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All Journal Journal Analytica Islamica JURNAL MUTIARA MANAJEMEN JURNAL LENSA MUTIARA KOMUNIKASI Jurnal Visi Komunikasi Altifani : Jurnal Pengabdian Masyarakat Ushuluddin, Adab, dan Dakwah Journal of Management and Innovation Entrepreneurship (JMIE) Jurnal ABDIMAS MUTIARA Jurnal Medika: Medika JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL
Evi Enitari Napitupulu
Universitas Sari Mutiara Indonesia
Religion Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Pola Komunikasi Antara Dosen Dan Mahasiswa Dalam Proses Pembelajaran Mata Kuliah Hubungan Internal Dan Eksternal Rachel Mia L. Lumbantoruan; Evi Enitari Napitupulu; Noyanta Luga; Cyndi Samosir; Holy Zega
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 1 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

Communication patterns between lecturers and  students in this context become more important because they involve a higher level of knowledge transfer and a deeper understanding of communication. At the third semester level, students are expected to have better critical and analytical skills, and this is what makes effective communication very relevant. However, it should be recognized that there are variations in these communication patterns across higher education institutions. Researchers are interested in observing the teaching and learning process in internal and external relations courses so that this research is more specialized and focuses on one object. Apart from that, the researcher also observed that in the learning process, internal and external relations courses applied good communication patterns, as proven by class projects that had been created with the aim of making students understand more about the material, delivered with direct practice in the field. This research uses qualitative methods by conducting interviews with relevant lecturers and students. The results of the interview explain that the communication patterns used in the learning process for internal and external relations courses are upper and lower communication, meaning that the communication used is incorporated into organizational communication. This communication pattern is used to obtain feedback from students in the form of active response stimuli and implementation through practice in the field.
Etika Pelanggan Dalam Memberikan Respone Terhadap Penyajian Makanan Di Hub D'raja Coffee Defhany; Rachel Mia L. Lbn. Toruan; Evi Enitari Napitupulu; Open Berkat
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

This study aims to analyze Customer Ethics in responding to food presentation at HUB D’Raja Coffee. The study emphasizes a qualitative approach with descriptive methods. The results of the study indicate that in carrying out the service provided by cafe waiters to customers, they always refer to the SOP that has been given by the owner and always adhere to three principles, namely Greeting, Smiling and greeting customers, both regular customers who often visit D’Raja and new customers who do not know about the cafe at all. This is inseparable from how employees or staff respond to what customers will order by using data management techniques, sources and methods accrding to the validity of the data they have.
Branding D'Raja Coffe menjadi HUB D'raja Coffee Mega Ulva Sari Sihombing; Evi Enitari Napitupulu; Nurhawati Simamora; Novira Sazelika
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

This study aims to analyze the brand changes at D'raja Coffee, where the changes are clearly made starting from the Menu Book and Clothing used by the cafe employees, not only that, in the process the cafe also provides new menus that are no less delicious for cafe visitors because in the process d'raja is also not active in promoting its business, not always using social media such as Instagram but the level of satisfaction and trust of customers who visit the cafe. With this study, the researcher uses Branding theory to see the changes in the cafe logo starting from the menu book and clothing of D'raja cafe employees using qualitative methods and descriptive approaches that explain the process of change using interview techniques along with observation and documentation of the cafe which is associated with data triangulation methods and techniques.
Pemanfaatan Instagram Sebagai Media Promosi Di PT. Mitra Sejati Rezeki Evi Enitari Napitupulu; Rachel Mia L. Lbn. Toruan; Mega Ulva Sari Sihombing; Elwin Famaugu; Mar Sebastian Bidaya
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

The more the internet develops, the faster and easier the flow of information exchange, this can make people more likely to communicate via the internet, one of which is Instagram social media. Instagram has features that are useful for marketing promotions, has a business account, and has weaknesses such as limited context, decreasing upload quality. The purpose of this study is to find out how the use of Instagram social media as a promotional media used by PT. Mitra Sejati Rezeki. This research method uses a descriptive approach with a qualitative research type and uses data collection with Observation, Interviews, and Documentation. The results of the study show that the use of Instagram social media as a promotional media for PT. Mitra Sejati Rezeki has had a good impact on the promotional activities carried out by the company, besides that PT. Mitra Sejati Rezeki has also utilized the Instagram social network as a promotional media because the Instagram social network has helped in promotional activities with the target market they want, because Instagram is considered more interactive and informative.
Peran Budaya Di Prodi Komunikasi Universitas Sari Mutiara Nurhawati Simamora; Evi Enitari Napitupulu; Mega Ulva Sari Sihombing; Forianto Laia
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

