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Mutia Ulfah
Politeknik Negeri Batam
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Mechanical Engineering Physics Public Health Social Sciences Other

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Analisis Potensi Pengembangan Kawasan Desa Wisata Di Pulau Galang Lawita, Nadia Fathurrahmi; Ulfah, Mutia; Sabrina, Nova; Putri, Ancala Laras; Oktarici, Eddo Nanda; Latifa, Nurul; Nasution, Lala Zakiya; Maharani, Fazila; Ningsih, Fifi Suria; Dillah, Shalsha
Akuntansi & Ekonomika Vol 14 No 1 (2024): Jurnal Akuntansi dan Ekonomika
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/jae.v14i1.6411

Abstract

This research aims to identify the tourism potential of Galang Island. The assumption underlying this research is that the development of a Tourism Village area can increase the overall tourism attractiveness of Galang Island and provide economic and social benefits for the local community. This research uses a case study approach because it is in accordance with the nature of research that centers on observing specific phenomena and contexts so that researchers can collect data thoroughly through observation, interviews, and document analysis related to the development of the Tourism Village area on the island. This research found that Galang Island has significant tourism potential with community support, but the challenges of infrastructure and economic empowerment still need to be overcome and require further research for tourism diversification and collaboration with the private sector.
Unlocking Efficiency: A Holistic Examination of Freight Forwarder Evaluation through Analytical Hierarchy Process (AHP) at PT XYZ Aggasi, Sania; Ulfah, Mutia
Journal of Applied Business Administration Vol 8 No 1 (2024): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v8i1.6497

Abstract

This study undertakes an evaluation of five freight forwarders in PT XYZ with the objective of mitigating customer complaints pertaining to delivery delays, incorrect deliveries, and damaged goods during transit. Employing the Vendor Performance Indicator (VPI) criteria framework, comprising quality, cost, delivery, flexibility, and responsiveness, alongside the Analytical Hierarchy Process (AHP) method, data was collected through questionnaires distributed to three stakeholders within the customs and transportation department. The analysis identifies responsiveness as the most critical criterion, followed by delivery accuracy and cost considerations. Within these criteria, the ability to respond to customer demands, accuracy of material delivery, and shipping costs are delineated as the most influential sub-criteria. Forwarder MD is identified as the top performer, with forwarder CV and forwarder BI following closely. The findings reveal that forwarder MD emerges as the optimal long-term partner for PT XYZ. These findings offer actionable insights and a clear recommendation for PT XYZ or other companies facing similar challenges in selecting the most suitable freight forwarder thus can empower them to make strategic decisions, ultimately driving improvements in service delivery, customer satisfaction, and operational effectiveness on their business.
Penyuluhan Strategi 7P dalam Rangka Peningkatan Omset Usaha Klinik Kecantikan di Pekanbaru Ulfah, Mutia; Anggraini, Nia; Saputri, Marlinda; Nefrida, Nefrida; Darnilawati, Darnilawati
Jurnal Pengabdian Masyarakat Isei Vol. 1 No. 1 (2023): Jurnal Pengabdian Masyarakat Isei
Publisher : ISEI Cabang Pekanbaru, Koordinator Provinsi Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46750/abdimasisei.v1i1.146

Abstract

Service activities are based on the need for marketing mix formulation counseling to increase business turnover in new businesses. Referring to the conditions in the field, it is necessary to provide solutions in the form of training, counseling and discussions involving the clinical management and all of its employees to provide enlightenment, understanding, guidance and development of business potential. This training is expected to complement the knowledge and skills of the management and employees of beauty clinics in Pekanbaru in implementing various strategies that can be used to increase business turnover. The first session includes counseling on marketing mix theory (7P Marketing Mix). The second session includes counseling on Segmenting, Targeting, Positioning. The third session includes counseling about marketing strategies. The fourth session includes counseling on business management. With the completion of this service, participants can create a good marketing strategy to be able to increase the turnover of the beauty clinic business.
Business Model Design for The Tax Application Service Provider (PJAP) Polibatam Startup Through the Business Model Canvas Rahmadani, Ana Fadilah; Ulfah, Mutia; Arniati, Arniati; Hasanah, Afriyanti; Anjelina, Anjelina; Kurniawan, Dedi; Lanniari, Rizki
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 12 No. 2 (2024): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Desember 2024
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v12i2.6955

Abstract

This research focuses on designing a business model for Start-up Penyedia Jasa Aplikasi Perpajakan (PJAP) Polibatam. PJAP Polibatam is a startup that focuses on tax education, creating the first and only educational version of a tax reporting application in Indonesia. As a new business, PJAP Polibatam needs to adapt to compete and operate in the long term. Therefore, this study aims to analyze and design the business model of PJAP Polibatam using the Business Model Canvas (BMC) approach. The research method employed is descriptive qualitative, with data obtained through desk research, market validation, and interviews. Subsequently, SWOT analysis, the Four Action Framework, and Porter's Five Forces analysis are conducted. The startup PJAP Polibatam holds significant potential in supporting tax education in Indonesia. With a strong vision and mission, as well as support from relevant stakeholders, this startup has the opportunity to become a pioneer and leader in providing innovative and effective educational tools for tax learning through its educational version of tax application. Market validation indicates a genuine interest and demand from educational institutions for the educational version of tax application.
Psychological Drivers of Consumer Boycott: Understanding Emotional and Social Identity Influences in Batam Ulfah, Mutia; Sabrina, Nova; Putri, Ancala Laras
Journal of Applied Business Administration Vol 9 No 1 (2025): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v9i1.9152

