Claim Missing Document
Check
Articles

Found 32 Documents
Search

SERVQUAL MODEL DALAM MEMULIHKAN KEPUASAN MAHASISWA POLITEKNIK DI KOTA MEDAN PADA POST PANDEMIC WORLD Nugroho, Ngajudin; Ciamas, Elserra Siemin; Hutabarat, Fauzi Akbar Maulana
Jurnal Nusantara Aplikasi Manajemen Bisnis Vol 10 No 2 (2025): Jurnal Nusantara Aplikasi Manajemen Bisnis
Publisher : UNIVERSITAS NUSANTARA PGRI KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/nusamba.v10i2.21321

Abstract

Research Aim: This study aims to develop a SERVQUAL model to restore student satisfaction in polytechnic institutions in Medan City through campus facilities in the post-pandemic period. Approach: The research uses a quantitative approach with descriptive statistical analysis and Structural Equation Modeling–Partial Least Squares (SEM-PLS). Data were collected from polytechnic students in Medan City using purposive sampling techniques. Research Finding: The results indicate that SERVQUAL significantly influences polytechnic student satisfaction through campus facilities in the post-pandemic era. The quality dimensions of tangibility, reliability, responsiveness, assurance, and empathy contribute to improving overall satisfaction. Theoretical Contribution/Originality: This study extends the application of the SERVQUAL model in higher education by integrating post-pandemic contextual factors, offering new insights into the determinants of student satisfaction in vocational institutions. Practitioner/Policy Implication: Findings provide practical implications for educational managers to enhance academic service quality and campus facilities, thereby improving educational competitiveness and institutional reputation after the pandemic. Research Limitation: This study is limited to polytechnic institutions in Medan City, so future research should include broader geographic coverage and comparative analysis across various higher education institutions.
Penanaman Pohon sebagai Edukasi Publik untuk Pelestarian Lingkungan Shara, Yuni; Arif, Anggia; Nugroho, Ngajudin; Syahrizal, Muhammad
Jurnal Pengabdian Masyarakat Inovasi Vol. 4 No. 1 (2025): February 2025
Publisher : Sekolah Tinggi Ilmu Manajemen Sukma Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35126/jpmi.v4i1.787

Abstract

Land degradation and global climate change represent serious environmental challenges that require collaborative responses from various stakeholders. This community service program aims to mitigate the impacts of environmental damage through the concrete action of tree planting while providing comprehensive public education within the Faculty of Agriculture, Universitas Islam Sumatera Utara. The implementation method utilized a participatory approach involving 62 students from Politeknik Cendana, academic staff, local communities, and partners from national and international universities. The stages of the activity began with the identification of critical land, the selection of adaptive shade and productive tree species, followed by silvicultural technique workshops and a synchronized planting action. The results of this program led to the successful planting of 1,000 tree seedlings in areas experiencing land degradation, which is projected to increase green cover and improve the micro-climate within the campus environment. Beyond the physical impact, evaluations showed a significant increase in ecological awareness and practical environmental management skills among participants. The international synergy in this activity successfully broadened participants' perspectives on global responsibility for maintaining Earth's sustainability. The success of this program reinforces that the integration of field action and public education can create an effective and sustainable environmental conservation model. The implications of this activity emphasize the importance of using digital-based monitoring technology to ensure future tree survival rates. As a successful service model, this program is expected to be replicated in other regions by strengthening multilateral collaborations between academia, the private sector, and the government to achieve broader and more massive environmental impacts.