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Journal : TRJ (Tourism Research Journal)

Multisensory Experiential Tourism Strategies in Guangxi, China Na, Quan; Nurmalinda, Elda; Rianto, Rianto; Djati, Sundring Pantja; Rahmanita, Myrza
Jurnal Penelitian Pariwisata Vol 8 No 1 (2024): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v8i1.247

Abstract

Analyzing the affecting factors of experiential tourism, the study aims to explore the innovational strategies for multisensory experiential tourism. The adopted research methods are qualitative research and case study, which make a comparison between the boom of ice-snow tourism in Harbin city, northeast China, and its interactive partner, Guangxi, southwest China, in Jan. 2024. Analyzing the innovational tourism phenomena of the 33 pieces of related news online in China Daily, the data is collected and a framework of multisensory experiential tourism strategies was drawn up. With the influential factors of multisensory experiential tourism, such as sight, hearing, smell, taste, and touch, ice and snow tourism in Harbin made a hit. In conclusion, by building up sustainable smart destinations, experiencing the different lifestyle, and highlighting study tour activities, it is hoped to put forward a framework of multisensory experiential tourism strategies for Guangxi, based on its unique leisure tourism resources. Keywords: tourism strategy, multisensory experiential, innovation, Harbin, Guangxi
The Impact Of Certified Competency Tourism Human Resources In Facing The Aec Era: Case Study In Bali Djati, Sundring Pantja; Sudjana, I Made; Darsana, I Made; Sudiarta, I Nyoman; Mahendra, I Wayan Eka
Jurnal Penelitian Pariwisata Vol 6 No 2 (2022): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v6i2.152

Abstract

The tourism business in Bali is growing rapidly, and Bali has been known as one of the most popular tourist destinations, especially among foreign tourists. The combination of beauty and a balanced lifestyle strongly attracts foreign tourists to Bali. In anticipating the growth of tourists to Bali, human resources must be by the needs of the tourism industry. This article aims to determine Bali tourism human resources competency standards in the Masyarakat Ekonomi ASEAN. The data collection and analysis in this paper use literature studies, interviews, and observations of stakeholder activities related to implementing the competency certification process. The role of the government in preparing various regulations for improving human tourism resources through the Indonesian National Work Competency Standards, the Indonesian National Qualifications Framework, and Competency-Based Training, which are the main instruments in the competency certification process, are indispensable. In addition, it is also important to work with Professional Certification Institutions that have been certified nationally and internationally to strengthen the human resources of Bali tourism. Keywords: Certificate of Competence, Asean Economic Community, Certificate of Competence, Asean Economic Community, ASEAN Economic Community