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SMART CITY IN SUSTAINABLE POLICY DEVELOPMENT AS A COMPETITIVENESS STRATEGY: LITERATURE REVIEW Mardatillah, Annisa
Jurnal Review Pendidikan dan Pengajaran Vol. 8 No. 1 (2025): Volume 8 No. 1 Tahun 2025
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v8i1.43767

Abstract

Smart cities in sustainable development policies are a phenomenon of rapid urbanization development and changing the urban development paradigm. This concept utilizes high technology and data analysis to improve the population's quality of life, increase the efficiency of infrastructure and services, and stimulate sustainable economic growth. Smart cities aim to create a connected and intelligent urban environment by integrating various sectors. This research uses a structured literature review method by utilizing sources such as Scopus and Google Scholar and formulates research questions related to smart cities. The questions include defining an intelligent city, benefits, implementation challenges, applications, and quantitative analysis. In addition, this research aims to analyze the implementation of smart city solutions and propose strategies to overcome emerging challenges. Data-driven solutions in smart cities can change the urban landscape by providing personalized services and addressing the need for collaboration between the private, public, and government sectors. This research indicates that using technology and innovation in policy development to create sustainable economic growth in cities involves efforts to increase the city's economy's efficiency, productivity, and competitiveness. The complexity of urban development, the application of advanced technologies, and data-driven solutions in intelligent cities promise significant progress in sustainable urban development.
Exploring Innovation Capability to Enhance Marketing Performance of Culinary MSMEs in Pekanbaru City rosmita; Paman Ismail, Ujang; Mardatillah, Annisa
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16356

Abstract

This study aims to explore innovation capability in enhancing the marketing performance of culinary Micro, Small, and Medium Enterprises (MSMEs) in Pekanbaru City. Shifts in consumer behavior and increasing competition require MSMEs to develop innovative capabilities in order to survive and grow. The study adopts a qualitative approach using a case study method on selected culinary MSMEs chosen purposively. Data were collected through in-depth interviews, field observations, and documentation, and subsequently analyzed using data reduction, data display, and conclusion drawing techniques. The findings reveal that the innovation capability of culinary MSMEs is reflected in three main dimensions: product innovation, process innovation, and digital marketing innovation. Product innovation is manifested through menu diversification and taste adjustments tailored to local market preferences. Process innovation is reflected in the efficiency of production management and the adoption of technology-based services. Meanwhile, digital marketing innovation is evident in the utilization of social media and e-commerce platforms to expand market reach. These findings indicate that enhancing innovation capability not only improves competitiveness but also strengthens the sustainability of culinary MSMEs amid dynamic market conditions. The implications of this study highlight the importance of training support, access to technology, and collaboration among MSME actors and local government in strengthening innovation capabilities.
The Impact of Google Gemini Artificial Intelligence–Assisted Instruction on Students’ Paragraph Writing Ability Yuliani, Sri; Mardatillah, Annisa; Shalawati, Shalawati; Hartanto, Dicki; Masrul, Masrul; Dwiyanti, Lisa
Journal of English Language and Education Vol 11, No 2 (2026)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jele.v11i2.2307

Abstract

The increasing use of artificial intelligence (AI) in language education has drawn significant attention to its potential to support students’ writing development. This study investigates the impact of Gemini AI–assisted instruction on students’ paragraph writing ability using a one-shot case study experimental design. Gemini AI was integrated into the instructional process for undergraduate students enrolled in a paragraph writing course. Following the intervention, 28 students completed a post-test in the form of a paragraph writing task. Their writing was evaluated using an analytical scoring rubric focusing on coherence, organization, vocabulary use, grammatical accuracy, and unity. The findings indicate that Gemini AI provided effective scaffolding during the writing process, as students demonstrated satisfactory to strong performance, particularly in organization, idea development, and coherence. Although the one-shot design limits causal interpretation due to the absence of a pre-test and control group, the results offer initial empirical evidence of the pedagogical potential of Gemini AI in paragraph writing instruction. The study therefore recommends further research using more rigorous experimental designs and highlights the importance of integrating AI tools in a careful and pedagogically informed manner.