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Analisis Pengaruh Strategi Promosi Word of Mouth pada Bisnis Kecil dan Menengah Pancong Lumer 88 Nabiilah, Rifdah; Azzahra, Salsabila; Junita, Sielve Dwi; Noviyanti, Indah
Jurnal Pendidikan Tambusai Vol. 8 No. 2 (2024)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

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Pancong Lumer 88 merupakan usaha kecil dan menengah yang bergerak dibidang kuliner yang menjual kue Pancong dengan berbagai macam rasa dan topping dengan harga yang terjangkau. Penelitian ini bertujuan untuk memahami dampak dari strategi promosi word of mouth (WOM) terhadap Usaha Pancong Lumer 88. Penelitian ini berupa artikel berdasarkan sumber deskriptif dan kualitatif menggunakan data primer dan data sekunder. Untuk memperoleh informasi yang lebih detail dan akurat tanpa menggunakan kuesioner, Peneliti melakukan wawancara langsung dengan pihak Pancong Lumer 88. Hasil dari penelitian ini membuktikan bahwa straregi promosi Word Of Mouth (WOM) memiliki dampak yang signifikan terhadap keputusan pembelian Pancong Lumer 88.

Pengaruh Pengetahuan dan Digitalisasi Terhadap Kepatuhan Wajib Pajak Orang Pribadi di PT. Denki Engineering Azzahra, Salsabila; Krishantoro, Krishantoro
Jurnal Ilmu Administrasi Publik Vol. 4 No. 5: September 2024
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jiap.v4i5.4205

This research aimed to determine the influence of knowledge and digitalization on individual taxpayer compliance at PT. Denki Engineering. The research method used in this research was a quantitative approach. The type of research used in this research was descriptive. The population used in this research was a saturated population who were employees at PT. Denki Engineering. The data collection technique in this research used non-probability sampling with a saturated sample method with a sample of 70. The data analysis used was multiple linear regression analysis using IBM Statistics version 26 software. The research results showed that there was a partial positive and significant influence between the knowledge variable on compliance 0f 46.8%, there was a partial positive and significant influence between the digitalization variable on compliance of 50.1%, there was a partial positive and significant influence between the knowledge variable and digitalization on compliance of 54.8%, the remaining of 45.2% was influence by other variables that were not examined in this research.

Analisis Pengaruh Tata Kelola Perusahaan Terhadap Efisiensi Investasi Pada Perusahaan Sektor Perbankan Terdaftar BEI Azzahra, Salsabila; Ramadhan, Yanuar
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 12 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i12.9821

This study aims to analyze the effect of corporate governance on investment efficiency in banking sector companies listed on the Indonesia Stock Exchange (IDX) during the 2021-2023 period. Corporate governance in this study is proxied through five variables adapted from the 2017 ASEAN Corporate Governance Scorecard (ACGS): shareholder rights, fair treatment of shareholders, stakeholder roles, disclosure and transparency, and board responsibilities. This study uses a quantitative approach with secondary data obtained from company annual reports. Data were analyzed using multiple regression analysis techniques with the help of SPSS. The results show that stakeholder roles have a significant effect on investment efficiency, while other variables have no statistically significant effect on investment efficiency. These findings suggest that strong stakeholder involvement, including regulatory oversight, can improve capital allocation efficiency by reducing over-investment practices.

Penerapan Problem-Based Learning (PBL) sebagai Upaya Membangun Semangat dan Keterlibatan Aktif Siswa Sekolah Dasar dalam Pendidikan Pancasila Atiatul, Rizza; Aini, Aisya Dinda Nurul; Azzahra, Salsabila; Nafisha, Salsa Enatin; Hidayah, Alifah Nur; Ramadhan, Rakhmat; Wahyuni, Nur Indah
Jurnal Pendidikan Tambusai Vol. 9 No. 3 (2025): Desember
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

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Pendidikan Pancasila di sekolah dasar memiliki peran penting dalam membentuk sikap, nilai, dan karakter peserta didik melalui pengalaman belajar yang bermakna. Untuk mendukung tercapainya tujuan tersebut, dibutuhkan model pembelajaran yang mampu menumbuhkan semangat, kemandirian, serta keterlibatan aktif siswa. Penelitian ini bertujuan mendeskripsikan penerapan model Problem-Based Learning (PBL) dalam pembelajaran Pendidikan Pancasila serta menganalisis dampaknya terhadap motivasi dan aktivitas siswa sekolah dasar. Penelitian menggunakan metode kualitatif deskriptif dengan teknik pengumpulan data berupa observasi kelas dan dokumentasi selama proses pembelajaran berlangsung. PBL diterapkan melalui tahapan identifikasi masalah, penyelidikan kelompok, diskusi, dan presentasi hasil dengan dukungan media variatif seperti video pembelajaran, media konkret, dan PPT berbasis Canva. Hasil penelitian menunjukkan bahwa penerapan PBL mampu meningkatkan antusiasme, fokus, dan keberanian siswa untuk terlibat aktif dalam diskusi dan pemecahan masalah. Siswa terlihat lebih bertanggung jawab dalam menyelesaikan tugas kelompok, lebih percaya diri saat mempresentasikan hasil, serta menunjukkan pemahaman lebih baik terhadap nilai-nilai Pancasila melalui aktivitas investigatif. Penelitian ini menyimpulkan bahwa PBL efektif menciptakan pembelajaran yang interaktif, kolaboratif, dan berpusat pada siswa sehingga dapat menjadi strategi yang tepat untuk membangun semangat belajar dalam Pendidikan Pancasila.

