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Jurnal Manajemen Dayasaing
Published by Universitas Muhammadiyah Surakarta
ISSN : 14113422     EISSN : 2541254X     DOI : https://www.doi.org/10.23917/dayasaing
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Social Sciences
Jurnal Manajemen Dayasaing is a scientific journal that contains the results of theoretical research and studies strategic management and competitiveness issues. Managed by Department of Master of Management, Faculty of Economics and Business Universitas Muhammadiyah Surakarta.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 22 Documents
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Clan Culture dalam Organisasi: Studi Fenomenologi di Organisasi Jasa Ketenagalistrikan di Jawa Tengah Setyowati, Ani; Permanasari, Rusdiana
Jurnal Manajemen Dayasaing Vol. 26 No. 1 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i1.2518

Abstract

Organizational success cannot be separated from the work culture that develops in the organization. Clan culture is a culture that thrives in a work environment with a communicative and collaborative emphasis. Clan culture prioritizes deliberation for consensus because it prioritizes communication with family closeness or people who are closer. However, not all Clan cultures can be applied in all organizations such as in companies that are on an international scale. Because international-level companies prioritize the nature of professionalism and expertise in their field. The focus of the research was carried out in organizations engaged in electricity services in Central Java. The research method uses the phenomenological method. To obtain research results, researchers dig up information through interviews and observations at research locations. The interviews were conducted using a semi-structured method and succeeded in interviewing a number of 8 informants in several regional offices in Central Java. The results of the study show that the organizational character of the Clan culture approach reflects organizational members who are innovative, collaborative, and close in terms of communication so as to be able to support the creation of organizational goals.
Analisis Faktor Kualitas Pelayanan terhadap Kepuasan dan Loyalitas Peserta BPJS Kesehatan di Fasilitas Kesehatan Tingkat Pertama (FKTP) Swasta Kota Pekanbaru Fitri, Dilla Sari; Alwie, Alvi Furwanti; Berampu, Lailan Tawila
Jurnal Manajemen Dayasaing Vol. 26 No. 1 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i1.4806

Abstract

Penelitian ini bertujuan untuk menganalisa hubungan antara kualitas pelayanan di FKTP dengan tingkat kepuasan dan loyalitas peserta BPJS Kesehatan. Penelitian dilakukan dengan menyebarkan kuesioner di 13 FKTP yang memiliki jumlah peserta di atas 10.000 jiwa. Jumlah sampel yang diambil sebanyak 100 responden. Pengujian dilakukan dengan menggunakan metode SEM-PLS. Hasil penelitian menunjukkan bahwa kualitas pelayanan di klinik-klinik tersebut berpengaruh positif dan signifikan terhadap kepuasan dan loyalitas peserta BPJS Kesehatan. Selain itu, kepuasan peserta juga berperan sebagai mediator dalam hubungan antara kualitas pelayanan dan loyalitas. Penelitian ini memberikan implikasi praktis bagi BPJS Kesehatan dan pemilik FKTP untuk meningkatkan standar pelayanan kesehatan guna memperbaiki kepuasan dan loyalitas peserta BPJS Kesehatan.
Pengaruh E-Trust dan E-Service Quality terhadap E-Satisfaction dan E-Loyality Konsumen Gen Z pada E-Commerce Tokopedia Putri, Raisa Monica; Zulkarnain, Zulkarnain; Samsir, Samsir
Jurnal Manajemen Dayasaing Vol. 26 No. 1 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i1.4807

