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All Journal Jambura Agribusiness Journal Parameter JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Journal of Social Science and Business Studies Journal of Information System, Technology and Engineering
Ibrahim, Mozart Malik
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Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pengaruh Penilaian Kerja Terhadap Peningkatan Kinerja Pegawai Negeri Sipil Mozart Malik Ibrahim; Netti Natarida Marpaung
PARAMETER Vol. 6 No. 2 (2021): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37751/parameter.v6i2.172

Abstract

This study aims to analyze, “Influence of Work’s Assessment on increasing employee performance. This Research is using a qualitative method, Total of respondency are 98 respondent employees of countries citizens in the Ministry of Youth and Sport. The result of the research state existence of positive impact and significance from Influence of Work’s Assessment for increasing employee performance Employee of Countries Citizens in Indonesia. Abstrak Penelitian ini bertujuan untuk menganalisis, “Pengaruh Penilaian Kerja Terhadap Peningkatan Kinerja Pegawai Negeri Sipil”. Penelitian ini menggunakan metode kualitatif, Jumlah Respondensi sebanyak 98 responden Pegawai Negeri Sipil di lingkungan Kementrian Pemuda dan Olahraga. Hasil penelitian menyatakan adanya dampak yang positif dan signifikan dari pengaruh Penilaian kinerja untuk meningkatkan kinerja Pegawai Negeri Sipil pada wilayah Kementrian Pemuda dan Olahraga di Indonesia.
How Do Innovation, Quality, And Supply Chain Management Affect Customer Satisfaction in Organic Food Products?: Evidence From Jabodetabek, Indonesia Mustafa, Fahrina; Hendra, Hendra; Ibrahim, Mozart Malik; Astuti, Desi; Pandiangan, Bilson
Jambura Agribusiness Journal VOLUME 6, ISSUE 1, 2024: JULY-DECEMBER
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37046/jaj.v6i1.31301

Abstract

This study investigates the influence of product innovation, supply chain management, and product quality on customer satisfaction in the organic food sector. A quantitative approach was employed using survey data collected from 120 organic food consumers in the Jabodetabek area. The data were analyzed using multiple linear regression analysis to determine the impact of each variable. The findings indicate that all three factors product innovation, supply chain management, and product quality have a significant and positive influence on customer satisfaction. Notably, innovations in eco-friendly packaging, product variety, and transparency in supply chain operations contribute significantly to enhancing customer perceptions and trust. These results underscore the critical role of integrated management practices and continuous product development in sustaining customer loyalty and satisfaction in the growing organic food market.
Analisis Pengaruh Pengalaman Pengguna, Keamanan Privasi dan Kepuasan Terhadap Repuchase Intention pada Platform E-Commerce Seniorita; Ibrahim, Mozart Malik; Fadillah, Tri Dessy; Sari, Titis Nistia; Marnilin, Feni; Irawan, Rahmat
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 3 (2025): Juni 2025
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v11i3.4030

Abstract

Repurchase intention on e-commerce platforms is the focus of this study, which seeks to assess the impact of user experience, privacy security, and happiness. The majority of people's purchasing decisions in the modern digital age have been made through online marketplaces. Consequently, in order to keep and grow customer loyalty, platform managers must comprehend the elements that impact repurchase intention. This research takes a quantitative approach by surveying 200 who regularly utilize online marketplaces. To examine how the independent variables impacted the dependent variables, the data were subjected to multiple linear regression analysis. The study found that repurchase intention is positively and significantly impacted by user satisfaction, privacy security, and overall user experience. These findings offer valuable insights for e-commerce industry firms looking to enhance their service offerings while prioritizing consumer pleasure, data protection, and positive experiences. In terms of theory, this research adds to what is already known about online shopping habits, particularly as they pertain to Indonesian e-commerce platforms.
Analisis Pengaruh Promosi pada Media Sosial, Digital Branding dan Influencer Marketing Terhadap Purchase Intention Jasa Perjalanan Wisata Mancanegara Ibrahim, Mozart Malik; Nurbakti, Rezky; Purwati, Sri; Santosa, Muhammad Hery; Mulyana, Hadi; Nugraha, Jefri Putri
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 3 (2025): Juni 2025
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v11i3.4076

Abstract

This study examines how influencer marketing, digital branding, and social media promotion affect consumers' intentions to buy foreign travel services. Due to shifts in customer behavior in the digital age, digital marketing tactics are now crucial for influencing decisions about what to buy. Two hundred fifty respondents interested in traveling abroad and frequent social media users made up the study's sample. Multiple linear regression was the analysis technique to ascertain how each independent variable affected the dependent variable. The findings demonstrated that purchase intention was highly impacted by all three independent variables simultaneously. Influencer marketing was somewhat more powerful than digital branding and social media promotion. This demonstrates how crucial prominent figures are in creating favorable opinions about tourism services. Players in the tourism sector should use these findings as a guide when creating focused and successful marketing campaigns in the current digital environment.
Analisis Pengaruh Kualitas Konten Promosi Digital, Harga dan Customer Experience Terhadap Purchase Intention Produk Preloved Aguilika, Deykha; Ibrahim, Mozart Malik; Kholil, Muhammad; Violin, Vivid; Ulimaz, Almira
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 3 (2025): Juni 2025
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v11i3.4117

