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Analysis of Food Security in Regional Context: West Java Provincial Government as a Case Study Rudi Martiawan; Achdiat Achdiat; NR Ruyani; Ediyanto Ediyanto; Maun Jamaludin
Research Horizon Vol. 3 No. 1 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (320.783 KB) | DOI: 10.54518/rh.3.1.2023.613-620

Abstract

Food security in Indonesia is still experiencing problems, especially in the West Java region, starting from the problem of food availability and the ability of the community to meet food needs. The goal of food security is access for every household or individual to obtain food for the purposes of a healthy life with requirements for receiving food in accordance with prevailing values or culture by taking into account socio-economic conditions, access and availability of food. This study describes the condition of food security in the West Java Region as an implementation of food security policies issued by the Regional Government of West Java. This study uses a qualitative method. The data collected is sourced from primary and secondary data. The primary data comes from interviews with informants, including the heads of farmer groups, millers, rice and grain marketers and related agencies at the provincial level of West Java. Secondary data is sourced from the West Java Province Agriculture and Food Crops Office, the West Java Provincial Food Security Agency, and the West Java Regional Division of Bulog (Divre). The results of the study show that the food security policy of the West Java regional government in realizing food security has not made any significant changes to the yields of food crops obtained in West Java, even though the Regional Regulation of West Java Province No.  4 of 2012 concerning Regional Food Independence and other policies has been enacted in terms of food policy.
SUPPLY CHAIN MANAGEMENT STRATEGY IN SMALL AND MEDIUM ENTERPRISES (SMEs) IN THE CITY OF BANDUNG, WEST JAVA Maun Jamaludin
JEES: Journal of Economic Empowerment Strategy Vol. 4 No. 2 (2021): Volume 4 Number 2, August 2021
Publisher : Universitas Pasundan

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Abstract

This research aims to analyze the SCM strategies that have been implemented by SMEs in Bandung, analyze the SCM strategies used by SMEs and examine various problems and factors that support the success of their implementation.This research uses a qualitative approach, which describes the research problem in a complete and rational manner in accordance with the actual facts and data. The focus of this research is the SCM Strategy, namely determining the SCM strategy for SMEs in Bandung The results of this research prove that the SCM strategy used by SMEs in the city of Bandung in determining suppliers is with a few strategies and many suppliers strategies. The strategy of few suppliers with one supplier is the most widely used strategy by SMEs in Bandung City, while the strategy of using many suppliers is the least strategy carried out by SMEs in Bandung City. In the supply of raw materials for their products, almost all SMEs in the city of Bandung buy their own raw materials. SMEs obtain their raw materials from markets, shops and stalls around their homes. The supply chain management strategy for SMEs in Bandung City is that similar SMEs form cooperatives and will obtain raw materials directly from the company then carry out the manufacturing process (production process) by making products and selling them directly to consumers or selling them to distributors, agents, then to retailers. new retailer to the final consumer.
PENGARUH KOMUNIKASI BISNIS DAN STRATEGI ALIANSI TERHADAP KINERJA MANAJEMEN RANTAI PASOK PADA PT. “XXX” BANDUNG Jamaludin, Maun
Linimasa : Jurnal Ilmu Komunikasi Vol. 4 No. 2 (2021): Juli 2021
Publisher : Ilmu Komunikasi, FISIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/linimasa.v4i2.4074

Abstract

Abstract Very tight competition requires business managers to create new models in managing the flow of products and information. Due to the smooth supply of raw materials PT. "XXX" Bandung can maximize the production process so that the volume of products sold can increase. In its implementation, supply chain management is strongly influenced by suppliers. With the existence of other companies that affect the production process, it is the obligation of PT. "XXX" Bandung to establish quality cooperation. Communication in business is seen as an important element for the success of cooperative relationships between companies because in reality it proves that cooperative relationships between companies always involve communication. Having different suppliers means that companies need to make adjustments in the field because each supplier certainly has different characteristics such as the way to communicate, the ability of the supplier itself, and the quality of the raw materials produced. The quality of good cooperation between the company and its suppliers will also have an impact on the production process that occurs in the company. The method in this study uses a quantitative descriptive method with 126 respondents as a sample of supplier companies in the city of Bandung. Data was collected by using a questionnaire method via google form and interview by telephone. Data processing is carried out using structural equation model analysis (SEM) with AMOS 20 software as a tool. The result of the research is that there is a positive and significant effect of business communication, alliance strategy on supply chain management performance is a simultaneous influence. While the effect of business communication or alliance strategy on supply chain management performance is a partial influence and the occurrence of a positive and significant influence.
Enhancing Brand Awareness in TikTok: The Impact of Marketing Communication on Social Media Platforms Segarwati, Yulia; Rakhmaniar, Almadina; Azka, Zahrah; Gunawan, Iwan; Jamaludin, Maun
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.168

