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Srategi Public Relation 91,6 UMSU FM dalam Memelihara Citra Positif Perusahaan Cindy Indarti Kesuma; Rubino Rubino; Andini Nur Bahri
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 3 No 2 (2023): JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

Secara umum penelitian ini bertujuan untuk mengetahui bagaimana Strategi Public Relation Radio 91,6 UMSU FM dalam memelihara citra positif, dan hambatan Radio 91,6 UMSU FM dalam menerapkan Strategi Public Relation. Adapun jenis metode penelitian skripsi ini dengan menggunakan kualitatif melalui pendekatan deskriptif yang bertujuan untuk menggambarkan sebuah iformasi secara detail sesuai dengan kenyataan yang terjadi di lokasi penelitian. Teknik pengumpulan data di peroleh melalui observasi, wawancara dan studi dokumentasi. Teknik analisis data dengan menggunakan data model Miles dan Hermawan yang meliputi reduksi data (data reduction), penyajian data (data display) dan penarikan kesimpulan/verifikasi. Hasil penelitian menunjukkan (1) Strategi Public Relations Radio 91,6 UMSU FM ialah sesuai dengan daftar secara siaran dan terjalinnya komunikasi yang baik antar penyiar dengan pendengar dan citra positif Radio 91,6 UMSU FM di Kota Medan sudah mendapatkan citra positif Karena programnya sangat berkualitas dan keren, (2) hambatan radio 91,6 UMSU FM dalam menerapkan strategi public relation ialah hambatan internal ataupun eksternal, akan tetapi hambatan radio bisa terlaksanakan dengan baik asalkan kerja sama dengan tim dan pimpinan yang bagus.
Model Komunikasi Organisasi Badan Kemakmuran Masjid dalam Meningkatkan Pengelolaan Masjid di Kota Subulusssalam Candra; Rubino; Muniruddin
PERSPEKTIF Vol. 12 No. 3 (2023): PERSPEKTIF, July
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v12i3.9874

Abstract

The research aims to determine the organizational communication model of the mosque welfare agency in improving mosque management in Subulussalam City. This type of research is descriptive qualitative research using a field research design to obtain an in-depth description of the data. Data obtained through interviews, document studies, and observation. Purposive interview of the Prosperity Board of the Great Mosque, Assilmi and Taqwa in the City of Subulussalam. Non-participant observation to obtain data from activities inside and outside the mosque as far as they are observed. Meanwhile, document studies are used to discover the history, vision and mission, BKM structure, and the main work programs of the three mosques studied. The results of the study show that: 1) The organizational communication model of the Mosque Prosperity Agency in improving the management of mosques in the city of Subulussalam generally uses an interpersonal communication model, namely the process of exchanging information between one person and another can be directly known, because within us alone there are communication components such as source, message, channel receiver and feedback; 2) The communication media for the organization of the mosque's prosperity agency, namely the delivery of information, which is carried out directly or indirectly. Direct communication media within the organization, namely the eyes and ears and indirect communication media that are carried out using mobile media, WhastApp, Facebook, Messenger; 3) Organizational communication barriers of the mosque prosperity agency in managing the mosque are technical barriers, limited mosque facilities and equipment.
Communication Pattern of Da'wah Minhajus Sunnah Foundation in Forming Militancy of Salafiyah Community in Medan City Sufrida Said; Rubino Rubino; Efi Brata Madya
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 1 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i1.8713

Abstract

Communication network refers to research techniques used to identify the structure of communication within a system or community. It involves analyzing relationship data regarding communication flows using different types of interpersonal relationships as units of analysis. Groups with participatory growth processes will achieve higher cohesiveness thresholds. This study aims to analyze how the communication network, what are the steps, and what are the supporting and inhibiting factors of the leadership of Islamic boarding schools in increasing the social cohesiveness of the Acehnese ethnic community in the ma`had fahmussalam al-aziziyah environment. The methodology used in this research is descriptive qualitative method. Data collection techniques were carried out by interviews, observation and documentation. Based on the results of observations and interviews, the researchers found that the steps taken by the leaders of Islamic boarding schools in increasing the social cohesiveness of the Acehnese ethnic community in the ma`had fahmussalam al-aziziyah environment were as follows. Collectives can be formed when each member of the group has the same interests. The communication network consists of individuals who are connected to each other through a continuous communication gimmick method. Steps in Improving the Social Cohesiveness of the Acehnese People in the Ma`had Fahmussalam al-Aziziyah Environment In terms of increasing cohesiveness in a group or community, there must be methods or steps that must be taken to increase cohesiveness within a group
Implementation Of Islamic Communication Principles In Making Online Police Record Certificate Through Super Apps Precision Application In North Sumatra Dharmawanto Dharmawanto; Rubino Rubino; Mailin Mailin
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 1 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i1.8791

