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All Journal Jurnal Manajemen Terapan dan Keuangan Jurnal Media Informasi Manajemen Jurnal Ekonomi Modernisasi JAM : Jurnal Aplikasi Manajemen Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen Abdimas Talenta : Jurnal Pengabdian Kepada Masyarakat Dinamika Governance : Jurnal Ilmu Administrasi Negara Jurnal Darma Agung Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) International Journal Of Science, Technology & Management (IJSTM) Quantitative Economics and Management Studies Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Terbuka Journal of Economics and Business SMBJ: Strategic Management Business Journal Jurnal Ekonomi dan Bisnis Digital (MINISTAL) International Journal of Humanities Education and Social Sciences Journal of Innovation Research and Knowledge Journal of International Conference Proceedings Asian Journal of Management Analytics International Journal of Business and Applied Economics (IJBAE) Neo Journal of economy and social humanities Jurnal Ekonomi, Teknologi dan Bisnis Indonesian Journal of Advanced Research (IJAR) Riwayat: Educational Journal of History and Humanities Journal of Business Management Tuhenori: Jurnal Ilmiah Multidisiplin Proceeding Of International Conference On Education, Society And Humanity INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen
Prihatin Lumbanraja
Fakultas Ekonomi, Jurusan Manajemen, Universitas Sumatera Utara Medan
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Journal : Neo Journal of economy and social humanities

 1 
Inclusive Economic Empowerment through Halal Product Certification and the Development of a Culinary Center for Women-Led MSMEs in Denai Sarang Burung Village Lubis, Arlina Nurbaity; Lumbanraja, Prihatin; Dalimunthe, Ritha F; Pujiati; Ramadani
Neo Journal of economy and social humanities Vol 4 No 4 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i4.348

Abstract

This community engagement program aims to enhance the village’s economic self-reliance and social resilience through a participatory and collaborative approach involving women-led micro, small, and medium enterprises (MSMEs), youth, children, and the village government as key partners. The implementation stages began with village potential mapping through focus group discussions, followed by business legalization assistance including the issuance of Business Identification Numbers (NIB) and halal product certification along with training in business management, product innovation, and digital marketing. The results demonstrate a significant increase in local capacity and competitiveness: several women-owned MSMEs successfully obtained NIB and halal certificates, the process of establishing a culinary and souvenir center (Pujasera) as a hub for local product promotion was successfully initiated, and a digital marketing network was developed to expand market access, while a more child-friendly and gender-equitable village environment was fostered. These achievements confirm that a participatory and collaborative model can effectively create an inclusive, competitive, and sustainable village ecosystem, while also making a tangible contribution to the advancement of knowledge.
Co-Authors Abdul Rahim Matondang Amlys Syahputra Silalahi Ananda, Novita ANDRIANSYAH Anum, Putri Latifah Ardiansyah Toy, Jefry Arlina Nurbaity Lubis Aryanti, Meilisa Azzahra Syafitri Matondang, Ridha Bambang Bambang Br Tarigan, Yuliana Chairun Nisa Cut Nizma Dalimunthe, Ritha F. Endang Sulistya Rini Faizal Madya Fransiska, R. Meutia Giawa, Yohanes Ginting, Hans Giovani Ginting, Rini Troelin gresmita yulia situmorang Gulo, Famati Gulo, Yunuman Hagatha, Izuramana Harahap, Yunita Citra Sari Harefa, Oberlin Hasibuan, Bebby Kandida Hasibuan, Beby Kendida Hidayat, Fajar Shidiq inaga, Anggun Tiur Ida S isfenti sadalia Isfenti Sadalia Iskandirini, Iskandirini Karen Tambunan Kembaren, Eqy Gusti Immanuel Saor Khaira Amalia Fachrudin Lase, Delipiter Lubis, Salwa Algia Mawarid Mardiyah Mardiyah Maria Damaianty Pasaribu Mastura, Mastura Mauly Purba, Mauly Meilita Tryana Sembiring, Meilita Tryana Muhammad Yalzamul Insan Nababan, Boy Chandra Nilaywati, Rintan Nurul Fadhilah Onom, Jojor paham ginting Pujiati Purnomo Wibowo, Rulianda Pynasthika, Qeisha Amaliah R Hamdani Harahap Rachmawati, Siti Novia Radius Peranginangin Rahayu, Esty Budi Ramadani Ramadhani, Vivi Gusrini Rintan Nilaywati Rosa Pangaribuan, Nani S. Sugiharto Safariani, Dewi Samosir, Zurni Zahara Sembiring, Robert Sanjaya Siahaan, Elisabet Sihotang, Ance Marintan Silalahi, Amlys Syahputra Silalahi, Amlysh Syahputra Siregar, Hasan Sakti Siregar, Hasan Sakti Sirojuzilam Hasyim Soekatendel, Eddy Sukaria Sinulingga Tanjung, Suci Rahmadani Vivi Gusrini Rahmadani Pohan Wilsam Pasaribu, April Yanto yeni absah Yunita Aritonang, Evawany