Claim Missing Document
Check
Articles

Implementasi Pemasaran Digital Pada Breadlife Melalui Media Video Arienda Gitty Ramadani; Dewi Khornida Marheni; Fanesha Nissy Kusweanto
Social Engagement: Jurnal Pengabdian Kepada Masyarakat Vol 1 No 4 (2023): September 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/se.v1i4.8553

Abstract

Digital Marketing is the main key for business in these days to be able to thrive. Breadlife Batam is a store specialized in selling and making bread and pastry in an Japanese Artisan Bakery style under PT Kunci Mas Batam. All this time, there are some Batam residents which do not recognize Breadlife as a good national franchise, have not tried the products and also feel sceptic towards the brand quality, considering the price is expensive enough if compared to other local bread brands.Purpose - This PkM activity is expected to be able to help Breadlife store to promote its product to the society with video media.Research Method - The data collection method used is observation and interview. Findings - As a result, there are many good responds from the society, hence Breadlife brand will be increasingly known by the Batam societies. Implication - The contribution of the research findings for Breadlife’s owner are many good responds from the society, hence Breadlife brand will be increasingly known by the Batam societies. The contribution of the research findings for the next researcher are can be used as a reference source for further research to support research related to digital marketing.
Strategi Pengembangan Potensi Wisata sebagai Upaya Peningkatan Eksistensi Ekowisata dan Meningkatkan Ekonomi Masyarakat pada Desa Wisata Kampung Terih Ratih Anggraini; Dewi Khornida Marheni
Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Vol. 3 No. 3 (2023): Artikel Riset Volume 3 Issue 3, November 2023
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebma.v3i3.3277

Abstract

Salah satu dampak dari penyebaran covid-19 adalah transformasi trend berwisata dari pariwisata massal menjadi pariwisata alternatif. Selain itu, issue tujuan pembangunan berkelanjutan dalam bidang pariwisata menjadi hal yang disorot oleh pelaku kepentingan dalam bidang pariwisata. Tourism Village adalah warna baru dalam berwisata yang tengah muncul dan menjadi trend bagi sebagian besar turis yang akhirnya memutuskan untuk mengambil wisata pedesaan sebagai pilihan berlibur dibandingkan wisata perkotaan. Hal ini menjadi perhatian penting bagi para pengelola desa wisata untuk menyusun strategi dalam mengembangkan desa wisata yang akan berdampak bagi peningkatan ekonomi masyarakat di suatu wilayah sebagai tujuan dari pembangunan berkelanjutan. Penelitian ini mengambil studi kasus di desa wisata kampung terih dengan menggunakan pendekatan kualitatif dengan metode observasi lapangan, kajian pustaka, melakukan wawancara yang mendalam terhadap pengelola desa wisata Kampung Terih, dan Focus Group Discussion (FGD) dengan para pemangku kepentingan pada desa wisata kampung terih. Analisis SWOT juga dilakukan untuk menyusun strategi yang dapat memberikan efek positif terhadap pengembangan Desa Wisata dengan melihat potensi lokal sebagai kekuatan yang dimiliki oleh desa wisata. Hasil dari penelitian ini menunjukkan bahwa desa wisata Kampung Terih harus menyusun strategi dalam memperbaiki tata kelola desa, perancangan sosial media sebagai pemasaran desa, dan revitalisasi sarana dan prasarana desa untuk meningkatkan kunjungan wisatawan agar ekonomi masyarakat terus bertumbuh dan menjadi pilar utama dalam pengembangan sebuah desa.
Perancangan, Pembukuan dan Pembuatan Modul Laporan Keuangan pada UMKM Gowes Store Premium Kelvin; Dewi Khornida Marheni
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 5 No. 1 (2024): Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN)
Publisher : Cv. Utility Project Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Gowes Store Premium adalah sebuah toko sepeda yang didirikan pada bulan Februari 2020. Sebagai UMKM tentunya Gowes Store Premium membutuhkan laporan keuangan sebagai indikator dalam perkembangan usahanya. Terdapat beberapa masalah yang mengganggu kinerja keuangannya seperti ketidaksesuaian antara aktiva dan pasiva dalam neraca sistem akuntansi GF-Akuntansi yang digunakan. Selain itu, nilai aset tetap yang tercatat dalam sistem tidak mencerminkan total aset sebenarnya. Catatan hutang dan piutang dalam GF-Akuntansi juga tidak selaras dengan transaksi dalam nota. Pelaksanaan pengabdian kepada masyarakat di Gowes Store Premium ini bertujuan untuk merancang laporan keuangan lengkap yang diharapkan dapat menjadi dasar pengambilan keputusan yang lebih akurat. Metode pengumpulan data yang digunakan adalah dengan melakukan wawancara langsung dengan supervisor Gowes Store Premium, serta melakukan observasi di lokasi untuk mengumpulkan dokumentasi. Luaran kegiatan pengabdian kepada masyarakat ini berupa laporan aset tetap, laporan hutang dan piutang, laporan laba rugi dan laporan posisi keuangan menggunakan Microsoft Excel & GF-Akuntansi. Selain rancangan laporan keuangan, modul panduan penggunaan GF-Akuntansi juga akan dibuat sebagai panduan untuk menghindari kesalahan pembukuan kedepannya. Hasil luaran dari pengabdian kepada masyarakat ini dirasa memuaskan oleh pemilk dan akan terus diterapkan dalam UMKM.
The Influence of GCG on Disclosure of ESG Scores of Companies Listed on the IDX Dewi Khornida Marheni; Erick Erick; Arienda Gitty Ramadani; Yulfis Wandi
Almana : Jurnal Manajemen dan Bisnis Vol 8 No 1 (2024): April
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v8i1.2460

