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ANALYSIS OF FACTORS AFFECTING GUEST DECISION IN PURCHASE OF ROOM SERVICE IN HOTEL “GRAND INNA PADANG” Youmil Abrian; Arif Adrian; Rian Surendra
Journal of Business on Hospitality and Tourism Vol 5, No 2 (2019): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (234.459 KB) | DOI: 10.22334/jbhost.v5i2.165

Abstract

This paper was conducted to determine what factors encourage consumer decisions in choosing Grand Inna Hotel Padang, as well as the contribution of each of these factors. Researchers used the Grand Inna Hotel Padang because the hotel is owned by the government. Grand Inna Hotel Padang has unstable occupancy then affects to the hotel revenue. The results showed that there are 7 factors considered by consumers in rooms purchasing  Grand Inna hotel Padang, the 7 factors mentioned are price factors,  service factors, motivation and lifestyle factors, reference group factors, hospitality factors, MICE and brand image. Each of these factors contributes substantially to encouraging consumers to choose Grand Inna hotel Padang. The population of the study was consumers who had stayed at the Grand Inna  Hotel Padang. The sampling technique used purposive sampling with a total sample is 100 respondents. The data analysis technique is factor analysis to determine the factors considered by consumers and multiple regression analysis to determine the extent factors considered affect the purchasing decision. From the results of multiple regression analysis found that the 7 factors together have a significant effect on decision in decisions purchase room service at the Grand Inna Hotel Padang.
Tinjauan Potensi Fasilitas Daya Tarik Wisata Lubuk Paraku Kecamatan Lubuk Kilangan Kota Padang Rani Aprilya Putri; Trisna Putra; Arif Adrian
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 1 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i1.56472

Abstract

The background of this research is due to the lack of optimal development of the tourist attraction of Lubuk Paraku, Lubuk Kilangan District, Padang City. Lubuk Paraku has less potential to be developed in terms of the 4A tourist attraction indicators, namely Accessibility, Attraction, Amenities, Ancillary Service. This study describes the things that explain how the potential for tourist attraction in Lubuk Paraku, Lubuk Kilangan District, Padang City is based on the potential tourist attractions in Lubuk Paraku.This study uses a descriptive method with qualitative data, and uses a survey method. The data obtained were obtained from interviews, observation, and documentation. In conducting this research, the researchers involved 5 people who became informants in the study consisting of 2 Lubuk Paraku tourism managers, 1 local community member, and 2 visitors from the Lubuk Paraku tourist attraction. Researchers used purposive sampling techniques in conducting research and data analysis was carried out by means of reduction, presentation of data and drawing conclusions. Based on the results of this study, it can be concluded that the tourist attraction of Lubuk Paraku, Lubuk Kilangan District, has the potential to be developed in terms of attractions, such as natural tourist attractions and cultural tourist attractions as well as water and tropical forest tourist attractions along rivers, accessibilities such as access to get to Lubuk Paraku tourist attraction, Amenities such as existing facilities and facilities that can be developed, and Ancillary Services such as additional services and services for visitors while in Lubuk Paraku tourist attraction. With the development of Lubuk Paraku Tourism Attraction, it is hoped that it can have a good and positive impact on the world of tourism, especially in the city of Padang.
Pengaruh Adversity Quotient Dan Emotional Intelligence Terhadap Organizational Citizenship Behavior Karyawan Grand Rocky Hotel Bukittinggi Yolinda Ratna Fari; Youmil Abrian; Arif Adrian
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i3.1171

Abstract

This research is motivated by the importance of organizational citizenship behavior to increase productivity and effectiveness in an organization. High human fighting power will encourage the emergence of OCB behavior, namely someone who is able to survive in the face of difficulties while working will be able to carry out their obligations properly. However, according to the findings of this research conducted on employees of the Grand Rocky Hotel Bukittinggi, some employees with high OCB levels are still not able to do their jobs optimally. Therefore this research was conducted to find out whether adversity quotient and emotional intelligence affect organizational citizenship behavior of Grand Rocky Hotel Bukittinggi employees. The sample in this study were all 113 employees of the Grand Rocky Hotel Bukittinggi. Data analysis used in this study is multiple linear regression analysis. The results showed that there was a positive and significant adversity quotient with organizational citizenship behavior of employees. There is a positive and significant influence of emotional intelligence on organizational citizenship behavior of employees. Then adversity quotient and emotional intelligence both have a significant influence on organizational citizenship behavior of employees
PENGARUH KEPEMIMPINAN TERHADAP KEPUASAN KERJA DENGAN MOTIVASI KERJA SEBAGAI VARIABEL MEDIASI DI HOTEL KYRIAD BUMIMINANG Windi Marta Syafutra; Youmil Abrian; Arif Adrian
Bogor Hospitality Journal Vol 6 No 2 (2022): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v6i2.57

