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All Journal Jurnal Rekayasa Sistem Industri SPEKTRUM INDUSTRI Journal of Engineering and Management in Industrial System Dinamisia: Jurnal Pengabdian Kepada Masyarakat JKIE (Journal Knowledge Industrial Engineering) Ministrate: Jurnal Birokrasi dan Pemerintahan Daerah Soeropati: Journal of Community Service Journal of Social and Policy Issues Komitmen : Jurnal Ilmiah Manajemen International Journal of Science and Society (IJSOC) MES Management Journal Journal of Innovation Research and Knowledge Journal of Scientech Research and Development Jurnal Pendidikan Indonesia (Japendi) KOLONI E-Amal: Jurnal Pengabdian Kepada Masyarakat
Muhammad Hermansyah
Universitas Yudharta Pasuruan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mechanical Engineering Public Health Social Sciences Other

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Strategi Pengembangan Usaha UMKM Melalui Analisis Swot pada HKS Decoration di Pasuruan Muhammad Atho’il Khakam; Muhammad Hermansyah
KOLONI Vol. 5 No. 3 (2026): SEPTEMBER 2026
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/koloni.v5i3.1254

Abstract

Micro, small, and medium enterprises (MSMEs) face increasingly complex competition, requiring measurable and adaptive business development strategies. This study aims to identify the internal and external factors affecting HKS Decoration in Pasuruan and formulate appropriate business development strategies using SWOT analysis. The study employed a qualitative descriptive approach integrated with descriptive quantitative analysis. Data were obtained through participatory observation, in-depth semi-structured interviews with the business owner and field crew, documentation, and literature study. The analytical instruments consisted of the Internal Factor Evaluation (IFE) matrix, External Factor Evaluation (EFE) matrix, Internal-External (IE) matrix, SWOT Cartesian diagram, and SWOT matrix. The results show that HKS Decoration has strengths in independent ownership of decoration assets, neat and elegant service output, flexible service according to client budgets, and direct personal service from the owner. The main weaknesses are the absence of written standard operating procedures, simple administration, overlapping field tasks, and suboptimal digital marketing and portfolio documentation. The IFE score is 2.80, indicating a moderate internal position, while the EFE score is 3.02, indicating a strong external position. The IE matrix places HKS Decoration in Cell II with a Grow and Build strategy, while the SWOT Cartesian diagram places the business in Quadrant I, indicating an aggressive growth-oriented strategy. Priority strategies include establishing written field-work SOPs, strengthening visual digital marketing through Instagram and TikTok, expanding the market to Bangil, Pandaan, Sidoarjo, and Probolinggo, and developing B2B partnerships with event-support vendors.
Community Empowerment in Utilizing Plastic Bottle Waste into Chairs Based on Participatory Rural Appraisal: Pemberdayaan Masyarakat dalam Pemanfaatan Sampah Botol Plastik Menjadi Kursi Berbasis Participatory Rural Appraisal M. Imron Mas'ud; Abdul Wahid; Nuriyanto Nuriyanto; Muhammad Hermansyah; Misbach Munir; Ayik Pusakaningwati; Khoirotul Mursyidah; Firman Sarifudin; Alifatuz Zahro’; Shahia Siti Airinazzahra; Hannah Siti Ainurrohmah
Dinamisia : Jurnal Pengabdian Kepada Masyarakat Vol. 10 No. 1 (2026): Dinamisia: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Lancang Kuning

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31849/dinamisia.v10i1.26800

Abstract

The increasing volume of plastic waste in coastal areas poses a significant environmental challenge that requires collaborative solutions. This Community Service Program aims to empower the coastal community of Mlaten Village, Pasuruan Regency, by transforming plastic bottles into functional and economically valuable chairs. The approach employed ils Partilcilpatory Rural Apprailsal (PRA), whilch emphasilzes actilve communilty ilnvolvement iln all stages—from problem ildentilfilcatilon to solutilon ilmplementatilon. Through trailnilng and mentorilng actilviltiles, the communilty not only gailned creatilve recyclilng skillls but also enhanced theilr awareness of ilndependent waste management. The results ilndilcate ilmproved communilty capacilty iln utillilzilng plastilc waste and the emergence of local creatilve busilness ilniltilatilves. The expected ilmpact ilncludes a cleaner envilronment, strengthened local economy, and the sustailnabillilty of communilty-based programs.
Policy Strategies for the Global Supply Chain of the Electric Vehicle (EV) Industry: A Market Phenomenology Approach Filda Mufarrihati Yusmansyah; Antun Mardiyanta; Muhammad Hikmal Yazid; Muhammad Rafliansyah Cahyo Riyadi; Muhammad Hermansyah
Journal of Social and Policy Issues Volume 6, No. 3 (2026): July - September
Publisher : Pencerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58835/jspi.v6i3.620

Abstract

This study aims to develop policy strategies for the global supply chain of the electric vehicle (EV) industry using a market phenomenology approach, namely by examining the personal experiences of stakeholders in the supply chain regarding vulnerability, adaptability, and accountability in responding to policies. This study employs a qualitative approach by collecting data through in-depth interviews, analysis of policy documents, and secondary data related to trade, investment, and the production capacity of the electric vehicle industry. The study shows that the electric vehicle distribution system remains highly vulnerable due to dependence on critical raw materials, political issues between countries, and reliance on imported goods. Meanwhile, market actors are developing ways to adapt, such as seeking more suppliers, establishing long-term partnerships, and making domestic investments. The research findings also indicate that policies that are more responsive and involve the participation of various stakeholders are more effective than top-down policies that do not take into account the experiences of market actors. This study recommends a phased policy approach that includes measures to mitigate supply risks in the short term, strengthen domestic production capacity in the medium term, as well as the development of long-term policies for sustainable industry and the circular economy.
Co-Authors Abdul Rokhim Abdul Wahid Ach. Kusaeri Achmad Misbah Achmad Misbah Ahmad Syarifudin Ainun Najib Alifatuz Zahro’ Andi Eko Antun Mardiyanta Any Farida Arif Widiantoro Arini Festy Octavia Susanti Ashariana Ayik Pusakaningwati Bagus Setya Rintyarna Dalih Iskandar Dias Arif Wardhana Endang Fatmawati Endang Fatmawati Fakhry Amin Filda Mufarrihati Yusmansyah Firman Sarifudin Hannah Siti Ainurrohmah Hasan Bashori I Wayan Gede Suacana Jihan Jihan Karinda Dyah Puspita Kasid kasid Keristian Dahurandi Khafizh Rosyidi Khoirotul Mursyidah Khoirotur Mursyidah M Rizqi Hidayatullah M. Imron Mas’ud M. Mahfud Baihaqi M. Wildan Ghozali M.Pd S.T. S.Pd. I Gde Wawan Sudatha . Maghfur Arafat Mashuda Mashuda Maulidana, Hibban Mirza Busthomy Yahya Misbahul Munir Muhammad Atho’il Khakam Muhammad Hikmal Yazid Muhammad Rafliansyah Cahyo Riyadi Nasir Widha Setyanto Nuphanudin Nuphanudin Nuriyanto Ready Wicaksono Rian Sacipto Roza, Yanti Mulia Rudy Soenoko Shahia Siti Airinazzahra Silvia Zidni Ilmaya Subchan Asy’ari Syahril Hasan Tekat Sukomardojo Totok Hendarto Wahyu Purnomo, Denny Wisma Soedarmadji Zakaria Zakaria