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PENGARUH ONLINE CONSUMER REVIEW DAN KUALITAS PRODUK TERHADAP CITRA MEREK DAN KEPUTUSAN PEMBELIAN PADA PRODUK CREAMATTE EMINA DI KOTA PEKANBARU Fitri Nurul Maghfira; Wijayanto Gatot; Taufiqurrahman Taufiqurrahman
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 8, No 2 (2021): (Juli - Desember)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This research aims to find out the influence of online consumer review and product quality on brand image and the decision to buy Creamatte Emina in Pekanbaru City. The population of this study is a community in Pekanbaru City who have watched online consumer reviews and have bought Emina Creamatte products. The primary data in the study was obtained from the dissemination of questionnaires as instruments to prove the results of the study as well as to test the proposed hypothesis. This study used structural equation modeling (SEM) analysis method using Warp-PLS software version 6.0. Sampling using the technique of Non Probability Sampling with Purposive Sampling procedure by sampling as many as 170 respondents. The results of this study showed that online consumer review and product quality had a positive and significant effect on brand image and purchasing decisions on emina creamatte products in Pekanbaru City.Keywords : Online consumer review, product quality, brand image, purchasing decision, Creamatte Emina.
Analisis Ketahanan Pangan Rumah Tangga Petani di Desa Ulee Lhat Kecamatan Montasik Kabupaten Aceh Besar Elly Susanti; T. Fauzi; Taufiqurrahman Taufiqurrahman
Jurnal Bisnis Tani Vol 1, No 1 (2015): Jurnal Bisnis Tani Cetakan Pertama Desember 2015
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (600.488 KB) | DOI: 10.35308/jbt.v1i1.568

Abstract

One way to improve the productivity of smallholder plantations are mainly located in dry land is the cropping pattern of intercropping. Intercropping ensure the success of planting face uncertain climate, pests and disease, as well as price fluctuation. The purpose of this research was to determine differences in the income of farmers and land productivity in defferent cacao intercropping planting patterns on cocoa farms in the district Geulumpang Tiga. Sample in this study is 52 people were taken by Proportioned Statified Random Sampling. The method used is the analysis of profitability and productivity of cocoa plantations. Based on the analysis results obtained that the cropping pattern V has the highest income in the amount of Rp 9.508.511 per hectare per year. While the productivity of cacao plantations are highest in the cropping pattern V in the amount of 427 kg/ha/year.
EFEKTIVITAS PEMBELAJARAN PENDIDIKAN ALQURAN PADA MAN PELAIHARI Taufiqurrahman Taufiqurrahman; Afifah Afifah
Tarbiyah Islamiyah: Jurnal Ilmiah Pendidikan Agama Islam Vol 2, No 1 (2012): Juni
Publisher : UIN Antasari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (191.341 KB) | DOI: 10.18592/jtipai.v2i1.1869

Abstract

Penelitian ini bertolak dari pemikiran bahwa tujuan pembelajaran pendidikan Alquran (BTA) agar siswa memiliki kemampuan membaca dan menulis Alquran dengan baik dan benar sesuai dengan ilmu tajwid, maka diperlukan keefektivitasan pembelajaran agar tujuan yang diinginkan dapat tercapai. Hasil penelitian menunjukkan bahwa pembelajaran pendidikan Alquran pada MAN Pelaihari sudah cukup efektif. Hal ini dapat dilihat variabel yang mendukung yaitu kemampuan guru MAN Pelaihari yang cukup bagus dalam menerapkan metode pembelajaran pendidikan Alquran (BTA), kemampuan siswa dalam membaca Alquran ada 71 orang yang mendapat nilai amat baik dengan interval nilai (80,00-94,90) berada pada kategori efektif (63,40%), dan kemampuan siswa  menulis Alquran (surah-surah pendek) ada 65 orang yang mendapat nilai baik (65,00-79,90) berada pada kategori cukup efektif (58,03%). Kata kunci: Efektivitas pembelajaran pendidikan Alquran.
URGENSI PENERAPAN OMBUDSPRUDENSI DALAM PENYELESAIAN MALADMINISTRASI PADA KASUS SEJENIS YANG TERJADI KEMUDIAN Nuryanto A. Daim; Suwarno Abadi; Taufiqurrahman Taufiqurrahman
Wijaya Putra Law Review Vol 1 No 1 (2022): April
Publisher : Fakultas Hukum Universitas Wijaya Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38156/wplr.v1i1.67

