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All Journal Jurnal Kebijakan Publik DEDIKASI JURNAL MAHASISWA Jurnal Online Mahasiswa (JOM) Bidang Pertanian Jurnal Agro Jurnal Ilmiah Mahasiswa Ekonomi Pembangunan Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Prosiding Konferensi Nasional PKM-CSR International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Jurnal Pengabdian Fakultas Pertanian Universitas Lampung AT-TAKLIM: Jurnal Pendidikan Multidisiplin Akademika Jurnal Teknologi Pendidikan
Ardian Ardian
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Agriculture, Biological Sciences & Forestry Humanities Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Other

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UTILIZATION OF DIGITALIZATION AND INNOVATION FOR THE DEVELOPMENT OF MSMES IN THE DIGITAL ERA Diwayana Putri Nasution; Muetia Handayani; Cut Yunina Eriva; Devi Mulia Sari; Mislinawati; Mutia Arfiani; Ardian Ardian; Muhammad Abthahi
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 3 No. 6 (2025): December
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v3i6.649

Abstract

The purpose of this study is to investigate the role of digitalization and innovation in the growth and development of MSMEs. Digitalization is essential in the global era, where human resources are required to adapt to digitalization developments. Innovation is closely related to digitalization in its optimization. However, in reality, this has not yet occurred comprehensively in various aspects of MSMEs. The background to this research is the many MSMEs that still lack adequate capabilities in terms of digitalization and innovation. The research method employed is a literature review, examining previous studies that analyze the use of digitalization and innovation for the development of MSMEs. The results show that the use of digitalization and innovation has a significant influence on improving MSME development. Indicators and aspects of digitalization are also necessary for more optimal MSME development. The recommendations from this study are the need for collaboration, training, and digital literacy in innovation and digitalization as an effort to develop MSMEs that are globally competitive in the digital era.
Co-Authors Adi Wibowo Adiwirman Adiwirman Afrinald Rizhan Agustiansyah Agustiansyah Ahmad Syaifudin Angga Pramana Arnis En Yulia Bakhtiar Ruli Hrp Choerul Bahri Cut Yunina Eriva Daryadi Daryadi Dedi Setiawan Marpaung Devi Mulia Sari Diwayana Putri Nasution Doni Saragih1 Pasdo Saragih Dwi Sulistiani Dwiki Yuanda Eric Inmanuel Purba Erlida Ariani Erlida Ariani Ariani Erwin Yuliadi Ester Juni Ernita Fetmi Silvina Fitri Yeli Idwar, Idwar Imam Suprayogi Irfan Irfan Isnaini Isnaini Isthafan Najmi Jusmi Sutrisna Kukuh Setiawan Laksono Trisnantoro M S Hadi Mira Dharma Susilawaty Mislinawati Mokhamad Saiful Anwar Muetia Handayani Muhammad Abthahi Muhammad Ilhamsyah Siregar Multi Hermiza Murniati Murniati Mutia Arfiani Rafika Restiningtias Rahmadani Rahmadani Rahmi Yulianda Fitri Said Mursal Sanjaya, Purba Setyo Dwi Utomo Siska Lian Fitariany Sri Yoseva Sudarman Sungkono Sungkono Sunyoto Sunyoto Surtono, Arif Syafrinal Syafrinal Wan Firzariska Noor Wardati Wardati Yelly Zamaya Yenita Morena Yohanna Silvia Farina Yuliana Yuliana Zaidan Ersyad Zefanya Pandalahat Sidabutar