Abstract

This study aims to determine: 1) the influence of leadership on job satisfaction of hotel employees kyriad bumiminang. 2) the influence of the form of leadership on job satisfaction of kyriad bumiminang employees. 3) the influence of the form taken by the leadership on job satisfaction of kyriad bumiminang employees. This research was conducted with a quantitative approach with causal associative type. The population is all hotel employees with a total of 54 people, the sample is taken by distributing questionnaires or questionnaires with saturated sampling or the entire population is sampled.instrument, valid and reliable were conducted validity and reliability. The analytical test tool used is SmartPLS 3.0 with the SEM (Structural Equation Modeling) analysis method. This data analysis technique consists of testing the validity sample carried out by loading factor and average variance extracted (AVE) tests while reliability test internal consistency has a composite reliability that meets the criteria. This study shows that leadership has a positive effect on job satisfaction. Leadership has a positive effect on work motivation. Work motivation has a positive effect on job satisfaction. Leadership has a positive effect on job satisfaction with work motivation as a mediating variable. These results indicate that work motivation acts as partial mediation.
PENGARUH BUDAYA ORGANISASI TERHADAP LOYALITAS KARYAWAN DI FAVEHOTEL OLO PADANG Sofia Ayunda; Arif Adrian; Nidia Wulansari
Bogor Hospitality Journal Vol 6 No 2 (2022): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v6i2.58

Abstract

This study aims to determine the effect of organizational culture (X) on employee loyalty (Y) at FaveHotel Olo Padang. Data was obtained by distributing questionnaires. This study obtained the results of research where the variables of organizational culture and employee loyalty are in the good category. From the results of the simple regression test, the regression coefficient equation is 0.288 with a sig value. 0.002 < 0.05, meaning that 1 unit of organizational culture will increase by 0.288 units of employee loyalty. And obtained the value of R Square 0.227. This means that there is an influence of organizational culture on employee loyalty where the value is 22.75% and 77.3% is influenced by other factors.
Perencanaan sustainable tourism berbasis budaya dan kearifan lokal untuk pemberdayaan ekonomi masyarakat Annur Fitri Hayati; Jean Elikal Marna; Oknaryana Oknaryana; Mega Asri Zona; Yolandafitri Zulvia; Dian Fitria Handayani; Arif Adrian
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 8, No 3 (2024): September
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v8i3.26014

Abstract

Abstrak Nagari (Desa) Garagahan adalah nagari tertua di Kecamatan Lubuk Basung. Nagari ini memiliki alam yang indah dan sangat cocok untuk dikembangkan potensi pariwisatanya. Selain wisata alam dan budaya, Nagari Garagahan terkenal memiliki UMKM Cincau Hijau, yang memasok 80% dari cincau hijau yang ada dipasaran Lubuk Basung. Namun demikian seluruh potensi tersebut belum ada upaya yang lebih masif untuk menggali dan mengelola, hal ini dikarenakan kurangnya sumberdaya manusia serta sense of belonging masyarakat yang masih belum terbangun secara maksimal. Dari permasalahan diatas maka kegiatan pengabdian ini akan terinternalisasi kedalam Rencana Jangka Menengah (RPJM) Nagari, sehingga pengabdian ini memiliki urgensi untuk dilaksanakan. Untuk mengatasi berbagai masalah yang dihadapi oleh mitra maka tim pengabdian Universitas Negeri Padang menyusun solusi sebagai berikut: (1) Pendampingan penentuan lokasi wisata berbasis budaya Nagari garagahan, (2) Melakukan pelatihan manajemen wisata kepada anggota pojok sadar wisata (Pokdarwis), (3) Melakukan Pelatihan Manajemen UMKM. Untuk mencapai hasil tersebut, tim pengabdian menggunakan tiga metode pendekatan, yaitu: survey lapangan, pendampingan, pelatihan, dan praktek langsung. Hasil yang dicapai pada kegiatan ini adalah, (1) Pemetaan lokasi wisata di Nagari Garagahan, (2) Peningkatan keberdayaan Masyarakat Nagari Garagahan melalui Pariwista dan Pengembangan UMKM. Kata kunci: sustainable tourism; UMKM; manajemen. Abstract Nagari Garagahan is the oldest village in Lubuk Basung District. This village has beautiful nature and is very suitable for developing its tourism potential. In addition to natural and cultural tourism, Nagari Garagahan is famous for having an MSME that produces Green Grass Jelly, which supplies 80% of the green grass jelly available on the Lubuk Basung market. However, there has been no more massive effort to explore and manage all of this potential, due to the lack of human resources and the community's sense of belonging which has not been optimally built. From the problems above, this community service activity will be internalized into the Village Medium-Term Plan (RPJM), so that this activity has an urgency to be implemented. To overcome various problems faced by Nagari Garagahan, the community service team has prepared the following solutions: (1) Assistance in determining cultural-based tourism locations in Nagari Garagahan, (2) Conducting tourism management training for members of the Tourism Awareness Corner (Pokdarwis), (3) Conducting MSME Management Training. To achieve these results, the community service team used three approaches: field surveys, mentoring, training, and direct practice. The outputs are (1) Mapping of tourist locations in Nagari Garagahan, (2) Increasing the empowerment of the Nagari Garagahan community through tourism and UMKM development. Keywords: sustainable tourism;  MSME; management.
Pengaruh Team Building Terhadap Produktivitas Kerja Karyawan di The Axana Hotel Padang Charen Africia; Arif Adrian
Jurnal Ilmiah Dan Karya Mahasiswa Vol. 2 No. 4 (2024): Agustus : JURNAL ILMIAH DAN KARYA MAHASISWA (JIKMA)
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jikma.v2i4.2312