Abstract

Dalam menjalankan tugas dan fungsinya sebagaiu lembaga negara pengawas pelayanan publik, Ombudsman memandang betapa urgentnya ombudsprudensi untuk diterapkan dalam penyelesaian maladministrasi pelayanan publik, karena ombudsprudensi yang merupakan nilai-nilai yang diambil dari sebuah rekomendasi yang telah diputuskan oleh Ombudsman mengandung norma hukum dan juga norma kepatutan. Tidak semua norma hukum sudah dianggap benar secara mutlak, untuk dapat dianggap sebagai norma yang mempunyai kekuatan mengikat, norma hukum tidak boleh bertentangan dengan norma kepatutan. Norma kepatutan yang sifatnya hidup dan berkembang di masyarakat, yang tentunya perkembangannya juga mengiringi dinamika kehidupan masyarakat, maka sangat sulit untuk mempertimbangkan tolok ukur yang tepat, karena sifatnya yang sangat abstrak. Melalui penerapan ombudsprudensi norma kepatutan tersebut dapat diterapkan pada kasus-kasus yang sifatnya konkrit. Namun untuk menerapkan ombudsprudensi tersebut dalam praktik penyelesaian maladministrasi pleyanan publik di Indonesia, belum ada ketentuan norma hukum yang dapat diajdikan dasar, sehingga dalam hal ini terjadi kekosongan hukum (vacuum of norm), sehingga diperlukan konstruksi hukum atas nilai-nilai yang hidup di masyarakat untuk dapat dijadikan norma hukum. Dalam penelitian ini digunakan penelitian hukum normatif dengan pendekatan perundang-undangan, konsep dan kasus. Sehingga dapat ditemukan kesimpulan bahwa: Ombudsprudensi mempunyai kekuatan mengikat yang harus diikuti oleh Ombudsman dalam penyelesaian maladministrasi pelayanan publikkarena secara yuridis, tidak ada satu norma hukum pun di Indonesia yang mengatur tentang ombudsprudensi, baik pembentukan maupun penerapannya. Untuk penerapannya dianalogikan dengan penerapan yurisprudensi yang secara teoritis sudah dianggap sebagai salah satu sumber hukum. Penerapan ombudsprudensi didasarkan pada asas-asas bekerjanya Ombudsman, yaitu: a. Kepatutan, b. Keadilan, c. Non-diskriminasi.
PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN SOCIAL MEDIA MARKETING TERHADAP KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN PADA PELANGGAN PONDOK IKAN BAKAR SASMITA DI PASIR PENGARAIAN Sasmita Sasmita; Musfar Firli Tengku; Taufiqurrahman Taufiqurrahman
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 9, No 1 (2022): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This study aims to determine the effect of product quality, service quality and social media marketing on customer loyalty and customer satisfaction at the Sasmita Grilled Fish Cottage customers in Pasir Pengaraian. The population in this study were all customers of Pondok Ikan Bakar Sasmita. Primary data were collected using a questionnaire as an instrument to see the results of the study, to test the hypothesis in this study using path analysis (path analysis) with the help of the SPSS program. The sampling technique chosen was purposive sampling method with a total sample of 80 customers of Pondok Ikan Bakar Sasmita. The results show that: 1) product quality has a significant effect on customer satisfaction at Pondok Ikan Bakar Sasmita, 2) service quality has a significant effect on customer satisfaction at Pondok Ikan Bakar Sasmita, 3) social media marketing has a significant effect on customer satisfaction at Pondok Ikan Bakar Sasmita, 4) customer satisfaction has a significant effect on customer loyalty at Pondok Ikan Bakar Sasmita, 5) product quality has a significant effect on customer loyalty at Pondok Ikan Bakar Sasmita, 6) service quality has a significant effect on customer loyalty at Pondok Ikan Bakar Sasmita, 7) social media marketing has a significant effect on customer loyalty Sasmita Grilled Fish Cottage. Keywords: product quality, service quality, social media marketing, customer satisfaction, customer loyalty
