10 of 2009. The Fifth Amendment on the 2020 Standard Penyelenggaraan Kepariwisataan Bali. Through the implementation of the Tri Hita Karana concept, which is a Hindu religious warisan in Monkey Forest Desa Padangtegal Kecamatan Ubud, Kabupaten Gianyar, a unique and respectful environment will be created for each visitor to the area. This study identifies three problems: 1) the implementation of the pariwisata's kelanjutan program at Monkey Forest Desa Padangtegal Kecamatan Ubud, 2) the implementation of the pariwisata's kelanjutan program at Monkey Forest Desa Padangtegal Kecamatan Ubud, and 3) the implications of the review of the implementation of the pariwisata's kelanjutan program based on Tri Hita Karana in Monkey Forest Desa Padangtegal Kecamatan Ubud. The three problems above are explained using two theories: 1) The Pariwisata Growth Theory and 2) The Pariwisata Fallacy Theory. This study employs a deskriptif kualitatif approach by utilizing the bidding process of education and religious organizations. The research results obtained state that the implementation of sustainable tourism in the Monkey Forest, Padangtegal Village, Ubud District, Gianyar Regency, includes Ecological Sustainability, Cultural Sustainability and Economic Sustainability. Application of Tri Hita Karana in Sustainable Tourism in Monkey Forest, Padangtegal Village, Ubud District, Gianyar Regency, including Parahyangan, Pawongan, and Pabelasan. The implications of the Review of the Implementation of Sustainable Tourism Based on Tri Hita Karana in Monkey Forest, Padangtegal Village, Ubud District, include 1) Environmental Balance, 2) Welfare and Role of Local Communities, 3) Cultural Harmony, 4) Respect for Spirituality, 5) Partnership between Parties which are involved.
MANAGEMENT OF PANGSAN TOURISM VILLAGE AS A TOURISM DESTINATION BASED ON TRI HITA KARANA Ni Ketut Suardani
Ride: Journal of Cultural Tourism and Religious Studies Vol. 3 No. 1 (2025): Vol 3 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v3i1.3786

Abstract

A tourist village is an area consisting of local communities who interact in tourism management, with the aim of increasing the community's role in increasing tourism potential in each village area. Pangsan Tourism Village is one of the promising tourist destinations in North Badung, but it needs better and more effective management. This research examines the potential of Pangsan Tourism Village as a Tri Hita Karana-based tourist destination, its management efforts, and the obstacles that still exist. This research uses qualitative research methods with descriptive analysis techniques. The research results show that Pangsan Tourism Village has a variety of natural, cultural and artificial potential. Pangsan Tourism Village management efforts have been quite good in providing facilities and access, but deficiencies are still found in supporting facilities and additional services. The obstacles found were less than optimal planning and design of tourism packages, low community involvement, and a lack of understanding of the Pangsan Tourism Village management. Therefore, Pangsan Tourism Village needs to improve supporting facilities, partner with travel agents, and provide further assistance to optimize management.
ANALYSIS OF THE PENTAHELIX MODEL AND ITS IMPLICATIONS IN THE DEVELOPMENT OF SUSTAINABLE TOURISM IN GOA GIRI PUTRI TEMPLE, NUSA PENIDA Ni Putu Sri Sujeni Setiawati; Ni Made Dwipayanti
Ride: Journal of Cultural Tourism and Religious Studies Vol. 3 No. 1 (2025): Vol 3 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v3i1.4241

Abstract

This research aims to identify and analyze key actors in the implementation of sustainable tourism at Goa Giri Putri Temple, Nusa Penida. As a religious tourism destination that continues to grow, Goa Giri Putri Temple faces challenges in maintaining a balance between tourist needs and preserving culture and the environment. A qualitative approach was used in this research, with data collection through in-depth interviews and observation. Several key actors involved in managing sustainable tourism in this area include local governments, temple managers, local communities and tourism industry players. The research results show that the role of local governments is very important in establishing regulations and building environmentally friendly infrastructure. Temple managers play a role in maintaining spiritual and cultural values, so that tourists can understand the importance of preserving local culture. Local communities play a role in supporting the tourism economy while protecting the environment, while tourism industry players assist in destination promotion and services to tourists by paying attention to sustainable practices. Strong collaboration and coordination between these actors is the main key in achieving sustainable tourism. This research concludes that a collaborative approach between the government, managers, community and tourism industry players is a determining factor in maintaining the sustainability of tourism at Goa Giri Putri Temple. It is hoped that this study can become a reference in developing sustainable tourism policies and practices in similar tourist destinations.
MARKETING COMMUNICATIONS FOR WEAVING AS A COMMUNITY-BASED CULTURAL TOURISM DESTINATION (CASE STUDY OF THE SARI BHAKTI WEAVING GROUP BANJAR PESALAKAN, PEJENG KANGIN VILLAGE) Made Ika Kusuma Dewi; Anggara Putu Dharma Putra
Ride: Journal of Cultural Tourism and Religious Studies Vol. 3 No. 1 (2025): Vol 3 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v3i1.4666