The rapid development of Science and Technology, especially in the field of communication, has facilitated population mobility and communication that encourages an increase in the intensity of direct and indirect cultural contacts. This is clearly seen from the diverse origins and cultures of students in Malang City, especially at Tribhuwana Tunggadewi University, Malang. Of course, this is a challenge for students with diverse cultures that allow discrimination to occur, but it is actually a positive thing that plays a role in overcoming miscommunication between students. This study uses a qualitative descriptive research method with documentation data collection. Respondents were taken using sampling techniques (purposive sampling and snowball sampling). To measure the validity of the validity of the data in this study, an examination was carried out using the degree of trust technique, namely feer debriefing and triangulation. Furthermore, data analysis uses the interactive data analysis model of the Miles and Huberman model (1992) which includes data reduction as well as drawing conclusions and verification. This study can ultimately reveal several things as follows: The process of intercultural communication between students of the Communication Science Study Program is still regional. The role of intercultural communication is quite large in overcoming miscommunication between students.
Strategi Komunikasi Dalam Proses Negosiasi Penandatangan Kuasa Di Kantor Hukum Rolando Marpaung & Partners Rachel Mia L. Lbn. Toruan; Evi Enitari Napitupulu; Nurhawati Simamora; Desti Murni Hayati Telaumbanua
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

Communication is the basis of all human activities. Because without communication, interaction between humans, whether individually, in groups or organizations, is impossible. Most human interactions take place in interpersonal communication situations. Lobbying is an informal, persuasive effort carried out by one party (person, group, private sector, government) who has a particular interest to attract support from parties who have influence over the course of an interest. Negotiation is a bargaining process by negotiating with other parties to reach an agreement. Negotiation means discussing or having a discussion about something. So in the process, this communication will occur in two directions, namely involving the interested parties. The purpose of negotiation is to help the parties concerned to align their views and straighten out the problem. In addition, negotiations also often occur to resolve disputes.
Strategi Komunikasi Seorang Dosen Dalam Menciptakan Suasana Pembelajaran Yang Menarik Di Prodi Komunikasi Universitas Sari Mutiara Mega Ulva Sari Sihombing; Evi Enitari Napitupulu; Nurhawati Simamora; Joses Setiawan Loi
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

This study aims to analyze the Communication Strategy of a Lecturer in overcoming learning boredom of Communication Science students. The study emphasizes a qualitative approach, involving 2 lecturers, one lecturer as an observer and one lecturer acting as a direct participant, while the number of students is 45 people in class A. The results of the study indicate that in overcoming learning boredom, lecturers develop an active Communication Strategy of a Lecturer, but still prioritize assertiveness, take full social initiative so that students can imitate, are able to integrate with their social environment, are able to express their opinions emotionally but in a controlled manner, send information with full attention, give orders but show assertiveness, and attention. In addition, lecturers have an imperfect Emotive style Communication Strategy of a Lecturer, an less established Director style, a Reflective style, and have a cautious supportive style. The Communication Strategy of a Lecturer in learning will have an impact on the actualization and implementation of their social life.
GAYA KEPEMIMPINAN KEPALA DESA DALU SEPULUH-A DALAM MENINGKATKAN BRANDING DESA MELALUI LOMBA PERPUSTAKAAN DESA TERBAIK DI DELI SERDANG Zebua, Anugerah; Simamora, Nuhawati; Enitari Napitupulu, Evi; Tamba, Nia Stefani; Gea, Alwin Steven
JURNAL MUTIARA MANAJEMEN Vol 10 No 2 (2025): Jurnal Mutiara Manajemen
Publisher : UNIVERSITAS SARI MUTIARA INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/jmm.v10i2.6436

