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Factors Influencing Tourists Revisit to Bali as Mice Destination Ni Made Eka Mahadewi; I Komang Gde Bendesa; Made Antara
E-Journal of Tourism Volume 1 Number 1 (March 2014)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (377.191 KB) | DOI: 10.24922/eot.v1i1.9845

Abstract

Plan to revisit of MICE tourists has been highlighted as an important research topic in competitive market of tourism destinations especially in MICE Destination. Despite the considerable number of research on MICE tourists, it remains unclear why MICE tourists undertake to plan their repeated visits and what kind of indicators influenced. This research aims to identify factors influencing MICE tourists to revisit to Bali – Indonesia. By using SEM (Structural Equation Model), one of the results of this study indicated that MICE Destination’s attribute, Promotion, Satisfaction and Image were the important factor to affect Revisit of MICE tourists to come again or revisit to Bali as MICE Destination. Concerning with MICE tourists perception on revisit; tourist visit to Bali for MICE destination can be enhanced by promotion through image of Bali.
The Effect of Service Quality in International Airport I Gusti Ngurah Rai on Satisfaction, Image, and Tourists Loyalty Who Visited Bali Saroha Manulang; I Komang Gde Bendesa; I Nyoman Darma Putra
E-Journal of Tourism Volume 2 Number 1 (March 2015)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (327.34 KB) | DOI: 10.24922/eot.v2i1.19439

Abstract

Airport are the first and the last contact point for tourists when they arrive at their holiday destination. Therefore, the airport facilities are a source of first impression that effect the quality expectations of the tourists on holiday activities. Bali as a world class tourism destination to develop and renovate the Ngurah Rai International Airport in order to improve quality of service in order to give higher satisfaction for tourists visiting Bali. Based on this study aims to determine (1) the effect of quality of service to tourists' satisfaction and the image of Bali tourism; (2) the effect of the image of tourism and the quality of service to the loyalty of tourists visiting Bali; (3) the effect of the satisfaction of tourists to the tourism image and loyalty of tourists visiting Bali; (4) the effect of indirect tourism image of the traveler loyalty through satisfaction of tourists; (5) service quality indirectly traveler loyalty through tourism image; and (6) to determine the rating opinion on the quality of service Bali's Ngurah Rai International Airport. Population of this research was all foreign tourists visiting Bali through Ngurah Rai Airport at the time of the research. The research samples included 348 respondents were chosen with nonprobability sampling. accidental sampling technique. Data collected through questionnaires, interviews and observations. The collected data were analyzed with SERVQUAL, Importance Performance Analysis (IPA), and Structural Equation Modelling (SEM) for hypothesis testing. The results showed (1) the quality of service Bali's Ngurah Rai International Airport is a positive effect on tourist satisfaction and the image of Bali tourism; (2) the image of tourism and service quality Bali's Ngurah Rai International Airport is a positive effect on loyalty rating; (3) The traveler satisfaction positive effect on tourism image and loyalty of tourists visiting Bali; (4) Tourism image positive effect on loyalty through satisfaction of tourists; (5) service quality Bali's Ngurah Rai International Airport affect the tourist loyalty through tourism image; and (6) overall rating opinion on the quality of service in the high category, with the highest quality opinions contained in the tangible dimension and the opinion of the lowest quality is below average are in the dimension of reliability.
Human Resources Empowerment, Working Motivation and Organization Change in Improving Hotel Business Performance in Bali Gusti Kade Sutawa; , I Komang Gde Bendesa; I Nyoman Madiun
E-Journal of Tourism Volume 1 Number 2 (September 2014)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (427.255 KB) | DOI: 10.24922/eot.v1i2.19417