Abstract

This study aims to implement the principles of Islamic communication and public service communication implemented by the North Sumatra Regional Police (Polda) in making Police Record Certificate (SKCK) through the Super Apps Presisi application and describe the community's assessment of the Super Apps Presisi application related to services in making Police Record Certificate (SKCK) at the North Sumatra Regional Police. Qualitative method with descriptive approach is the method used in this study. The informant in this study was SKCK Service Personnel. Data were collected using interviews and documentation studies. In specific findings, it can be seen that the application of Islamic communication principles carried out by the North Sumatra Regional Police (Polda) in making Police Record Certificate (SKCK) through the Precision Super Apps application at the North Sumatra Regional Police (Polda) is in accordance with the principles of Islamic communication because the interaction that is established is in harmony with Islamic law and contains noble moral values.
Use And Level Of Satisfaction Of Students Of The Faculty Of Dakwah And Communications With Tiktok As A Digital Media In Obtaining Religious Information Dian Indah Multazam; Rubino Rubino; Mailin Mailin
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 1 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i1.8586

Abstract

This study aims to determine use and level of satisfaction of students of the Faculty of Dakwah and Communications (FDK) with Tiktok as a digital media in obtaining religious information. This study uses a descriptive analysis method with a qualitative approach. The data used consists of primary sources (interviews) and secondary sources (literature). The results of the study show that the use of TikTok for KPI FDK students can provide benefits in fulfilling religious information, even though TikTok is not the main source of knowledge. TikTok's content is concise and entertaining, sometimes lacking in depth or accuracy. The TikTok algorithm can also limit perspective with a "bubble filter". It is important for TikTok users to remain critical in assessing information and verifying it through reliable sources..
The Process Of Marketing Religious Broadcasting By The Public Broadcasting Agency Of The Republic Of Indonesia Television (Tvri) To Enhance The Role Of The Prime Minister In The Era Of New Media Putri Rahmadani Zein; Rubino Rubino; Efi Brata Madya
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 1 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i1.8606

Abstract

This research aims to understand the marketing process of religious broadcasting by the public broadcaster Television of the Republic of Indonesia (TVRI) to increase viewers’ interest in the new media era. This research is field research with a qualitative descriptive approach. Data is collected through interviews, observations, and documentation. Data analysis is done by reducing data, presenting it, and performing verification. To maintain the authenticity of the data, researchers use triangulation techniques and perform information verification through member checks. The results of this study show that TVRI North Sumatra increases viewers’ interest in the new media era by modifying religious broadcasts and attractively packaging them. Choosing an interesting and relevant discussion topic is also an essential factor. However, competition with other television stations and a lack of promotion on religious broadcasts became a barrier. TVRI leverages new media such as apps, websites, and YouTube accounts to reach and interact with viewers more effectively.
Pola Komunikasi Pimpinan Daerah Ikatan Pelajar Muhammadiyah Deli Serdang Dalam Meminimalisir Efek Negatif Tik-Tok Di Kalangan Remaja Kecamatan Lubuk Pakam Kabupaten Deli Serdang Azri Muharramsyah; Rubino; Ida Faridah
Gudang Jurnal Multidisiplin Ilmu Vol. 1 No. 3 (2023): GJMI - SEPTEMBER
Publisher : PT. Gudang Pustaka Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59435/gjmi.v1i3.67

Abstract

Tujuan penelitian untuk mengetahui Pola Komunikasi Pimpinan Daerah Ikatan Pelajar Muhammadiyah Deli Serdang Dalam Meminimalisir Efek Negatif Tik-Tok Dikalangan Remaja Kecamatan Lubuk Pakam Kabupaten Deli Serdang, untuk mengetahui media serta hambatan yang dialami oleh Pimpinan Daerah Ikatan Pelajar Muhammadiyah Deli Serdang. Penelitian ini menggunakan metode penelitian deskriptif kualitatif dengan pendekatan studi kasus. Teknik pengumpulan data menggunakan observasi, wawancara dan studi dokumen. Dengan teknik analisis data reduksi data, display data, dan penarikan kesimpulan dan verifikasi. Hasil penelitian adalah menunjukkan bahwa (1) Pimpinan Daerah Ikatan Pelajar Muhammadiyah Deli Serdang menggunakan beberapa bentuk-bentuk Pola Komunikasi dalam Meminimalisir Efek Negatif Tik-Tok Dikalangan Remaja Kecamatan Lubuk Pakam Kabupaten Deli Serdang. (2) Dalam hal ini Pimpinan Daerah Ikatan Pelajar Muhammadiyah Deli Serdang memanfaatkan media komunikasi untuk melaksanakan program kegiatan yang positif serta bermanfaat bertujuan memotivasi kalangan remaja dalam memanfaatkan penggunaan aplikasi Tik-Tok dengan baik serta mengisi kesehariannya dengan hal yang bermanfaat. (3) Setiap pergerakan tidak luput dari beberapa hambatan yang alami. (4) Tindakan ini salah satu bentuk upaya Pimpinan Daerah Ikatan Pelajar Muhammadiyah Deli Serdang dalam menjaga regenerasi bangsa dikalangan remaja agar tidak terpengaruh dengan efek negatif Tik-Tok dan budaya-budaya asing yang menjadikan generasi bermental lemah tidak memiliki jiwa kepemimpinan untuk menyiapkan diri menjadi pemimpin dimasa yang akan mendatang.
Metode Penyampaian Pesan dakwah di Kalangan DAI dalam Meningkatkan Ibadah Suku Anak dalam Desa Bukti Suban Kecamatan Air Hitam Kabupaten Sarolangun Andia Fitrah Wardani; Rubino Rubino; Fatma Yulia
Jutkel: Jurnal Telekomunikasi, Kendali dan Listrik Vol 3 No 1 (2023): Jutkel: Jurnal Telekomunikasi, Kendali dan Listrik
Publisher : Fakultas Teknik Universitas Muhammadiyah Parepare kerjasama P3M STKIP Muhammadiyah Enrekang

