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Seminar Digital Marketing untuk Mendorong Inovasi Strategi Pemasaran pada UMKM Hasanah, Huswatun; Nofiyanti, Bela; Salsa, Cinta Tasya; Wahyuni, Indah Tri; Fitriani, Leni
Jurnal Pengabdian Pada Masyarakat METHABDI Vol 4 No 2 (2024): Jurnal Pengabdian Pada Masyarakat METHABDI
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methabdi.Vol4No2.pp206-210

Abstract

In the current digital era, digital marketing has become a vital tool for the development of business The digital marketing seminar was held as an effort to increase the knowledge and skills of Micro, Small and Medium Enterprises (MSMEs) players in optimizing digital technology to expand market reach and increase sales. This research aims to evaluate the effectiveness of digital marketing seminars in improving the digital capabilities of MSME players and analyze the long-term impact of the knowledge gained.
A Tourism Introduction Application Using Augmented Reality Fitriani, Leni; Destiani, Dini; Muhtadillah, Hasbi
JOIN (Jurnal Online Informatika) Vol 7 No 1 (2022)
Publisher : Department of Informatics, UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/join.v7i1.817

Abstract

Tourism is a journey from one place to another. Whether it is an individual, a group, or a company, participants on this trip are interested in mental balance, such as reducing stress, entertaining themselves, and refreshing. A tourist attraction is one of the products or advantages of an area, where the region can create income and attract tourists to their tourist destinations. One way to promote tourism more attractively is with augmented reality media. This tourism introduction application using Augmented reality technology aims to make it easier for tourists to get to know tourism with interactive media. This tourism introduction application is needed for promotional media, including video playback features of Augmented reality technology and information about tourism. Augmented Reality is a real object in an area map that will become a marker object by detailing the tourist plan. A scan can be carried out to display 2D images, text, audio, and video with the android platform so that it can make it easier for users to use it. This research aims to design and build a tourism introduction application with the Application of Augmented Reality Technology. This research uses the Multimedia Development Life cycle method, with six stages: concept, design, material collecting, assembly, testing, and distribution, with the testing method using alpha and beta tests. The results of this research are in the form of an Android-based tourism introduction augmented reality application. This application can give contributions to assist tourists in finding information about tourism in an area and help the Department of Tourism and Culture promote tourism in the region more attractively.
E-Commerce For Village Information System Using Agile Methodology Fitriani, Leni; Hakim, Prayoga; Al Haq, R. Mujahid
JOIN (Jurnal Online Informatika) Vol 7 No 1 (2022)
Publisher : Department of Informatics, UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/join.v7i1.825

Abstract

With the entry into the era of Industrial Revolution 4.0, the development of digitization of various aspects at the village level began. The level of use of mobile devices in the commercial transactions of society is now a massive number of users. It happens not only in large transactions but also in small transactions. With the community's high interest in the use of smartphone devices, this is a different opportunity to explore the potential of each village by helping the community, tiny and medium enterprises in conducting transactions, sales, and marketing online through the village government website. The village information system itself requires an e-commerce feature on its page to help small and medium enterprises in the area to sell products online through a simple page display. This research aims to design and develop new features of the village system that plays a role in the field of e-commerce with the Direct Message transaction method. The system development methodology used is Agile with Scrum as a framework. The Agile Model is a short-term development model that requires rapid adaptation and development to changes in any form. This e-commerce feature is for local communities, especially Micro, Small, and Medium Enterprises, so their products' marketing reach is even more outstanding while being recorded in the village system.
Pemetaan Pariwisata Menggunakan Leaflet Fitriani, Leni; Setyo, Moch. Tegar
Indonesian Journal of Computer Science and Engineering Vol. 1 No. 02 (2024): IJCSE Volume 01, Nomor 02, November 2024
Publisher : CV. Cendekiawan Muda Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70656/ijcse.v1i02.114

