Article Per Year (5 Year)
p-Index From 2020 - 2025
4.93
P-Index
This Author published in this journals
All Journal Jurnal Siasat Bisnis Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Jurnal Ekonomi Modernisasi JAM : Jurnal Aplikasi Manajemen Jurnal Teknobisnis Journal of Accounting and Investment MBR (Management and Business Review) Jurnal Abadimas Adi Buana International Journal of Supply Chain Management PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat EKUITAS (Jurnal Ekonomi dan Keuangan) Jurnal Entrepreneur dan Entrepreneurship MABIS: Manajemen dan Bisnis International Journal of Economics, Business and Accounting Research (IJEBAR) Business Management Journal Program Studi Manajemen Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Community Engagement and Emergence Journal (CEEJ) Jurnal Performa : Jurnal Manajemen dan Start-up Bisnis Jurnal Aisyah : Jurnal Ilmu Kesehatan Academia Open ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Jurnal Ekonomi BanKu: Jurnal Perbankan dan Keuangan Journal Community Service Consortium International Journal of Review Management Business and Entrepreneurship
David Sukardi Kodrat
Universitas Ciputra
Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 49 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : MBR (Management and Business Review)

 1 
The influence of service quality and company reputation on purchase decisions with customer experience as moderators in creative industrial companies Andarina, Deansha Ghaisani; Kodrat, David Sukardi
MBR (Management and Business Review) Vol 8 No 2 (2024): Desember
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/mbr.v8i2.10208

Abstract

This research has purpose to determine the effect of service quality and company reputation on purchasing decisions with customer experience as a moderator in a creative industry company at PT. Rangkai Cipta Kreasi. The method used in this research is a quantitative approach. The number of samples used was 65 respondents, taken using purposive sampling technique. The results of the study revealed that service quality and company reputation have a positive effect on purchasing decisions. Customer experience does not act as a moderator of the influence of quality on service quality but strengthens the influence of company reputation on purchasing decisions.
Co-Authors Alexander, Juan Richard Ali Sidiq Muntaha Andarina, Deansha Ghaisani Angelyn Angelyn Angga Istighfar Antonio Nicolas Aristya, Tania Benediktus Derry Galista Candy Junior Herlambang Christian Herdinata Damelina B. Tambunan Denpharanto Agung Krisprimandoyo Dewi, Melinda Alfiani Rosida Edrick Gian Gunawan Evan Johan Faradiba, Dimarta Gunawan Adi Prayogo Handijaya, Elizabeth Maeko Cyrilla Harsono, Bernardus Danny Hartono, Alexander Hartono Hindarto, Paulus Hutomo Setia Budi I Gusti Bagus Yosia Wiryakusuma Imelda Ritunga Isadora Elgina Pramana Iswati Iswati J.E. Sutanto Jaya, Arip Pauzan JE Sutanto Juan Richard Alexander Ma'ruf Nidhomuddin Melinda Alfiani Rosida Dewi Minarni Wartiningsih Muhammad Yusri Ali Nazila, Qahira Pieter Sahertian Pramana, Isadora Elgina Prameswari, Gita Radiany, Ade Asria Ramadhani, Dian Reinaldo Ryan Rosida Dewi, Melinda Alfiani Salsa, Brilliane Sean, Jeremy Ernesto Sofyan Kurniawan, Widya Arif Sutanto, J.E.Sutanto Sutrisno, Timotius F.C.W. Tanzilia, May Fanny Tatas H.P. Brotosudarmo Tina Melinda Tina Melinda Tri Astuti Sugiyatmi Umiati Jawas Welly Trilaksono Wendra Hartono