Abstract

Market orientation is crucial for companies in the face of global competition and evolving customer demands, as companies realize the need for continuous adaptation. This research delves into the influence of "Bittersweet by Najla's" marketing communication on the TikTok social media platform on brand awareness. Using a quantitative approach, data was collected through surveys from a sample of 327 individuals among the 4.2 million followers of "Bittersweet by Najla" on TikTok, specifically in the city of Bandung. The results validate four hypotheses, affirming that Product, Price, Place, and Promotion significantly affect Brand Awareness. Promotion is found to exert the most substantial influence on brand awareness, highlighting its pivotal role in enhancing brand recognition. These findings underscore the importance of effective marketing communication on social media platforms and carry implications for businesses seeking to elevate their brand awareness in a competitive digital landscape.
Enhancing Public Speaking Skills through a Collaborative Learning Approach with Performance Assessment Nurhayatin, Titin; Fauziyyah, Desti; Hidayati, Panca; Budiarti, Any; Jamaludin, Maun
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.175

Abstract

Public speaking skills offer numerous advantages in enhancing achievement and prestige. Individuals with adept public speaking abilities often garner accolades for their achievements. Moreover, within societal contexts, those proficient in public speaking are more likely to secure esteemed positions and leadership roles. Consequently, mastery of public speaking holds paramount importance in an individual's life. Aspiring teachers, especially students, must possess the capability to effectively communicate, present, and engage in public speaking activities. This study employs a quantitative approach through experimental research methods, utilizing a combined one-group pretest-posttest design. Public speaking proficiency is assessed through video-recorded practice tests, with peer evaluations focusing on content mastery, systematic presentation, performance aspects (body language, facial expressions, poise, confidence, composure, and attire appropriateness), fluency, and language usage. The pretest score averaged 2.45, while the posttest score averaged 3.65, yielding an N-Gain of 0.77. This supports the hypothesis that differences exist in students' public speaking abilities before and after employing the performance assessment-based collaboration model. The data affirms the effectiveness of the collaboration model in enhancing students' public speaking skills.
The Impacts of Supply Chain Ambidexterity and Resource Flexibility on Supply Chain Resilience in Manufacturing SMES in Bandung, Indonesia Jamaludin, Maun; Yuniarti, Yuyun; Rustandi, Iyus; Sumiati, Imas; Oktavian, Alif
Jurnal Manajemen & Agribisnis Vol. 20 No. 2 (2023): JMA Vol. 20 No. 2, July 2023
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.20.2.330

Abstract

The supply chain, which is an important part of business and production operations, can help manufacturing SMEs increase their competitiveness and strengthen their position in the market. The purpose of this study is to analyze the effect of extraordinary agility and resource flexibility on supply chain resilience. The research method used is a quantitative approach with the analysis technique Partial Least Square-Structural Equation Modeling (PLS-SEM). The number of samples used in this study was 194 respondents, chosen through a simple random sampling technique. The results show that resource flexibility has a positive effect on supply chain agility and streamlining. Supply chain agility also has a positive and significant impact on supply chain resilience, while lean supply chain cannot mediate this relationship. Finally, an agile supply chain also mediates the relationship between resource flexibility and supply chain resilience. The results of this study can be used as a reference for manufacturing SMEs in developing effective supply chain management strategies to increase their supply chain resilience. Keywords: agile supply chain, lean supply chain, resource flexibility, supply chain ambidexterity, supply chain resilience
Migrant Worker Evacuation Strategies in Indonesia’s Overseas Oil and Gas Operations: A Conceptual Approach Santoso, Imam; Sudirman, M. Iman; Helmi, M. Nurman; Suteja, Jaja; Priadana, M. Sidik; Jamaludin, Maun; Lestari, Fatma
Research Horizon Vol. 4 No. 5 (2024): Research Horizon - October 2024
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.4.5.2024.381