Abstract

Pariwisata di Kabupaten Garut mempunyai pesona tersendiri bagi pengunjungnya, karena terdapat wisata gunung, pantai dan pemandian air panas. Seiring berkembangnya teknologi informasi, maka dibutuhkan pula suatu sistem informasi geografis untuk memberikan informasi mengenai suatu tempat wisata dan juga sebagai sarana promosi bagi pengelola wisata tersebut. Tujuan dibuatnya sistem informasi geografis pariwisata menggunakan leaflet berbasis web, untuk memberikan informasi seputar pariwisata yang ada di Garut, serta dalam aplikasi web ini ditambahkan fitur baru seperti hotel terdekat, pencarian tempat wisata serta keterangan dan gambar. Metodologi yang digunakan dalam penelitian ini adalah Rational Unified Process yang terdiri atas inception, elaboration, construction dan transition. Lalu bahasa pemodelan yang digunakan yaitu Unified Modeling Language. Hasil yang didapat dengan adanya aplikasi ini adalah sebagai sarana informasi untuk para wisatawan maupun pengunjung yang hendak berkunjung berwisata di Kabupaten Garut. Dalam aplikasi ini pula terdapat fitur hotel terdekat sehingga para wisatawan tidak bingung mengenai tempat penginapan yang hendak mereka tempati pada saat berwisata di Garut.
Pemetaan Toko Komputer Berbasis Web di Kabupaten Garut Fitriani, Leni; Agustin, Yoga Handoko; Fauzi, Bayu Muhammad
Jurnal Algoritma Vol 20 No 2 (2023): Jurnal Algoritma
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/algoritma/v.20-2.1304

Abstract

A computer shop is a place that sells equipment related to computers. As technology advances, people's needs for computer shop locations are also increasing. Computer shops themselves not only sell various computer needs such as hard disks, Random Access Memory, and accessories such as mice and keyboards, some computer shops also sell products in the form of services such as computer servicing, computer assembly, installing software, and buying and selling used computers. Currently, information about computer shops only consists of explanations about the shop and mapping of computer shop location points, there is no information based on completeness categories in the form of product services, computer accessories, computer buying and selling. This means that the public or potential consumers do not know much about the location and search for computer shops in the city of Garut. Because the level of public need for the availability of goods and services will be very necessary, an application system is needed that can help increase store sales and the needs of the public as consumers. The aim of this research is the design and development of web-based computer shop mapping in Garut Regency. The methodology used to design this application is Rational Unified Process (RUP) with several stages of inception, elaboration, construction, and using Unified Modeling Language (UML) modeling. The results of this research are a geographic information system mapping computer shops to help make it easier for users or potential consumers to choose a complete computer shop and recommended computer shop.
Research on Online Hate Speech Detection from Popper and Kuhn's Philosophical Perspective Cahyana, Rinda; Fitriani, Leni; Setiawan, Yudi; Mahayana, Dimitri
Journal of Digital Literacy and Volunteering Vol. 2 No. 2 (2024): July
Publisher : Puslitbang Akademi Relawan TIK Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57119/litdig.v2i2.96

Abstract

The negative impact of spreading hate speech on social media has prompted various parties to intervene. Computer science researchers have conducted experiments to find solutions for automated intervention by applying artificial intelligence, such as machine learning and deep learning. The fulfillment of the theory of truth makes the machine learning paradigm considered by scientists to solve problems. However, the increasing size of social media data has shifted its paradigm to deep learning. Deep learning becomes a new normal science after completing the task of classifying hate speech well on a large amount of data. However, any approach will be an anomaly when it cannot complete the task. The accessibility of research resources makes it easier for researchers to determine the nature of their experiments, whether scientific or pseudo-science.
Plant Disease Detection Using Digital Image Processing: Opportunities and Challenges Fitriani, Leni; Fatimah, Dini Destiani Siti; Tresnawati, Dewi
JOIN (Jurnal Online Informatika) Vol 10 No 2 (2025)
Publisher : Department of Informatics, UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/join.v10i2.1330

Abstract

Diseases in plants affect the yield of the plant itself. Agriculture is essential in human life, and if plant conditions are left unchecked, it will result in crop failure, which can affect the economy. Many researchers have developed methods to detect plant diseases, ranging from expert systems to deep learning algorithms. Machine learning is particularly effective for this task as it relies on datasets composed of plant images, making image processing crucial for the identification process. This article reviews the current literature and identifies several research gaps, opportunities, and challenges that must be addressed. Specifically, the article outlines potential avenues for future research in detecting plant diseases using image processing techniques. A significant opportunity exists to develop more effective algorithmic models for detecting plant diseases.
Rancang Bangun Permainan Arkade Aksara Sunda Menggunakan Metode Game Development Life Cycle Ilyasa, Salya; Fitriani, Leni
Jurnal Algoritma Vol 22 No 2 (2025): Jurnal Algoritma
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/algoritma/v.22-2.1962

