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PERAN KEPUASAN PELANGGAN DALAM MEMEDIASI PENGARUH KUALITAS PELAYANAN DAN CITRA MEREK TERHADAP LOYALITAS PELANGGAN (STUDI KASUS DI KAMPAR BAKERY BANGKINANG) Rahmad Akbar; Andri Nofiar Am
Jurnal Manajemen Vol 18 No 2 (2021): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/jm.v2i18.1832

This study aims to determine and explain about the effect of service quality and brand image on customer loyalty mediated by customer satisfaction on Kampar Bakery Bangkinang bread products. The data analysis using path analysis (Path Analysis). This study uses quantitative data. Random data collection techniques. Data sources in this study were from Kampar Bakery Bangkinang from 2013 until 2018. The data analysis techniques were descriptive analysis, normality test, multicollinearity test, autocorrelation test, heteroscedasticity test. The results of this study are as follows 1) Service quality has a positive and significant influence on customer satisfaction Kampar Bread Products Bakery. 2) Brand image has a positive and significant influence on customer satisfaction Kampar Bread Products Bakery. 3) Service quality has a positive and significant influence on customer loyalty Kampar Bread Products Bakery. 4) Brand image has a positive and significant influence on customer loyalty Kampar Bread Products Bakery. 5) Customer satisfaction has a positive and significant influence on customer loyalty Kampar Bread Products Bakery. 6) Service quality has a positive and significant influence on customer loyalty through customer satisfaction Kampar Bread Products Bakery. 7) Brand image has a positive and significant influence on customer loyalty through customer satisfaction Kampar Bread Products Bakery.

PERAN KEPUASAN PELANGGAN DALAM MEMEDIASI PENGARUH KUALITAS PELAYANAN DAN CITRA MEREK TERHADAP LOYALITAS PELANGGAN (STUDI KASUS DI KAMPAR BAKERY BANGKINANG) Rahmad Akbar; Andri Nofiar Am
Jurnal Manajemen Vol 18 No 2 (2021): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/jm.v2i18.1832

This study aims to determine and explain about the effect of service quality and brand image on customer loyalty mediated by customer satisfaction on Kampar Bakery Bangkinang bread products. The data analysis using path analysis (Path Analysis). This study uses quantitative data. Random data collection techniques. Data sources in this study were from Kampar Bakery Bangkinang from 2013 until 2018. The data analysis techniques were descriptive analysis, normality test, multicollinearity test, autocorrelation test, heteroscedasticity test. The results of this study are as follows 1) Service quality has a positive and significant influence on customer satisfaction Kampar Bread Products Bakery. 2) Brand image has a positive and significant influence on customer satisfaction Kampar Bread Products Bakery. 3) Service quality has a positive and significant influence on customer loyalty Kampar Bread Products Bakery. 4) Brand image has a positive and significant influence on customer loyalty Kampar Bread Products Bakery. 5) Customer satisfaction has a positive and significant influence on customer loyalty Kampar Bread Products Bakery. 6) Service quality has a positive and significant influence on customer loyalty through customer satisfaction Kampar Bread Products Bakery. 7) Brand image has a positive and significant influence on customer loyalty through customer satisfaction Kampar Bread Products Bakery.

Implementasi Algoritma Simon Pada Aplikasi Kamus Perubahan Fi’il (Kata Kerja Bahasa Arab) Berbasis Android Rahmad Akbar; Bambang Pramono; Rizal Adi Saputra
Ultimatics : Jurnal Teknik Informatika Vol 13 No 1 (2021): Ultimatics : Jurnal Teknik Informatika
Publisher : Faculty of Engineering and Informatics, Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/ti.v13i1.1850

Keywords — String Matching Algorithm, Simon Algorithm, Android Fi'il Changes Dictionary Shorof science or Tashrif is the scientific field of word derivation in Arabic, one focus of the discussion in this field is the process of changing verbs or also known as Fi'il into several other types of words, such as Fi'il Mudhori ', Fi'il Madhi , Fi'il Amr, Fi'il Nahi, Isim Fa'il, Isim Maf'ul, Isim Zaman, Isim Makan, Isim Alat, Masdar or Masdar mim. The process of learning Shorof science is still mostly carried out in traditional ways, especially in the pesantren environment by memorizing the derivatives of these words and their translations. While one of the basic books that is often used is the book Amtsilah At-Tashrifiyah written by KH.Ma'shum bin Ali as a reference for the process of changing words, while looking for a translation in Indonesian must use an Arabic-Indonesian dictionary. This study aims to simplify the word search process by making an android-based dictionary of Fi'il change and utilizing the Simon Algorithm as a word search method, so as to simplify the learning process of Shorof's knowledge. Simon's algorithm is a string matching algorithm where the matching phase is carried out from left to right by initializing each index on a given pattern. After testing, the word search process can be carried out with an average running time of 3.67097786 milli second for searching Indonesian words and 23.8447333 milli second for searching Arabic words.

