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Pengaruh Citra Merek , Harga dan Kualitas Produk Terhadap Minat Beli Produk Sunscreen Rahma Fitriani Thalitha; Supriyanto Supriyanto; Dody Kurniawan
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 4 No. 3 (2024): September: Jurnal Ekonomi dan Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v4i3.4062

Abstract

The development of products, especially the front part, is one part that can support the appearance and become a mandatory requirement for every woman. Consumer products, especially those who want to travel to campus, are more selective in choosing the latest products, especially The Originote sunscreen for consumers. This study was conducted to determine simultaneously and partially the independent variables, namely Brand Image, Price, and Product Quality, the dependent variable Purchase Interest. The method used in this study uses a quantitative method, where in this study using Purposive Sampling calculations with the Hair formula. The entire population in this study was 100 respondents. Based on the results of the study in the partial test (T) that the variable of brand image affects purchase interest. for the price variable affects purchase interest. the product quality variable affects purchase interest. Furthermore, in the simultaneous test of brand image, price and product quality affect purchase interest. This explains that there is a contribution of brand image, price, product quality to purchase interest.
Analisis Pengaruh Likuiditas dan Profitabilitas terhadap Financial Distress Menggunakan Model Altman Z-Score : Studi pada Perusahaan Sub Sektor Minyak dan Gas Bumi Periode 2018 – 2023 Jhonni Sinaga; Nikken Syakira Haq; Supriyanto Supriyanto
Jurnal Rimba Riset Ilmu manajemen Bisnis dan Akuntansi Vol. 2 No. 3 (2024): Agustus : Riset Ilmu Manajemen Bisnis dan Akuntansi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/rimba.v2i3.1140

Abstract

Analysis of financial distress is carried out to identify early signs of financial difficulties experienced by the company. Determining the number of samples used the purposive sampling method. The type of data used is secondary data obtained from the source www.idx.co.id. The analytical method used is statistical analysis consisting of descriptive statistical analysis, multiple linear regression analysis, classical assumption testing, and hypothesis testing. The results of partial hypothesis testing stated that liquidity measured by the current ratio had no significant effect on financial distress with a tcount value of 2.010 > ttable 1.70562 and liquidity measured by the quick ratio had no significant effect on financial distress with a tcount value of -0.027 < ttable 1.70562. while profitability measured by return on assets has a significant effect on financial distress with a value of tcount 5.453 > ttable 1.70562 and profitability measured by return on equity has no significant effect on financial distress with a value tcount < ttable or 1.201 < 1.70562. The research results of simultaneous hypothesis testing stated that liquidity and profitability simultaneously had a significant effect on financial distress with a value of fcount > ftable or 16.355 > 2.98. The research results show that the coefficient of determination (Adjusted R Square) is 0.679, which means that the influence of the liquidity and profitability variables on financial distress is 67.9%.
Perancangan Sistem Informasi Faktur Penjualan pada toko Sari Agung Semarang Rozaq Isnaini Nugraha; Supriyanto Supriyanto; Sigit Sugiharto
Pixel :Jurnal Ilmiah Komputer Grafis Vol 17 No 1 (2024): Vol 17 No 1 (2024): Jurnal Ilmiah Komputer Grafis
Publisher : UNIVERSITAS STEKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/pixel.v17i1.2005

Abstract

Effective sales transaction management is very important for retail businesses. This research aims to develop a comprehensive sales invoice information system at the Sari Agung Semarang store to improve the efficiency and accuracy of the sales process. The system is designed to simplify invoicing, maintain accurate inventory records, and provide complete sales reporting capabilities. This research involved analysis of current sales processes, system design with a user-friendly interface, and integration with existing accounting and inventory management software. Implementation of this system is expected to increase customer satisfaction, reduce the risk of errors, and provide valuable insights to support better decision making.
Pengaruh Kompensasi, Motivasi, dan Semangat Kerja Terhadap Kinerja Karyawan Pada CV. Harapan Baru Bekasi Adzansyah Adzansyah; Sugeng Suroso; Supriyanto Supriyanto
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 2 No. 2 (2025): Maret
Publisher : CV. KAMPUSA AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v2i2.4058