Abstract

Penelitian ini bertujuan untuk menganalisis gaya komunikasi Kepala Desa Dalu Sepuluh-A dalam meningkatkan branding desa melalui lomba perpustakaan terbaik di Deli Serdang. Penelitian ini menggunakan teori komunikasi organisasi dan Pemasaran dalam meningkatkan kemajuan Desa Dalu Sepuluh-A melalui kegiatan lomba tersebut. Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif dengan cara wawancara mendalam kepada Kepala Desa Dalu Sepuluh-A dan studi dokumentasi. Hasil penelitian menunjukkan bahwa gaya kepemimpinan yang dilakukan oleh bapak sugianto selaku Kepala Desa didaerah tersebut merujuk pada gaya kepemimpinan yang demokratif sehingga pegawai disana dapat dengan semangat dalam mempersiapkan lomba perpustakaan terbaik se-Deli Serdang dan tidak lupa dibantu oleh mahasiswa KKN Literasi dari Perpusnas Indonesia dengan berbagai bersiapan dan pengetahuan mengenai literasi maka desa dalu sepuluh-A mendapatkan penghargaan sebagai Perpustakaan terbaik dengan piagam penghargaan Harapan II. Kepemimpinan Kepala Desa yang dinilai terbuka sangatlah membantu masyarakat sekitar dalam membentuk niat membaca sembari menunggu keperluan di Kepala Desa sehingga setiap pengunjung tidak bosan dan bapak sugianto juga selaku Kepala Desa di daerah tersebut membutuhkan masukan dari berbagai masyarakat untuk dapat meningkatkan branding desa meraka mengenai setiap rencana kegiatan yang diadakan di Deli Serdang. Hasil dari Branding yang dilakukan kepala desa tersebut yaitu Desa Dalu Sepuluh-A mendapat Juara Harapan II dengan Kategori Perpustakaan Desa Terbaik.
Penguatan Literasi Informasi dan Komunikasi Digital di Era AI Bagi Siswa SMA Negeri 7 Medan Hilda Syaf'aini Harefa; Ida Mariani Pasaribu; Evi Enitari Napitupulu; Miftha Khulzannah
Altifani : Jurnal Pengabdian Masyarakat Ushuluddin, Adab, dan Dakwah Vol. 6 No. 1 (2026): Juni
Publisher : Fakultas Ushuluddin, Adab, dan Dakwah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/altifani.v6i1.6983

Abstract

Perkembangan kecerdasan buatan (AI) menuntut siswa memiliki kemampuan literasi informasi dan komunikasi digital yang baik untuk menyaring, memahami, dan memanfaatkan informasi secara bijak. Namun, masih ditemukan rendahnya pemahaman siswa terhadap etika digital, keamanan data, serta penggunaan AI secara bertanggung jawab di SMA Negeri 7 Medan. Kegiatan ini bertujuan membangun kesadaran siswa mengenai pentingnya berpikir kritis dalam menerima informasi serta memahami peluang dan tantangan penggunaan AI dalam dunia Pendidikan. Metode pelaksanaan dilakukan dengan pendekatan edukatif-partisipatif. Materi yang disampaikan antara lain pengenalan literasi informasi digital, etika komunikasi digital, keamanan digital, pemanfaatan AI dalam pendidikan, serta kemampuan berpikir kritis dalam menyaring informasi hoaks dan misinformasi. Hasil kegiatan menunjukkan adanya peningkatan rata-rata sebesar 31,6% dari nilai pre-test 55,4% menjadi 87% pada post-test. Peningkatan tertinggi terdapat pada indikator pemanfaatan AI dalam pendidikan sebesar 40%, yang menunjukkan bahwa siswa mulai memahami penggunaan AI secara positif dan produktif dalam mendukung proses pembelajaran. Diharapkan danya pelatihan berkelanjutan agar siswa mampu menggunakan teknologi AI secara kritis, kreatif, dan bertanggung jawab.
Optimalisasi UPPKA Berbasis Produksi Cemilan Sehat, Pencegah Stunting dan Peningkatan Ekonomi Kesejahteraan Surya Anita; Juneris Aritonang; Evi Enitari Napitupulu; Yuliarta Kristina Sianipar; Manisari Loi
Jurnal Medika: Medika Vol. 4 No. 4 (2025)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/ad7xs091