Abstract

This research is motivated by the necessity to enhance employee productivity as a means to boost customer satisfaction. One effective approach to achieve this is by focusing on and improving team building. When employees feel more comfortable, happy, and motivated, they are better able to deliver exceptional customer service. The objective of this study is to evaluasi the effect of team building on employee work productivity at The Axana Hotel Padang. This quantitative research employs a causal associative analysis approach, involving 89 employees from The Axana Hotel Padang as respondents. Regression analysis, facilitated by SPSS version 25, was used for the study. The findings reveal that team building is rated as sufficient (average score: 3.85, TCR value: 77.06%), while work productivity is considered fairly good (average score: 3.83, TCR value: 76.50%). The study also indicates a significant 60% effect of team building on employee work productivity at The Axana Hotel Padang.
Pengaruh Adversity Quotient Dan Emotional Intelligence Terhadap Organizational Citizenship Behavior Karyawan Grand Rocky Hotel Bukittinggi Yolinda Ratna Fari; Youmil Abrian; Arif Adrian
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i3.1171

Abstract

This research is motivated by the importance of organizational citizenship behavior to increase productivity and effectiveness in an organization. High human fighting power will encourage the emergence of OCB behavior, namely someone who is able to survive in the face of difficulties while working will be able to carry out their obligations properly. However, according to the findings of this research conducted on employees of the Grand Rocky Hotel Bukittinggi, some employees with high OCB levels are still not able to do their jobs optimally. Therefore this research was conducted to find out whether adversity quotient and emotional intelligence affect organizational citizenship behavior of Grand Rocky Hotel Bukittinggi employees. The sample in this study were all 113 employees of the Grand Rocky Hotel Bukittinggi. Data analysis used in this study is multiple linear regression analysis. The results showed that there was a positive and significant adversity quotient with organizational citizenship behavior of employees. There is a positive and significant influence of emotional intelligence on organizational citizenship behavior of employees. Then adversity quotient and emotional intelligence both have a significant influence on organizational citizenship behavior of employees
Meningkatkan Potensi Wisata Di Pantai Ujung Batu Padang Nidia Wulansari; Arif Adrian; Dadra Are Putra; Rizky Wulandari
NUSANTARA Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2023): Mei : Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v3i2.1288

Abstract

Ujung Batu Beach has the potential to become a tourist destination. This potential, however, has not been completely realized. This community service project is intended to assist managers and the community in identifying existing potential. Location determination, work program determination, work program realization, and work program evaluation are the approaches used. This dedication has resulted in the production of supporting facilities such as signage, swings, flower pots, and garden seats. Furthermore, socialization was provided to the community so that it might play an active role in boosting tourist attraction.
KOMPARATIF STUDI TENTANG PENGARUH MUSICSCAPE TERHADAP CUSTOMER SATISFACTION DI COFFEE SHOP KOTA PADANG Wulansari, Nidia; Adrian, Arif; Wulandari, Dwi Pratiwi; Pratama, Vischa Mansyera; Putri, Athaya Fathinah
Ensiklopedia of Journal Vol 6, No 3 (2024): Vol. 6 No. 3 Edisi 3 April 2024
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v6i3.2422

Abstract

The purpose of this study is to analyze the effect of Musicscape on Customer Satisfaction at Coffee Shops in Padang City, and compare generation Y with generation Z. This type of research is classified as associative comparative research. In this study, the Endogenous variable (effect) is Customer Satisfaction (Y), the Exogenous variable (cause) is Musicscape (X), the population in this study is an unlimited population, which is consumers of coffee shops that provide music facilities in Padang city. The sample size for this study is 204 participants, with 102 samples of generation y and 102 samples of the centennial generation. This study used purposive sampling technique. The data analysis used is descriptive analysis using simple regression tests with the help of IBM SPSS version 29.00. The results showed that Musicscape has a positive and significant effect on customer satisfaction in Padang City Coffee Shop for both generations. This finding indicates that Musicscape innovation has succeeded in increasing customer satisfaction from Generation Y and Generation Z, providing a positive and significant effect on customer satisfaction.Keywords: Musicscape, Customer Satisfaction, Coffee Shop, Generation Y, Generation Z