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Journal of Business Economics and Management
Published by Global Scients Publisher
ISSN : -     EISSN : 30638968     DOI : https://doi.org/10.62379/jbem
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Business Economics and Management (E-ISSN : 3063-8968) published by Global Sciences Publishers. The Journal of Business Economics and Management provides a forum for Students and Lecturers to explore issues and reflect on quantitative research. Journal of Business Economics and Management is an online journal dedicated to the publication of high quality research that focuses on the implementation of research focused in the fields of Management and Business. The mission of the Journal of Business Economics and Management is to be the leading peer-reviewed interdisciplinary journal to advance theory and practice related to all forms of research especially in Management and Business.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekomomi dan Ekonometrika
Articles 531 Documents
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Pemberdayaan Ekonomi Desa Simpangan Melalui Pengolahan Minyak Jelantah Menjadi Sabun Dan Lilin “Ecolife” Serta Penguatan Branding Produk Masyarakat Berbasis Lingkungan Inna Nisawati Mardiani Sadeli; Lyra Aprilia Putri; Diah Ayu Ochtaviani; Zahra Aulianur Widayat; Fitri Rama Diyanti; Dian Kartika Dewi; Nia Nur Maulida; Intan Nurfajri; Winni Gressia Raja Gukguk; Dian Saputri; Angela Fiti Shania
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

Used cooking oil is a household waste that can be recycled into products with economic value. This Community Service Program (KKN) in Simpangan Village, North Cikarang Subdistrict, Bekasi Regency, was designed to empower the community by processing used cooking oil into soap and candles under the “EcoLife” brand, which represents the collaboration between KKN students and the Simpangan Village community. In addition to waste processing, this program also includes strengthening the branding of products from the Women Farmers’ Group (KWT) and the Waste Bank, as well as digitalization through e-commerce. Furthermore, as well as the design of packaging for compost and produce from the KWT’s garden. Activities were carried out through outreach sessions, hands-on training, and direct mentoring of the community. The results of these activities demonstrate an increase in the community’s knowledge and skills in processing household waste into marketable products, the establishment of a more professional brand identity for KWT and Waste Bank products, and easier access to the BumDes location through both physical and digital signage. This program is expected to serve as a model for sustainable, locally-driven rural economic empowerment.
Pengaruh Lingkungan Kerja dan Disiplin Kerja Terhadap Kinerja Karyawan Cv Pradhana Mandiri Jaya Diva Pradana Putra
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study aims to analyze the effect of work environment and work discipline on employee performance at CV Pradhana Mandiri Jaya. This research used a quantitative approach. The research data were obtained through questionnaires distributed to employees of CV Pradhana Mandiri Jaya and analyzed using multiple linear regression with the assistance of SPSS. The analysis included validity and reliability tests, classical assumption tests, t-test, F-test, and coefficient of determination. The results showed that the work environment has a positive and significant effect on employee performance. Work discipline also has a positive and significant effect on employee performance. Simultaneously, work environment and work discipline have a positive and significant effect on employee performance. The Adjusted R Square value of 0.627 indicates that 62.7% of the variation in employee performance can be explained by work environment and work discipline, while the remaining 37.3% is explained by other factors not examined in this study. These findings indicate that improving work environment conditions and strengthening work discipline are important to support employee performance.
Pengaruh Motivasi Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan pada SMK Permata Bunda 1 Jakarta Ferdinan Nakira Satria; Fadli Ilyas
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

