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Halal Certification Role as Mediation in Efforts to Increase Halal Awareness, Customer Value, and Purchasing Decisions on DKI Jakarta’s Halal Culinary Consumers Victor Pascalis Gazali; Fahrul Riza
Eduvest - Journal of Universal Studies Vol. 4 No. 3 (2024): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v4i3.1054

Abstract

The purpose of this study is to determine the role of Halal Certification in improving the relationship between Halal Awareness to Customer Value which results in improved Pur-chasing Decisions. The research methodology was carried out using quantitative purposive sampling methods with a total of 213 Muslim respondents who ate and drank in restau-rants or restaurants in office areas in South Jakarta in 2023 by directly distributing ques-tionnaires. The data analysis technique uses SEM-AMOS version 24. The results of this study prove that the indirect effect of Halal Certification has a mediating role in increasing the influence of Halal Awareness on Customer Value, whereas the direct effect of the in-fluence of Halal Awareness on Customer Value has a negative estimated value and a sig-nificant p-value. The higher one's Halal Awareness will make consumers more careful, and critical, and choose a product. This research also proves that Halal Certification has an im-portant role in customer value so that products are guaranteed Halalan Tayyiban. This re-search implies that it can be a reference for academic research and seminar materials. Business actors can also make strategic planning in business development in product mar-keting and consumers can participate by not bringing non-halal food and beverages into restaurants or restaurants that have been guaranteed to be Halal. Further research can be developed in the field of strategic management, making the variables Theory of Planned Behavior, Theory of Reasoned Action, and 4P & 4C Marketing Mix as mediating variables.
Electrifying Consumer Choices: Unveiling the Road to Green Intentions and EV Adoption Jeffyan Alberto; Fahrul Riza
Journal of Consumer Sciences Vol. 8 No. 3 (2023): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Social and Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.8.3.257-276

Abstract

Electric vehicles (EVs) are considered to combat environmental issues globally, including Indonesia, where transportation is believed to contribute to air pollution and greenhouse gas emissions. This study analyzed consumers’ attitudes and intentions to purchase electric vehicles in Jakarta by focusing on environmental concerns, perceived usefulness, and incentives. Descriptive quantitative data were used in this study. Data were collected from 156 respondents using a questionnaire with a purposive sampling technique and analyzed using structural equation modeling with SmartPLS. The study found that environmental concerns, perceived usefulness, and incentives positively and significantly affected consumer attitudes. Consumer attitudes mediate the relationship among perceived usefulness, incentives, and purchase intention, indicating that information about electric vehicles and incentives can shape positive consumer attitudes and lead to positive purchase intentions. However, environmental concerns only affect consumer attitudes and do not directly affect purchases. Therefore, it is recommended to better explain the benefits of electric vehicles in terms of environmental protection and cost efficiency, as well as incentive policies for purchasing electric vehicles, to influence consumer behavior and purchase intentions.
Sense of Justice, Trust, and Compliance: Evidence from Motor Vehicle Tax Penalty Removal in Jakarta Riza, Fahrul; Pranoto, Henry Susanto; Anandatama, Dhika; Armando, Mochamad Gattan Farellio
Jurnal Manajemen Pelayanan Publik Vol 10, No 2 (2026): Jurnal Manajemen Pelayanan Publik
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmpp.v10i2.68619

Abstract

Tax compliance plays a crucial role in supporting regional fiscal capacity, yet motor vehicle tax compliance in Jakarta remains below optimal levels. To encourage taxpayers to settle arrears, the Jakarta Provincial Government implemented a temporary elimination of administrative penalties. This study examines how this policy interacts with taxpayers’ sense of justice and trust in the tax system to shape their intention to comply. Drawing on the Theory of Planned Behaviour, the research investigates whether fairness-based perceptions provide sufficient motivation for voluntary compliance and whether penalty relief enhances taxpayers’ perceived behavioural control. Using a quantitative approach, data were collected from 213 registered vehicle taxpayers and analyzed with PLS-SEM. The results show that a sense of justice significantly increases trust but does not directly increase compliance intentions. Trust also does not significantly influence compliance on its own. However, penalty elimination strengthens the effect of justice on both compliance and trust. Past compliance emerged as the strongest predictor of current compliance intention, underscoring the role of behavioral habit. These findings suggest that fairness establishes willingness to comply, but a conducive policy environment is essential for that willingness to manifest as action. Policy implications and future research directions are discussed.