Abstract

This study aims to test and analyze impact of human resource development on working motivation of hotel business workers in Bali, impact of human resource development on organizational changes of hotel business in Bali, impact of human resource development on the performance of hotel business in Bali, impact of working motivation against organizational changes in hotel business in Bali, impact of working motivation on the organizations performance of the hotel business in Bali, and impact of organizational changes against organizations performance of the hotel business in Bali. There were 170 respondents of star-rated hotel employees which were selected through purposive sampling technique. Structural Equation Modeling with the application Analysis of Moment Structure was used to analyze the data. The results show that empowerment of human resources (HR) has positive and significant impact on working motivation, organizational changes, and the organization performance of hotel business in Bali, working motivation has positive and significant impact on organizational changes and the organization performance of hotel business in Bali and organizational changes have significant and positive impact on the organization performance of hotel business in Bali. Empowerment variables have the most powerful impact to support the improvement of organizational performance, followed by organizational changes and working motivation variables. The results indicate that human resource empowerment improves the performance of the hotel business in Bali. Therefore, human resource development need to be prioritized in order to improve organizational performance of star hotels in Bali.
Exploring Destination Identity and Destination Image in The New Age of Tourism: a Case Study of Bali Brand Ni Made Asti Aksari; I Komang Gde Bendesa
E-Journal of Tourism Volume 3 Number 1 (March 2016)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (480.683 KB) | DOI: 10.24922/eot.v3i1.21242

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Bali's economy has grown rapidly since a decade ago. This is possible because tourism is growing continuously. However, tourism growth is not optimal because of insufficient promotion and tourism destination identity is unclear. The growth of Web 2.0 as a platform to share travel information has prompted tourism bodies to pay closer attention to how their destinations are perceived by target markets. Set within the context of the emergence of Web 2.0, a platform designed to enable users to generate and share information on the Internet, this paper evaluates the relationship between destination identity and destination image and adopts the view that a successful destination brand relies on the congruence between destination identity and destination image. The elements of destination identity are composed from the supply side and the elements of destination image are composed from the consumer side. The objective of exploring the alignment between these two perspectives is to propose a model to encourage the alignment of these two perspectives and evaluate the effectiveness of a destination branding strategy.
The Employees’ Quality of Services based on The Balinese Local Wisdoms at Non Star-rated Hotels in Bali I Nyoman Gede Astina; I Komang Gde Bendesa; Agung Suryawan Wiranatha
E-Journal of Tourism Volume 4 Number 1 (March 2017)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (361.007 KB) | DOI: 10.24922/eot.v4i1.30169

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Indonesia is classified as a country that is still promoting traditional culture in seeing service as a profession and business, including in Bali as part of Indonesian territory. Based on empirical studies about the cultural-based service quality, as well as the expectations of tourists to interact with the local knowledge has inspired a new idea to conduct a study on the quality of local wisdom-based services at the non-star hotels in Bali. The problems in this research are what factors that could explain the quality of services of employees based on the Balinese local wisdom at the non-star hotels in Bali. The result of the research showed that variables of local wisdom-based quality of service that play the most important roles are jemet (industrious), tresna (loving), asih (affectionate), and bakti (devotion) or the teaching of the Catur Sewaka which is part of the Sad Sewaka. These four factors are the positive characteristics of the Balinese which are applied in everyday life from generation to generation.
Does Motivation and Trust Important for Tourists’ Loyalties? A Quantitative Perspective from Golf Tourism in Bali of Indonesia Panudiana Kuhn; Komang Gde Bendesa; Agung Suryawan Wiranatha; I Gusti Ayu Oka Suryawardani
E-Journal of Tourism Volume 6 Number 1 (March 2019)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (485.181 KB) | DOI: 10.24922/eot.v6i1.47481

