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KOMODIFIKASI TUBUH PEREMPUAN DALAM IKLAN JUDI ONLINE DI INSTAGRAM Prasetyo, Angger Prasetyo; Kristiyono, Jokhanan
DIGICOM : Jurnal Komunikasi dan Media Vol. 4 No. 2 (2024): Edisi April 2024
Publisher : LPPM Stikosa-AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/digicom.v4i2.793

Abstract

This research is motivated by online gambling advertisements on Instagram social media by showing the dominance of female figures as commodification objects. In this advertisement, a female figure is shown wearing a bikini and showing an element of female sensuality, this can lead to gender inequality between men and women. The purpose of this study was to find out how the form of commodification of women occurs in online gambling advertisements on Instagram. This research is a qualitative study using the critical discourse analysis method of the Sara Mills model which has two basic concepts, namely the Position of the Subjects and the Position of the Reader or it can be called the position of the audience. The object to be studied is online gambling advertisements on Instagram social media.The results of the study show that women are often presented as subjects, characters who tell themselves as subjects to attract the audience. This is shown by showing how the female body is used as an object solely to attract men's interest in playing online gambling. The concept of the female body in commodification is a symptom that we often encounter in advertisements, the female body is likened to one of the commodifications that has a selling point. As a commodity, the body that can be converted is the concept of body and physical capital, which can be converted into economic, cultural and social capital.
Analisis Resepsi Citra Diri Jessica Wongso dalam Film Dokumenter "Ice Cold: Murder, Coffee and Jessica Wongso" Nirmala, Dewi Permata; Jokhanan Kristiyono
DIGICOM : Jurnal Komunikasi dan Media Vol. 4 No. 3 (2024): Edisi Juli 2024
Publisher : LPPM Stikosa-AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/digicom.v4i3.826

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This study is entitled Analysis of Jessica Wongso's Self-Image Reception in the Documentary Film "Ice Cold: Murder, Coffee, and Jessica Wongso" which is the background of this study is that film is one form of mass media and the documentary film "Ice Cold: Murder, Coffee and Jessica Wongso" presents another perspective on the controversial case of Jessica Wongso and how she is depicted, different from the representation of the mass media in 2016 which gave rise to various perceptions among the public. Reviewed and connected with Stuart Hall's reception theory on the study of meaning or acceptance. The purpose of this study is to find out how the analysis of Jessica Wongso's self-image reception in the documentary film "Ice Cold: Murder, Coffee and Jessica Wongso". This type of research is qualitative descriptive with a reception analysis research method. The observation unit in this study is the documentary film "Ice Cold: Murder, Coffee and Jessica Wongso". The data collection technique used is FGD (Focus Group Discussion). The data validity checking technique used is the extension of participation, observer persistence and triangulation. Data analysis in this study is data reduction, data presentation and drawing conclusions. It can be concluded that the documentary film "Ice Cold: Murder, Coffee and Jessica Wongso" effectively presents various perspectives on the Jessica Wongso case. The results of the study also highlight the importance of understanding how the media shapes and influences public perceptions of the depiction of the self-image of figures such as Jessica Wongso in controversial cases and her involvement in views on justice and the justice system. The results of the discussion in the decoding process were that the majority of participants were in the Dominant Hegemonic Position.
Digital Visual Branding : Membangun Tata Kelola Manajemen Digital Branding Desa Gisik Cemandi Gina Amara Amodia; Sahrul Rizkyanto; Hanan Salsabila; Triyoga Agung Laksana; Jokhanan Kristiyono; Aulia Afniar Rahmawati; E. Rizky Wulandari
Prapanca : Jurnal Abdimas Vol. 4 No. 2 (2024): Prapanca : Jurnal Abdimas
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/prapanca.v4i2.889

