Claim Missing Document
Check
Articles

Found 12 Documents
Search

PENGARUH PEOPLE DAN PHYSICAL EVIDENCE TERHADAP MINAT KUNJUNGAN DI RUMAH MAKAN KHAS BETAWI BABEH SADELI, PONDOK AREN, TANGERANG Desafitri, Linda; Irfal, Irfal; Haryono, Joko
JURNAL EKOBIS DEWANTARA Vol 7 No 2 (2024): JURNAL EKOBIS DEWANTARA
Publisher : Program Studi Manajemen Fakultas Ekonomi UST

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/ed_en.v7i2.4188

Abstract

This research aims to determine the influence of people and physical evidence on interest in visiting Betawi Babeh Sadeli Restaurant, Pondok Aren, South Tangerang, Banten Province. This type of research is descriptive quantitative with multiple analysis methods. The data collection technique was carried out by distributing questionnaires to respondents, using a Likert scale. The sampling technique used was accidental sampling. The population in the research were all consumers who visited the Babeh Sadeli Betawi Restaurant, Pondok Aren. The sample consisted of 100 respondents. The results of partial research on people and physical evidence influence interest in visiting. Research shows that service and the physical environment influence the customer experience at a restaurant. A friendly and professional attitude increases visitor satisfaction and influences their interest in returning. An attractive interior and cleanliness are also important in providing a positive first impression to customers. The combination of the two creates an overall positive experience, encouraging customers to return and recommend the restaurant to others. Restaurant practitioners are advised to provide employee training for friendly, professional and knowledgeable service. Then also interior design, cleanliness and food presentation to create a positive impression.
Keberadaan Pasar Tradisional di Jakarta Sebagai Destinasi Wisata Sulistiyo, Tri Djoko; Gantina, Devita; Haryono, Joko; Rachmatullah, Adam; Aditya, Michael Khrisna
Jurnal Ilmiah Pariwisata Vol 30 No 1 (2025): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v30i1.1879

Abstract

Traditional markets in Jakarta, such as Tanah Abang Market, Jatinegara Market, and Senen Market, have great potential as sustainable tourist destinations. However, these markets face various challenges related to infrastructure, cleanliness, and suboptimal management. This study aims to analyze the potential of traditional markets as tourist destinations and identify factors that influence their attractiveness and management. The method used is a qualitative approach with in-depth interviews with traders, visitors, and market managers, as well as field observations of the physical and social conditions of the market. The results of the study indicate that the main attraction of traditional markets lies in the authentic local atmosphere, social interaction between traders and buyers, and the diversity of cultural products. However, inadequate infrastructure, poor cleanliness, and an uncoordinated management system reduce visitor comfort. In conclusion, traditional markets have great potential as tourist destinations, but require infrastructure improvements, more professional management, and training for traders to improve services. The suggestion of this study is the need for more inclusive policies and a balanced approach between modernization and preservation of local culture so that traditional markets can develop as sustainable tourist destinations. Keywords: traditional market, tourist destination, infrastructure, cleanliness, cultural preservation