PERANCANGAN SISTEM PAKAR DIAGNOSA POTENSI SERANGAN STROKE BERBASIS JAVA Rahmad Akbar
JURNAL PERENCANAAN, SAINS DAN TEKNOLOGI (JUPERSATEK) Vol 4 No 1 (2021): Jurnal Perencanaan, Sains, Teknologi, dan Komputer (JuPerSaTek)
Publisher : FAKULTAS TEKNIK

Show Abstract | Download Original | Original Source | Check in Google Scholar

Pemanfaatan sistem pakar yang dapat digunakan untuk mendiagnosis dan memberikan jawaban tentang salah satu penyebab stroke dari sembilan penyakit yang telah ditetapkan dengan dilengkapi nilai keyakinan terhadap diagnosa terhadap penyakit tersebut. Nilai keyakinan tersebut diperoleh dengan menggunakan suatu metode yang dinamakan certainty factor. Dengan memberikan pengetahuan akurat yang didasarkan pada pengetahuan dan diikuti oleh test yang dilakukan dengan serius, diharapkan bahwa sistem ini dapat membantu dalam menentukan salah satu penyakit yang menjadi penyebab stroke dari ke kesembilan penyakit yang telah ditetapkan.

ANALISIS LAPORAN KEUANGAN ASURANSI SYARIAH: PERANAN TATA KELOLA DAN PENGENDALIAN RISIKO Adi Apriadi; Idu Aulia; Rahmad Akbar; Asti Mega Fitria; Ersi Sisdianto
Jurnal Media Akademik (JMA) Vol. 2 No. 4 (2024): JURNAL MEDIA AKADEMIK Edisi April
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v2i4.262

Penelitian ini mengkaji peranan tata kelola dan pengendalian risiko dalam industri asuransi syariah. Dengan mendasarkan pada prinsip-prinsip syariah yang meliputi transparansi, keadilan, dan kepatuhan terhadap nilai-nilai Islam, tata kelola perusahaan yang baik dan pengendalian risiko yang efektif menjadi kunci dalam menjaga keberlanjutan operasional dan kinerja keuangan perusahaan. Melalui analisis literatur, penelitian ini membahas pentingnya integrasi antara tata kelola perusahaan yang kuat, pengendalian risiko yang proaktif, dan prinsip-prinsip syariah dalam menciptakan lingkungan operasional yang sesuai dengan nilai-nilai etis dan moral Islam. Temuan dari penelitian ini memiliki implikasi penting bagi praktisi, regulator, dan peneliti dalam industri asuransi syariah, serta memberikan panduan untuk pengembangan praktik terbaik dalam industri ini.

PENGARUH INDEPENDENSI AUDITOR, PROFESIONALISME AUDITOR DAN ETIKA PROFESI AUDITOR TERHADAP AUDIT JUDGMENT Rahmad Akbar; Cris Kuntadi
Jurnal Media Akademik (JMA) Vol. 2 No. 5 (2024): JURNAL MEDIA AKADEMIK Edisi Mei
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v2i5.322

Dalam penelitian ini bertujuan untuk mengetahi pengaruh independensi, professional dan etika profesi terhadap audit judgment. Dasar adanya audit perusahaan adalah PP nomor 20 tahun 2015 tentang praktik akuntansi di sektor publik, karena ada norma dan standar yang harus diterapkan oleh auditor. Metode penelitian yang digunakan yaitu metode kualitatif dengan pendekatakan studi literature. Hasil penelitian memperoleh penggunaan seluruh variabel berpengaruh positf, yaitu independensi, professional dan etika profesi berpengarh positif dan signifikan terhadap audit judgment.

Pelatihan dan Pendampingan Digital Marketing Melalui Platform Marketplace dan Sosial Media Bagi UMKM Kerajinan Di Desa Ridan Permai Kecamatan Bangkinang Kota Rahmad Akbar; Dzulhijjah Yetti; Merlia Rahmayani; Nurbit Nurbit; Harmi Yelmi
ARDHI : Jurnal Pengabdian Dalam Negri Vol. 1 No. 6 (2023): Desember : Jurnal Pengabdian Dalam Negri
Publisher : Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ardhi.v1i6.370

Problems that often occur in urban areas are business competition and lack of attractive marketing by MSMEs. In urban areas, there are many MSMEs but only a few are able to take advantage of digital marketing. In fact, digital marketing activities such as creating logos, product photos and promotions in the marketplace can have a positive impact on society. Apart from that, urban communities also often face the problem of a lack of creative ideas in product marketing. Digital Marketing is a solution for MSMEs to carry out digital marketing, even though they are hampered by the use of editing applications and social media. This limitation does not make MSMEs players give up on sales. They can do marketing via WhatsApp status which is easy to implement and facilitates communication. Digital Marketing is a way of marketing products on social media by utilizing various applications available on the internet, providing knowledge to reach a wide target market, and enabling MSMEs to develop through digital or social media.

