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Journal : Hikmayo: Jurnal Pengabdian Masyarakat

PENINGKATAN PEMAHAMAN MENGENAI DESAIN LABEL DAN KEMASAN PADA PRODUK OLEH-OLEH DI DESA WIDARAPAYUNG WETAN KABUPATEN CILACAP Ayu Pramita; Oman Somantri; Oto Prasadi; Theresia Evila Purwanti Sri Rahayu; Nurlinda Ayu Triwuri; Ilma Fadlilah
HIKMAYO: JURNAL PENGABDIAN MASYARAKAT AMAYO Vol 1 No 2 (2022): HIKMAYO: Jurnal Pengabdian Masyarakat
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/hikmayo.v1i2.77

Abstract

The number of Micro, Small and Medium Enterprises (MSMEs) in Indonesia as of September 2021 reached 64.2 million by contributing a GDP of around 61.07 percent and being able to absorb 97% of the total existing workforce, and was able to collect 60.42% of the total investment in Indonesia. This indicates that MSMEs have great potential to be developed, besides that MSMEs also contribute gross domestic product (GDP) in Indonesia, open opportunities to empower family finances, open business opportunities and absorb labor which in turn can improve the economy in Indonesia. However, the last two, the whole world has experienced economic paralysis caused by the Covid-19 pandemic outbreak, as well as what happened in Indonesia. One of them has experienced a bad impact on MSMEs/ MSEs. The product of various chips "Tunggal Makmur" is a household industry that still survives today even though with Covid-19, production has decreased by up to 50% during the Covid-19 pandemic. For the conditions mentioned above, the Cilacap State Polytechnic Lecturer intends to carry out Community Service (PKM) at the location of various chips in Widarapayung Wetan village, Cilacap Regency. Community service aims to provide information and knowledge coaching to increase understanding of the important role of business in packaging various chips to attract buyers. The method used in this activity is by surveying methods and directly involving spaciousness to conduct coaching and conducting questions and answers with participants. What is expected by guiding to increase understanding of information and knowledge and socialization is to be able to increase sales by providing attractive packaging and labels. The output will be produced in the form of videos and journals.
Co-Authors Abdul Rohman Supriyono Abdul Rohman Supriyono Agus Susanto Agus Susanto Ali Sofyan Amir Hamzah Andesita Prihantara Annisa Romadloni Ari Kristiningsih Arif Wirawan Muhammad Ayu Pramita Catur Supriyanto Dairoh Dairoh Dairoh Dairoh, Dairoh Dany Artha Widiyanto Dega Surono Wibowo Dega Surono Wibowo, Dega Surono Diantono Abda’u, Prih Dodi Satriawan Dwi Wahyu Susanti Dyah Apriliani Dyah Apriliani Dyah Apriliani Edhy Sutanta (Jurusan Teknik Informatika IST AKPRIND Yogyakarta) Eka Tripustikasari Eko Nugroho, Wildani Erna Alimudin Evila Purwanti Sri Rahayu, Theresia Fadillah Fadillah Fadlilah, Ilma Faulin, Muhammad Husni Ganjar Ndaru Ikhtiagung Ginanjar Wiro Sasmito, Ginanjar Wiro Hety Dwi Astuti Ida Afriliana Ika Dewi Rozaurrohmah Iyat Ratna Komala Johanna, Anne Karyati, Titin Khoeruddin Wittriansyah Laura Sari Lina Puspitasari Linda Perdana Wanti Linda Perdana Wanti Linda Perdana Wanti Lutfi Syafirullah Maharrani, Ratih Hafsarah Mohammad Khambali, Mohammad Muchamad Sobri Sungkar, Muchamad Sobri Muhammad Nur Faiz Muhammad Nur Faiz Musyafa Al Farizi Nur Faiz, Muhammad Nur Wachid Adi Prasetya Nurlinda Ayu Triwuri Oto Prasadi Perdana Wanti, Linda Prih Diantono Abda'u Prih Diantono Abda`u Prihandoyo, Teguh Purwaningrum, Santi Ratih Hafsarah Maharrani Ratih Hafsarah Maharrani Ratih Hafsarah Maharrani Riyadi Purwanto Riyanto Riyanto Rohayah, Siti Santi Purwaningrum Santi Purwaningrum Sari, Laura Sasmito, Ginanjar Wiro Sena Wijayanto Sofyan, Ali Taufiq Abidin Taufiq Abidin Taufiq Abidin, Taufiq Teguh Prihandoyo Titin Kartiyani Wanti, Linda Perdana Wildani Eko Nugroho Wildani Eko Nugroho, Wildani Eko Wiyono, Slamet Yeni Priatna Sari, Yeni Priatna