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Abstract

Tujuan penelitian ini untuk mengetahui bagaimana metode penyampaian pesan dakwah dalam meningkatkan Ibadah Suku Anak Dalam desa Bukit Suban Kecamatan Air Hitam Kabupaten Sarolangun. Dan bagaimana Ibadah Suku Anak Dalam tersebut. Penelitian ini menggunakan metode penelitian lapangan atau field research dengan pendekatan kualitatif. Pengumpulan data penelitian dilakukan dengan observasi pasrtisipan, wawancara semi terstruktur, dan dokumentasi yang diperoleh langsung dari sasaran penelitian maupun catatan dari sumber yang terkait dengan penelitian. Berdasarkan penelitian yang telah dilakukan, diperoleh hasil dan kesimpulan sebagai berikut: pertama, Ibadah Suku Anak Dalam desa Bukit Suban termasuk memiliki tingkat pemahamaan ibadah yang tergolong rendah, dikarenakan masih banyak dari Suku Anak Dalam yang belum paham bagaimana tata cara salat dan bacaannya, buta huruf Alquran dan belum mau berpuasa. Kedua, Metode penyampaian pesan dakwah di kalangan dai dalam meningkatkan ibadah Suku Anak Dalam menggunakan tujuh metode yaitu, metode Hiwār (dialog), Bayān (menjelaskan), Tadzkīr (memberi peringatan), Ta’āruf (saling mengenal), Tabsyīr (memberi kabar gembira), nasihat (petunjuk yang baik), dan Irsyād (ilmu konseling). Ketiga, hambatan dakwah terjadi disebabkan hambatan eksternal seperti hambatan ekologi atau lingkungan yaitu letak geografis yang cukup jauh dari pemukiman masyarakarat luar, dan persepsi buruk Suku Anak Dalam terhadap masayarakat luar. Hambatan internal berasal dari mad’u dan dai itu sendiri karena perbedaan bahasa pada keduanya, dan kurangnya kesadaran diri dari Suku Anak Dalam itu sendiri bagaimana pentingnya ibadah dalam kehidupan.
Wujud Kepedulian Mahasiswa KKN UINSU Dalam Meningkatkan Kesadaran Hukum Masyarakat Desa Tanjung Siporkis Untuk Memajukan Peradaban Desa Mutiara Rahmah; Putri Pratiwi Purba; Finny Syabhina Amanda; Siti Aisyah Hasibuan; Nazwa Febrianti Nasution; Ade Risma; Rubino Rubino
Journal Of Human And Education (JAHE) Vol. 3 No. 2 (2023): Journal Of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v3i2.202