Abstract

Perkembangan teknologi di Indonesia telah terjadi peningkatan yang signifikan dalam akses internet, Teknologi dan kecanggihan internet saat ini benar-benar membantu manusia dalam memenuhi kebutuhannya. Sehingga, memicu Industri e-commerce tumbuh pesat di Indonesia, dengan sejumlah besar platform e-commerce yang mendominasi pasar, seperti Tokopedia, Shopee, dan Bukalapak. Pada Tahun 2021 Bank Indonesia mencatat ada 31 juta orang yang berbelanja online. Dengan tingginya minat berbelanja Konsumen Gen Z pada e-commerce Tokopedia, maka pebisnis e-commerce lainnya harus memperhatikan kualitas layanan pemasaran yang baik agar konsumen memiliki e-trust serta menjadi pelanggan yang loyal di e-commercenya. Perumusan masalah dalam penelitian ini adalah sejauh mana pengaruh E-trust yang terdiri dari Ability, Benevolence, Integrity dan E-service quality yang terdiri dari Efficiency, Fulfillment, System Availability, Privacy terhadap kepuasan dan loyalitas konsumen Gen Z pada e-commerce Tokopedia di Indonesia. Tujuan dari penelitian ini untuk mengetahui dan menganalisis konsumen Gen Z dan mengetahui variabel yang dominan mempengaruhi kepuasan dan loyalitas Konsumen Gen Z pada Tokopedia di Indonesia. Teori yang digunakan adalah Manajemen Pemasaran mengenai Loyalitas Konsumen. Pendekatan dalam penelitian ini adalah e-questioner dan wawancara. Jenis penelitian ini adalah deskriptif kuantitatif, sifat penelitian adalah ingin memperoleh gambaran tentang suatu keadaan dan persoalan serta menginterpretasikan. Populasi dalam penelitian ini adalah pelanggan yang terdaftar di Tokopedia dan fokus pada transaksi fashion yang jumlahnya tidak diketahui, ukuran sampel penelitian ini sebanyak 312 responden. Pengujian hipotesis menggunakan analisis Structural Equation Modelling (SEM). Dalam penelitian ini terdapat delapan hipotesis yang telah diuji melalui analisis SEM dengan tingkat signifikansi 5% sehingga menghasilkan Critical Ratio (CR) 1,96. Hasil penelitian menunjukkan bahwa kepercayaan elektronik dan kualitas layanan elektronik memiliki pengaruh langsung dan pengaruh tidak langsung. Untuk pengaruh langsung variabel yang memiliki pengaruh paling besar terhadap variabel kepuasan elektronik adalah kualitas layanan elektronik dengan kontribusi sebesar 53.6%, sedangkan variabel loyalitas yang mempunyai pengaruh langsung adalah variabel kepuasan elektronik dengan kontribusi 38.2%. Untuk pengaruh tidak langsung variabel yang memiliki pengaruh paling besar terhadap variabel loyalitas adalah kualitas layanan dengan kontribusi sebesar 20.4%. Berdasarkan hasil penelitian dapat disimpulkan bahwa untuk membentuk loyalitas pelanggan hanya dapat dilakukan apabila konsumen Gen Z mendapat kepuasan terhadap kualitas layanan untuk bertransaksi pada e-commerce.
Analisis Regulasi Manajemen Sistem Keselamatan Instalasi Nuklir dalam Mewujudkan Ketahanan Energi Indonesia Shafary, Ibnu Khathir; Sidik Boedoyo, Mohamad; Tumanggor, Muliahadi
Jurnal Manajemen Dayasaing Vol. 26 No. 1 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i1.5091

Abstract

The rising energy demand in Indonesia has led to the planning of Nuclear Power Plants (NPP) as a sustainable solution, with implementation targeted around 2030. The government has emphasized the need for strict regulations, especially in safety management, reinforced by lessons from the Fukushima incident in Japan. This study underscores the critical role of regulatory analysis in the safety management of nuclear installations, which is essential for achieving energy security in Indonesia. By evaluating regulatory design and management system implementation, the research aims to identify key steps to support a safety culture in nuclear installations. Adopting a qualitative approach focused on policy analysis, this study evaluates aspects of Safety Management System Regulations in Nuclear Installations for Indonesia's Energy Security. The findings highlight the importance of structured management systems to enhance nuclear safety, providing a solid foundation for energy security. Strengthening regulations and implementing a systematic approach will ensure that Indonesia’s nuclear installations meet high safety standards, contributing positively to the country’s energy security.
The Role of Knowledge Management in Enhancing Digital Capability and Driving Innovation in SMEs Yutika, Fitri
Jurnal Manajemen Dayasaing Vol. 26 No. 1 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i1.6203

