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Pengaruh Kualitas Pembelajaran Terhadap Kepuasan Mahasiswa Puspasari, Dewi
Jurnal Etnik: Ekonomi-Teknik Vol 1 No 3 (2021): ETNIK : Jurnal Ekonomi dan Teknik
Publisher : Rifa'Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54543/etnik.v1i3.28

Abstract

The research do to identified how description about quality learningwhich has been given by teacher to students, to identified howdescription about students satisfaction and to find out howsubstantial the influence of quality learning toward studentssatisfaction research on business management STIEB PerdanaMandiri Purwakarta 2017 are 86 students. The data sources used inthis research were primary and secondary data, data collectiontechnique used was using by questionnaire, data measurement usedwas Likert scale using validity and reliability and data analysistechnique used is simple linear regressions. The result of thesignificant test (t test) in this research was t count = 32.316 and asignificance of 0.000. the procedure for finding table statistics withcriteria for the level of significance (?=0.1) for the two-party testand df or dk (degrees of freedom) = total data - 2 or 88-2 = 86. Sowe get t_(table ) = 1,991 Thus, t_(count )?t_(table ) or 32.316 1.991and the probability value is 0.05 more than the Sig value (0.05 >0.000), then Ha is accepted and Ho is rejected, meaning that it issignificant and the value of R = 0.961 and the coefficient ofdetermination (Rsquare ) of 0.924 ( is the square of the correlationcoefficient or 0.961 x 0.961 = 0.924 ). This means that learningaffects the satisfaction of undergraduate students of the BusinessManagement Study Program while attending lectures 92.4%. Whilethe remaining 7.6% is determined by other factors.
Analysis of the Implementation of Re-Thinking Strategic Leadership in MSMEs for Sheet and Bed Cover Products in the City of Bandung Puspasari, Dewi; Sobandi, Sobandi; Santoso, Budi
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.982

Abstract

MSMEs in the bed linen industry often face challenges in increasingly tight market competition and changing consumer dynamics. To remain relevant and competitive in an ever-changing market, MSME leaders need to rethink their leadership strategies. Rethinking in this context includes re-evaluating business models, marketing strategies, production processes, and relationships with customers. MSME leaders need to consider new strategies that enable them to face challenges and exploit opportunities in the bedsheets industry. Based on the results of observations and in-depth interviews with MSME owners who produce bed sheets and bed covers in the Bandung area, it is clear that most of the MSME players who produce bed sheets and bed covers, especially the owners, in this case who are the leaders, have implemented re-thinking strategic leadership, especially those in the bed sheet business who produce on a large scale. . Re-thinking strategic leadership in this case means that MSME bed sheet and bed cover players have re-evaluated business models, marketing strategies, production processes and relationships with customers. MSME owners of bedsheet and bedcover products in Bandung have adopted various strategies to understand and adapt to the rapidly changing business environment. They use e-commerce and social media platforms, prioritize environmentally friendly products, adopt health protocols during the pandemic, and adjust production processes according to environmental regulations. Their strategic leadership drives adaptation through market research, product innovation, sales channel diversification, improved customer service, operational efficiency, collaboration, pricing flexibility, and human resource development. Additionally, they apply long-term thinking through SWOT analysis, market trend monitoring, competitor research, and data analysis. Team collaboration and engagement are also enhanced through cross-functional teams, open communication, shared goals, and collaborative rewards. Technology and innovation are encouraged with training, support systems, feedback loops, and innovation awards. Systemic thinking and leadership development is carried out through outreach, training, open communication, and feedback. These MSMEs also have risk awareness with appropriate risk analysis and risk mitigation as well as regular performance measurements for evaluation and strategy adjustments. MSME leaders are also considering new strategies that will enable them to face challenges and exploit opportunities in the bedsheets industry. MSME leaders in the bed linen industry have implemented strategic leadership to direct their business in a direction that is in line with the company's vision and mission. Strategic leadership involves making smart decisions, identifying market opportunities, managing risks, and developing long-term strategies. Even though the results obtained, not all MSMEs producing bed sheets are as expected.
DETERMINING COGS BASED ON CHANGES IN RAW MATERIAL PRICES IN THE RO HEMAT JAYA CRACKERS BUSINESS PURWAKARTA Puspasari, Dewi; Saodah, Ai
Journal of Management Vol. 3 No. 2 (2024): July - December
Publisher : Yayasan Pendidikan Belajar Berdikari

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study analyzes the problem of determining the cost of goods sold (COGS) at Kerupuk RO Hemat Jaya Business due to fluctuations in raw material prices. The purpose of this study is to determine the impact of changes in raw material prices on COGS and to determine the appropriate method for calculating COGS. This study uses quantitative data such as raw material price data and production data, as well as qualitative data from interviews and direct observations. The results of the study indicate that fluctuations in raw material prices cause instability in COGS, making it difficult to determine the right selling price and impacting business profitability. The full costing method is recommended for calculating COGS because it takes into account all production costs, both fixed and variable. This study provides recommendations for better raw material management strategies and selling price determination to increase business profitability.