Abstract

A sustainability report became one of the requirements for corporations to publish as one of the key factors of why the investor wants to invest in the corporation. In Indonesia, there is a regulation for corporations to implement sustainability. Along with good corporate governance, generated a good sustainability report. In Indonesia, approximately about 55% of the companies have published sustainability reports. Hence, this research is purposed to know the influence of good corporate governance in sustainability reports in Indonesia. This research uses a quantitative research design to collect numerical data to test the hypothesis. In this research, 54 companies listed on the IDX that had published sustainability reports for 5 consecutive years were used. In addition, the study collected secondary data from the selected companies' annual, financial, and sustainability news from 2017 to 2021. The results of this research indicate that board independence significantly affects the disclosure of the ESG Scores of companies included in the IDX index. As a result, the board independence of companies in Indonesia is one of the components that help improve ESG Scores' disclosures.
The Influence of Financial Behavior with Risk Perception as Moderation in Determining Investment Decisions in Batam City Lydia Desrita; Dewi Khornida Marheni
Inovbiz: Jurnal Inovasi Bisnis Vol 10, No 2 (2022)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v10i2.2782

Abstract

Stock investment is now an alternative for young people to invest in. In investing in stocks, there are still factors that can hinder investors, namely financial behavior. The purpose of this research is to know and understand the financial factors and the perception of investors' risk on investment decisions in Batam City. This study uses a quantitative approach with primary data in the form of a questionnaire and using purposive sampling. Financial literacy, overconfidence, herding, anchoring, representative, and availability have a significant positive effect on investment decisions. Meanwhile, risk perception and the other six moderating variables don’t have any influence on investors' investment decisions. In investing, investors must understand financial behavior that helps investors in making good decisions and risk perception will make investors afraid of the risks that occur in investing.
THE EFFECT OF COVID-19 ON STOCK MARKET RETURN IN CONSUMER GOODS SECTOR IN INDONESIA Ong, Milenia; Marheni, Dewi Khornida

Publisher :

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v5i3.1641

Abstract

When 2019 is about to end, a new virus began to emerge called the coronavirus which is a very dangerous infectious virus because this virus can cause exposed humans to experience respiratory problems, lung infections, and can cause death. This coronavirus has caused many negative impacts on countries that have been exposed to this virus. Not only the health impact experienced by the exposed country but also from the aspect of the country's economy which has decreased drastically due to this virus. This study aims to see is there any effect of growth in confirmed cases, growth in deaths, trading volume, return (t-1), IHSG, and exchange rates on stock market returns in Indonesia consumer goods sector. The purposive sampling method was chosen by the researchers to take samples, namely secondary data with predetermined criteria based on the aims and objectives of the research, namely consumer good companies that have been registered on the IDX from 2 March 2020 until now. Researchers used Eviews 10 software to process data using the panel regression method with the selection of the best model, namely REM or Random Effect Model. The results concluded from the research analysis are that growth in confirmed cases and growth in deaths does not have significant impact on stock market returns in the consumer goods sector in Indonesia. Meanwhile, trading volume, return (t-1), IHSG, and exchange rate does have a positive significance on stock market returns in consumer goods sector in Indonesia. This research can help investors in making investment decisions, especially in Indonesia consumer goods sector.
Penerapan Sistem Informasi Inventaris Berbasis Microsoft Access pada UMKM Casa Baker Dewi Khornida Marheni; Sherry
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2024)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v5i2.8759