Abstract

This study aims to analyze the effect of digital promotional content quality, price, and customer experience on purchase intention of preloved products. There is a growing market for pre-owned goods due to the fact that they are both economically beneficial and environmentally friendly. To increase the likelihood that a consumer will make a purchase, digital marketers rely on two factors: the attractiveness of promotional content and the availability of competitive prices and excellent customer service. An online poll was used to collect quantitative data from one hundred people who have shopped for used goods through various marketplaces and social media. Linear regression analyses were performed on the data. The study found that factors such as pricing, customer service, and the quality of digital promotional content significantly impact the inclination to buy used products. In order to enhance their digital marketing tactics, preloved company actors can put these results into practice. By optimizing the visual quality and information of promotional content, setting appropriate prices, and creating a pleasant customer experience, business actors can increase consumer appeal and loyalty to preloved products. This study also opens up opportunities for further research on other factors that can influence purchase intention in the preloved industry.
The Role of Entrepreneurship Education, Attitude Toward Risk and Digital Literacy on Entrepreneurial Intention Among Gen Z Utami, Budi; Ibrahim, Mozart Malik; Violin, Vivid; Subroto, Desty Endrawati; Destari, Dina; Astuti, Enny Diah
Journal of Social Science and Business Studies Vol. 3 No. 1 (2025): JSSBS
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jssbs.v3i1.136

Abstract

This study aims to test and analyze the influence of entrepreneurship education, attitude toward risk and digital literacy on entrepreneurial intention, especially for generation Z. The researcher conducted a structured study of the results of studies that have been conducted by previous researchers, the results of the study discuss the determinant factors of entrepreneurial intention. The results of the studies analyzed were in the form of articles published in scientific journals over the past five years. The independent variables in this study are entrepreneurship education, attitude toward risk and digital literacy. The vocal or dependent variable in the study is entrepreneurial intention. The results of the analysis show that entrepreneurship education, attitude toward risk and digital literacy have a positive effect on entrepreneurial intention. The suggestion given is that the government should make policies related to education that support the development of the entrepreneurial ecosystem in Indonesia. The suggestion for managers of educational institutions is to introduce positive things about entrepreneurship to generation Z students as early and as often as possible.
The Influence of Perceived Value, Trust, and Payment Convenience on Digital Purchase Satisfaction of Food Delivery Application Users Ibrahim, Mozart Malik; Risdwiyanto, Andriya; Violin, Vivid; Hanata, Reza Yonatan; Sidjabat, Sonya; Parandy, La Mema
Journal of Social Science and Business Studies Vol. 3 No. 4 (2025): JSSBS
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jssbs.v3i4.210

Abstract

This research is aimed to primarily figure out the impact of perceived value, trust, and payment convenience on the satisfaction of digital purchases among users of food delivery apps in Indonesia. The soaring market for digitally ordered food also makes one wonder what are the factors that lead to consumers' satisfaction with their purchases in the digital era. Researchers applied a quantitative explanatory method and gathered data through a questionnaire that was completed by 200 respondents who are regularly using food delivery services. The sample selection was carried out through purposive sampling. Findings indicate that the three independent variables, perceived value, trust, and payment convenience, to have a positive and significant influence on digital purchase satisfaction. Moreover, this study adds to the theory of digital marketing literature and provides some practical ideas to food delivery companies on how they can enhance customer experience by offering more value, trust, and payment convenience.  
The Influence of Digital Literacy, Peer Influence, and Security Training Effectiveness on Cybersecurity Behavior in the Banking and Finance Industry Ibrahim, Mozart Malik; Shabrina, Fildzah; Marnilin, Feni; Hendratni, Tyahya Whisnu; Apramilda, Riesna; Nugroho, Judianto Tjahjo
Journal of Information System, Technology and Engineering Vol. 3 No. 4 (2025): JISTE
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jiste.v3i4.215

Abstract

The study's main goal is to investigate how the three factors, digital literacy, peer influence, and security training, affect the cybersecurity behavior of the bank and finance industry's personnel. The research applied a quantitative explanatory method with a sample of 150 employees from banks, financial institutions, and fintech companies. The sample was drawn purposefully from the population. The multiple linear regression analysis results show that the independent variables digital literacy, peer influence, and security training all have a positive and significant impact on the dependent variable, which is cybersecurity behavior. The research not only makes a theoretical contribution to the discussion about human motivations in cybersecurity but also provides recommendations for the banking and finance industry that include increasing the level of digital literacy activities, encouraging positive social influences at workplaces, and maximizing the effectiveness of security training as a risk management strategy.
Co-Authors Almira Ulimaz Andriya Risdwiyanto Astuti, Enny Diah Budi Utami Desi Astuti Deykha Aguilika Dina Destari Fadillah, Tri Dessy Hadi Mulyana Hanata, Reza Yonatan Hendra Hendra Jefri Putri Nugraha Marnilin, Feni Muhammad Kholil Mustafa, Fahrina Netti Natarida Marpaung Nugroho, Judianto Tjahjo Nurbakti, Rezky Pandiangan, Bilson Parandy, La Mema Rahmat Irawan Riesna Apramilda Santosa, Muhammad Hery Sari, Titis Nistia Seniorita Shabrina, Fildzah Sidjabat, Sonya Sri Purwati, Sri Subroto, Desty Endrawati Tyahya Whisnu Hendratni Violin, Vivid