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What Attracts Indonesians to Travel? A Study of Indonesian Tourist Destination Attributes Yosua, Immanuel; Suwartono, Christiany
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 9 No. 2 (2025)
Publisher : Research and Community Service Center, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v9i2.2221

Abstract

Indonesia is an archipelagic nation with natural beauty and diverse world‑class tourist destinations. The tourism sector has experienced rapid growth post‑pandemic, although it still leans toward well‑established destinations. Therefore, identifying destination attributes is crucial for understanding the attributes considered important by Indonesian tourist. This study used a quantitative design, enriched with a qualitative approach. Data were collected from 332 respondents through convenience sampling. It further utilized the Destination Attributes associated with Tourists’ Revisit Intention instrument modified for the Indonesian context. Data were analyzed using descriptive statistics, while qualitative data were analyzed using thematic analysis. The results reveal that, quantitatively, the most important attribute for Indonesian tourists is the ambience of tourist attractions, followed by other attributes. This finding aligns with the qualitative insights, which highlight the significance of safety and comfort at destinations. Regarding tourism type, nature‑themed attributes are deemed most important and should be enhanced with supporting facilities and local hospitality. Nevertheless, this study has limitations because the participants were urban, young, and highly educated, limiting generalizability beyond this group. The study finally underscores the need for government and tourist managers to incorporate these findings to ensure the sustainability of tourism destinations.
Psychometric Evaluation of Newly Developed Self-Assessment of Entrepreneurial Competencies Benedicta Prihatin Dwi Riyanti; Christiany Suwartono
International Journal of Applied Business and International Management Vol 3, No 1 (2018): August 2018
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v3i1.73

Abstract

Entering the ASEAN economic community today, Indonesia activelyencourages the number of entrepreneurs. One of the primary resourcesis from the graduates of the vocational high school. The school needsa strategic way to evaluate the improvement of its entrepreneurship curriculum. Therefore, we designed a self-assessment of entrepreneurial competencies. The authors developed an assessment consists of various soft skill and hard skill competencies. Participants were asked to assess own abilities, according to the statements provided. The participants were 258 graduated vocational students from Yogyakarta and Jakarta. From 137 preliminary items, we took 24 best items. Results showed that three-factor model provided an adequate fit for the data. Business management capabilities, strategic thinking skills in managing the business, and the ability to see the opportunities emerged as first-order factors. The reliability estimation with the internal consistency method involved the Cronbach’s alpha for all subtests showed excellent results. Future studies are still needed to test the predictive power of the test tool to the success of graduateswho becomean entrepreneur.