Abstract

Penelitian ini bertujuan untuk mengetahui wujud kepedulian mahasiswa KKN UINSU terhadap kesadaran hukum di lingkungan Desa Tanjung Siporkis. Dengan mengangkat permasalahan yang muncul dalam upaya meningkatkan kesadaran hukum masyarakat di Desa Tanjung Siporkis melalui partisipasi mahasiswa KKN UINSU. Menggunakan metode pendekatan kualitatif, penelitian ini mengidentifikasi berbagai permasalahan yang berkaitan dengan kesadaran hukum, termasuk kesalahpahaman mengenai batas tanah, bentrok antar organisasi kepemudaan, dan penyalahgunaan narkoba. Penelitian ini menghasilan berbagai bentuk faktor yang menghambat pemahaman hukum antara lain minimnya sumber daya manusia yang mampu mengedukasi masyarakat, dengan beberapa dokumentasi sebagai bentuk upaya konkret yang diambil untuk meningkatkan kesadaran hukum, seperti edukasi di perwiritan dan kolaborasi dengan tiga pilar desa. Meskipun demikian, ada tantangan yang dihadapi dalam setiap proses yang dilaksanakan. Dalam rangka mengatasi tantangan tersebut, penelitian ini merekomendasikan pendekatan berkelanjutan yang melibatkan berbagai pihak terkait guna memastikan dampak positif untuk jangka panjang.
Strategi Komunikasi Yayasan Muslim Youth Club dalam Pembinaan Ibadah pada Remaja di Kabupaten Batu Bara Yulia Nurul Putri; Rubino Rubino; Andini Nur Bahri
Maktabatun: Jurnal Perpustakaan dan Informasi Vol 3 No 2 (2023): Maktabatun: Jurnal Perpustakaan dan Informasi
Publisher : Prodi Perpustakaan dan Sains Informasi

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Abstract

This study aims to determine the communication strategy of the Muslim Youth Club Foundation in fostering worship for adolescents in Batu Bara District. This research was conducted at Al Izzah Integrated Islamic Private High School, Aras Village, Air Putih District, Batu Bara Regency, North Sumatra. The method used in this study is a qualitative research method, a method carried out by looking at phenomena that occur or field conditions with data collection techniques. data and from research informants. There were 6 informants consisting of the chairman of the foundation, the secretary, the HRD department, the women's department and two fostered youths. Data collection techniques were carried out through interviews and documentation. The results of the research found as follows: 1) The communication strategy used by the Muslim Youth Club Foundation in fostering worship for adolescents in Batu Bara Regency consists of several steps: first, determining the audience by taking into account the frame of reference and the situation and the conditions of the audience, compiling the contents of the message according to the conditions of the audience, determining methods including informative methods, question and answer methods and persuasive methods, selecting communication media including modules and the Koran, establishing the role of the communicator namely as role models and conducting evaluations. 2) There are several obstacles in developing communication strategies for fostering worship for adolescents in Batu Bara Regency, namely: psychological barriers, originating from the psychological condition of the communicant who feels worried and anxious, semantic barriers originating from differences in the language commonly used, mechanical barriers due to inadequate media inadequate and ecological barriers due to clamor and noise
Co-Authors Abdul Rahman Matondang Abdullah Abdullah Abdullah Abdullah Abdullah Ade Putra Ade Risma Ahmad Andrehadi Hasibuan Ahmad Fauzi Batubara Ahmad Sampurna Ahmad Tamrin Sikumbang Ainaya Nurfadillah Andia Fitrah Wardani Andini Nur Bahri Andini Nur Bahri Anjas Baik Putra Awaluddinsyah Siregar Azri Muharramsyah BADRUL HELMI Bagus Prasetya Candra Cindy Indarti Kesuma Dharmawanto Dharmawanto Dian Indah Multazam Dian Indah Multazam Efi Brata Madya Fachruddin Fachruddin Farhan Indra Fatma Yulia Finny Syabhina Amanda Gazali Mukhtar Hamdani Hamdani Harisa Fitrah Ida Faridah Idawati Idawati Irfan Nusir Iryuha Tantawi Jihan Afri Batubara Jufliwan Jufliwan Kaya Arfah Khairil Anwar Kiki Rahmayani Hasibuan Lahmuddin Lahmuddin Laksono Trisnantoro Luthfi Solihin M Handoko Mailin, Mailin Makmur Syukri Marwah Hardini Mhd. Fitriyus Mila Salsaby Misran Fuadi Mohd. Hatta Hatta Muaz Tanjung Mucklis Mucklis Muhammad Farisi Muhammad Yasir Muhammad Zoel Akbar Syah Muniruddin Mutiara Rahmah Nazwa Febrianti Nasution Neliwati Novaria, Rachmawati Nur Hanifah Nurfauzy Lubis Nuzurul Harmuliani Octavia Chotimah Putri Anggria Ningsih Rangkuti Putri Pratiwi Purba Putri Rahmadani Zein Putri Rahmadani Zein Ritonga, Hasnun Jauhari Rizka Gusti Anggraini Rusli Rusli Sahirman Sahirman Siti Aisyah Hasibuan Siti Faridah Siti Nurbaya Siti Rahmadani Lubis Siti Rahmawati Siti Rahmawati Sri Muchlis Sri Wahyuni Sufrida Said Suhesti Wira Dharma Wira Sukiman Sukiman Sukiman Sukiman Sukiman Suwardi Lubis Syukur Kholil Tengku Walisyah Tuti Restilia Wahyu Candra Winda Kustiawan Winda Kustiawan Yulia Nurul Putri