Abstract

Pengabdian ini bertujuan untuk optimalisasi pengelolaan inventaris pada UMKM Casa Baker di Kota Batam melalui pengabdian masyarakat. Casa Baker sebagai salah satu UMKM di Batam mengalami keterbatasan dalam bentuk pengelolaan inventaris. Hal ini dapat mengurangi efisiensi operasional Casa Baker dikarenakan inventaris merupakan salah satu sumber pendapatan utama UMKM. Metode pengumpulan data yang digunakan bersifat kualitatif seperti wawancara dan observasi untuk memandu perancangan sistem yang sesuai dengan kebutuhan UMKM. Sistem ini melibatkan menu utama, formulir data bahan baku, formulir input stok, serta laporan data bahan baku dan detail transaksi. Implementasi berhasil mengurangi waktu pengelolaan inventaris, memungkinkan pemantauan stok secara real-time, dan menyajikan informasi yang akurat. Laporan yang dihasilkan memberikan pemahaman mendalam mengenai transaksi inventaris, memperkuat pengambilan keputusan terkait manajemen inventaris, keuangan, dan operasional. Hasilnya menunjukkan bahwa pendekatan teknologi, terutama menggunakan Microsoft Access, dapat menjadi solusi praktis dan berdaya saing dalam meningkatkan efisiensi serta akurasi pengelolaan inventaris pada UMKM di Indonesia, berpotensi memberikan dampak positif terhadap kinerja bisnis UMKM Casa Baker.
Millennials' Behavior: Does Stock Investors' Self-Efficacy Mediate Financial Literacy on Financial Behavior? Arienda Gitty Ramadani; Dewi Khornida Marheni; Hery Haryanto
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 04 (2023): November, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Financial literacy among millennials is a fundamental need because many are victims of fraudulent investments. After all, the financial literacy and behavior index is still relatively low. Based on research conducted, almost 86 percent of their financial condition is in the unhealthy category. This novelty perspective sheds light on the influence of both Financial Literacy and Financial Self-Efficacy on this specific group's financial decision-making and behavior. This research is a quantitative type of research with an associative approach. Individual investors participating in The Indonesia Capital Market are the population target in this study. The samples used in this study amounted to 150 models. The sampling technique in this study is purposive sampling. The findings of this study demonstrate a positive relationship between financial literacy and financial self-efficacy. Moreover, the results indicate that financial literacy and self-efficacy significantly impact financial behavior. Furthermore, this study provides evidence supporting the mediating role of financial self-efficacy in the relationship between financial literacy and financial behavior. This conclusion indicates the importance of strengthening financial literacy and self-efficacy in millennial stock investors to encourage positive financial behavior. These steps are expected to help millennial stock investors achieve long-term financial goals better.
DETERMINANTS OF PROFITABILITY IN ENERGY SECTOR COMPANIES LISTED ON IDX Yuwono, Wisnu; Marthin, Ricko; Marheni, Dewi Khornida
Distribusi - Journal of Management and Business Vol. 12 No. 1 (2024): Distribusi, March 2024
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/distribusi.v12i1.439

