Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Abdimas

Self Branding of Grobogan District Through Mapping Superior Potential Astuti, Tri Marhaeni Pudji; Banowati, Eva; Wijaya, Atika; Fajar, Fajar
Jurnal Abdimas Vol 27, No 2 (2023): December 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/abdimas.v27i2.48850

Abstract

Grobogan is one of the largest districts in Central Java which has various areasSelf Branding and sstereotype-its. One of the interesting expressions that seems to betagline is "Purwodadi His City That Became Reality”. This expression triggers the enthusiasm to continue working and shows the existence of Purwodadi City, Grobogan Regency. One of the problems in Grobogan Regency - perhaps also faced by most other districts - is the problemSelf Branding or Personal Branding.Self Branding or personal branding is the ability to shape people's perception of oneself or one's personal perception and what one has to offer professionally now and in the future.Self Branding Grobogan for many years has always been a "bad road".Self Branding This is certainly detrimental to Grobogan Regency. Actually Grobogan has a lot of potential besidesSelf Branding which is detrimental. The problem of changeSelf Branding It's not easy, but it can be done. Awareness of the people of Grobogan district to brand themselves is very necessary. The will of the Grobogan people to want to createSelf Branding andbarandingpositive is very necessary. Grobogan has a lot of superior potential which has so far been little known due to problemsbranding. This problem needs to be addressed, one of which is by "arousing the will of the Grobogan people to want tobranding himself." For this, one thing that can be done is collaboration with universities through community service activities. Problems that can be solved through community service activities are (1) How to instill community understanding about the importance of community serviceSelf Branding (2) How to raise public awareness of what to doSelf Branding by wanting to identify the superior potential that exists in various regions in Grobogan Regency (3) How to map the superior potential that exists in Grobogan Regency as an effortSelf Branding. This service activity aims to foster and instill understanding in the Grobogan community about its importanceSelf Branding as well as mapping the superior potential that exists in Grobogan forSelf Branding.To overcome this problem, activities are carried out in the form of (1) providing outreach, understanding and strengthening the importance of itSelf Branding for Grobogan Regency (2) Instilling the importance of mapping superior potential in various regions in Grobogan (3) Accompanying the creation of superior potential maps in Grobogan Regency. It is hoped that these three service activities can overcome the problemSelf Branding in Grobogan Regency.
Co-Authors Abdurohim, Siha Abdurrohman Achmad Zurohman, Achmad Adi Sutanto Ahmad Tohri Al-Hanif, Ervando Tommy Amien, Moch Anisya Rahmadani Antari Ayuning Arsi Atika Wijaya Atmadja, Hamdan Tri Awwiby Awfara Ahya Azis, Adek Cerah Kurnia Azizah, Nur Ikmah Bafadal, Robyan Cahyo Budi Utomo Cahyo Budi Utomo Dewi Liesnoor Setyowati Edi Kurniawan Edwin Mirzachaerulsyah Eko Handoyo Eko Handoyo Eko Haryanto Elly Kismini Elsha Pipit Nathalia Endra Kusumawati, Puji Sri Ersis Warmansyah Abbas Eva Banowati Fachry Abda El Rahman Fajar Fajar Fajar Fajar Fajriyati, Anissa Fatfa Permata Ambya Sari Fauzi, Malik Ridwan Fikri, Rizal Haikal Fitri Handayani Frahasini, Frahasini Fredy Hermanto, Fredy Fu?adah, Laily Fu’adah, Laily Fulia Aji Gustaman, Fulia Aji Hamdan Tri Atmaja Hamdan Tri Atmaja Hartono Hartono Husian, Fadly Irwan Irwan Isti Hidayah Jamhur, Jamhur Kuncoro Bayu Prasetyo Kusnanto, R. Angga Bagus Lusiana Tri Lestari Malarsih Malarsih Maman Rachman MARIA BINTANG Martitah Martitah Melly Agustina Permatasari Melly Agustina Permatasari Mertika, Mertika Moh Yasir Alimi Mohammad Syifauddin Muh Sholeh Muhammad Arkan Hiban Nahrul Faidin Ninuk Sholikhah Akhiroh Nugroho Trisnu Brata Nur Indah Nurlailatun Ramdani Nurul Fatimah Nurwijayanti Nuryanti Nuryanti Pramana, Andi Dwi Resqi Prambudi, Djuli Djati Prihatini, Sylvia Yunita Priyanto, Agustinus Sugeng Puji Hardati Puji Hardati PUJI LESTARI Puji Lestari PUJI LESTARI Putri, Enda Kalyana Rafika Bayu Kusumandari, Rafika Bayu Raharja, Hawwin Fitra Ratna Anggraeni Retno Ulinnuha, Retno Rini Iswari Rodiyah - Saddam Saddam, Saddam Setyaningrum, Dewi Setyoko, Didik Tri Shole, Moh Sucihatiningsih Dian Wisika Prajanti Sunarto Sunarto Sunoto Sunoto Suprihatiningsih, Suprihatiningsih Syahputra, Afdit Kurniawan Syahrul Syah Sinaga syakir syakir Tanggur, Femberianus Sunario Tjaturahono Budi Sanjoto Totok Rochana Triandini, Yuni Wilonoyudo, Saratri Wisnuwardana, I G W Wisnuwardana, I Gede Wayan Wulan Dwi Aryani Wuryati Wuryati, Wuryati Yuliastuti, Dyah Fatma Zaematul Mahbubah