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Gisik Cemandi Sedati refers to an area or village in East Java, Indonesia, which is known for its tourism potential, especially related to beaches and sea-related activities. This area has the potential for natural tourism, especially beach tourism, because it is located on the northern coast of Java. The people of Gisik Cemandi Village generally work as salt farmers, fishermen, and small traders. Most of the population has not made full use of digital technology, especially in the context of tourism marketing and promotion. This research focuses on the implementation of digital branding for Gisik Cemandi Village, Sedati, Sidoarjo through the Abdimas (Community Service) program by Stikosa-AWS. This service began with the lack of digital exposure in Gisik Cemandi Village, which has significant tourism potential. The main goal is to increase the visibility and branding of the village through digital strategies, so that it can attract more tourists and improve the local economy. The methods used include SWOT analysis to identify strengths, weaknesses, opportunities, and threats in village digital marketing. Furthermore, a digital content strategy involving websites, social media, and online campaigns was developed. The Abdimas Stikosa-AWS program also involves training villagers in managing digital content. The results of this program include a significant increase in online traffic to the village's digital platform, increased interaction on social media, and an increase in the number of tourist visits. This research confirms that the implementation of digital branding through the Abdimas program can be effective in increasing the visibility and attractiveness of village tourism.
Digital democracy: transforming political communication in Indonesia Suko Widodo; Jokhanan Kristiyono
Jurnal Studi Komunikasi Vol. 9 No. 1 (2025)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v9i1.9524

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Abstract This article explored the political communication environment in Indonesia from 2004 to 2024, which is solely within the reform era. Focusing on how technology shapes democratic engagement, the study examined how the digital media revolution has affected political communication over the last 20 years. A comprehensive literature evaluation was carried out, combining knowledge from 122 scholarly works. Further sources were included to fully substantiate the study's assertions because the initial bibliography only had 28 references. The study examines how digital and traditional media interact in Indonesia, emphasising how social media sites like Facebook, Twitter, and WhatsApp are becoming increasingly important in public debate, political campaigns, and grassroots organising. Bypassing conventional gatekeepers, these platforms have allowed voters to communicate directly with political leaders; nevertheless, they have also brought up problems like disinformation and digital inequality. The results show that although digital platforms and big data have chances to improve democratic processes, their use has frequently been flimsy and unduly formalistic, with little effect on systemic political participation. This study also emphasised the necessity for a customised approach to deal with enduring problems such as disinformation, divisive content, and the digital divide. In Indonesia's reform era, these issues remain significant obstacles to widespread political involvement. The conclusion suggests that governments, media outlets, and civil society actors work together to use digital technologies inclusively and morally, ensuring that these instruments support democratic governance rather than exacerbate the already-existing disparities. More studies are needed to close the gap between theoretical frameworks and real-world implementations in Indonesia's dynamic political communication environment.
Revitalisasi Kesehatan Berbasis Kemandirian Digital pada Kader Posyandu untuk Peningkatan Kualitas Kesehatan Daerah Pesisir Kepetingan, Sidoarjo Prastyawati, Irine Yunila; Lusiani, Etik; Kristiyono, Jokhanan; Jesus, Dulce Giovania De; Muda, Maria Antonia F.P.Donata BK.
Jurnal Kreativitas Pengabdian Kepada Masyarakat (PKM) Vol 8, No 11 (2025): Volume 8 No 11 (2025)
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jkpm.v8i11.22797

