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All Journal JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS JOURNAL OF SCIENCE AND SOCIAL RESEARCH Jurnal E-Bis: Ekonomi Bisnis JURNAL ILMIAH SIMANTEK JURNAL ILMIAH KOHESI EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Jurnal Media Ekonomi ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING Jurnal Pengabdian Masyarakat Inovasi BISMA Cendekia Adpebi Science Series Journal Boas : Business, Economics, Accounting And Management KAFEBIS Jurnal Ekonomi dan Manajemen ( JEMBATAN) Jurnal Ekonomi dan Manajemen (JEMBATAN)
Ngajudin Nugroho
Politeknik Cendana, Medan
Religion Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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Pengukuran Tingkat Kepuasan Mahasiswa Politeknik Di Kota Medan Selama Masa Pandemi Covid-19 Ngajudin Nugroho; Yuliana; Fauzi Akbar Maulana Hutabarat
Jurnal E-Bis (Ekonomi-Bisnis) Vol 5 No 1 (2021)
Publisher : Politeknik Dharma Patria Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v5i1.773

Abstract

Tujuan dari penelitian ini adalah untuk membuktikan secara ilmiah bahwa terdapat perbedaan harapan dan kinerja pelayanan yang diberikan kepada mahasiswa Politeknik di Kota Medan serta untuk mendeskripsikan tingkat kepuasan mahasiswa Politeknik di Kota Medan pada masa Pandemi Covid-19. Penelitian ini menggunakan pendekatan deskriptif kuantitatif dan metode pengumpulan data angket. Kuesioner dibagikan kepada 389 mahasiswa politeknik di Kota Medan. Kepuasan siswa diukur dengan metode SERVQUAL Parasuraman, dan menggunakan Diagram Cartician untuk menentukan koordinat masing-masing atribut. Hasil penelitian menunjukkan bahwa terdapat perbedaan antara harapan mahasiswa dengan kinerja pelayanan politeknik, sedangkan tingkat kepuasan mahasiswa sebesar 78,35% yang artinya tingkat kepuasan mahasiswa Politeknik Kota Medan pada masa Covid-19 adalah Puas.
ANALISIS KOMUNIKASI DI PT. ASURANSI BUANA INDEPENDENT MEDAN WILINNY .; CHRISSYCA HALIM; SUTARNO .; NGAJUDIN NUGROHO; FAUZI AKBAR MAULANA HUTABARAT
JURNAL ILMIAH SIMANTEK Vol 3 No 1 (2019): JURNAL ILMIAH SIMANTEK
Publisher : LP2MTBM MAKARIOZ

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Abstract

This research is aimed at knowing the barriers to implementing communication at PT. Asuransi Buana Independent. In theimplementation of communication also allows the emergence of obstacles. Badrudin (2013) describes these obstacles, suchas semantis barriers, technical barriers, biological barriers, psychological barriers, and ability barriers. In this research,authors use qualitative descriptive research methods. The data collection methods used are structured interviews. The datahas been collected and analyzed through three activities, namely data reduction, data presentation, and the withdrawal ofconclusions. In the withdrawal of conclusions, data credibility is checked first by using source triangulation. Conclusion ofresearch on communication barriers at PT. Asuransi Buana Independent There are four: semantis barriers, technicalbarriers, psychological barriers, and barriers of ability. In the delivery or acceptance of information, there has been amisunderstanding because of the use of words or sentences that are less precise, such as between superiors andsubordinates. The subordinates misresponded to the superiors so they misdone what he was asked to work on.Communication problems due to less good communication tools usually occur in the use of memos and messengers.Subordinates are experiencing obstacles when communicating with superiors because they have to be more cautious inspeaking and also more polite and hesitate. Not all interlocutor have a good ability to respond to messages or informationsubmitted. Error responding to messages more frequently occurs in the use of communication in writing.
KOMPENSASI KERJA PADA KARYAWAN CV. JASA SUMBER ASAHAN MEDAN TASIK UTAMA; RITA WIDIANI; YULIANA .; NGAJUDIN NUGROHO; DEWI ANGGRAINI
JURNAL ILMIAH SIMANTEK Vol 3 No 2 (2019): JURNAL ILMIAH SIMANTEK
Publisher : LP2MTBM MAKARIOZ