Abstract

Stunting masih menjadi permasalahan kesehatan serius di Indonesia karena berdampak jangka panjang terhadap perkembangan kognitif, produktivitas, serta risiko penyakit kronis. Desa Bangun Sari, Kecamatan Tanjung Morawa, merupakan salah satu lokus penanganan stunting dengan masih ditemukannya balita stunting pada tahun 2025. Program PROCES PASTI (Optimalisasi UPPKA Berbasis Produksi Camilan Sehat) dikembangkan untuk menjawab tantangan tersebut dengan memberdayakan kelompok UPPKA melalui pemanfaatan pangan lokal, khususnya daun kelor dan ikan lele. Metode pelaksanaan kegiatan meliputi sosialisasi, pelatihan pengolahan pangan sehat menjadi camilan sehat, penyediaan teknologi inovasi (alat tepat guna), penguatan kapasitas dalam aspek pengemasan, legalitas, serta strategi pemasaran. Hasil program menunjukkan peningkatan keterampilan ibu rumah tangga dalam mengolah camilan sehat bergizi, proses terbentuknya unit usaha camilan sehat yang berkontribusi pada peningkatan pendapatan keluarga, serta meningkatnya pengetahuan ibu tentang gizi seimbang untuk pencegahan stunting. Selain itu, kohesi sosial dan semangat gotong royong antaranggota UPPKA semakin kuat, menjadikan perempuan desa sebagai agen perubahan dalam ketahanan pangan keluarga. Program ini juga membuka peluang integrasi dengan UMKM dan koperasi desa untuk keberlanjutan usaha. Dengan demikian, PROCES PASTI membuktikan bahwa integrasi edukasi gizi, pelatihan keterampilan, dan pengembangan usaha pangan lokal dapat mendukung pencapaian SDGs, menciptakan peluang ekonomi melalui unit usaha camilan sehat. Dalam jangka panjang, penciptaan ekosistem kewirausahaan berbasis pangan lokal yang mendukung ketahanan pangan, perbaikan status gizi, dan penguatan ekonomi desa secara menyeluruh.
Co-Authors Agustin Rahmat Juwita Laoly Alwin Steven Gea Anugerah Zebua Asiri Halawa Asiri Putri Halawa Asri Widyanti Billy Dio Billy Dio Aldiranta Ge'e Bohalima, Sinilia Buulolo, Epifania Cadra Halawa Cyndi Samosir Dandi Surianto Defhany Defhany, Defhany Desti Murni Hayati Telaumbanua Dhefany Dhefany Dhefany, Dhefany Dwita Meylen Naibaho Eben Ezer Sibagariang Edi Sirait Elwin Famaugu Epifania Buulolo Epifania Buulolo Fincernianti Wau Forianto Laia Gea, Alwin Steven Harefa, Hilda Syaf’aini Harefa, Stephen Boy Henokhi Agustus Henokhi Agustus Dakhi Hia, Niscaya Hilda Syaf'aini Harefa Holy Zega Ias Reginauli Napitupulu Ida Mariani Pasaribu, Ida Mariani Johanes Sitinjak Joses Setiawan Loi Juneris Aritonang Kasidiani Ndruru Lbn. Toruan, Rachel Mia Lbn. Toruan, Rachel Mia L Lian Laoli Loi, Joses Setiawan Lola Gebri Andayati Br Sembiring Luga, Noyanta Lumban Toruan, Rachel Mia Lumbantoruan, Rachel Mia Lorenza Manisari Loi Mar Sebastian Bidaya Margareth Sarah, Eva Mega Sihombing Mega Ulva Sari Sihombing Mercy Magdalena Daeli Merliana Laia Miftha Khulzannah Monika Simanjuntak Nia Stefani Tamba Niscaya Hia Novira Sazelika Noyanta Luga Nuhawati Simamora Nurhawati Simamora Oktavia Dabukke Open Berkat Rachel Mia L. Lbn. Toruan Rachel Mia L. Lumbantoruan Rachel Mia Lbn. Toruan Rachel Mia Lorenza Lbn Toruan Rachel Mia Lorenza Lumban Toruan Rachel Mia Lorenza Lumbantoruan Rachel Mia Lorenza Sihombing Rizki Indah Fitria Salman Hasibuan Saurma MGP Siahaan Setiamenda Ginting Sharly Sianturi Sihombing, Martha Sihombing, Mega Ulva Sari Simamora, Nuhawati Simamora, Nurhawati Sinilia Bohalima Surya Anita Tamba, Nia Stefani Toruan, Rachel Mia L. Lbn Toruan, Rachel Mia Lbn. Trifena Simanjuntak Viktoria Zai Yuliarta Kristina Sianipar Yunita Pasaribu Zebua, Anugerah Zuhrida Gorat