Abstract

This research aims to determine the effect of compensation, motivation, and morale on the performance of CV. Harapan Baru Bekasi. The type of research used in this research is quantitative research. Where the object is the employees of CV. Harapan Baru Bekasi. The sampling technique uses a non-probability sampling method with a saturated sample technique (census), namely all members of the population are used as samples, a total of 50 employees of CV. Harapan Baru Bekasi. The data analysis method uses multiple linear regression. The results of this study indicate that (1) compensation has a positive and significant effect on the performance employees of CV. Harapan Baru Bekasi (2) motivation has a positive and significant effect on the performance employees of CV. Harapan Baru Bekasi (3) morale has a positive and significant effect on the performance employees of CV. Harapan Baru Bekasi and (4) compensation, motivation, and morale simultaneously have a significant effect on the performance employees of CV. Harapan Baru Bekasi.
Single Index Model dalam Pemilihan Saham Optimal Jhonni Sinaga; Aurlia Hayatunisa; Supriyanto Supriyanto
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 2 No. 3 (2024): September : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v2i3.1190

Abstract

This study aims to analyze the optimal stock selection on the Indonesia Stock Exchange using the Single Index Model method, focusing on stocks included in the LQ45 index during the 2019-2023 period. The selection of data samples used in this study is Purposive Sampling and the analysis technique in this study is quantitative descriptive analysis. Based on the results of the analysis, 15 stocks were selected that were included in the LQ45 index category. The results of the study showed that from a sample of 15 stocks, there were 2 stocks that fell into the optimal stock criteria, namely Adaro Energy Tbk (ADRO) and Bank Central Asia Tbk (BBCA), these stocks had an overall Expected Return (ER) of 3.95% and an overall Variance of 2.447%.
Co-Authors AA Sudharmawan, AA Abd. Hakam Achmad Basofitrah Adzansyah Adzansyah Afandi, Asep Agung Abadi Kiswandono Agus Purnomo Ahmad Chafid Alwi Ali Muhson Amika Rois An Nisaa’ Shabrina Ananto Krisna Wardhana Anita Herawati Aula Ahmad Hafid Saiful Fikri Aula Ahmad Hafidh Saiful Fikri Aula Ahmad Hafidh Saiful Fikri Aurlia Hayatunisa Aziz Aziz Bambang Sudarmanto Bambang Suprayitno Barkah Lestari Daniel Rangga Wijaya Dewi Inne Kumalasari Dinda Mezia Physka Djuni Thamrin Dyah Pertiwi Kusumawardani Efendi, Dwi Marisa Endang Mulyani Fergina Prawaning Tyas Hadi Sunaryo Hanny Novita Ramadhan Iko Prastiyo Janice Soe Jenny Florentina Jessie Jessie Jhonni Sinaga Kiromim Baroroh Lilia Pasca Riani Maemunah Maemunah Maimun Sholeh Maridi Maridi Matdio Siahaan Miftahurrohmah Nur Azizah Mila Istiqamah muhammad mun&#039;im Muhammad Roestam Afandi Muhyadi Muhyadi Mustofa, Andi Muthia Novita Ramadhani Ni Luh Gede Ratna Juliasih Niken Salsabilla Nikken Syakira Haq Nova Ariska Nur Choliqfatus Azizah Nur Hidayati Nurdayati Nurdayati Nurfuadi Nurfuadi Pakarti Riswanto Pardiman Pardiman Parida, Merri Putri Aprilia Hikayatunni’mah Rachmat Fadly Rahma Fitriani Thalitha Rahmatullah, Sidik Rinawati Rinawati Rinda Novitasari Rio andi Saputra Rio andi Saputra Rio Putra Riris Lestiowati Rizka Ari Wandari Romadon Romadon Rozaq Isnaini Nugraha Rustam Rustam selly Selly Sigit Sugiharto Subejo Sudarno Sudarno Sugeng Suroso Sunarto Sunarto Syisva Nurwita Syisva Nurwita Tejo Nurseto Tungga Buana Irfana Veithzal Rivai Zainal Yuli Eprianti Yulpa Rabeta