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All Journal Syntax Literate: Jurnal Ilmiah Indonesia JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora INFOKUM Jurnal Ilmu Komunikasi Network Media Jurnal Ilmiah Wahana Pendidikan Jurnal Pengabdian kepada Masyarakat Da'watuna: Journal of Communication and Islamic Broadcasting Journal of Research in Social Science and Humanities Jurnal Ilmu Komunikasi Dan Media Journal of Innovation Research and Knowledge Innovative: Journal Of Social Science Research Jurnal Communio: Jurnal Jurusan Ilmu Komunikasi J-CEKI
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Strategi Pesan dan Strategi Media Lapas Kelas II A Karawang dalam Pembentukan Citra Melalui Media Sosial Instragram Nurhayati, Nurhayati; Poerana, Ana Fitriana; Nurkinan, Nurkinan
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : CV. Ridwan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (339.135 KB) | DOI: 10.36418/syntax-literate.v6i6.1519

Abstract

Tujuan penelitian ini adalah untuk mengetahui bagaimana strategi komunikasi yang mencakup strategi komunikator, strategi pesan dan strategi media Lapas Kelas II A Karawang dalam pembentukan citra melalui media sosial instragram @LapasKarawang. Metode penelitian yang digunakan adalah metode kualitatif. Dari sisi strategi komunikasi, pengelola akun instagram di Lapas Karawang sudah berupaya membuat dan menampilkan gambar-gambar sesuai dengan kenyataan. Upaya ini dapat dilihat dari apa yang dimunculkan pada gambar-gambar di instagram Lapas Karawang. Strategi komunikator dapat dilihat dari upaya yang dilakukan dalam menyampaikan gagasan dan informasi melalui gambar-gambar di @LapasKarawang. Lebih dari 50 gambar/foto ditampilkan pada media ini. Hal ini menunjukkan upaya lapas dalam menyampaikan informasi kepada masyarakat. Strategi pesan merupakan taktik utama atau pendekatan yang digunakan untuk menyampaikan tema dari suatu pesan. Dari instagram Lapas Karawang, dapat dilihat bahwa Lapas Karawang melalukan strategi dengan lingkup enam tayangan. Jadi dalam kaitan dengan stategi media Lapas Karawang dapat dilihat oleh informan bahwa telah dilakukan perencanaan media dengan diplubikasikannya foto foto terkait.
Hubungan Antara Minat Menggunakan Fashion Korea Di Instagram Dengan Perilaku Impulsive Buying Putri, Afifah Javanda; Tayo, Yanti; Nurkinan, Nurkinan
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 23 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10072259

Abstract

Popular culture arises in the midst of people's lives in various forms, such as from what people consume, what people see, what people watch, what people listen to, and what people wear. Popular culture sulks at the popularity of Korean entertainment and culture in other countries such as Korean Pop and Korean fashion. This study aims to determine whether there is a relationship between interest in using Korean fashion on Instagram with impulsive buying behavior in UNSIKA Communication Science students 2020 by looking at 2 indicators, visibility and attractions. This study used a quantitative approach with simple linear regression analysis, and with the support of Uses and Effect theory. Data collection techniques in this study used questionnaires and literature studies. The results of this study found that the visibility of Korean fashion has a relationship between interest in using Korean fashion with impulsive buying behavior, and also Korean fashion attractions and the use of fashion by Korean idols has a relationship between interest in using Korean fashion with impulsive buying behavior.
Pengaruh Terpaan Iklan Instagram Ads @scarlett_whitening Terhadap Minat Beli Produk Scarlett Whitening Putri, Adinda; Lubis, Fardiah Oktariani; Nurkinan, Nurkinan
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 23 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10072238

Abstract

The study entitled "The Effect of Instagram Ads Exposure @scarlett_whitening on Interest in Buying Scarlett Whitening Products" aims to determine and measure Instagram ad exposure @scarlett_whitening to the intention to buy Scarlett Whitening products. This study uses the uses and gratification theory, using quantitative methods with an explanatory approach. The population of this research is followers of the Instagram account @scarlett_whitening. The data collection method used is a questionnaire. Based on the normality test, simple linear regression test, hypothesis test (t), and test the coefficient of determination that exposure to Instagram ads @scarlett_whitening has a significant effect on the intention to buy Scarlett Whitening products.
Strategi Digital Marketing Pada Instagram Wedding Organizer @Djavawedding Hendra Putri, Aulia Lestari; Arindawati, Weni A.; Nurkinan, Nurkinan
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 23 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Business development in the service sector is currently experiencing a lot of improvement, especially in Indonesia. One of them is the Wedding Organizer. Wedding Organizer is a business that operates in the service business which focuses on wedding services. Djava Wedding is one of the Wedding Organizers in Karawang Regency which has 6,472 Instagram followers. This is the reason Instagram is used as an online promotional medium. Digital marketing using social media is an interesting choice, especially using Instagram media. This research uses qualitative methods and a descriptive approach. The theory used is the AISAS Theory (Attention, Interest, Search, Action, Share). The aim of this research is to find out the implementation of digital marketing strategies on the @djavaawedding Instagram account and how to manage the @djavawedding Instagram account. The results of the research on the @djavawedding account at least fulfill the elements of attention, interest and search from Instagram users. Utilization of Instagram features is also maximized to produce appropriate responses from both the admin and followers of the @djavawedding account.
Analisis Wacana Kritis Norman Fairclough Pada Film Barbie 2023 Sebagai Representasi Budaya Patriarki Putri, Rosalinda Mardiana; Mayasari, Mayasari; Nurkinan, Nurkinan
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 4 No. 2 (2024): Mei - Agustus
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v4i2.1884