Penerapan Problem-Based Learning (PBL) sebagai Upaya Membangun Semangat dan Keterlibatan Aktif Siswa Sekolah Dasar dalam Pendidikan Pancasila Atiatul, Rizza; Aini, Aisya Dinda Nurul; Azzahra, Salsabila; Nafisha, Salsa Enatin; Hidayah, Alifah Nur; Ramadhan, Rakhmat; Wahyuni, Nur Indah
Jurnal Pendidikan Tambusai Vol. 9 No. 3 (2025): Desember
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Pendidikan Pancasila di sekolah dasar memiliki peran penting dalam membentuk sikap, nilai, dan karakter peserta didik melalui pengalaman belajar yang bermakna. Untuk mendukung tercapainya tujuan tersebut, dibutuhkan model pembelajaran yang mampu menumbuhkan semangat, kemandirian, serta keterlibatan aktif siswa. Penelitian ini bertujuan mendeskripsikan penerapan model Problem-Based Learning (PBL) dalam pembelajaran Pendidikan Pancasila serta menganalisis dampaknya terhadap motivasi dan aktivitas siswa sekolah dasar. Penelitian menggunakan metode kualitatif deskriptif dengan teknik pengumpulan data berupa observasi kelas dan dokumentasi selama proses pembelajaran berlangsung. PBL diterapkan melalui tahapan identifikasi masalah, penyelidikan kelompok, diskusi, dan presentasi hasil dengan dukungan media variatif seperti video pembelajaran, media konkret, dan PPT berbasis Canva. Hasil penelitian menunjukkan bahwa penerapan PBL mampu meningkatkan antusiasme, fokus, dan keberanian siswa untuk terlibat aktif dalam diskusi dan pemecahan masalah. Siswa terlihat lebih bertanggung jawab dalam menyelesaikan tugas kelompok, lebih percaya diri saat mempresentasikan hasil, serta menunjukkan pemahaman lebih baik terhadap nilai-nilai Pancasila melalui aktivitas investigatif. Penelitian ini menyimpulkan bahwa PBL efektif menciptakan pembelajaran yang interaktif, kolaboratif, dan berpusat pada siswa sehingga dapat menjadi strategi yang tepat untuk membangun semangat belajar dalam Pendidikan Pancasila.

Proof-Based Guided Inquiry: A Strategy for Improving Algebraic Thinking Skills in Linear Algebra Learning Kariadinata, Rahayu; Nuraida, Ida; Azzahra, Salsabila; Sari, Ratna
(JIML) JOURNAL OF INNOVATIVE MATHEMATICS LEARNING Vol. 9 No. 1 (2026): VOLUME 9 NUMBER 1, MARCH 2026
Publisher : IKIP Siliwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22460/jiml.v9i1.29765

Algebraic thinking skills play an important role in mastering mathematical concepts and problem-solving; however, Linear Algebra learning still faces difficulties, particularly in understanding proofs. Therefore, a proof-based Guided Inquiry strategy is needed to help students develop deeper algebraic thinking skills. This study aims to describe the implementation of the proof-based Guided Inquiry strategy, analyze the improvement and achievement of students’ algebraic thinking skills between classes using this strategy and those using conventional learning, and describe students’ responses to Linear Algebra learning through this approach. The research employed a mixed-method approach with a quasi-experimental design using a non-equivalent control group. The subjects were two classes of mathematics education students, each acting as an experimental and control class. The instruments consisted of pre- and post-tests of algebraic thinking skills, implementation observation sheets, and student response questionnaires. Quantitative data were analyzed using N-Gain and mean difference tests, while qualitative data were obtained from observations and student responses. The results showed that the implementation of learning achieved an average score of 92% (very good category). N-Gain analysis revealed that the experimental class achieved a moderate improvement (0.401), higher than the control class (0.246, low category). Moreover, student responses were positive, with an average percentage of 84.8%. These findings indicate that integrating inquiry exploration with mathematical proof effectively enhances students’ algebraic thinking skills and the quality of Linear Algebra learning.

EFEKTIVITAS MEDIA ULAR TANGGA EDUKATIF DALAM PROGRAM PEMBERANTASAN BUTA AKSARA BAGI WARGA BINAAN DI LEMBAGA PEMASYARAKATAN KELAS IIA SERANG Azzahra, Salsabila; Sudrajat, Indra; Nurhasan, Arif
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 Nomor 02, Juni 2026 Public
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.51793

The effectiveness of learning media refers to the success level of a learning medium in supporting the learning process so that learning objectives can be achieved optimally. In literacy education, the use of attractive and interactive learning media is essential, especially for learners who have limited reading and writing skills. One of the learning media that can be used is educational snakes and ladders media, which is a game-based medium modified into a learning tool through a learning-by-playing approach. This study aims to analyze the effectiveness of educational snakes and ladders media in the illiteracy eradication program for inmates at Lembaga Pemasyarakatan Kelas IIA Serang. This study employed a descriptive qualitative method with data collection techniques consisting of observation, interviews, documentation, and field notes. The results showed that the use of educational snakes and ladders media was able to improve inmates’ basic literacy skills, particularly in recognizing letters, reading simple words, and basic writing skills. In addition, the learning media increased learning motivation, enthusiasm, social interaction, and participants’ self-confidence during the learning process. Therefore, educational snakes and ladders media is considered effective as a learning medium in supporting illiteracy eradication programs for inmates in correctional institutions.

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