Abstract

Migrant worker evacuation strategies are vital for ensuring safety and operational continuity in high-risk sectors, particularly the oil and gas industry. Despite global safety policies, significant challenges in implementing effective evacuation strategies remain, as demonstrated by an Indonesian oil and gas company operating in Algeria and Iraq. Issues such as unclear protocols, limited resources, and poor inter-party coordination persist. This study utilizes a conceptual approach to examine the evacuation management strategies for migrant workers in these high-risk environments through a qualitative multiple case study approach, including interviews, focus group discussions, and AI-driven data analysis. The research identifies strengths in legal frameworks, planning, and technology, but also highlights critical gaps in evaluation, resource allocation, and organizational coordination. These gaps require more integrated and adaptive strategies. The study underscores the importance of communication, digital technology, and robust data protection in improving evacuation efficiency while safeguarding privacy. This research contributes to risk and crisis management literature, offering practical insights for multinational companies in the oil and gas sector. By optimizing migrant worker evacuation strategies, companies can enhance safety, operational sustainability, and crisis resilience, ultimately leading to more comprehensive and effective evacuation plans for their workforce in complex, high-risk environments.
Enhancing Patient Loyalty Through Operational Strategies and Service Quality: The Impact of Patient Satisfaction on Company Revenue Sumarta, Renaldus Iwan; Jamaludin, Maun; Sudirman, Iman
Jurnal Aplikasi Bisnis dan Manajemen Vol. 11 No. 1 (2024): JABM, Vol. 11 No. 1, Januari 2025
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.11.1.203

Abstract

Background: Hospitals, as public companies, must prioritize not only healthcare quality but also revenue and sustainability. Patient satisfaction serves as a key indicator of service quality, while effective operational strategies and high service quality are essential for fostering patient loyalty.Purpose: This study analyzes how operational strategies and service quality influence patient loyalty and, consequently, company revenue.Design/Methodology/Approach: A quantitative research methodology was employed, utilizing simple random sampling to collect data from 187 patients in private hospitals in Bandung. Data were gathered through questionnaires on a 7-point Likert scale, complemented by interviews. SmartPLS 4.0 software was used for data analysis.Finding/Result: The findings reveal that operational strategies significantly enhance service quality and patient loyalty. Improved operational strategies lead to better service quality, which in turn boosts consumer loyalty. Additionally, service quality plays a crucial mediating role in the relationship between operational strategies and patient loyalty.Conclusion: Satisfied patients are more likely to return, contributing to increased revenue and sustainability for hospitals.Original/Value: This research innovatively links operational strategies to patient loyalty in private hospitals, demonstrating how service quality mediates this relationship and drives revenue growth and business sustainability. Keywords: operational strategies, service quality, patient loyalty, patient satisfaction, company revenue
Competitiveness Strategy of Traditional Market: Case Study in Panorama Lembang, West Bandung, Indonesia Purwanti, Yanti; Heru, Bambang; Jamaludin, Maun
Economic and Business Horizon Vol. 1 No. 1 (2022): January
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/ebh.1.1.2022.67

Abstract

This research aims to describe the strategy that can be formulated as physical improvement and improving the function and attractiveness of the Panorama Lembang Bandung traditional market. The main consideration in this qualitative study is to highlight the capability of the traditional market to create something distinctive and unique but a level of comfort, security, and cleanliness. This research was conducted in West Bandung Regency. The location selection was purposively made because Bandung is one of the regions of West Java. The data used in this study are primary and secondary in qualitative technique. The results highlight the encouragement for central and regional governments to synergize and support the empowerment of the Panorama traditional market. The strategies are by enforcing and complying with the regulations that have been made. The suggestion that can be put forward is that the traditional market should be able to create and cultivate a clean, safe, orderly, and more attractive market atmosphere. With a focus on consumers, through efforts to understand consumer needs, wants, and expectations, the best service to consumers is the key to winning an increasingly fierce competition.
Impact of Enterprise Resource Planning (ERP) on the Quality of Work of Company Employees: A Brief Review Fauzi, Teddy Hikmat; Adnani, Latifah; Jamaludin, Maun
Economic and Business Horizon Vol. 1 No. 1 (2022): January
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/ebh.1.1.2022.69

Abstract

Enterprise resource planning (ERP) is a very complex and high-cost information system that places tremendous demands on a company’s time and resources. Many ERP implementations have been classified as failures because the company did not achieve its stated goals. This article identifies the success factors, software selection steps, and implementation procedures important for successful implementation in manufacturing companies. Implementing Enterprise Resources Planning (ERP) in the company is part of the company’s internal business strengthening strategy to increase strong competitiveness and manage the company professionally, efficiently, and effectively, as well as apply the principles of transparency, accountability, responsibility, independence, and fairness. ERP implementation in Indonesia has more impact tactical than strategic. The main objectives of our work are to review and analyses key articles on the impact of ERP projects on work quality and quantity. The results obtained are that the implementation of ERP has a positive effect on employee performance, and the implementation of the ERP system has a positive impact because the informants produce more work in one period.