Pengaruh Love Of Money, Machiavellian, Idealisme Dan Religiusitas Pada Persepsi Etis Mahasiswa Akuntansi Di Kota Padang Rahmad Akbar; Indrayeni
Jurnal Akuntansi Keuangan dan Bisnis Vol. 1 No. 4 (2024): Januari - Maret
Publisher : CV. ITTC INDONESIA

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This study aims to determine the influence of love of money, Machiavellian, idealism, and religiosity on the ethical perception of accounting students in Padang City. The population in this study is Accounting Students in Padang City. The sample in this study used quota sampling method. Analysis technique using multiple linear regression analysis method The results of this study show love of money, Machiavellian, idealism, have no effect on the ethical perception of Accounting Students in Padang City. While religiosity has a significant positive effect on the ethical perception of accounting students. But simultaneously or together love of money, Machiavellian, idealism, and religiosity influence the ethical perceptions of accounting students. The contribution of this research is expected to provide accounting students with a better understanding of the influence of certain factors on their ethical behavior, so that they can make better and more responsible decisions in the future, providing valuable insight for readers, especially students, lecturers, accounting practitioners, and researchers, about what factors can influence students' ethical perceptions in local contexts, can gain a better understanding of how the drive to achieve financial success, manipulative attitudes, moral beliefs, and religiosity can influence students' ethical attitudes, and can be a basis for universities to develop curricula that are more effective in educating students about accounting ethics. By understanding the factors that influence students' ethical perceptions, universities can adapt learning approaches and offer more holistic training programs to help students develop a better understanding of ethics in accounting practice.

Pengenalan & Pelatihan Kewirausahaan dengan Membuat Buket Snack untuk Anak Usia Remaja di Panti Asuhan Kasih Ibu Bangkinang Rahmad Akbar; Dzulhijjah Yetti; Merlia Rahmayani; Harmi Yelmi; Andri Nofiar. Am; Antoni Pribadi; Nurbit Nurbit
Indonesia Bergerak : Jurnal Hasil Kegiatan Pengabdian Masyarakat Vol. 2 No. 1 (2024): Januari : Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Teknik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/inber.v2i1.144

Giving gifts or souvenirs among young people with flower bouquets has become common place, unfortunately the flower bouquets we give often wither and become trash. One alternative substitute for souvenirs or flower bouquet gifts is a snack bouquet. Giving a snack bouquet not only cheap and affordable, it also provides more benefits because we can eat the snacks. The Trend of giving souvenirs or gifts in the form of a bouquet of snacks can be a form of business for young people, especially for the teenagers of the Kasih Ibu Bangkinang Orphanage. After this activity, it is hoped that teenagers can develop an entrepreneurial spirit and will grow into creative individuals. The problem of teenagers at Kasih Ibu Orphanage is that they do not have insight into entrepreneurship and there is a lack of activities that build their creativity and skills. Therefore, training is needed to increase understanding of education about entrepreneurship and a spirit of creativity that is trained at an early age, which is the main capital for their productivity and independence when they grow up. For sustainability programs, because children's entrepreneurship cannot be carried out alone, guidance and support from adults, assistants in orphanages and teachers are needed. Providing opportunities for teenagers to learn to do business (entrepreneurship) from a young age is not oriented towards making money, but rather to train independence, by relying on their creativity.

Pengaruh Language Games Terhadap Kemampuan Berbicara Bahasa Inggris Mahasiswa Administrasi Bisnis Internasional Politeknik Kampar Dzulhijjah Yetti; Rahmad Akbar; Merlia Rahmayani; Andri Nofiar. Am; Antoni Pribadi
Guruku: Jurnal Pendidikan dan Sosial Humaniora Vol. 1 No. 4 (2023): GURUKU : Jurnal Pendidikan dan Sosial Humaniora
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/guruku.v2i4.775

In the process of language learning, particularly English, there are various methods and strategies that can be applied. One interesting approach is through language games. This study aims to examine the impact of using language games on students' English-speaking skills. The subjects of the study involved 19 students from classes 1 to 4 of the International Business Administration Program at Kampar Polytechnic. The results revealed that the use of language games significantly improved students' speaking abilities, including pronunciation, fluency, and sentence accuracy. Additionally, student participation, discipline, and responsiveness also showed improvement. Based on the questionnaire results, all students agreed that language games were not only enjoyable but also highly motivating, encouraging them to engage more actively in class activities.

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