Employee performance is a critical factor for organizational advancement, including in educational institutions such as vocational schools. This study aims to analyze the influence of work motivation and work environment on employee performance at SMK Permata Bunda 1 Jakarta, both partially and simultaneously. A quantitative approach was employed with a sample of 30 respondents obtained through a saturated sampling (census) technique, covering all teachers, administrative staff, operators, and cleaning staff. Data were collected using a Likert-scale questionnaire and analyzed through validity and reliability tests, classical assumption tests, multiple linear regression analysis, t-test, F-test, and the coefficient of determination (R²) using IBM SPSS Statistics version 26. The results show that work motivation has a positive and significant effect on employee performance (t = 3.063; sig. = 0.005), work environment has a positive and significant effect on employee performance (t = 4.585; sig. = 0.000), and simultaneously both variables have a positive and significant effect on employee performance (F = 10.337; sig. = 0.000), with a coefficient of determination (R²) of 0.434, indicating that work motivation and work environment jointly explain 43.4% of the variance in employee performance.
Promosi, Diskon dan Brand Image terhadap Keputusan Pembelian melalui Kepuasan Pelanggan Rifki Ramadani
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study aims to examine the effects of promotion, discount-giving methods, and brand image on purchase decisions through customer satisfaction at AA Computer Bukittinggi. A quantitative descriptive approach was used with survey data collected through questionnaires from 96 respondents. Data were analyzed using Structural Equation Modeling (SEM) with SmartPLS. The results show that promotion significantly affects customer satisfaction, while discount-giving methods and brand image do not. Promotion and discount-giving methods significantly affect purchase decisions, whereas brand image does not. Customer satisfaction significantly affects purchase decisions. The indirect-effect test shows that customer satisfaction mediates the relationship between promotion and purchase decisions, but does not mediate the effects of discount-giving methods or brand image on purchase decisions. The R-square values are 0.762 for customer satisfaction and 0.867 for purchase decisions. The findings indicate that effective promotion and customer satisfaction are important considerations in increasing purchase decisions at AA Computer Bukittinggi.
Strategi Korporat Dalam Menghadapi Perubahan Dan Persaingan Bisnis Pada Pt Cahaya Technology Unggas Divva Baharrizky; Ramadhan Putra Pratama; Nia Okta Ramadhani; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i1.1878

Abstract

Increasing competition and dynamic business environments in the poultry industry require companies to formulate responsive corporate strategies. This study examines the corporate strategy of PT Cahaya Technology Unggas, a Day Old Chick (DOC) producer, in responding to feed price fluctuations, market competition, government regulations, and customer requirements, while identifying key supporting and inhibiting factors. Using a descriptive qualitative approach, data were gathered through interviews, field observations, documentation, and partner performance records. The results indicate that the company implements supply chain integration with Farmsco Group, technology-based operational efficiency through Closed House Systems and hatchery automation, strict biosecurity, and Technical Service assistance. Evaluating partner performance shows that strategy success depends on multiple indicators, including feed conversion ratio (FCR) and mortality. Supporting factors include integrated facilities and competent human resources, whereas main obstacles involve raw material price volatility, disease risks, and partner readiness for technology adoption.
Analisis Profitabilitas dan Strategi Bersaing PT Cisarua Mountain Dairy (Cimory) 2022–2025 Yulita Ina Koli; Muhammad Fiqri Febriansyah; Dio Faisal; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i1.1879

Abstract

This study analyzes the profit or loss statement of PT Cisarua Mountain Dairy Tbk (Cimory) for 2022–2025 to identify the trend, cost structure, and sources of profit growth. Using a descriptive quantitative approach, secondary data were taken from the financial highlights of the company's 2025 Annual Report and analyzed through horizontal analysis, vertical (common-size) analysis, and profitability margins. The results show that net sales grew by 68.1% (CAGR 18.9%) from Rp6.38 trillion to Rp10.72 trillion, while profit for the year grew faster, by 91.7% (CAGR 24.2%), to Rp2.03 trillion. The gross profit margin rose from 41.8% to 45.3%, driven mainly by a 3.6-percentage-point decline in the cost-of-sales ratio in 2024, while the operating profit margin reached its highest level of 21.1% in 2025 because net operating expenses grew more slowly (7.2%) than sales (18.8%). The net profit margin increased from 16.6% to 19.0%. A decomposition shows that about 84% of the increase in operating profit over 2022–2025 came from sales growth and about 16% from margin expansion, while the effective tax rate remained stable at around 20–21%. The findings indicate that profitability improved in terms of both scale and efficiency, and the shift from a sales-growth-driven pattern (2022-2024) toward one also supported by cost efficiency (2025) is tentatively interpreted as a transition from a growth/differentiation-oriented competitive strategy toward one that also emphasizes cost leadership, a link to strategic management that needs to be confirmed against management's strategy statements in the annual report.
Analisis Penerapan Manajemen Strategi dalam Meningkatka kinerja Perusahaan di PT Gandum Mas kencana Arif .; Mohamad Caesar Garbo; Yeni Sulistiyani; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i1.1880