PENGARUH PERSEPSI HARGA, DAN KEMUDAHAN TRANSAKSI TERHADAP KEPUTUSAN PEMBELIAN PRODUK FASHION DAN KEPUASAN KONSUMEN DI APLIKASI SHOPEE (Studi Kasus Pada Mahasiswa FEB Universitas Riau) Asnita Yuli Nova; Taufiqurrahman Taufiqurrahman; Noviasari Henni
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 9, No 2 (2022): (Juli - Desember)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This research aims to analyze the effect of the Perceived Price and Perceived Easeof Transactions on the Purchase Decision of Fashion Products and ConsumerSatisfaction at Shopee Aplication. This research was conducted on all activeundergraduate students of the Faculty of Economics and Business, University ofRiau who use the Shopee market place in shopping for unknown fashion products.This research consists of four variables : Purchase Decision (Y1), ConsumerSatisfaction (Y2), Perception of Transaction Ease (X2), and Perception of Price(X1). This research was conducted using a sample of 130 respondents. This studyuses a purposive sampling method, namely the determination of the sample basedon respondents who have certain criteria. Meanwhile, in terms of data analysis,this study uses the Path Analysis method with the help of SPSS (Statistical Packageof Social Science) version 25. Based on the hypothesis test carried out, the resultsshow that Perception of Transaction Ease has a Positive and Significant Effect onPurchase Decisions, Price Perception has a Positive Effect and Significant toConsumer Satisfaction through Purchase Decisions, Perception of Ease ofTransactions has a positive and significant effect on Consumer Satisfaction throughPurchase Decisions, Purchase Decisions have a positive and significant effect onConsumer Satisfaction. Keywords: Perception of Price, Perception of Transaction Ease, PurchaseDecision, Consumer Satisfaction.
PENGARUH WORK-FAMILY CONFLICT, KUALITAS KEHIDUPAN KERJA DAN STRES KERJA TERHADAP KINERJA PERAWAT WANITA PADA RUMAH SAKIT PERMATA HATI DURI Manurung Yustina Icha; Taufiqurrahman Taufiqurrahman; Roesdi Rosnelly
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 9, No 2 (2022): (Juli - Desember)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This research was conducted at Permata Hati Hospital Duri which is located onJenderal Sudirman Street No. 37, Duri City, Riau. The purpose of this research isto find out how the effect of work family conflict, quality of work life and workstress on the performance of female nurses at the Permata Hati Hospital Duri.The population in this research were married female nurses, totaling 60 people.The sampling technique chosen was saturated sampling or census so that theentire population was sample. Data processing was carried out using the SEMmethod with the SmartPLS version 3 application. The results of this study indicatethat: 1) Work family conflict has a negative and significant effect on theperformance of female nurses at Permata Hati Duri Hospital, 2) Quality of worklife has a positive and significant effect on the performance of female nurses atPermata Hati Duri Hospital, 3) Work stress has a negative and significant effecton the performance of female nurses at Permata Hati Duri hospital. Keywords: Work Family Conflict, Quality of Work Life, Work Stress, NursesPerformance
PENGARUH LOKASI, STORE ATMOSPHERE DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN DAN KEPUASAN PELANGGAN PADA COFFEE SHOP EXTRACT COFFEE PEKANBARU Pratama Anugrah Aditiya; Wijayanto Gatot; Taufiqurrahman Taufiqurrahman
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 9, No 1 (2022): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