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Abstract

Company gives compensation in the form of salary to its employees so that their employees will feel more enthusiastic inworking. This salary will increase employee work performance in a company. The indicators for compensation are consists ofsalary, wages, bonuses, health insurance and pension funds as well as facilities to support one's career development inworking in a company. The formulation of the problem in this study is "How is the compensation given by CV. Jasa SumberAsahan Medan?" The purpose of this study is to analyze the compensation given to its employees by CV. Jasa SumberAsahan Medan. The research methodology used is a qualitative research method in which the data is obtained frominterviews with data sources used are primary data. The informants studied were employees at CV. Jasa Sumber AsahanMedan. The results showed that CV. Jasa Sumber Asahan Medan provides direct compensation in the form of salaries andbonuses. However, salaries received by employees are still below the UMP. While the indirect compensation provided by thecompany is in the form of leave taking for employees who are sick or misfortune.
ANALISIS KEPUASAN KERJA KARYAWAN CV. MITRA BELAWAN FISHING MEDAN WILLIAM VINCENT; HARTONO .; WENY .; YULIANA .; NGAJUDIN NUGROHO
JURNAL ILMIAH KOHESI Vol 3 No 1 (2019): JURNAL ILMIAH KOHESI
Publisher : LP2MTBM MAKARIOZ

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Abstract

Job satisfaction is defined as a pleasant or unpleasant emotional state in which employees view their work. Job satisfactionreflects one's feelings about their work. This is seen in the positive attitude of employees towards work and everything that isencountered in the work environment. Employee job satisfaction must be created as well as possible so that employeemorale, dedication, love and discipline increase. The informants studied were employees at CV. Mitra Belawan FishingMedan. The research method used is a qualitative method where the data obtained is based on interviews with data sourcesused are primary data. The formulation of the problem in this study, "How is the job satisfaction of employees in theCV. Belawan Fishing Partner? The purpose of this research is to find out and analyze job satisfaction of employees in theCV. Mitra Belawan Fishing Medan. In this study, we can see in the background the problem of the existence of severalfactors that occur in the company that cause dissatisfaction in working, namely: the company gives wages not in accordancewith the UMR to employees, employees are only given a few allowances. From the results of these studies, the company hasseveral deficiencies in employee job satisfaction. With that the researcher wants to give some suggestions to improve jobsatisfaction of employees in the company.
ANALISIS MOTIVASI KERJA KARYAWAN BAGIAN PEMASARAN PT. GLOBAL MITRA PRIMA NGAJUDIN NUGROHO; EFFENDI CHUA; ARWIN .; WONG PONG HAN; WILINNY .
JURNAL ILMIAH KOHESI Vol 3 No 3 (2019): JURNAL ILMIAH KOHESI
Publisher : LP2MTBM MAKARIOZ

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Abstract

The objective of this research is to analyze the motivation method applied on Marketing Staff at PT Global Mitra Prima,Medan. The research method using descriptive qualitative, data collection method using structure interview, and samplingtechnique are using purposive sampling. The result of this research conclude the marketing staff at PT Global Mitra Primastated that they rarely get compliment, promotion, pay hike from leader of the company. Marketing staff at PT Global MitraPrima also says that facilities provided by the company really help them in doing their jobs, the enviroment in the company isvery comfortable, their co-worker attitude very good in this company. They have a good relationship as a colleague in thecompany. The company also providde the complete facilities such as Car for company needs, computer, air conditioner, thecomplete stationary, table and chair, printer, photocopy machine, and wi-fi.
Pengaruh Brand Ambassador Terhadap Keputusan Pembeli (Di Platform E-Commerce Shopee Dan Tokopedia) Angelina Elvina; Ngajudin Nugroho; Fauzi Akbar Maulana Hutabarat; Ivone Ivone; Elserra Siemin Ciamas
Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS) Vol 3 No 1 (2021): August 2021
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/ekuitas.v3i1.1021