Abstract

Marketing communications for Cagcag weaving, Banjar Pesalakan, can develop into a community-based cultural tourism village. To keep cagcag weaving relevant in the global tourism market, an effective marketing communication strategy is needed. A local community-based approach is the key to creating an authentic and sustainable strategy. This article will discuss how marketing communications for cagcag weaving based on the local community of Pesalakan Banjar Pejeng Kangin Village can strengthen product identity and improve the economic welfare of local communities based on cultural tourism villages. Local community-based cagcag weaving marketing communication is an approach that utilizes the knowledge, skills and uniqueness of local communities to market cagcag weaving products. This approach aims to highlight the authenticity and cultural richness contained in cagcag woven products, especially the gegambir motif, while providing direct economic and tourism benefits to craftsmen and tourists. Cagcag weaving in Banjar Pesalakan, Pejeng Kangin village is a Bhakti sari weaving group. Cagcag weaving in Banjar Pesalakan has characteristics that are different from weaving in general, namely gegambir weaving. Gegambir weaving is a traditional weaving typical of the people of Banjar Pesalakan and can only be found and produced by the Sari Bhakti weaving group originating from Banjar Pesalakan. Gegambir weaving has a cloth width of approximately 20 to 45 cm (maximum 60 cm) and a cloth length of 2 meters. Generally, gegambir weaving is only used as a means of complementing ceremonial clothing, such as being used as a shawl, udeng, and gegambir woven cloth is also used for religious activities, teeth cutting ceremonies or often called mepandes, along with the development of fashion, the development of globalization of tourism and market demand for gegambir weaving which has now changed its function to interior designs such as tablecloths, wall hangings and room decorations as desired. This research is a qualitative perspective. In this qualitative approach, the emphasis is on the depth (quality) of data, not the amount (quantity) of data. The method used is the observation method, case study method and literature method, where in this observation method the researcher directly observes the object under study, namely the cagcag weaving of the Bhakti sari weaving group found in Banjar Pesalakan, Pejeng Kangin village.
DIGITALIZATION OF RELIGIOUS RITUALS IN BALI'S CULTURAL TOURISM: A STUDY ON LIVE STREAMING OF TRADITIONAL CEREMONIES AND ITS IMPACT ON RELIGIOUS AUTHORITY Sanjaya, I Gede Wahyu; Agung, I Gusti Ngurah Pertu; Anggara Putu Dharma Putra
Ride: Journal of Cultural Tourism and Religious Studies Vol. 3 No. 1 (2025): Vol 3 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/ride.v3i1.4693

Abstract

Digitalization has transformed various aspects of life, including religious practices in the context of cultural tourism in Bali. This research explores the phenomenon of using online media in carrying out traditional Balinese Hindu ceremonial processions, as part of cultural tourism and its impact on religious authorities. Using a qualitative approach, this research analyzes how digitalization enables global access to sacred rituals and how these changes influence the perceptions of local communities, tourists and religious leaders. The findings reveal that the use of technology, especially online media, can increase the visibility of Balinese culture internationally, but also raises challenges related to the commodification of rituals and shifts in religious authority. Apart from that, there is starting to be a debate about the legality of online processions, this needs to be of special concern to policy-making authorities, especially in Hinduism. Several policy proposals were presented in this research. It is hoped that this study will be able to contribute to the discourse on the role of technology in the transformation of religious practices and cultural tourism, which has implications for cultural preservation policies and spirituality-based tourism management.
THE REPRESENTATION OF MERU IN BALI’S TOURISM VISUAL BRANDING: SYMBOLISM, IDENTITY, AND COMMODIFICATION Sindu Putra, Ida Bagus Komang; Adi Sakara, I Putu; Anadhi, I Made Gede; Suryawan, I Gede
Ride: Journal of Cultural Tourism and Religious Studies Vol. 3 No. 2 (2025): Vol 3 No 2
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Meru is a dominant visual element in tourism branding, particularly in culturally based destinations such as Bali. This study aims to analyze how the form of Meru is represented in tourism visual branding and how this symbol contributes to shaping the identity of tourism destinations. Using a qualitative research approach that integrates visual analysis and semiotic studies, this research explores the symbolic meaning of Meru across various tourism promotional materials, including posters, brochures, social media, and official websites. Additionally, the study examines the commodification of spirituality, specifically how the use of Meru in Bali’s tourism branding can lead to the reduction of its religious significance, transforming it into a mere commercial icon. The findings indicate that Meru in tourism branding not only represents architectural beauty and cultural exoticism but also constructs a spiritual image that appeals to global tourists. However, the exploitation of this cultural symbol generates ambiguity among local communities, who perceive that the use of Meru in tourism promotion may shift its sacred value into a mere commercial attraction. Therefore, a balanced branding strategy is necessary to uphold cultural values while maintaining tourism appeal.
MANAGEMENT OF PANGLUKATAN BEJI SELATI AS A SPIRITUAL TOURISM ATTRACTION IN BUNUTIN TRADITIONAL VILLAGE, BANGLI DISTRICT I Komang Wartamana; I Ketut Arta Widana; I Nengah Alit Nuriawan; Ida Ayu Tary Puspa; I Putu Suyasa Ariputra
Ride: Journal of Cultural Tourism and Religious Studies Vol. 3 No. 2 (2025): Vol 3 No 2
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Panglukatan Beji Selati is one of the spiritual tourism attractions located in Bunutin Traditional Village, Bangli District, Bangli Regency. This place is known as a melukat and metamba location that has spiritual value and traditional medicine through the use of red soil. Its existence offers tranquility and spiritual experience in a sacred natural atmosphere. However, the management of this tourist attraction is still not optimal in terms of facilities, promotion, and management participation. The purpose of this study was to determine the potential of Panglukatan Beji Selati and its management and implications as a spiritual tourism attraction. This study uses a qualitative descriptive analysis method with the theory of 6A tourism components, tourism management theory, and tourism impact theory. Data were obtained through observation, interviews, literature studies, and documentation. The results of the study indicate that Panglukatan Beji Selati has the potential as a spiritual tourism attraction that includes attractions, activities, accessibility, facilities, additional services, and tour packages. Management is carried out independently by the Banjar Adat Selati community, Bunutin Traditional Village, but has not been maximized due to limited human resources and inadequate facilities.

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