Due to the development of a growing business, it forces all business people to continue tomaintain and increase the value of their business. This situation is no exception to the coffee shopbusiness, which as it is known that the development of coffee shops continues to occur not only inIndonesia but also in Pekanbaru. This study aims to determine the effect of location selection,store atmosphere and brand image on purchasing decisions and customer satisfaction at theCoffee Shop Extract Coffee Pekanbaru. This study uses a quantitative approach. The sample inthis study were 100 consumers domiciled in Pekanbaru who had come to Extract Coffee. Thesampling technique used in this study is non-probability sampling with purposive samplingmethod, namely sampling based on certain criteria. The results of this study indicate that bothlocation, store atmosphere and brand image have a positive and significant effect on purchasingdecisions. Likewise, purchasing decisions have a positive and significant effect on customersatisfaction. Furthermore, it is known that location, store atmosphere and brand image have apositive and significant effect on customer satisfaction through the purchase decision of ExtractCoffee Pekanbaru. Keywords: location, store atmosphere, brand image, purchasing decisions, customersatisfaction
PENGARUH LAYANAN MOBILE BANKING DAN RELATIONSHIP MARKETING TERHADAP LOYALITAS NASABAH MELALUI KEPUASAN NASABAH PADA PT. BANK NEGARA INDONESIA (PERSERO) Tbk, PEKANBARU Meliansari Tiya; Nursanti Aida; Taufiqurrahman Taufiqurrahman
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 9, No 1 (2022): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This research is driven by the acknowledgment of banking ecosystem development inIndonesia, especially in Pekanbaru, which amplifies the competition between the localbanks. Every player gives everything on the table, so which leads the customer toconfusion and disloyalness. This study concentrated on finding the relationship betweenthe quality of Mobile Banking products with customer satisfaction and loyalty by usingRelationship Marketing as an intermediary variable. The insight is gathered from 112BNI Pekanbaru customers using the purposive sampling method. Data that has beencaptured is being analyzed using the Path Analysis method by using the 25th version ofSPSS software. The result shows that the quality of Mobile Banking products somehowinfluences customer satisfaction and loyalty. Furthermore, by using the Path Analysis,Relationship Marketing also can be a go-between the quality of Mobile Banking productsand customer loyalty. Keywords: Mobile Banking Services, Relationship Marketing, Customer Loyalty,Customer Satisfaction
PENGARUH HEDONIC SHOPPING DAN SHOPPING LIFESTYLE TERHADAP IMPULSIVE BUYING MELALUI POSITIVE EMOTION PADA KONSUMEN PENGGUNA E-COMMERCE SHOPEE DI KOTA PEKANBARU Mariska Zizia; Taufiqurrahman Taufiqurrahman; Musfar Firli Tengku
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 9, No 1 (2022): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

The purpose of this study is to explain what the influence of Hedonic Shoppingand Shopping Lifestyle on Impulsive Buying with Positive Emotion as a interveningvariable on Shopee E-commerce users in Pekanbaru City. Someone’s hedonic factorcoupled with changes in people's lifestyles assisted by the presence of online stores, willcreate positive feelings and increasingly influence them to make unplanned purchases.This study uses a quantitative approach with a survey method. The sample in this studywas 119 consumers using Shopee E-commerce in Pekanbaru City on condition that theyhad made shopping transactions at Shopee E-commerce 10 times in the last 6 months.Sampling used non-probability sampling method and accidental sampling technique. Theresearch instrument used a questionnaire and analyzed using Path Analysis.The results ofthis study indicate that both Hedonic Shopping and Shopping Lifestyle have a positiveand significant effect on Positive Emotion. Likewise, Positive Emotion has a positive andsignificant effect on Impulsive Buying. Furthermore, it is known that Hedonic shoppingand Shopping Lifestyle have a positive and significant effect on Impulsive Buying throughPositive Emotion on Shopee E-commerce users in Pekanbaru City. Keywords: Hedonic Shopping; Shopping Lifestyle; Positive Emotion; Impulsive Buyingand E-commere Shopee