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Golf is one of several sport tourist attractions that are increasingly demanding by domestic and foreign tourists during their visit to Bali. Unlike the others type of tourist attractions, golf tourism could be classified as a quality attraction. Tourists who play golf spend more money than other sport activities. Refers to this fact, golf tourism could be an alternative to realizing the establishment of quality tourism in Bali. This work aims to study the significance of the determinants of tourists' satisfaction as well as their loyalty in visiting Bali as a destination that offers golf attractions. Intrinsic motivation and extrinsic motivation from golfers are positioned as the antecedent of the level of satisfaction with their trust to the golf providers acts as the mediation of the causal relationship occured. Using 5-scale Likert questionnaire, the opinions of 113 foreign tourists who played golf in Bali were used to examine the structural equation models that were built. The results of the analysis show that both types of motivation have positive influences on tourist trust in golf operators, and through the trust mediation, these motivations positively influence the level of tourist loyalties. The results of the analysis also showed that tourists’ trust to the golf operators had a significant effect on tourist loyalty. The main findings of this research conclude the vital role of tourists’ trust to the golf operators in Bali in increasing their loyalty to play golf while visiting Bali. Keywords : golf, trust, satisfaction, loyalties, motivation, SEM.
Contribution of Female Entrepreneurs in Promoting Local Food to Support Tourism in Bali Putu Sucita Yanthy; N. Darma Putra; I Komang Gde Bendesa
E-Journal of Tourism Volume 3 Number 2 (September 2016)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (317.14 KB) | DOI: 10.24922/eot.v3i2.23985

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This study analyzed the contributions of Balinese female entrepreneurs in the culinary industry in promoting local food to support tourism in Bali. Research was undertaken in the area of Bali province and data were obtained from observations, interviews and study of literature supported by the theory of invented tradition. Eight Balinese warrior of culinaries were interviewed supported by food bloggers, literature reviews and documentation. Data were analyzed based on descriptive qualitative. The results show that Balinese female entrepreneurs have: (1) popularized Balinese food, (2) preserved the existence of Balinese food, (3) strengthened the Balinese culinary identity, and (4) supported tourism in Bali.
Satisfaction as Mediators of the Relationship between Motivation and Loyalty of Diving Tourists to Bali I Wayan Suardana; I Komang Gde Bendesa; Made Antara
E-Journal of Tourism Volume 1 Number 1 (March 2014)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (667.26 KB) | DOI: 10.24922/eot.v1i1.16513

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This study was conducted to determine the relationship between extrinsic motivation, satisfaction with the product loyalty and loyalty to the service provider either directly or indirectly. Intrinsic and extrinsic motivations of tourists were used as predictors in determining the tourist loyalty through satisfaction. The model adopted was tested on 250 travelers who had ever been diving in Bali with structural equation modeling (SEM). The empirical results showed that the causal relationship between intrinsic motivation, extrinsic motivation, and satisfaction with service loyalty and product loyalty could be confirmed. Satisfaction became a full media on the relationship between motivation and loyalty. In this model, it could be proved that there was a positive effect of service loyalty on product loyalty. This study contributes to the development of tourist loyalty which should pay attention to tourist satisfaction arising from intrinsic and extrinsic motivation of tourists. Tourist strong motivation to do diving would have an impact on the perceived satisfaction so that tourists have loyalty in service provider and loyal to the diving tourism product shown by intending to return to Bali and would recommend it to others.
The effect of social capital on individual happiness in Indonesia Ni Putu Wiwin Setyari; Putu Ayu Pramitha Purwanti; Ida Ayu Nyoman Saskara; I Komang Gde Bendesa
SIMULACRA: JURNAL SOSIOLOGI Vol 5, No 1 (2022)
Publisher : Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/sml.v5i1.13951

Abstract

This study examines how social capital affects the well-being of individuals in Indonesia. Happiness determinants use several aspects of social capital at the same time: trust, information channels, civic participation, especially political participation. In addition, this estimation also takes into account other socio-demographic factors. The researchers found that trust, information channels, and political participation have a significant impact on the well-being of Indonesian. Individual trust and sociable gatherings to leave a child to a close-neighbor within a few hours have a positive effect on the individual’s well-being. By using IFLS data, a logistic model is used to test whether some indicators of social capital affect individual’s well-being. A positive correlation between social capital and happiness may suggest that public policies toward increasing social capital both at the individual and aggregate level may have complementary effects on raising individual’s well-being. It is important to support the government`s efforts in improving the community’s happiness which in turn can encourage development policies` effectiveness.
The Preference of Domestic Tourist Towards the Tourism Destination During Pandemic Period in Bali Dheanita Sekarini Octanisa; I Komang Gde Bendesa; I Gusti Ayu Oka Suryawardani; Agung Suryawan Wiranatha
E-Journal of Tourism Volume 9 Number 2 (September 2022)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v9i2.92882