Abstract

The adaptability of SMEs to new technologies is essential for their success in an increasingly competitive market environment. Leveraging digital technology to improve business performance requires strong digital capabilities. Effective knowledge management allows SMEs to enhance their digital capabilities, which not only boosts operational efficiency but also fosters market-relevant innovation. This study explores the role of Knowledge Management in fostering Digital Capability and promoting Digital Innovation among Small and Medium-sized Enterprises in West Kalimantan. Using Structural Equation Modeling, data were collected from 102 SMEs through questionnaires. The findings reveal that Knowledge Management significantly influences Digital Capability and Digital Innovation, with path coefficients of 0.932 and 0.949 and t-statistics of 88.110 and 165.798, respectively. This demonstrates that effective knowledge management can markedly enhance digital capabilities and innovation in SMEs, thereby improving their performance. The study offers valuable insights for policymakers and business leaders. By demonstrating the critical role of Knowledge Management in driving digital transformation, the research provides actionable recommendations for SMEs to invest in Knowledge Management Systems and practices, thereby improving operational efficiency, competitiveness, and adaptability to market changes.
The Moderation Effect of Job Satisfaction on The Influence of Organizational Commitment and Competency on Lecturer Performance in Asahan District Lubis, Fajar Rezeki Ananda
Jurnal Manajemen Dayasaing Vol. 26 No. 1 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i1.6214

Abstract

The quality of education is significantly impacted when a professor needs to do better in carrying out his obligations. Reviewing whether organizational commitment and competence affect lecturer performance is therefore crucial. This study was carried out in the Asahan Regency at multiple universities. There were 230 participants in the study's sample. The study's findings demonstrate that organizational commitment significantly and favorably affects the performance of lecturers in higher education in the Asahan Regency. Their dedication and competence positively and significantly impact the performance of lecturers in higher education at Asahan Regency. Organizational commitment has a favorable and significant moderating effect on lecturer performance regarding job satisfaction. The influence of competency on lecturers is positively and strongly moderated by job satisfaction.
Implementation of Accountability in the Management of PKU Muhammadiyah Sukoharjo Hospital Pujiatmoko, Eko; Penatari, Resi Intan; Pamastutiningtyas, Terrensia Sekar; Jayanti, Suci
Jurnal Manajemen Dayasaing Vol. 26 No. 1 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i1.6386

Abstract

This research aims to explain the accountability of the management of the PKU Muhammadiyah Sukoharjo hospital from five aspects, namely legal and honesty aspects, process aspects, program aspects, policy aspects and financial aspects. This research uses a qualitative method from a phenomenological perspective. The data collection technique used was triangulation using in-depth interviews, observation and documentation. Data analysis was carried out in three stages, namely data reduction, data presentation, and drawing conclusions. The results of this research show that hospital management accountability. PKU Muhammadiyah Sukoharjo seen from the first five aspects, legal and honesty aspects states that there is no KKN at the employee, nurse and staff selection stage and carries out tasks in accordance with the established SOP. Second, aspects of the hospital program. PKU Muhammadiyah Sukoharjo provides training programs and workshops for doctors, nurses and other employees. The three aspects of the process indicate that the main tasks and functions have been carried out well, marked by appropriate service times according to procedures and affordable costs. Fourth, the policy aspect, policies made by the director such as costs, quality, SOPs that must be fulfilled. Fifth, financial accountability, there is no transparency regarding hospital financial reports. PKU Muhammadiyah Sukoharjo towards the community, apart from that there were no reports of hospital activity. PKU Muhammadiyah Sukoharjo therefore does not comply with the rules of PSAK No. 45 concerning financial reporting of non-profit organizations.
Peran Rumah Sakit Dalam Pengurangan Risiko Bencana Erupsi Gunung Merapi Di Kabupaten Boyolali Indonesia Isa, Muzakar; Sutrisna, EM; Purwani
Jurnal Manajemen Dayasaing Vol. 26 No. 2 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i2.6756

