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Journal : Business Management Research

Peran Mediasi Kinerja Keuangan dalam Hubungan antara Struktur Modal dengan Nilai Perusahaan Umu Khouroh; Sari Wenni Nurindah; Maya Mega Puspita
Business Management Research Vol 1, No 1 (2022)
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v1i1.7330

Abstract

This study aims to examine the impact of capital structure and financial performance on firm value and the mediating role of financial performance in the relationship between capital structure and firm value. The population in this study is a manufacturing company in the consumer goods sector. The sample in this study was 8 manufacturing companies in the consumer goods sector purposive sampling with the largest assets. Data obtained from financial reports that have been published. The analysis technique uses a path analysis model. The results of this study provide evidence that capital structure and financial performance have a major impact on increasing firm value, as well as capital structure which has a major impact on financial performance.
Efek Moderasi Kebijakan Dividen pada Profitabilitas terhadap Nilai Perusahaan Manufaktur Irany Windhyastiti; Febriana, Melati; Windhyastiti, Irany; Khouroh, Umu; Ratnaningsih, Christina Sri
Business Management Research Vol 3, No 1 (2024): January 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i1.13458

Abstract

This research aims to determine the effect of dividend policy as a moderating variable on the influence of profitability on firm value. The population used in this research includes all manufacturing companies listed on the IDX from 2018 to 2022 and the sample was obtained using a purposive sampling method with predetermined criteria and resulted in 9 selected companies from 22 companies. The data analysis technique used is moderated regression analysis (MRA) using the SPSS (Statistical Program for Social Science) appli cation to calculate research data. The results of the research show that: ROA has a negative and significant influence on company value, ROE has a positive and significant influence on company value, Dividend policy has a positive and insignificant influence on value company, Dividend policy is unable to moderate the influence of ROA and ROE on company value
Peran Promosi Penjualan “Korean Wave” sebagai Mediator Brand Ambassador dengan Minat Beli Konsumen Produk “Somethinc” Angelia, Monica; Khouroh, Umu
Business Management Research Vol 2, No 1 (2023): January 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v2i1.9529

Abstract

This study investigates the effect of brand ambassadors and sales promotion on purchase intention and the mediating role of sales promotion in the relationship between brand ambassadors and purchase intention. The research was conducted through a closed survey and Partial Least Square modeling on a sample of consumers who had used cosmetic “somethinc”. The results of the study show that brand ambassadors do not influence consumers’ purchase intention, on the contrary, sales promotion influences purchase intention positively. Another finding is that sales promotion mediates the relationship between brand ambassadors and purchase intention. Therefore, this paper highlights the importance of paying attention to sales promotions that are used to increase purchasing intention which ends in purchasing decisions. Although the findings of this study are limited to brand ambassadors and sales promotion, this opens the way for further research on this topic, especially regarding the various perceptions of sales promotion carried out and appropriate sales promotion techniques, both among academics and marketing practitioners.
Peran Influencer dalam Investasi Cryptocurrency: Literasi Keuangan Digital Mediator ataukah Moderator? Wijaya, Lientang; Kusuma, I Gede Wahyu Artha; Khouroh, Umu
Business Management Research Vol 3, No 2 (2024): July 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i2.14050

Abstract

In the context of significant growth in cryptocurrency in Indonesia, investment influencers on social media often provide information that affects investment behavior. Digital financial literacy becomes crucial in ensuring wise investment decisions, especially in understanding the risks and potential benefits of cryptocurrency. This research explores the role of influencers in cryptocurrency investments in Indonesia, with a focus on digital financial literacy as a mediating factor. Data were collected using a survey method with a sample of 100 respondents. Data analysis employed SEM-PLS. The study results indicate that influencers and digital financial literacy affect cryptocurrency investment decisions. Digital financial literacy acts as a mediator, not a moderator. These findings highlight the importance of comprehensive financial education in addressing this increasingly popular investment trend.
Peran Mediasi Strategi Coping dalam Hubungan antara Stres dengan Kinerja Akademik Mahasiswa Kelas Karyawan Ningsih, Tasya Aprilia; Musnaini, Musnaini; Khouroh, Umu
Business Management Research Vol 3, No 1 (2024): January 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i1.13457

Abstract

This research is exploratory in nature and aims to explore the relationship between stress, coping strategies, and academic performance among working-class students. The research adopted a survey questionnaire design. Data on the causes of stress among working-class students and its impact on their academic performance were collected using a questionnaire. The research sample was working-class students. In total, 50 complete and valid questionnaires were obtained for further analysis. The data were analyzed using SEM-PLS. The results show that stress does not impact performance, but the coping strategies used can mediate this impact. The conceptual model developed in this research can provide a basis for how to address stress in order to improve academic performance and understand how the academic environment should be designed to address these issues.
Moderating Role of Leverage and Profitability in the Relationship Between Eco-Efficiency and Firm Value in Consumer Goods Sector Bernadeta Dian Saputri; Umu Khouroh; Irany Widhiyastiti; Lilik Kustiani
Business Management Research Vol. 4 No. 1 (2025): January 2025
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v4i1.15741

Abstract

This research aims to examine the influence of company value on eco-efficiency with leverage and profitability as moderating variables. Companies that have implemented environmentally friendly concepts in their operational activities are expected to have higher share prices which will lead to an increase in company value. Eco-efficiency is implemented with ISO 14001 certification. Leverage is measured using Debt Equity Ratio (DER) and Profitability is measured using Return On Assets (ROA). This research also uses Earning Per Share (EPS) and Book Value (BV) as control variables. This research uses a sample of manufacturing companies in the consumer goods sector listed on the Indonesia Stock Exchange. The sample extraction technique used was purposive sampling with the criteria of companies presenting financial reports for the 2017-2021 period, resulting in 26 companies being obtained. This research is research that uses secondary data in the form of financial reports. This research uses the Moderated Regression Analysis (MRA) method. The research results show that when eco-efficiency is tested for its influence together with other variables, the results do not affect company value, but if eco-efficiency is tested alone, the results are significantly positive for company value. Based on the MRA test results, leverage and profitability as moderators are both unable to moderate the relationship between eco-efficiency and firm value.