Abstract

Film is part of audio-visual mass media communication and aims to convey social messages to the audience in accordance with the reality that is growing and developing in society. One of the films that has this purpose is the film Barbie Live Action 2023. The purpose of this research is to dissect the discourse in three dimensions, namely textual, discourse practice, and sociocultural practice. In this research, the type of research used is qualitative-descriptive research. The paradigm used in this research is the critical paradigm. The appropriate research method used for this research is Norman Fairclough's Critical Discourse Analysis method. In the textual dimension, the linguistic tools of Diction, Cohesion, Modality and figure of speech metaphor are obtained. In the discourse practice dimension, at the production level the Barbie film is produced with two backgrounds, namely Barbieland and the real world, namely the city of Los Angles, United States with English language dialogue. At a text consumption level, the film is the highest-grossing box office film of all time with earnings of $1.45 billion. Sociocultural practices have 3 levels, namely situational, institutional and social levels. Situational Barbie script was written during the pandemic. For example, the film Barbie was a box office success in almost the entire world and became the hope of the global community regarding the end of the pandemic. Furthermore, at the institutional level, which includes the media, is Greta Gerwig herself as a film filmmaker. Warner Bros. is the production house for the 2023 Barbie Live Action film. Then there is Mattel as the company behind the production of Barbie dolls. Finally, at the social level, this film shows how patriarchy persists in reality, the social and cultural system of American society still adheres to patriarchal culture and neglects women's rights and protection.
Pengalaman Komunikasi dan Identitas Diri Pelaku Cosplayer Anime Perempuan Nurjanah,, Nadilawati Kurwiniarti; Abidin, Zainal; Nurkinan, Nurkinan
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 4 No 2 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i2.3760

Abstract

This study uses a qualitative method and a phenomenological approach, because in this study, researchers examine a phenomenon that aims to find out the communication experiences experienced by female cosplayers in Jabodetabek. This study uses observation techniques, in-depth interviews, and analysis of the data needed. Research is going well and researchers must seek in-depth information in order to get what is actually needed. The theory used in conducting this research is the phenomenological theory of Alfred Schutz which is the basis for this research. The results obtained from this study after obtaining data from informants show that the communication experience of female cosplayers in Jabodetabek. Cosplayer is identity and happiness, where a high sense of love for anime characters becomes a motivation to form oneself and not give up. Motives for liking anime characters and becoming a cosplayer are their families who support fans of anime characters. socializing and forming relationships is also one of the reasons for being a Cosplayer, financial readiness before it has to be carried out in a mature manner. Self-identity is independence arising from feelings of worth, ability and self-mastery.The difference in the meaning of social construction or reality depends on experience, education, social or social environment of each individual. Experience is one of the keys to moving forward. Doing Fan Service always greets fans, invites photos together. Keywords: Phenomenology,Cosplayer, Communication Experience, Social Reality.
Pengaruh Postingan Foto Di Instagram @pesonakuningan terhadap Minat Followers Dalam Mengunjungi Wisata Alam Telaga Biru di Kabupaten Kuningan Fauzi, Egi Nur; Dharta, Firdaus Yuni; Nurkinan, Nurkinan
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 4 No 1 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i1.3935

Abstract

Instagram is one of the internet-based social interaction platforms that is widely used by the public to share information, including information about tourism. The purpose of this study is to find out whether Instagram photo posts @pesonakuningan have a significant influence on the interest of visiting followers to Telaga Biru natural tourism. The independent variable used in this study was Instagram posts (X), while the dependent variable was the interest of visiting followers in visiting Telaga Biru natural attractions. This study adopts the theory of uses and effect as the main theoretical framework, and uses quantitative research methods by using questionnaires as data collection instruments. The analysis used in this study is a simple linear regression analysis. The results showed that photo posts on Instagram @pesonakuningan have a significant effect on the kinat of visiting followers to Telaga Biru natural attractions. Keywords: Social Media, Tourist Attraction, Interested Visit
Makna Kesetaraan Gender dagi Followers Instagram @wmnlyfe Karnanto, Natasya Yolanda Poetri; Utamidewi, Wahyu; Nurkinan, Nurkinan
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 4 No 2 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i2.4023