Abstract

Penelitian ini bertujuan untuk identifikasi dan analisis peran rumah sakit dan stakeholders lainnya dalam pengurangan risiko bencana erupsi gunung merapi di Kabupaten Boyolali, Indonesia. Penelitian ini menggunakan pendekatan kualitatif dalam menganalisis 16 stakeholders yang terlibat dalam pengurangan risiko erupsi gunung merapi. Penelitian ini menggunakan data primer yang diperoleh secara langsung dari para stakeholders. Pengumpulan data menggunakan indepth interview untuk memperoleh data tentang jenis dan peran stakeholders pada pelaksanaan manajemen bencana. Analisis data menggunakan pendekatan analisis stakeholders dengan bantuan program MACTOR. Hasil analisis menjelaskan pengurangan risiko erupsi gunung merapi di Kabupaten Boyolali melibatkan 16 stakehorder yang saling berinteraksi dalam mengurangi risiko erupsi gunung merapi. Masing masing stakeholder memiliki kepentingan dan pengaruh yang beda beda pada keterlibatannya dalam manajemen bencana. Keterlibatan stakeholder dikelompokkan dalam 7 kepentingan atau tujuan, yaitu menjalankan tupoksi, memperoleh uang atau pendapatan, mencari jaringan dan teman, mengurangi korban fisik dan mental, mencari hiburan, dan misi sosial. Tupoksi merupakan kepentingan yang paling banyak dan paling tinggi, diiikuti oleh misi social dan mengurangi korban fisik dan mental. Forum Pengurangan risiko Bencana (FPRB), Badan Penanggulangan Bencana (BPBD), Komunitas Relawan dan RS Swasta memiliki peranan yang sangat besar dalam meningkatkan pengurangan risiko erupsi gunung merapi Di Kabupaten Boyolali. Keempat stakeholder ini menunjukkan konvergensi yang sangat kuat dalam meningkatkan mengurangi risiko bencana. Kedekatan kepentingan dan tujuan dalam mengurangi risiko menjadi modal penting terjadinya konvergensi yang kuat, yaitu misi sosial, menjalankan tupoksi dan mengurangi risiko korban. Hal ini memudahkan aliran informasi dan keberlanjutan mitigasi risiko bencana di Kabupaten Boyolali.
Strategi Pemasaran Angkringan Cak Gembel Manggar Permai Jember dalam Upaya Meningkatkan Minat Beli Konsumen Atikah, Sifa Zhahrotul Atikah; Wardhani, Roro Aditya Novi; Hapsari, Yusita Titi
Jurnal Manajemen Dayasaing Vol. 26 No. 2 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i2.6965

Abstract

ABSTRACTThis research aims to explore information regarding the role of marketing strategies in dealing with problems at Angkringan Cak Gembel, namely the rise and fall of the number of visitors, which sometimes fluctuates and sometimes decreases. Descriptive qualitative is the method used in research that focuses on interview data, observation, documentation, and questionnaires as primary data and literature studies as secondary data. Angkringan owner Cak Gembel and three employees as research subjects and ten consumers. The questionnaire sample was determined randomly at Angkringan Cak Gembel. SWOT, IFAS, and EFAS analyses produce a deep understanding of the condition of Angkringan Cak Gembel. The findings show that Angkringan Cak Gembel has powerful opportunities, strengthened by opportunities, and the value of strengths far exceeds the value of identified threats and weaknesses. This research not only provides detailed insight into the Angkringan Cak Gembel opportunity but also highlights potential strategies that can be used to increase marketing competitiveness in a broader scope. Thus, research was carried out to determine marketing strategies and consumer buying interest, which could have a positive impact on sales growth. Keywords: Angkringan; SWOT Analysis; Marketing Mix; Marketing Strategy
Gegara Promo Malah Ketagihan! Perilaku Repurchase Intenton Pelanggan Belikopi Kota Semarang Deo Viandra Agustinus; Febrianur Ibnu Fitroh Sukono Putra
Jurnal Manajemen Dayasaing Vol. 26 No. 2 (2024): Jurnal Manajemen Dayasaing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v26i2.6996

Abstract

Industri food and beverage yang bertumbuh sangat pesat adalah coffee shop. Persaingan bisnis ini sangat ketat sehingga perusahaan perlu menciptakan produk-produk  yang mengikuti selera konsumen. Coffee Shop yang dimaksud adalah BeliKopi. Penelitian ini memikiki tujuan guna menguji pengaruh customer experiences, brand trust terhadap repurchase intention melalui sales promotions sebagai variabel moderasi pada Belikopi di Kota Semarang (Semarang Tengah). Metode yang digunakan pada penelitian ini yakni purpose sampling menggunakan 103 responden memakai penyebaran kuesioner dengan google from. Dengan proses analisis data menggunakan SmartPLS versi 4. Hasil temuan mengungkapkan yakni customer experiences dan brand trust berpengaruh secara positif signifikan pada repurchase intention, sedangkan customer experience dan brand trust tidak berpengaruh secara positif signifikan pada repurchase intention dimoderasi oleh sales promotion pada Belikopi di Kota Semarang (Semarang Tengah).

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