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JIMEK
Published by Pusat Riset dan Inovasi Nasional
ISSN : 28099427     EISSN : 28099893     DOI : 10.55606
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK), SSN: 2809-9893 online dan ISSN:2809-9427 cetak. Jurnal JIMEK diterbitkan Amik Veteran Porwokerto, terbit setahun Tiga kali (Maret, Juli dan November) menerapkan proses peer-review dalam memilih artikel berkualitas berdasarkan penelitian ilmiah dan teoritis. JIMEK diterbitkan untuk mengembangkan dan memperkaya diskusi ilmiah bagi para sarjana dan penulis yang menaruh minat pada isu-isu sosial-budaya di Indonesia. Redaksi menerima artikel berbasis teori dan penelitian. Cakupan keilmuan Jurnal Manajemen, Ekonomi dan Kewirausahaan adalah jurnal yang memuat tentang hasil-hasil penelitian ilmu manajemen yang terdiri dari Manajemen SDM, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Operasional dan Manajemen Bisnis Syariah serta Manajemen Kewirausahaan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 288 Documents
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Ketika Gaya dan Kesadaran Menjadi Arah Baru Pilihan Konsumen Wibowo, Erwin Sya’ban Ardi; Chua, Agus Sandro; Saputra, Christian; Jackson, Jackson; Arifin, Felix Gerrard; Lim, Stephen
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9147

Abstract

This study analyzes the influence of fashion consciousness on the intention to purchase secondhand shopping, with ecological consciousness functioning as a mediating variable. The increasing prominence of secondhand shopping consumption is widely associated with the notion of sustainable living, yet there remains growing concern regarding how this trend may disrupt the development and competitiveness of local fashion brands. Therefore, this study aims to explain the extent to which fashion awareness and ecological considerations shape purchasing decisions among Gen-Z consumers in Indonesia. A quantitative descriptive research method with a cross-sectional design was applied, involving 340 respondents collected through an online questionnaire. Data were processed using Structural Equation Modeling with the Partial Least Squares approach. The results demonstrate that fashion consciousness has a strong and significant influence on ecological consciousness and interest in secondhand shopping. Furthermore, ecological consciousness significantly strengthens secondhand purchase intention and mediates the relationship between fashion consciousness and sustainable shopping behavior. These findings indicate that environmental responsibility plays an essential role in transforming style-driven motivations into responsible consumption choices. The study contributes to the growing body of knowledge on sustainable consumer behavior while offering practical implications for industry stakeholders and local fashion brands to design strategies centered on sustainability, consumer education, and value-driven marketing that can enhance consumer engagement and strengthen the creative economic ecosystem.
Pengaruh Penerapan Strategi Bisnis dan Sistem Informasi Akuntansi terhadap Kinerja Usaha Mikro Kecil Menengah (UMKM) Kota Yogyakarta Erina Kambulawa; Tri Siwi Nugrahani; Sulkhanul Umam; Tias Budi Lestari
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9157

Abstract

This study aims to examine the influence of business strategies and accounting information systems on the performance of Micro, Small, and Medium Enterprises (MSMEs) in Yogyakarta City. A total of 500 MSME owners were selected using purposive sampling based on several criteria, including having operated for more than one year, using an accounting information system to record transactions, preparing financial reports, and achieving a minimum turnover of IDR 3,000,000 per month. The results show that both business strategy implementation and the use of accounting information systems have a significant positive effect on MSME performance. Business strategies enable MSMEs to respond to market dynamics, optimize resources, and strengthen operational direction. Meanwhile, accounting information systems support accurate financial recording, analysis, and decision-making processes. Together, these two aspects improve efficiency, competitiveness, and overall business outcomes. The study suggests that MSMEs in Yogyakarta need to continue strengthening strategic planning and technology adoption to achieve sustainable performance growth.
Perilaku Konsumen di Era Disrupsi: Peran Interaksi Parasosial terhadap Niat Beli Produk Kolaborasi Dewi Kusuma Astuti; Adhi Prakosa; Arista Natia Afriany
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9158