Abstract

This study aims to analyze the implementation of strategic management in improving company performance at PT Gandum Mas Kencana. The study uses a descriptive qualitative approach by utilizing available company data, information on strategic management practices, and production data. The analysis focuses on operational planning and control, human resource development, supply chain management, and performance evaluation. The findings indicate that the company implements strategic management through operational target setting, quality control, employee competency development, inventory management, and performance evaluation using Key Performance Indicators (KPI). In the powder production department, the 99% filling process target was not optimally achieved during December 2025 to February 2026. Following improvements to the filling process, production waste decreased and target achievement became more stable from March 2026 onward. Several products that had previously been below target also showed more stable production performance. These findings indicate that strategic implementation accompanied by operational control, evaluation, and continuous improvement can support the improvement of company performance.
Menganalisis Strategic Misalignment: Mengapa Strategi Perusahaan Gagal Beradaptasi Dengan Kondisi Operasional Di Restaurant Qing Hua Palace Annisa Nurul Khusna; Herlita Wulandari; Yala Sholli Agir; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i1.1881

Abstract

This study aims to analyze strategic misalignment at Qing Hua Palace Restaurant, particularly the mismatch between the company’s strategy and its operational conditions. Changes in consumer behavior, competition, technological development, and increasing service quality demands require restaurants to develop adaptive strategies that are aligned with organizational capabilities. This study employs a qualitative descriptive approach to gain an in-depth understanding of the forms of strategic misalignment, its contributing factors, the roles of communication and human resources, and its impacts on restaurant operations. Data are collected through interviews, observations, and documentation, and analyzed through data reduction, data presentation, and conclusion drawing. The study indicates that strategic misalignment may occur when company strategies fail to respond to changes in customer needs, human resource limitations, ineffective internal communication, and the tendency to maintain existing strategies despite changing business conditions. Therefore, regular strategy evaluation, improved internal communication, employee competency development, appropriate use of technology, and greater responsiveness to customer changes are needed to strengthen alignment between company strategy and operational conditions.
Analisis SWOT sebagai Dasar Perumusan Strategi Pengembangan Bisnis pada UMKM Angkringan Cah Lanang Sabrina Al Zahra; Ari Riswanto; Julham Rizki; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i1.1883

Abstract

The evolution of the culinary sector requires MSME operators to comprehensively understand their business conditions to determine appropriate development strategies. Angkringan Cah Lanang is a culinary business serving the local community by offering affordable food and beverages. This study aims to assess the internal and external conditions of Angkringan Cah Lanang and formulate alternative business development strategies based on a SWOT analysis. A descriptive qualitative approach was employed, with data gathered through interviews, observation, and documentation. Informants included the business owner, family members involved in operations, and a customer. The findings reveal that Angkringan Cah Lanang possesses several strengths, particularly regarding taste, its signature basting sauce, affordability, menu variety, location, and customer service. Conversely, the business faces limitations regarding manpower and venue capacity. Development opportunities are evident in customer demand for menu variety, the potential use of digital services, and plans to enhance the venue's comfort. Meanwhile, external factors requiring attention include culinary business competition, fluctuations in raw material prices, and the availability of specific ingredients. Based on the SWOT analysis, business development can be pursued incrementally by preserving product characteristics, maintaining service quality, considering operational capabilities, and selectively leveraging digital marketing and menu expansion opportunities.
Strategi Adaptasi Dan Lingkungan Kerja Eksternal Dalam Menghadapi Perubahan Serta Persaingan Bisnis: Approach Multi-Mediasi Citra Siti Annisa; Muhammad Adhitiya Gusmana; Yulia Ambar Sari; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i1.1885

Abstract

This study analyzes how external work environments impact employee performance through a multi-mediation strategic approach in responding to business changes and competition. A descriptive qualitative approach was applied through interviews, observation, documentation, and review of operational performance indicators. Findings show that organizations respond to external pressures—such as technological shifts, market dynamics, and policy changes—through adaptive strategy implementation, multi-channel communication, skills training, and adaptive leadership. Employee motivation, job satisfaction, leadership, and organizational culture act as crucial mediating mechanisms that determine how external shifts translate into operational performance. The study concludes that corporate adaptation strategy becomes effective when strategic direction is successfully integrated with clear operational standards, employee support systems, and continuous multidimensional evaluations.

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