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Faktok-faktor yang Mendorong Wisatawan Menggunakan Transportasi Umum Iqbal Firdaus; Lis Lesmini; Prima Widiyanto
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol 5, No 1 (2018): MARET
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v5i1.238

Abstract

Bogor is popular for its tourist destinations among visitors. With the increasing number of domestic tourist arrivals, especially from the surrounding areas and Bogor itself, the availability of adequate public transportation is a must to support the tourism industry in the city. However, tourists prefer to use private vehicles for a visit that contributes to the increasingly severe traffic jams, especially in tourist destinations. This study aims to identify the preferences of tourist groups of public transport users and find out what factors drive them to use public transport in tourist areas. This study took place in Bogor Botanical Gardens and collected questionnaires from 401 respondents, meanwhile statistical analysis used was non-parametric chi-square test and confirmatory factor analysis. The result shows demographic factors affect the preferences of the use of public transportation, the difference in the level of satisfaction of tourists group of public transport users (regular users, infrequent users, and low users) to public transportation services in Bogor, and the similarity of main factors driving each group of tourists to use public transportation to do tourist activities in Bogor.
KUALITAS PELAYANAN DAN HARGA TERHADAP LOYALITAS PELANGGAN PERUSAHAAN JASA ANGKUTAN BARANG Prima Widiyanto; Firda Aranza; M. Arif Hernawan
Jurnal Transportasi, Logistik, dan Aviasi Vol. 1 No. 1 (2021): Jurnal Transportasi, Logistik, dan Aviasi (JTLA)
Publisher : Abnus Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (707.266 KB) | DOI: 10.52909/jtla.v1i1.39

Abstract

Tujuan kajian ini untuk menganalisis kualitas pelayanan, harga dan loyalitas pelanggan, serta menguji pengaruh variable kualitas pelayanan dan harga terhadap loyalitas pelanggan PT. Ridho Makmur Sentosa di Jakarta Timur. Jenis penelitian Deskriptif kuantitatif, teknik pengambilan sampel menggunakan sampel jenuh, pengumpulan data melalui kuesioner secara online kepada 37 pelanggan dari PT. Ridho Makmur. Teknik Analisa data menggunakan metode analisis regresi linear berganda, uji koefisien determinasi, uji korelasi berganda, uji T, dan uji F. Hasil kajian menunjukkan bahwa terdapat pengaruh antara Kualitas Pelayanan (X1) dan Harga (X2) terhadap Loyalitas Pelanggan (Y) PT. Ridho Makmur Sentosa dimana Y = -2.259 + 0.909X1+ 0.034X2 memiliki R = 0,735 mempunyai pengaruh yang kuat dan positif antara variabel X1 dan X2 terhadap Y.
KINERJA KARYAWAN DAN PRODUKTIVITAS PERUM DAMRI Prima Widiyanto; Damara Indra Wahyudi; Suparwan C.K
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 3, No 3 (2017): Mei
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v3i3.871

Abstract

Perum DAMRI is a company engaged in the service of people and goods transportation on the road, with the main task of carrying out land transportation by bus, truck, and other motorized vehicles.The problem in this thesis is how the image of Perum DAMRI employee performance, how productivity generated Perum DAMRI and how the influence of employee performance to productivity Perum DAMRI during period of year 2016. The writer used questionnaires data collection technique to 40 respondents and unstructured interview by using quantitative research method with simple linear regression test. The result of the research shows that the employee's performance is considered good by the respondent, the productivity is good by the respondent, and the result of T statistic test is 2.370 with significance value 0,023 <0,05 which means there is significant influence between employee performance with productivity and R2 test results show the magnitude of the effect of performance variables on productivity is 55.9% (close to 1) and can be said to have a strong relationship between the two variables. The conclusion is that the performance of DAMRI employees is said to be well proven with 41.5% of respondents giving answers Often, DAMRI productivity is said to be good with 44.5% of respondents giving answers Contributing, and there is influence between employee performance on productivity.