Abstract

This study aims to examine the factors that influence the intention to purchase local brand shoes, using the Stimulus Organism Response (SOR) framework. The main focus of this study is to examine the influence of parasocial interaction, brand credibility, celebrity congruence, and brand image on the purchasing intentions of Generation Z in DIY. The method used is quantitative research involving 184 respondents, using purposive sampling and data collection using questionnaires. Data analysis was performed using Structural Equation Model (SEM) – Partial Least Square (PLS). The results show that parasocial interaction has a positive but insignificant effect on brand image. Conversely, parasocial interaction has a positive and significant effect on purchase intention. Brand image cannot mediate the relationship between parasocial interaction and purchase intention. Brand credibility has a positive and significant effect on brand image but a negative and insignificant effect on purchase intention. Brand image acts as a significant mediator in the relationship between brand credibility and purchase intention. In addition, celebrity congruence also shows a positive and significant effect on brand image and purchase intention, with brand image functioning as a significant mediator in this relationship. This study provides important insights for the marketing strategies of local shoe brands that use influencer promotion.
Variabel Penting dalam Meningkatkan Impulse Buying dengan Locus Of Control sebagai Moderasi I.A. Oka Martini; Ni Made Margareta
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9270

Abstract

This study aims to determine the effect of Shopee Paylater and shopping lifestyle on locus of control, as well as to examine the moderating role of impulse buying in the relationship between Shopee Paylater, shopping lifestyle, and locus of control. The sample in this study consisted of 110 individuals. The data analysis technique used was PLS 4. The results of the study showed that Shopee Paylater has a positive and significant effect on impulse buying, shopping lifestyle has a positive and significant effect on impulse buying, locus of control positively and significantly moderates the relationship between Shopee Paylater and impulse buying, and locus of control positively and significantly moderates the relationship between shopping lifestyle and impulse buying. The researcher recommends that Shopee offer more attractive promotions for the use of Shopee Paylater when shopping online, to encourage users to use Shopee Paylater more frequently, provide features that bring enjoyment during shopping, and ensure all products needed by consumers are available. Furthermore, it is important to always provide all the products that consumers need to encourage spontaneous purchases and offer more attractive promotions to encourage purchases without thorough consideration.
Kajian Indeks Pengaruh Komitmen Organisasi Dan Organizational Citizenship Behavior Terhadap Kinerja Karyawan Muhammad Haris Syafitri; Edy Mahfuz; Dewi Ariefahnoor; Ridha Septina Arini
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9344

Abstract

This is one of the elements that has been proven to have a significant impact on performance and commitment to the organization. The organization's commitment can be maintained as long as the organization maintains loyalty and is emotionally connected to the organization they work with. Organizational commitment does not only play a role in forming loyalty, but also becomes the foundation for the formation of optimal performance. Employees who have an attachment to their organization tend to exhibit positive work behaviors, including a willingness to work extra hard, complete tasks on time, and serve the company well. They are not only motivated by working for the good of their organization, but are also driven by a desire to see their organization grow and develop. In addition to organizational commitment, other factors also influence the performance of the organization's activities and behavior which is known as Organizational Civil Service Behavior (OCB). OCB includes positive behavior such as assisting with work plans, complying with the tasks to be achieved, taking initiative in completing the tasks achieved, and being willing to achieve the tasks that are achieved. Based on the results of the research on the influence of the Organizational Commitment on the Organization of the Organization and the Behavior of the performance to employees, obtained a total of 9588,650 data f table 3.15 significant data up to 0.000 < 0.05 so that H0 is rejected and O is accepted. This shows that the organization has a continuous positive influence and significant influence on the organization's commitment to the organization's performance..
Pengaruh Nilai Tukar Rupiah dan Suku Bunga Terhadap Indeks Harga Saham Gabungan Periode Tahun 2023-2024 Sri Bulkia; Orbawati Orbawati; Husnurrofiq Husnurrofiq; Sanusi Sanusi
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9345

Abstract

Changes in the value of financial exchange have significant implications that have multi-faceted consequences. Secondly, these fluctuations directly influence the competition of domestic Jaisai products on the global stage. When the value of local foreign exchange increases, export products can become more expensive in international markets, while imported products become more affordable, so their income can affect the financial performance of companies listed in Bursai Indonesia Effect. Secondly, changing the value of exchange is also crucial in determining the capital and investment in stock market. As a result, the weakening value of the rupiah exchange rate can reduce the potential profits for foreign investors who want to increase capital, because the value of their investments will decrease. This condition often results in a general decline in investors' interest in capital, resulting in a negative impact on the Composite Stock Price Index. Interest rate variables and exchange rates are comparable and have a significant impact on the Composite Stock Price Index. This is proven by the scientific significance value which reaches 0.001, which is lower than the scientific significance value determined by (0.05). The findings of this F test show that H0 is rejected and H1 is accepted.  
Pengaruh Sosial Media Marketing, Kualitas Produk, dan Brand Image terhadap Keputusan Pembelian Konsumen di Curlybcoffe Denpasar Helmi Fauzi Kurnia Saputra; Kadek Adyatna Wedananta
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9386

