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All Journal Jurnal Administrasi Bisnis JURNAL ILMU SOSIAL Jurnal Ilmu Administrasi Bisnis HARMONI Jurnal Mantik Ideas: Jurnal Pendidikan, Sosial dan Budaya Jurnal Pengabdian kepada Masyarakat Nusantara Journal of Economics and Business UBS Jurnal Ekonomi Journal of Applied Business, Taxation and Economics Reseach Dharma: Jurnal Pengabdian Masyarakat Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Penelitian Pendidikan Indonesia
Sari Listyorini
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial Dan Ilmu Politik, Universitas Diponegoro
Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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Pengaruh E-Service Quality, Perceived Ease Of Use, dan Brand Trust terhadap Loyalitas Konsumen (Studi Kasus pada Konsumen Pizza Hut Delivery Pekalongan) Naela Nurul Izzah; Agung Budiatmo; Sari Listyorini
Jurnal Ilmu Administrasi Bisnis Vol 11, No 1 (2022)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2022.33375

Abstract

Fast food is one of the most popular culinary businesses in Indonesia. Fast food restaurants do not only exist abroad, in Indonesia they are also increase aggressively enhancing fast food brands, including in the city of Pekalongan. One way is to have a high level of consumer loyalty. High consumer loyalty can be influenced by the quality of electronic services, perceived ease of use and high brand trust. From the number of Pizza Hut Delivery members who always increase every year, it turns out that the number of passive consumers is increasing in number due to low consumer loyalty. This study aims to determine the effect of E-service quality, Perceived ease of use, and Brand Trust on consumer loyalty Pizza Hut Delivery Pekalongan. This type of research is explanatory research with purposive sampling method. The data collection technique used a questionnaire distributed to 100 respondents who had made a purchase at Pizza Hut Delivery Pekalongan. The data analysis method used is regression analysis using SPSS 25.00 software. The results of the study concluded that e-service quality, perceived ease of use, and brand trust had a significant effect on consumer loyalty at Pizza Hut Delivery Pekalongan. Makanan cepat saji atau fast food termasuk salah satu bisnis kuliner yang kini diminati di Indonesia. Restoran fast food tidak hanya ada di luar negeri, di Indonesia pun semakin gencar meningkatkan brand fast food tak terkecuali di kota Pekalongan. Salah satu caranya dengan memiliki tingkat loyalitas konsumen yang tinggi. Loyalitas Konsumen yang tinggi dapat dipengaruhi oleh kualitas pelayanan elektronik, persepsi kemudahan penggunaan dan kepercayaan terhadap merek yang tinggi. Dari banyaknya member Pizza Hut Delivery yang selalu mengalami kenaikan setiap tahunnya ternyata jumlah konsumen yang pasif semakin naiknya jumlah dikarenakan loyalitas konsumen yang rendah. Penelitian ini bertujuan untuk mengetahui pengaruh E-service quality, Perceived ease of use, dan Brand Trust terhadap loyalitas konsumen Pizza Hut Delivery Pekalongan. Tipe penelitian ini adalah explanatory research dengan metode purposive sampling. Teknik pengumpulan data menggunakan kuesioner yang disebar kepada 100 responden yang pernah melakukan pembelian pada Pizza Hut Delivery Pekalongan. Metode analisis data yang digunakan adalah analisis regresi dengan menggunakan bantuan software SPSS 25.00. Hasil penelitian menyimpulkan bahwa e-service quality, perceived ease of use, dan brand trust berpengaruh signifikan terhadap loyalitas konsumen pada Pizza Hut Delivery Pekalongan.
PENGARUH DESTINATION ATTRIBUTE MELALUI MEMORABLE TOURISM EXPERIENCE TERHADAP REVISIT INTENTION (STUDI PADA PENGUNJUNG TAMAN MINI INDONESIA INDAH) Reyhan Adimas Agung; Naili Farida; Sari Listyorini
Jurnal Ilmu Administrasi Bisnis Vol 14, No 1 (2025)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2025.45331

Abstract

This study aims to determine the relationship between the three variables, namely destination attributes, memorable tourism experience, and revisit intention at TMII. The sample in this study were 100 TMII tourists who visited within the last 6 months. Data were collected through the results of questionnaires given to the sample. The data were analyzed using statistical tools in the form of Smart PLS 4 software and several stages of analysis were carried out, including validity tests, reliability tests, variable influence tests, and significance tests. The results showed that destination attributes have an insignificant effect on revisit intention, destination attributes have a significant effect on memorable tourism experience, memorable tourism experience has a significant effect on revisit intention, and memorable tourism experience has a significant effect in mediating the relationship between destination attributes and revisit intention. The suggestion given to TMII is that the manager can increase tourists' interest in visiting again by optimizing the quality of destination attributes owned and ensuring that this optimization provides a pleasant and memorable visiting experience for tourists. It is hoped that further research can explore the relationship between the three variables with other subjects or with a wider sample.Keyword: Destination Attribute; Memorable Tourism Experience; Revisit Intention Penelitian ini memiliki tujuan untuk mengetahui kaitan antara ketiga variabel, yaitu destination attributes, memorable tourism experience, dan revisit intention pada TMII. Sampel pada penelitian ini adalah 100 orang wisatawan TMII yang berkunjung dalam kurun waktu 6 bulan terakhir. Data dikumpulkan melalui hasil kuesioner yang diberikan pada sampel. Data dianalisis menggunakan alat bantu statistik berupa perangkat lunak Smart PLS 4 dan dilakukan beberapa tahap analisis, diantaranya uji validitas, uji reliabilitas, uji pengaruh variabel, dan uji signifikansi. Hasil penelitian menunjukan bahwa destination attributes berpengaruh tidak signifikan terhadap revisit intention, destination attributes berpengaruh signifikan terhadap memorable tourism experience, memorable tourism experience berpengaruh signifikan terhadap revisit intention, dan memorable tourism experience berpengaruh signifikan dalam memediasi hubungan antara destination attribute dan revisit intention. Saran yang diberikan adalah pengelola dapat meningkatkan minat berkunjung kembali para wisatawan dengan melakukan optimasi terhadap kualitas destination attributes yang dimiliki dan memastikan bahwa optimasi tersebut memberikan pengalaman berkunjung yang menyenangkan dan mengesankan bagi. Diharapkan penelitian selanjutnya dapat menggali hubungan lebih lanjut ketiga variabel dengan subjek lain ataupun dengan sampel yang lebih luas.Kata Kunci: Destination Attribute; Memorable Tourism Experience; Revisit Intention
Pengaruh Customer Orientation dan Competitor Orientation Terhadap Sme Performance dengan Innovation Capability Sebagai Variabel Intervening pada UKM Furnitur Kayu di Jepara Elsa Salsa Dila; Sari Listyorini
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 8 No. 4 (2026): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v8i4.11715