Abstract

The purpose of this study is to determine (1) the influence of brand ambassadors on buyer decisions on the shopee platform. (2) the influence of brand ambassadors on buyer decisions on the Tokopedia platform. (3) to compare the influence of brand ambassadors on buyer decisions on the shopee and tokopedia platforms. The research method used is a comparative quantitative research method, the number of samples processed is 45 respondents, the sample collection technique uses incidental sampling and the sampling technique uses a questionnaire which is processed using Data Processing Software. Based on the linearity test on the shopee and Tokopedia respondents' data, there is a linear relationship between the brand ambassador variable and the purchasing decision variable. Based on the results of the correlation test, shopee has a brand ambassador relationship and the buyer's decision is positive, strong and unidirectional. Results sig. (2-tailed) obtained is 0.02 < 0.05. Tokopedia correlation test has a relationship between brand ambassador and buyer's decision is positive, strong and unidirectional. Results sig. (2-tailed) obtained is 0.01 < 0.05. Based on the coefficient of determination of shopee respondents' data, the influence of brand ambassadors on buyer decisions is 31.4% while the influence of brand ambassadors on buyer decisions at Tokopedia is 53.9%. Based on the results of simple linear regression shopee shows the value of sig. 0.002≤0.05 so that it has an influence on shopee data, while Tokopedia data shows a sig value. 0.001≤0.05 which can be interpreted as having an influence between brand ambassadors on purchasing decisions. The results of the t-test (hypothesis) on the shopee respondent's data tcount < ttable or (3.451>2.060) with a sig value of 0.02. Meanwhile, in Tokopedia, tcount > ttable (4,190 > 2,145) with a sig value of 0.01
Perilaku Konsumtif Gamers Genshin Impact terhadap Pembelian Gacha Cynthia Angelia; Fauzi Akbar Maulana Hutabarat; Ngajudin Nugroho; Arwin Arwin; Ivone Ivone
Journal of Business and Economics Research (JBE) Vol 2 No 3 (2021): October 2021
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jbe.v2i3.909

Abstract

The purpose of this study is to empirically examine the effect of gamers' consumptive behavior on gacha purchases in the Genshin Impact Game. Gacha is a game based on the player's chance and luck. Most of these games are usually free-to-play games with a gacha system as an incentive to use real currency to collect rare (limited) items. The research method used is a quantitative type. The number of research samples is 250 people from the population of Genshin Impact players whose number is unknown, with the sampling technique is accidental sampling. The large influence of consumptive behavior on the purchase of gacha can be seen in the results of the coefficient of determination (R2) as a percentage of 74.5%. With the results of this coefficient, it can be concluded that the purchase of gacha by 74.5% is influenced by the consumptive behavior of the players, while the remaining 25.5% is contributed by other factors that can be explained by other variables outside the model
Peranan Kualitas Pelayanan dan Harga Terhadap Kepuasan Konsumen Pengguna E-commerce Shopee Di Politeknik Cendana Sanny Lonardi; Wong Pong Lan; Fauzi Akbar Maulana Hutabarat; Ngajudin Nugroho; Supriyanto Supriyanto
Journal of Business and Economics Research (JBE) Vol 2 No 3 (2021): October 2021
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jbe.v2i3.955