Abstract

ABSTRAK Kader posyandu memiliki peran yang penting dalam meningkatkan kesehatan masyarakat, salah satunya di Dusun Kepetingan, Sidoarjo. Wilayah ini teridentifikasi memiliki masalah dalam rendahnya kesadaran perilaku PHBS, tingginya kasus penyakit kulit, serta keterbatasan akses internet yang mengambat manajemen komunikasi digital. Program PKM ini bertujuan unuk meningkatkan kapasitas kader posyandu melalui pelatihan PHBS, skrining penyakit kulit menggunakan SCORAD serta pelatihan kemandirian digital yang digunakan dalam promosi kesehatan maupun ekonomi loka. PKM ini menggunakan pendekatan Participatory Rural Appraisal (PRA), dengan melibatkan 10 kader posyandu. Tahapan kegiatan meliputi sosialisasi, pelatihan, penerapan teknologi, pendampingan, dan evaluasi. Instrumen evaluasi berupa pre-test dan post-test pada setiap sesi pelatihan, serta observasi praktik kader. Terdapat peningkatan signifikan pada pengetahuan dan keterampilan kader. Pengetahuan PHBS meningkat sebesar 42%, keterampilan skrining penyakit kulit menggunakan SCORAD meningkat 47%, pemahaman kemandirian digital meningkat 32%, dan keterampilan desain digital meningkat 40%. Kader juga mampu menghasilkan media digital sederhana seperti poster dan video promosi kesehatan. Kegiatan PKM melalui pelatihan ini berhasil meningkatkan kapasitas kader posyandu dalam aspek sosial kemasyarakatan (kesehatan) dan aspek manajeme. Kader tidak hanya berperan sebagai agen kesehatan, tetapi juga sebagai agen ekonomi dan jembatan informasi di masyarakat. Keberhasilan program ini menunjukkan bahwa pemberdayaan kader melalui pendekatan partisipatif dan dukungan teknologi digital dapat menjadi strategi efektif untuk meningkatkan kualitas kesehatan masyarakat pesisir. Kata Kunci: Kader, Posyandu, PHBS, SCORAD, Pesisir  ABSTRACT Posyandu cadres play an important role in improving community health, including in Kepetingan Hamlet, Sidoarjo. This area has been identified with problems such as low awareness of Clean and Healthy Living Behavior (PHBS), high prevalence of skin diseases, and limited internet access that hinders digital communication management. This Community Service Program (PKM) aimed to enhance the capacity of posyandu cadres through PHBS training, skin disease screening using SCORAD, and digital independence training for both health promotion and local economic development. The program employed a Participatory Rural Appraisal (PRA) approach, involving 10 posyandu cadres. The stages of activities included socialization, training, technology implementation, mentoring, and evaluation. Evaluation instruments consisted of pre-tests and post-tests for each training session, as well as observation of cadre practices. There was a significant improvement in the knowledge and skills of cadres. PHBS knowledge increased by 42%, skin disease screening skills using SCORAD increased by 47%, digital literacy understanding increased by 32%, and digital design skills increased by 40%. Cadres were also able to produce simple digital media such as posters and health promotion videos. This PKM program successfully improved the capacity of posyandu cadres in both social-health aspects and managerial aspects. Cadres not only function as health agents but also as economic agents and information bridges within the community. The success of this program demonstrates that cadre empowerment through participatory approaches and digital technology support can be an effective strategy to improve the quality of public health in coastal areas. Keywords: Cadre, Posyandu, PHBS, SCORAD, Coastal
Digital Village Governance Programme Gisik Cemandi Sidoarjo East Java through Digital Visual Branding Kristiyono, Jokhanan; Prasetyo, Dwi; Rahmawati, Aulia Afniar; Kristama, Baswara Yua
Jurnal Pengabdian Masyarakat Vol. 5 No. 2 (2024): Jurnal Pengabdian Masyarakat
Publisher : Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpm.v5i2.2093

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Purpose: Gisik Cemandi Village, Sedati District, Sidoarjo Regency, aims to enhance its digital visual branding as a key part of its digital communication strategy. The program focuses on creating a digital strategic plan, which includes goals, strategies, policies, and investment priorities for both short and long term. Additionally, training and developing human resources is crucial for effective use of digital governance, alongside proper management and supervision of digital communication technology.Method: From August to September 2023, the activities included Digital Visual Branding counseling, Creative Content Production training, and CMS mentoring for the village’s official website, enabling efficient information dissemination.Practical Applications: The program produced three key outcomes: Digital Visual Branding Training to help the village community develop their brand identity in the digital world; Creative Content Creator Training to improve content creation for digital marketing, and; the creation of a website for the village's Digital Information Governance.Conclusion: In conclusion and advice, through this program, the community was provided with the visual design skills and branding understanding needed to strengthen the village's brand image online. The training focuses on creative content development that assists the village's digital marketing and branding efforts. This provides the ability to create engaging and informative content to increase the village's visibility online.
Storytelling Cultural Hybridity: A Narrative Study of Southeast Asian Representation in Raya and the Last Dragon Aulia Afniar Rahmawati; Jokhanan Kristiyono; Athok Murtadlo; Mochammad Arkansyah; Supriadi
Jurnal Spektrum Komunikasi Vol 13 No 4 (2025): Jurnal Spektrum Komunikasi : December 2025
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v13i4.1060

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The research analyzes cultural hybridity in Southeast Asian animated storytelling through an assessment of Raya and the Last Dragon film. Structural narrative analysis and visual semiotics techniques are used to evaluate how the film delivers Southeast Asian identity perspectives to non-regional audiences. The analysis of the movie employs Claude Lévi-Strauss’s binary opposition framework to reveal cultural tensions between trust and betrayal and unity and fragmentation which repeatedly appear in the text. The film's visual design combines various Southeast Asian cultural elements into an original unified imagery which includes architectural designs and weapons and magical creatures alongside costume styles. Rather than offering a descriptive reading of narrative alone, this study decodes how hybrid representations shape ideological messages. This study contributes to global media representation studies via analysis that back up accurate representation of culture with observation both of precise and truthful material, as well as within viewing audience. This paper uses narrative theory and visual cultural analysis for studying transnational animation as it presents cultural pride and ideology through interdisciplinary methodologies.
The Impact of Internal Bulletins on Information Needs in Balai Besar Wilayah Sungai Brantas Sukarya, Sella Desita; Kristiyono, Jokhanan
LONTAR: Jurnal Ilmu Komunikasi Vol. 11 No. 1 (2023): Lontar : Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/lontar.v11i1.6491