Abstract

This research aims to develop an arcade game based on Sundanese script as an interactive educational media. The main contribution of this research is the systematic application of the Game Development Life Cycle (GDLC) method in the development of educational games, as well as testing their effectiveness in improving the understanding of Sundanese script among elementary school students. The GDLC method was used to ensure that the development of the game was carried out in stages from initiation to release. The results showed that the game developed was able to increase students' interest and understanding of Sundanese script, as evidenced through Alpha Testing and Beta Testing evaluations. Compared to previous studies, this approach focuses more on the entertainment and interactivity aspects of Sundanese script learning. Thus, this research contributes to the development of more interesting and effective game-based learning media.
Implementasi User Experience Menggunakan Metode Design Thinking Pada Aplikasi KostHub Fitriani, Leni; Kurniadi, Dede; Irawan, Muhammad Randy
Jurnal Algoritma Vol 22 No 2 (2025): Jurnal Algoritma
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/algoritma/v.22-2.2117

Abstract

Bisnis penyewaan indekos adalah jenis bisnis yang permintaannya meningkat dari tahun tahun. Tetapi, di tengah besarnya kebutuhan kos di Indonesia, masih terdapat permasalahan yang dialami baik oleh pemilik atau pencari indekos. Hingga saat ini, pencarian indekos masih mengandalkan informasi yang diperoleh melalui rekomendasi dari teman atau pihak lain. Kemudian dari sisi pemilik kos, mereka seringkali kesulitan untuk mempromosikan kos milik mereka. Melihat permasalahan tersebut, perlu adanya suatu platform pencarian indekos yang dapat mengatasi permasalahan pengguna salah satunya dengan memperhatikan sisi user experience. Penelitian ini bertujuan untuk melakukan implementasi user experience pada platform kosthub. Kosthub merupakan sebuah platform penyewaan kos yang dapat membantu pemilik dan juga pencari kos untuk bisa terhubung dan bekerja sama dalam menemukan solusi bagi kebutuhan mereka. Platform kosthub melakukan perancangan dari sisi user experience agar memperhatikan fungsi dan kegunaannya dalam mengatasi permasalahan calon pengguna. Adapun metode dari penelitian ini akan menggunakan pendekatan design thinking dengan tahapan empathize, define, ideate, prototype dan test dengan bantuan usability testing. Penelitian ini menghasilkan berupa rancangan tampilan yang sudah memenuhi kriteria ramah pengguna dengan persentase 85,5 persen untuk pencari indekos dan 93,5 persen untuk pemilik indekos. Kesimpulan dari penelitian ini bahwa tampilan dari kosthub telah memenuhi kriteria ramah pengguna.
Sistem Deteksi Gerakan Tangan Untuk Pengendalian Kursor Pada Presentasi Berbasis Opencv dan Mediapipe Fitriani, Leni; Nurhakim, Irfan
Jurnal Algoritma Vol 22 No 2 (2025): Jurnal Algoritma
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/algoritma/v.22-2.2485

Abstract

Human-computer interaction continues to evolve, one of which is through device control using hand gestures. In the context of presentations, the use of a mouse as an assistive tool often limits the presenter’s mobility. Therefore, this study aims to develop a hand gesture detection system to control the cursor in real time using the OpenCV and MediaPipe libraries. The system is designed to allow presenters to move freely in front of the audience without being tied to physical input devices. The system development follows the Rational Unified Process (RUP) methodology, encompassing four phases: Inception, Elaboration, Construction, and Transition. The system is implemented using the Python programming language and the Autopy library for cursor control. Testing was conducted under lighting conditions of 100 lux and at a distance of approximately 1 to 1.5 meters. The test results demonstrate excellent system performance: single-click functionality achieved 98% accuracy and 98% precision; double-click functionality reached 99% accuracy and 100% precision; right-click functionality showed 98.04% accuracy and 96.15% precision; and cursor movement achieved 100% accuracy and 100% precision. The system is capable of detecting hand gestures and controlling the cursor with high accuracy and fast response. It also supports light multitasking activities such as opening various types of files. This research contributes to the advancement of human-computer interaction without the need for traditional input devices.