Abstract

The aim of this research is to prove the effect of service quality and price on Shopee e-commerce customer satisfaction at Cendana Polytechnic, either partially or simultaneously. The research method used is associative quantitative method through online questionnaires. The number of respondents/sample as many as 35 students of the Cendana Polytechnic from a population of 408 people with the Accidental Sampling technique. The results showed: (1) Service quality has an influence on Shopee e-commerce customer satisfaction at Cendana Polytechnic, where the T test results, the significant value is 0.005 or less 0.05. (2) price has no effect on Shopee e-commerce customer satisfaction at Cendana Polytechnic, with T-test results, a significant value of 0.105 or greater 0.05. (3) Service quality and price have an influence on Shopee e-commerce customer satisfaction at Cendana Polytechnic with F test results, Fcount 11.488 with F significance of 0.000 or F significance value less than 0.05
Kualitas Pelayanan Mitra Gojek Terhadap Kepuasan Pengguna Layanan Go-Ride Jagomos C Jansela Situmorang; Fauzi Akbar Maulana Hutabarat; Wong Pong Lan; Ngajudin Nugroho; Lisa
ARBITRASE: Journal of Economics and Accounting Vol. 2 No. 2 (2021): November 2021
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/arbitrase.v2i2.285

Abstract

This study aims to analyze whether there is an effect of service quality on Gojek customer satisfaction. In this case the author conducted research at the Medan Cendana Polytechnic, with a sample population of 130 students of Medan Cendana Polytechnic. The sampling technique used is by distributing questionnaires via google form to 130 respondents. The results in this study indicate that service quality has a positive and significant effect on customer satisfaction. This is evidenced by the results of the t-test, that the significance value is 0.000 <0.05 and the tcount is 14,274 > ttable1,656. As for the results of the coefficient of determination that the effect of service quality on customer satisfaction is 61.1% and the remaining 38.9% is influenced by other factors.
Iklan Media Instagram Mempengaruhi Keputusan Pembelian Produk Smartphone Merek Xiaomi di Kota Medan Wirawan Candra Angkasa; Ngajudin Nugroho; Fauzi Akbar Maulana Hutabarat; Supriyanto; Arwin
ARBITRASE: Journal of Economics and Accounting Vol. 2 No. 2 (2021): November 2021
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/arbitrase.v2i2.286

Abstract

This study aims to determine the effect of advertising through Instagram social media on purchasing decisions on Xiaomi smartphones. The author uses an associative quantitative method with the sampling technique of incidental sampling, this study uses SPSS to analyze the effect of advertising through social media Instagram with purchasing decisions through questionnaires distributed to 40 respondents, namely the people of Medan Deli District. The results of this study are that there is an influence between advertising through Instagram social media on the purchasing decision of Xiaomi smartphones by 40.7% while the remaining 59.93% is influenced by other factors outside of this study
Co-Authors Angelina Elvina Arif, Anggia Arwin Arwin CHANDRA, WILI CHRISSYCA HALIM Christine, Derika CIAMAS, ELSERRA SIEMIN Cynthia Angelia DEWI ANGGRAINI Dewi Anggraini EFFENDI CHUA Elserra Siemin Ciamas Evi Febriana, Evi Fauzi Akbar Maulana Hutabarat Fauzi Akbar, Fauzi Felicia Felicia Gea, Berkat D. Rahmat Putra HARTONO . Ivone Ivone Jagomos C Jansela Situmorang Lily Natalia Lisa Lubis, Tania Anggelina Meisanni, Meisanni Muhammad Syahrizal Ongko, Cindy Sundary Pratama, Maulana RITA WIDIANI Sanny Lonardi shara, yuni Shery Sidauruk, Airin Syekania Supriyanto Supriyanto Supriyanto Susanto Susanto SUTARNO . Sutarno Sutarno TASIK UTAMA Timori Kansaki Wardayani Wardayani, Wardayani WENY . Weny, Weny Wili Chandra WILINNY . WILINNY . WILLIAM VINCENT Wirawan Candra Angkasa WONG PONG HAN Wong Pong Lan Yeni Rachmawati Yonata, Kelvien Yuliana Yuliana Yuliana