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Mass communication is undoubtedly constructive for humans to meet their information needs individually and in groups. Communication is essential in human life as a process of delivering messages. It is the most basic need that is closely related to the continuity and defense of the existence of an organization or company. One of the roles in helping to establish effective communication relationships with the use of internal media has also been carried out by the Brantas. Using internal media implemented by the Brantas can establish relationships between internal and external stakeholders and assist in synchronizing information. The purpose was to determine the use of internal bulletins by employees in meeting internal information needs, to determine the fulfillment of internal information needs obtained by employees from internal bulletins as a source of information, and to determine the effect of using internal bulletins to meet the internal information needs of employees at Balai Besar Sungai Brantas. The result is that it was found that there was a relationship between the use of the Brantas Bulletin to meet their needs and the use of internal media could be used by an organization or agency.
Membangun Kurikulum Adaptif Berbasis Media Komunikasi dan Data Sains: Rekomendasi Konseptual untuk Pendidikan Menengah di Era Ekonomi Digital Suko Widodo; Jokhanan Kristiyono; Isnaini Muhandis; Suprihatin Suprihatin; Kristama Baswara Yua
JINTACT: Journal of Interactive Communicaton, Public Relations and Broadcasting Vol. 1 No. 1 (2025): JINTACT: Journal of Interactive Communication, Public Relations, and Broadcasti
Publisher : Pena Ilmuwan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tulisan konseptual ini menyajikan kerangka pemikiran dan rekomendasi pembaruan kurikulum SMA dan SMK di Jawa Timur agar mengintegrasikan kompetensi media komunikasi dan data sains. Berdasarkan riset mix-method tahun 2024, ditemukan kesenjangan signifikan antara kurikulum sekolah dengan kebutuhan dunia usaha dan industri (DUDI), khususnya dalam keterampilan digital dan analitik. Artikel ini mengusulkan model konseptual yang menekankan reformasi kurikulum berbasis industri, pendekatan berbasis kompetensi, serta tata kelola kolaboratif yang melibatkan institusi pendidikan dan pelaku industri. Peningkatan profesionalisme guru juga menjadi fokus agar implementasi pembaruan kurikulum dapat berjalan efektif. Rekomendasi ini ditujukan untuk membentuk kurikulum yang relevan dengan ekonomi digital dan kebutuhan pasar kerja.
Digital Storytelling di Konten Kecantikan TikTok: Membangun Kepercayaan Konsumen dan Perilaku Pembelian di Kalangan Gen Z di Surabaya Christin Widya Astuti; Jokhanan Kristiyono
JINTACT: Journal of Interactive Communicaton, Public Relations and Broadcasting Vol. 1 No. 1 (2025): JINTACT: Journal of Interactive Communication, Public Relations, and Broadcasti
Publisher : Pena Ilmuwan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini menganalisis pengaruh digital storytelling dalam konten kecantikan di TikTok terhadap perilaku pembelian Generasi Z di Kota Surabaya. Latar belakang studi didorong oleh meningkatnya dominasi TikTok sebagai medium komunikasi pemasaran yang membentuk keputusan konsumen. Menggunakan pendekatan kuantitatif deskriptif-korelasional, penelitian ini melibatkan 250 responden Gen Z yang dipilih dengan teknik stratified random sampling berdasarkan lima wilayah Surabaya. Data dikumpulkan melalui kuesioner dan dianalisis dengan uji validitas, reliabilitas, korelasi Pearson, serta regresi linear sederhana. Hasil penelitian menunjukkan adanya hubungan positif dan signifikan antara elemen digital storytelling (narasi, visual, interaktivitas) dengan tingkat kepercayaan konsumen (r = 0,65; p < 0,001). Elemen visual memiliki pengaruh dominan (r = 0,68) dibanding narasi (r = 0,60) dan interaktivitas (r = 0,59). Tingkat kepercayaan yang terbentuk terbukti berkontribusi pada keputusan pembelian Gen Z. Temuan ini menegaskan pentingnya strategi storytelling digital yang autentik, estetis, dan interaktif bagi industri kecantikan dalam menjangkau konsumen muda urban.