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All Journal Juiperdo INOVTEK Polbeng - Seri Informatika JURNAL TEKNIK INFORMATIKA DAN SISTEM INFORMASI Majalah Kedokteran Andalas Journal of Health Sciences Eksekusi : Journal Of Law Keluwih: Jurnal Kesehatan dan Kedokteran Jurnal Pengabdian kepada Masyarakat Nusantara JURNAL PENELITIAN KEPERAWATAN MEDIK Jurnal Teknik Informatika (JUTIF) Community Empowerment Al-Fikru: Jurnal Ilmiah Journal of Health Community Service Mauriduna : Journal of Islamic studies Hello World Jurnal Pengabdian Masyarakat Putri Hijau Journal Of Sustainability Perspectives Journal of Sustainability Perspectives As-Sulthan Journal of Education
Syahri, Alfi
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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Journal : Journal of Health Community Service

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Empowering Generation Z as Agents of Change and Eliminating Cancer Stigma Through Digital Campaigns Syahri, Alfi; Widya, Fadhilah Aliyyah; Alma Dinisa, Atsir; Viliana, Chornelia Dina; Arista, Meli Nor; Putri Nabila, Yulisa; Puteri, Amanda Selvia; Ximenes, Herminia dos Santos
Journal of Health Community Service Vol. 5 No. 1 (2025): Journal of Health Community Service: 2025 January
Publisher : UNUSA Press

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Abstract

Public stigma towards cancer patients remains high, negatively affecting theirpsychological well-being, leading to depression, anxiety, and reduced self-esteem.Stigma is influenced by knowledge levels, and digital campaigns serve as a tool toreduce it by disseminating accessible and reliable information. PalliApis Care, anorganization leveraging social media platforms to educate the public about cancer,conducted this study targeting Generation Z. The campaign was implemented through aquantitative Zoom meeting using a one-group pretest-posttest design. A total of 200participants from across Indonesia joined the campaign, with a majority being women(87.8%). Participants were predominantly aged 18-22 years (80.2%), followed by thoseaged 23-27 years (19.1%), and 12-17 years (0.8%). The pretest average score was 70.00,while the posttest score increased to 82.96, showing a knowledge gain with a meandifference of 12.96 (p = 0.000, p < 0.05). The results confirmed that social media-baseddigital campaigns effectively raise awareness and shift public perceptions of cancerstigma. Challenges related to misinformation were addressed through digital literacytraining for Generation Z. In addition to enhancing knowledge, the campaign providedpsychological support to cancer patients by sharing survivor narratives. Generation Zacted as agents of change, using digital skills to spread accurate information and fosteran inclusive environment for patients. This program demonstrates that engagingGeneration Z in health campaigns not only improves health literacy but also contributesto sustainable efforts in reducing social stigma. The program’s long-term impact lies inthe continuous involvement of Generation Z in public health initiatives.
Co-Authors A. Abdullah, Nasruddin Abu Bakar Akbar, Dian Rahmadin Alma Dinisa, Atsir Amalia Harmin Ananda, Ridha Faiz Angraini Angraini Ardiansah, Ardiansah Arista, Meli Nor Aruan, Iren Angelia Azahar, Ridho Bagio Kadaryanto, Bagio Basri, Mhd. Damayanti, Elvi Kurnia Desi Susilawati, Desi Dorman, Johanes Eban B. Dua, Yohana Hendrika Dwisari, Pulung Effendi, Intan Indriani Effi, Maria Carmelinda Olgita Atu Eti Rahmawati Fahrudin, Panggih Fazri Amir Febi Nur Salisah Fiki Muhammad Ridho Firman Noor Hasan Fitria, Mawaddah Gurusinga, Mona Fitri Hakim Zulkarnain Hamdani Umar Harahap, Muhammad Riduan Harigustian, Yayang Hasymi, Yusran Hayati, Erlina Ika Yuni Widyawati Indah, Nurliyah Irawati, Fitri Ismail, Fachril Joni Haryanto Jujuk Proboningsih, Jujuk Krisna Rendi Awalludin M. Afdal Maria Hermita Manik Marina, Navy Sealsi Adinda Prisca Marlina, Siti - Megawati - Megawati Sinambela Muhammad Nur Murdiyanti, Dewi Muttakin, Fitriani Nasution, Mutiara Pasambo, Yourisna Puteri, Amanda Selvia Putra, Komang Ardidhana Nugraha Putri Nabila, Yulisa Qothrunnadaa, Azka Rosaulina, Meta Rotua Sumihar Sitorus Sari, Purwanti Sari, Purwanti Nurfita Sitepu, Stefani Anastasia Siti Marlina Siti Marlina, Siti Soares, Domingos Sriyono Sriyono Sudarmaji, Wikan Purwihantoro Syachputra, Andika Julyanto Tabik, Albertina Dete Tadi, Tadi Tinambunan, Tedty Tintin Sukartini Sukartini, Tintin Sukartini Tisel, Yulmira Maria Ujang Sumarwan Ulfah, Kamailiya Viliana, Chornelia Dina Wahyuni, Erna Dwi Widya, Fadhilah Aliyyah Ximenes, Herminia dos Santos Yulis Setiya Dewi Zamroni, Asroful Hulam