Abstract

The growth of coffee shop businesses in Denpasar City has intensified competition, requiring business owners to optimize marketing strategies, maintain product quality, and strengthen brand image. This study aims to analyze the influence of social media marketing, product quality, and brand image on consumer purchasing decisions at Curlybcoffe Denpasar. A quantitative approach was used, employing a survey method involving 100 respondents who had made purchases at Curlybcoffe. Data were collected through questionnaires and analyzed using validity tests, reliability tests, classical assumption tests, and multiple linear regression analysis. The results indicate that all research instruments are valid and reliable. Partially, product quality and brand image have a positive and significant effect on purchasing decisions, while social media marketing does not show a significant effect. Simultaneously, social media marketing, product quality, and brand image collectively have a positive influence on consumer purchasing decisions at Curlybcoffe Denpasar. These findings show that consumer decisions are more strongly driven by perceptions of product quality and brand image than by promotional content on social media. Therefore, Curlybcoffe should prioritize improving menu quality and strengthening brand identity, supported by a more consistent and engaging social media marketing strategy.
Positioning Destinasi Wisata di Bali Perspektif Solo Traveller Kadek Melinda Putri; Luh Yusni Wiarti; Hanugerah Kristiono Liestiandre
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9387

Abstract

This research aims to analyze the positioning of tourism destinations in Bali from the perspective of solo travellers. The rising trend of independent travel highlights the need to understand how solo tourists perceive and select destinations. A quantitative approach was employed by distributing questionnaires to 326 respondents who had experienced solo travel and were familiar with nine global destinations, including Bali. Data analysis techniques used were Multidimensional Scaling (MDS) and Correspondence Analysis (CA). The results indicate that Bali holds a unique and strong position compared to other destinations such as Seoul, Bangkok, and Melbourne. Bali excels in attributes such as comfort, tourist attractions, safety, accessibility, and cultural engagement. Additionally, Bali shares positioning similarities with Reykjavik, particularly in terms of sustainable tourism practices. This study concludes that Bali is a competitive and attractive destination for solo travellers seeking a balance of relaxation, culture, and nature. The findings are expected to serve as a foundation for developing more effective and sustainable destination positioning strategies in the future.
Pengaruh Tindakan Penagihan Pajak Melalui Surat Teguran, Surat Paksa dan Surat Penyitaan terhadap Pencairan Tunggakan Pajak di KPP Pratama Gianyar Maria Trishanti Ina Ose; I Nyoman Gede Arya Diatmika
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9396

Abstract

The high and fluctuating level of tax arrears at KPP Pratama Gianyar highlights the need to evaluate the effectiveness of tax collection actions. This study aims to analyze the influence of warning letters, forced letters, and seizure letters on the disbursement of tax arrears at KPP Pratama Gianyar during the period of January 2021–December 2024. This research employs a quantitative associative approach using secondary monthly data consisting of 48 observations obtained through total sampling. Data were analyzed using multiple linear regression, supported by classical assumption testing, t-test, F-test, and coefficient of determination. The results show that warning letters and forced letters have a positive and significant effect on the disbursement of tax arrears, while seizure letters do not have a significant effect. Simultaneously, the three tax collection variables significantly affect tax arrears disbursement, with an adjusted R² value of 43.9%. These findings emphasize the importance of strengthening collection strategies through warning and forced letters, as well as the need for further evaluation regarding the effectiveness of seizure letters as a final legal enforcement instrument.
Penerapan Sistem Informasi Manajemen Perizinan Terpadu (SIMPADU) Dalam Pelayanan Kapal di Pelabuhan Makassar Enjelika Marbaroka; Satria Satria; Sarifuddin Sarifuddin
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9398

Abstract

The Port of Makassar demands ship service mechanisms that are rapid, effective, and transparent in order to support smooth port operations. This study focuses on analyzing the implementation of the Integrated Licensing Management Information System (SIMPADU) as an effort to improve the performance of vessel licensing services at the port. A descriptive qualitative approach was employed, with data collected through in-depth interviews, direct field observations, and analysis of relevant documents. The results indicate that the use of SIMPADU has significantly streamlined the vessel licensing process by shortening processing time, lowering administrative costs, increasing service transparency, and improving access to licensing information for stakeholders. These improvements contribute to reduced vessel waiting times and better coordination among related agencies operating within the port environment. However, several obstacles remain, including inadequate supporting infrastructure, unstable network connectivity, and limited human resource capabilities in operating the system optimally. Despite these challenges, SIMPADU plays an important role in supporting the modernization of port services and the digital transformation of licensing procedures. To maximize its benefits, continuous capacity building through training programs and stronger integration of cross-agency services are required to ensure sustainable and efficient port service delivery.

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