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Pengelolaan Sumber Daya Manusia di Era Digital pada Usaha Mikro Kecil dan Menengah Ridfan Rifadly Abadi; Agung Widhi Kurniawan; Muhammad Ichwan Musa; Rezky Amalia Hamka; Khaidir Syahrul
EMPOWERMENT: Journal of Community Practice Vol. 2 No. 1 (2025): EMPOWERMENT: Journal of Community Practice
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/empow.v2i1.35

Abstract

This community service activity aims to provide an understanding of the importance of human resource management in the digital era and strategies that can be applied in Kassi Village, Rumbia District, Jeneponto Regency in facing the development of the digital economy by utilizing digital tools systems, skilled in using several digital platforms, such as: cloud-based cashier applications, social media applications, tools for data analysis, and so on. The method used in this community service is first by conducting direct observation and conducting counseling and training on how to increase the competitiveness of UMKMs through strategies building digital infrastructure, increasing digital literacy, building a digital work culture, creating a digital entrepreneurial ecosystem, and developing digital talent. The results of this activity are very useful because they can increase the insight and knowledge of UMKM actors. In addition, the support and motivation from the Head of Kassi Village made UMKM actors very enthusiastic in participating in the training.
Burnout pada Tenaga Kerja Milenial: Menemukan Harapan Keseimbangan Kehidupan-Kerja Abadi, Ridfan Rifadly; Abadi, Rahmat Riwayat; Haeruddin, M. Ikhwan Maulana; Aswar, Nurul Fadilah; Aslam, Annisa Paramaswary
Jurnal Arastirma Vol. 5 No. 1 (2025): JURNAL ARASTIRMA
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jaras.v5i1.40048

Abstract

Tujuan. Penelitian ini bertujuan untuk mengisi gap penelitian antara kualitas kehidupan kerja dan burnout dalam meningkatkan kepuasan kerja. Metode. Penelitian ini dilakukan pada tenaga kerja milenial yang ada di kota Makassar. Sampel penelitian sebanyak 100 responden dan pengambilan sampel menggunakan metode non-probability sampling. Teknik penarikan sampel dalam penelitian ini menggunakan purposive sampling. Teknik pengumpulan data yang dilakukan dengan menggunakan kuesioner. Metode analisis data yang digunakan adalah dengan analisis analissi regresi linier berganda dengan menggunakan aplikasi SPSS versi 25. Hasil. Hasil penelitian menunjukkan bahwa kualitas kehidupan kerja berpengaruh terhadap kepuasan kerja, burnout berpengaruh terhadap kepuasan kerja, serta kualitas kehidupan kerja dan burnout berpengaruh terhadap kepuasan kerja. Implikasi. Generasi milenial lebih banyak menggunakan dan mendapatkan informasi melalui media sosial dengan memanfaatkan teknologi dan informasi. Selain itu, generasi ini melibatkan pikiran dan jiwa mereka dalam melakukan sebuah pekerjaan sehingga mereka tumbuh dengan adanya sebuah peningkatan akan pengakuan diri, bersifat sosial, dan memiliki ekspektasi yang tinggi terhadap diri mereka sendiri dan orang lain.
Counting the Cost: Driving the Emergence of Decision-Making Behaviour on Competitiveness Brand Abadi, Rahmat Riwayat; Musa, M. Ichwan; Haeruddin, M. Ilham Wardhana; Abadi, Ridfan Rifadly; Mustafa, Muh. Yushar
Jurnal Ilmu Manajemen Vol. 14 No. 1 (2024): Jurnal Ilmu Manajemen
Publisher : Universitas Muhammadiyah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jim.v14i1.257

Abstract

Consumers of skincare products pay more attention to safety and comfort before deciding to make a purchase. For these personal needs, consumers look for skincare products with a brand image and high quality. This research aims to determine the influence of brand image variables on purchasing decisions through switching costs for consumers who buy Somethinc skincare products. The method used in the research is a descriptive method with a quantitative approach. This research was carried out on Somethinc skincare users in the city of Makassar. The research sample was 100 respondents and sampling used a non-probability sampling method. The sampling technique in this research used purposive sampling. The data collection technique used was a questionnaire. The data analysis method used is using structural equational modeling with the help of the Smart-PLS version 3 application. The research results show that brand image influences purchasing decisions, switching costs influence purchasing decisions, and brand image influences purchasing decisions through switching costs.
The Influence of Mental Health on Employee Performance: Systematic Literature Review Ginting, Josafat Gracia; Ahmad Rais Habib S; Muh Nurfadel Hamzah; Ridfan Rifadly Abadi
Jurnal Multidisiplin Sahombu Vol. 5 No. 07 (2025): Jurnal Multidisiplin Sahombu, November - December (2025)
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Employee performance plays a crucial role in an organization success, and employee mental health is a key factor that can influence performance stability. This study aims to systematically synthesize literature on how mental health affects employee performance. The research method is a Systematic Literature Review (SLR). This study analyzed 30 articles selected from the Google Scholar and Crossref databases for the period 2021–2025 using the Publish or Perish 8 software. The selection process followed the PRISMA protocol. The results of this study show several main findings, namely; (1) mental health mediates the relationship between depression, anxiety and work stress on performance; (2) mental health can encourage productive and innovative behavior which then increases work engagement; (3) mental health is a factor that strongly influences turnover; (4) Mental health has a positive and significant effect on job satisfaction; (5) mental health is a key factor in maintaining employee emotional stability in order to increase employee productivity; and (6) mental health can mediate leadership and a supportive work environment on employee productivity.
An Empirical Investigation into the Roles of Price Discounts, Product Quality, and Service Quality in Shaping Generation Z Consumers Purchase Decisions in Makassar, Indonesia Azis, Muhammad; Abadi, Ridfan Rifadly; Azis, Fajriani; Adriansyah; Kemalasari, Andi Anggi
MANDAR: Management Development and Applied Research Journal Vol 8 No 1 (2025): December Period
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/mandar.v8i1.5902

Abstract

This study aims to empirically examine and analyze the effects of price discounts, product quality, and service quality on purchase decisions among Generation Z consumers in Makassar's retail market. The research urgency stems from the retail sector's vital role as a driver of domestic economic growth and the rapid shift in consumer behavior, particularly among Generation Z, who are digital natives characterized by technology-driven, consumption-oriented lifestyles. Using an associative quantitative approach, data were collected through surveys and literature reviews, and purposive sampling was used to select 100 Generation Z respondents (born between 1997 and 2012) who had made transactions in modern retail stores in Makassar. Data were analyzed using multiple regression with SPSS 25. The simultaneous test revealed that price discounts, product quality, and service quality collectively had a significant influence on purchase decisions. The coefficient of determination indicating that the model could explain 75.5% of the variation in purchase decisions. Partially, all three independent variables also had positive and significant effects. These findings suggest that improving discount strategies, product standards, and service performance can enhance purchasing decisions among Generation Z consumers in the retail industry