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Journal : KIC

Analysis of Student Interest in Cryptocurrency and Traditional Capital Markets: A Case Study at the Faculty of Economics and Business, Universitas Nusantara PGRI Kediri Setiawan, Rendy
Proceeding Kilisuci International Conference on Economic & Business Vol. 3 (2025): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/r2jm0j18

Abstract

Research aim : This study aims to analyze the influence of financial literacy, psychological factors, accessibility, and technological innovation on the interest of students of the Faculty of Economics and Business, Universitas Nusantara PGRI Kediri in investing in cryptocurrency and traditional capital markets. Design/Methode/Approach : This study used a quantitative method with a causality approach. Data were collected through a survey using a structured questionnaire designed based on indicators of related variables. The sample was taken using purposive sampling technique from students of the Faculty of Economics and Business, Universitas Nusantara PGRI Kediri. Data analysis was performed using multiple regression to test the effect of independent variables on the dependent variable. Research Finding : The results showed that financial literacy, psychological factors, and accessibility have a positive and significant influence on students' interest in investing. Theoretical contribution/Originality : This study makes a theoretical contribution in understanding the factors that influence students' interest in investing in financial markets. By combining aspects of financial literacy, psychological factors, accessibility, and technological innovation, this study offers a comprehensive perspective that was previously rarely discussed simultaneously in the context of economics students. Practitionel/Policy implication : The findings provide implications for the development of financial literacy programs in higher education, including investment training and more intensive use of financial technology. Educational institutions can utilize technology-based investment applications to improve students' financial skills. The government and financial institutions may also consider regulations that support investment accessibility for the younger generation. Research limitation : This study has limitations in that the sample size is limited to one university, so the results cannot be widely generalized. In addition, the data was collected through a survey that relies on respondents' subjective answers, which may be affected by perception bias. Further studies are recommended to cover a wider population with more varied research methods.
Co-Authors Agustin, Mili Agustina, Rizka Aida Mursyidah Amalia, Rizqy Ambarwati, Dwita Ananda, Mia Bella Dwy Ananda, Rizky Putra Anggreini, Widyantari Anik Suwandari Anjani, Rifkah Ajeng Ardyansyah, Mochammad Aditya Ardyansyah Arif Mohammad Siddiq Arif Pratiwi Arif Pratiwi Audyna, Sayyidha Rahma Avika Aditya Febriana Putri Bambang Supriadi Baraas, Abdillah Cahyono, Haris Dwi Setyati Dwi Susanto, Miftha Amilia Eva Tyas Utami Fandani, Septian Theo Febrianti, Silvia Dwi Firmansyah, Puji Fresha Aflahul Ula Fresha Aflahul Ula Fuad Bahrul Ulum GALIH WICAKSONO Galih Wicaksono Hanif Roudhatul Firdausiyah Haris Cahyono Hidayat Teguh Hidayatullah, Alhabsy Ika Nuraini Iqbal Setiawan Saputra Jasmine, Nur Ainna Fairuz Kanthi A. Widayati Kevin Cahya A.U Krisnamurti Krisnamurti Kurniawan, Joko Lailiyah, Refi Umairotul Lia Sandra Parwatiningsih Luh Putu Indah Budyawati Mega Fatimah Rosana Mita Yuni Aditiya Mufidatul Khoironiyah Mukhamad Su'udi Nila Mutia Dewi Nindy Agusti Wulansari Nindy Agusti Wulansari Ningrum, Asyifa Yasmin Nursalamah, Amanda Dwi Pradana, Yuan Zulia Pradina Purwati Pratiwi, Arif Purwatiningsih Purwatiningsih Purwatiningsih, P. Putri Saniyyah Rahmalisa Az Zahra Qisti, Nissaul Rani, Cynthia Ravitamala, El Shania Rifiqa Indrie Wahyudi Rike Oktarianti Rosida, Waki’atil Roziqoh, Wasiatur Sabila, Firman Syauqi Nur Sabrina, Ifa Annisa Santi Feronika Sijabat Santi Feronika Sijabat Sara Fati Indra Sari, Intan Suci Novita Suci Rahayu, Dwi Sudarmadji Sudarmadji Sudarmadji, S. Sulistiyowati, Hari Supriadi, Dudun Susantin Fajariyah Syafira Lailatul Ulfa Marfuah Syamsul Arifin Talitha Azza Meidyna Putri Tri Atmowidi Tsaniyah Indah, Zainatuts Wahono, Nanang Dwi Wahyu Tri Agustin Wardiani, Fefi Eka Wati, Dewi Erna Wimbaningrum, Retno Yohana Maharani Pitaloka Yusana, Erli Viyan Zahra, Anis Syavira Avivatu