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The COVID-19 Pandemic that occurred around the world had an impact on the decrease in people's income which has implications for changing behavior in choosing tourist destinations. This study aims to: 1) analyze the relative importance attribute from Indonesian tourists who came to Bali during the COVID - 19 Pandemic 2.) Get the most optimal combination of tourist destination products choice based on the preferences of Indonesian tourists during the COVID – 19 Pandemic. The research was conducted at Benoa Harbour, I Gusti Ngurah Rai Airport and Kuta Beach from January to April 2021 through the dissemination of questionnaires to 160 Indonesian tourists by accidental sampling. Data analysis by conjoin method and analyzed with SPSS 2.0 program. The results showed that the relative importance attribute sorted from the highest value to the lowest value is cleanliness, price, attractiveness, service, recommendations, security, and promotion. Tourists' preference is the willingness of hygiene facilities, the price of > Rp.50.000, flexible artificial tour booking, friends/family, low case rates and discounts on airline tickets. Keywords: importance; preferences; travel; Bali.
Co-Authors Adnyani, Ni Made Ina Agung Rendra Wijaya Agustina, Febyola Anak Agung Putu Agung Suryawan Wiranatha Anggraini Klarasanti Ayu Manik Pratiwi Ayu Tria Pramesti, Nyoman Citra Chintia Mutiara Devi Sandat Triani, Ni Komang Dewi, Ni Kadek Vina Ardiana Dheanita Sekarini Octanisa Dias Pratama, I Made Dima Sitara Dewi, Dima Sitara Esthisatari Nawangsih Gede Agus Dian Maha Yoga Gusti Kade Sutawa I Gusti Ayu Oka Suryawardani I Gusti Ayu Widia Asri I Gusti Bagus Indrajaya I Gusti Wayan Murjana Yasa I Ketut Sudibia I Komang Wiradnyana I Made Antara I Nyoman Darma Putra I Nyoman Gede Astina I Nyoman Madiun I W BUDIARSA SUYASA I Wayan Suardana I WAYAN WINDIA Ida Ayu Nyoman Saskara Ida Ayu Sintya Rahmawati IK Sudibia IM Suyana Utama Jamaluddin Jahid Kadek Mega Silvia Andriani Kadju, Daniel Ketut Ayu Pradnya Dewi Ketut Candri Ketut Edo Kurniawan Laila Indra Wahyuni Made Antara Made Antara Made Antara Made Karma Maha Wirajaya Made Kembar Sri Budhi Mentari, Adinda Cahaya N. Darma Putra Ni Kadek Dian Sri Apriliani Ni Ketut Suwiti Ni Luh Putu Puspitasari Ni Made Asti Aksari Ni Made Eka Mahadewi Ni Made Tisnawati Ni Made Wahyu Wijantari Ni Nyoman Yuliarmi Ni Putu Ayu Putri Windya Dewi Ni Putu Martini Dewi Ni Putu Wiwin Setyari Nyoman Djinar Setiawina Nyoman Sunarta Nyoman Trianka Arisandi Panudiana Kuhn Putu Ayu Pramitha Purwanti Putu Novi Sri Handayani Putu Nuniek Hutnaleontina Putu Riska Wulandari Putu Simpen Arini Putu Sucita Yanthy Roberto Tomahuw Sarada, Ida Bagus Hari Saroha Manulang Savitri, Ni Luh Putu Ayu Sri Danawati Sriastiti, Ni Made Ayu Sudarsana Arka Syamsul Alam Paturusi Tesyaningrum, Made Dylla Tri Wiyana Ulfa, Safitri Linni Lailina Vitalia Fina Carla Rettobjaan Yudha, Anak Agung Ngurah Bagus Arista