Abstract

This study aims to determine the effect of liquidity, firm size, working capital, efficiency, leverage and sales growth on profitability due to fluctuations in company performance on the energy index listed on the IDX. The sample used in this study was 240 financial statements of companies listed on the energy index. This study uses several indicators to measure such as the independent variables used, namely current assets, total sales, net working capital, working capital turnover, debt to equity ratio and sales growth. While the dependent variable used is return on assets. The data collection was obtained from the official IDX website and the sampling technique used was purposive sampling. In processing the sample data, this study used the eviews 12 program and the method used was the multiple linear regression method. In addition to obtaining statistical tests, this study uses the SPSS 25 program. Based on the results it can be concluded that liquidity, leverage and sales growth do not have a significant effect on profitability, while firm size and efficiency have a significant positive effect on profitability. In contrast to working capital which has a significant negative effect on profitability.
PENGARUH CORPORATE GOVERNANCE TERHADAP CORPORATE FINANCIAL FRAUD PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BEI Cindy Ellysa; Marheni, Dewi Khornida
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 11 No. 3 (2023)
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jwm.v11i3.237

Abstract

This study aims to determine the effect of board size, financial expertise, board independence, rationalization, female board, firm size, leverage ratio (LEV) and asset ratio (ROA) on corporate financial reporting in manufacturing companies listed on the Stock Exchange in 2016 - 2020 The sampling technique used is purposive sampling with a final sample of 80 companies. The analysis used in this research is descriptive statistics and panel regression. The results of this study indicate that the size of the board, financial expertise, board independence, rationalization, and do not have a significant effect on the size of the company's finances. While the financial board has a significant influence on fraud, which means a high number of company ownership can reduce the possibility of an incident, then the leverage ratio (LEV) indicates a high debt so there is a high probability of fraud in the company, assets (ROA) has a high positive significant influence ROA can become pressure for the company so that it is likely to take company actions.
Co-Authors Abner O nesimus Sijabat Ade Olivia Agus Susanto Alex Alex Alfred Joven Angelina Wulan Juniarty Angellyn Lim Anmelrina Antalius, Yosep Deki Ardi Hermanto Arienda Gitty Ramadani Arienda Gitty Ramadani Ayu Purnama Calvin Calvin Candy Candy Candy Cheristina Cheristina Cindy Ellysa Cindy Ellysa Cing Mei Cruz II, Roque B. Darvin Darvin Desi Mulyati Dessy Aliandrina Dhifira Annisa Widyasari Dhifira Annisa Widyasari Dhifira Annisa Widyasari Diana Diana Diana Merliana Rahman Eddy Oktarianto Ellen Ellen Eni Valentina Enje Aprilla Erick Erick Evelyn Evelyn Evelyn Fanesha Nissy Kusweanto Firman Adiyasa Fitri Sembiring Milala Grace Geovanni Gracia Melani Greece Agustin H, Andre Steven Hashim, Hanini Ilyana Che Helen Tan Hendry Hendry Heri Hartono Herman Herman Hery Haryanto Hery Haryanto Hesniati Hesniati Hesniati, Hesniati Ibrahim, Mukdad Jeffri Winardy Jevfri Jevfri Jimmy Cung Joey Joey Jofia, Nurul Johny Budiman Joycelin Joycelin Julia Rahayu Putri Julianto Julianto Junita Junita Kelvin Kendri Setiawan Kristina Kristina Laurent Aranathasya Selay Leonardo Christofher Lindawati Lindawati Lusi Lusi Lydia Desrita Marcelino Marcelino Marthin, Ricko Maudy Febrianna Meillverrani Erline Mellitania Surya Mentari Indah Sari Michelle Selvia Liu Milenia Ong Mirza Salman Pahlavi Muhammad Taufik Ong, Milenia Putra, Edy Yulianto Ramadani, Arienda Gitty Rano Ardiansyah Ratih Anggraini Ricky Wijaya Rieza Melinda Rivaldo Fariadi Ivanda Robin Robin Salim, Silvia Satya Satya Selvia Eka Marliana Sepbianto Sepbianto Serina, Serina Shellin Shellin Shelvi Shelvi Sherry Sherry Sherry Shirley Feblicia Silvy Gresia Stella Yosephine Suryati Suryati Susanti Susanti Suwandi Suwandi Syelen Syelen Tazkia, Putri Tri Anggi Astuti Valentina, Cindy Vanni Valentina Veronica Veronica Viviani Viviani Widiyanti, Riski Wijaya, Cynthia Anna Wily Wily Winardy, Jeffri Wisnu Yuwono Yandi Suprapto Yanni Yanni Yulfis Wandi Yulfiswandi Yulfiswandi