Abstract

The issue of gender equality is one of the issues that still often occurs, especially in Indonesia. One of the things that underlies this gender inequality occurs because of the inherent patriarchal culture which shows that men tend to hold greater power roles so that it indirectly degrades the existence of women. In order to be free from the oppressive patriarchal culture, men's participation is also considered necessary in an effort to increase public awareness about gender equality. The involvement of mass media, namely Instagram, is also able to play a considerable role in efforts to voice issues regarding gender equality. The research method used is a descriptive qualitative method with in-depth interviews with informants who are followers of @wmnlyfe. The results of this study will explain how individuals interpret gender equality contained in the campaign video "Women Can Be Safe Where" by relating it using the theory of social reality construction based on three dialectical stages, namely externalization, objectivation, and internalization. Through the "Women Can Be Safe Where" campaign published by @wmnlyfe's Instagram account, it can be said that the campaign video succeeded in conveying the meaning of gender equality to its followers. By promoting the values of equality, this account provides insight into the importance of respecting and respecting gender differences in society. Keywords: Gender Equality, Social Reality Construction, Meaning of Gender Equality, Instagram
Pengelolaan Konten Media Sosial pada Akun Instagram @indozone.id Dalam Upaya Meningkatkan Followers Instagram Alfarizqi, Salman; Mayasari, Mayasari; Nurkinan, Nurkinan
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 4 No 2 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i2.4204

Abstract

Social media has become a phenomenon that dominates technological development in recent decades. Since its inception, social media has experienced rapid growth around the world, including in Indonesia. The presence of social media has changed the way people interact, share information, and establish social relationships. This is utilized by digital companies such as Indozone, which presents educational news and information content to reach more targets through the Instagram social media account @indozone.id. This study aims to determine how efforts to manage social media content on the @indozone.id Instagram account in an effort to increase followers using The Circular Model of SOME theory from Regina Luttrell. This research uses descriptive qualitative research methods with research data obtained from in-depth interviews, non-participant observation, documentation and literature study. The results of this study indicate that the efforts to manage social media content on the @indozone.id Instagram account using The Circular Model of SOME theory have an impact on increasing the number of followers of the @indozone.id Instagram account. Keywords: Content; Social Media; Followers
Hubungan Promosi melalui Media Sosial Instagram dengan Minat Travelling pada Himpunan Mahasiswa Cirebon di Karawang Nurhidayah, Widia; Lubis, Flori Mardiani; Nurkinan, Nurkinan
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 4 No 2 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i2.5052

Abstract

The lifestyle of people who move fast and are in direct contact with the internet, has caused the promotion model to be very relevant to be applied to both tourist destinations and tourism accommodation managers to do good imagery, recently it has graced the Instagram timeline of the many Instagram accounts that promote Indonesian tourism, especially regency areas. Majalengka, namely the Instagram account @exploremajalengka. The purpose of this study was to determine the effect of the Instagram account @exploremajalengka promoting tourist objects or attractions on tourists' interest in visiting tourist attractions in Majalengka. This research uses a quantitative methodology and approach. The population in this study is the Cirebon Karawang Student Association (HIMACIKA) followers from the @exploremajalengka account which are known to number 70 people. The sample in this study were 60 respondents. The results of this study through a questionnaire research instrument. The percentage of variable X (Instagram account @exploremajalengka) is 92.5% and is categorized as very good. The percentage of the variable Y (interest in visiting tourist attractions in Majalengka) is 94.25% and is categorized as very good. The Product Moment correlation value between variables X (to Y) shows a number of 0.627, the correlation value of the relationship between the account variable @exploremajalengka and the variable interest in visiting (traveling) to tourist spots in Majalengka, the relationship between the two variables has a strong value. The determining coefficient (determination) shows that the R square value is 0.947, meaning that the correlation between variable X and variable Y is 94.7% and the rest is determined by other factors. The linear regression equation in this study is Y = 10.57 + 0.28 X. The t test shows that the independent variable has a specification of less than 0.05, tcount (3.809) > ttable (1.671). The F test on variable X on variable Y is 31.345 greater than F table 4.001.
Co-Authors Adriansyah, Aditya Tri Alfarizqi, Salman Ana Fitriana Poerana Anandha Permatasari Aqli Assaad Arindawati, Weni A. Aulia Rachman, Muhammad Wildan Baihaqi, Ahmad Faruq Bernat Julfikli Kalawawo Budhiharti, Tri Widya Dian Armiati Fadillah Ramdani Fardiah Oktaviani Lubis Fauzi, Egi Nur Firdaus Yuni Dharta Hamzah, Khalid Hendra Putri, Aulia Lestari Karnanto, Natasya Yolanda Poetri Kresna Bayu Permana Kusumaningrum, Rastri Lubis, Fardiah Oktariani Lubis, Flori Mardiani Mala, Mala Mayasari Mayasari, Mayasari Muhammad Ramdhani, Muhammad Nayiroh, Luluatu Nurhaifa, Nurhaifa Nurhayati Nurhayati Nurhidayah, Widia Nurjanah,, Nadilawati Kurwiniarti Putri, Adinda Putri, Afifah Javanda Putri, Rosalinda Mardiana Putri, Vicha Nanda Rahmadhi, Dimaz Rahman, Khairul Arief Ray Suryadi Riska Riska Rohmah, Erina Nur Sekar Sari Tayo, Yanti Utamidewi, Wahyu Yuni Cahyani Awe Zainal Abidin Zein, Shelina Sasti