Abstract

This study aims to examine the effect of customer orientation and competitor orientation on SME performance, with innovation capability as a mediating variable. A quantitative research approach was used, and data were collected using a questionnaire from 115 Small and Medium Enterprises (SMEs). The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that customer orientation has a positive and significant effect on both innovation capability and SME performance. Competitor orientation also has a positive and significant effect on innovation capability and SME performance. Furthermore, innovation capability significantly influences SME performance. The mediation analysis reveals that innovation capability significantly mediates the relationships between customer orientation and competitor orientation on SME performance.These findings highlight the importance of market orientation and innovation capability in improving SME performance. The study implies that SME managers should strengthen both customer and competitor orientation while enhancing innovation capability to achieve sustainable competitive advantage and improved business performance.
Analisis Beban Kerja dan Lingkungan Kerja dalam Pencapaian Target pada Kinerja Karyawan Bank Jateng: Studi Kasus pada Bank Jateng Cabang Metro Ratih Amalia Widhi Hapsari; Sari Listyorini; Hari Susanta Nugraha
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 8 No. 5 (2026): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v8i5.11773

Abstract

Employee performance is a key pillar in determining operational success and the quality of banking services. However, an unbalanced workload and a less-than-conducive work environment often trigger stress and reduce productivity. Therefore, this study aims to analyze the role of workload and the work environment in achieving employee performance targets at Bank Jateng Metro Branch. This study used a descriptive qualitative method, collecting data through observation, interviews, and documentation studies. The results show that proportional workload management—adjusted to the capacity and availability of human resources—has been proven to increase the effectiveness of optimal task completion. Furthermore, a conducive work environment, both physical and non-physical, significantly increases employee comfort and motivation. This study also identified variations in performance achievement between divisions influenced by job characteristics, task complexity, and the availability of supporting facilities. In conclusion, sustainable improvement in employee performance achievement depends heavily on balanced workload distribution, the creation of a supportive work environment, and the establishment of clear and measurable performance targets.
Co-Authors Agung Budiatmo Agus Hermani Agustiono Agustiono Alfaricha, Tita Ali Djamhuri Andi Wijayanto Apong Utami Apriatni Endang Prihartini Apriatni Endang Prihatini Apriatni Endang Prihatini Ari Pradhanawati Ari Pradhanawati Ariani Puspita Dewi Arisa Kristitanti, Arisa Arofani Hidayah Audi Surya Krissabda Bebet Wijayanto Bill Ovid Panjaitan Bulan Prabawani Cikita Amalia Kalista Citra Aprilliani Putri, Citra Aprilliani Dwi Oktaviana Sari, Dwi Oktaviana Dwi Susilowati Elsa Salsa Dila Fauzia, Sabila Hayyu Handoyo Djoko Waluyo Hari Susanta Nugraha Hariffa Mahanani Purwanto Heppy Widya Antika Ibnu Jatmiko Ifrina Kurniasari Wahyudien, Ifrina Kurniasari Ilham Ainuddin Iman, Clara Monica Intan Nur Maharani Ismi Nabila Marchella Dwichandra Trixie Maulana Ichsan Missfala Rahmatina, Missfala Mreta Azizah Larasrini Muhammad Ivan Aliyan Naela Nurul Izzah Naili Farida Nandha Meta K. D. Natalia Sari Pujiastuti Natasha Sonia Putri Aurellia Nawazirul Lubis Noviasari Dewi Eka Nur Fadhilah Ramadhini Rahman Nurul Ami Widiyasari, Nurul Ami Pinem, Robetmi Jumpakita Pujiastuti, Natalia Sari Pusaka, Semerdanta Puspa Yudha Utama Putra, Hega Bintang Pratama Putri, Amanda Rizkya Rahemas Pamesti Ratih Amalia Widhi Hapsari Renggowati, Wyanet Jolieane Reyhan Adimas Agung Robetmi Jumpakita Pinem Rodhiyah Rodhiyah Saryadi Saryadi Sri Suryoko Sri Swasta Sulistiowati Sulistiowati Swasta, Sri Wahyu Hidayat Wibowo, Ardy Widayanto Widayanto Widiartanto Widiartanto Yuniar Indah Suhartini, Yuniar Indah Zahra, Keviana Fatmanissa