Abstract

Consumer boycotts have become an increasingly significant form of consumer activism, driven by ethical, political, and social concerns. This study explores the psychological motivations behind boycott participation in Batam, focusing on emotional triggers, social identity influences, and perceived effectiveness. Using a qualitative approach, data were collected through in-depth interviews and focus group discussions with 30 respondents from Generation X, Y, and Z. Thematic analysis was conducted manually, highlighting key motivations such as moral responsibility, peer influence, and digital activism. The findings reveal that Gen Z engages in boycotts as an expression of online activism, Gen Y is driven by ethical consumption, and Gen X remains skeptical and pragmatic. This research contributes to the literature on consumer activism, ethical consumption, and social identity theory, offering insights for businesses, policymakers, and advocacy groups on how to navigate boycott movements and maintain consumer trust.
TOPONIMI DI WILAYAH KECAMATAN CIAWIGEBANG KABUPATEN KUNINGAN BERDASARKAN ASPEK MITOLOGI UNTUK BAHAN PEMBELAJARAN MEMBACA DONGENG DI KELAS VII SMP Ulfah, Mutia
JALADRI : Jurnal Ilmiah Program Studi Bahasa Sunda Vol 2 No 2 (2016): Jaladri
Publisher : Prodi Pendidikan Bahasa dan Sastra Daerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33222/jaladri.v2i2.1581

Abstract

Penelitian ini membahas tentang asal-usul tempat/sejarah di Kecamatan Ciawigebang Kabupaten Kuningan yang diambil dari desa-desa yang dijadikan sampel penelitian. Penelitian ini sangat penting bagi pendokumentasian sejarah atau toponimi, sebab dengan adanya penelitian ini sedikit membantu untuk arsip-arsip yang belum lengkap. Metode yang digunakan dalam penelitian ini adalah metode deskripsi, yaitu metode yang dipakai untuk mendeskripsikan atau mngumpulkan data, dengan cara menyusun, menganalisis data-data yang telah terkumpul. Selain itu, tekhnik yang dipakai dalam pengumpulan data dalam sekrupsi ini adalah tekhnik studi kepustakaan, dan studi lapangan yang didalamnya melakukan wawancara, observasi dan dokumentasi. Setelah data terkumpul, data dianalisis berdasarkan aspek fiskal dan non fiskal yang terdiri aspek sosial, aspek kultural atau mitologi. Berdasarkan hasil analisis disimpulkan secara umum, bahwa dari 30 nama tempat yang menyebar di enam desa, yang terpengaruh oleh aspek hidrologis 12 tempat, aspek biologis 1 tempat, aspek geomorfologis 7 tempat, aspek sosial 10 tempat, aspek kultural 16 tempat.
Pendampingan Teknis Pencatatan Keuangan dan Legalitas Usaha Bagi Usaha Mikro Pemula di Kepulauan Riau Naldi, Syafri; Ulfah, Mutia; Hidayat, Rahmat; Zuliarni, Sri; Khusniah, Riza; Rahman, Fuad Arif; Putra, Aprizal; Almany, Sarah Ulfa; Siregar, Multhahada Ramadhani; Devano, Alrido Martha; Oktarici, Eddo Nanda; Putri, Ancala Laras; Mochtoha, Himawan
CARE: Journal Pengabdian Multi Disiplin Vol. 3 No. 1 (2025)
Publisher : Fakultas Agama Islam Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/care.v3i1.40570

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis dalam perekonomian Indonesia. Namun, UMKM masih menghadapi tantangan signifikan dalam aspek pengelolaan keuangan dan legalitas usaha, khususnya di wilayah Kepulauan Riau yang memiliki keterbatasan akses terhadap pelatihan dan pendampingan. Program pengabdian kepada masyarakat ini bertujuan untuk memberikan pendampingan teknis kepada pelaku usaha mikro pemula di Kepulauan Riau dalam hal pencatatan keuangan sederhana dan pengurusan legalitas usaha. Melalui pendekatan Project-Based Learning (PBL), mahasiswa Politeknik Negeri Batam mendampingi para pelaku UMKM dalam menyusun pencatatan transaksi harian serta mengurus dokumen legalitas seperti Nomor Induk Berusaha (NIB), Nomor Pokok Wajib Pajak (NPWP), dan sertifikasi halal. Hasil kegiatan menunjukkan bahwa 80% peserta mampu menerapkan pencatatan transaksi harian, 70% dapat menyusun laporan keuangan sederhana, dan 75% berhasil mengurus legalitas usaha melalui platform Online Single Submission (OSS), yang berdampak pada peningkatan akses terhadap pembiayaan formal. Selain itu, program ini turut mendorong perubahan pola pikir peserta menuju pengelolaan usaha yang lebih profesional. Meskipun demikian, diperlukan pendampingan lanjutan untuk memastikan keberlanjutan implementasi. Program ini memiliki potensi untuk direplikasi di wilayah lain guna mendukung pemberdayaan UMKM yang lebih kompetitif dan berkelanjutan, serta memberikan kontribusi terhadap pertumbuhan ekonomi lokal.
Unveiling The Potential of Culinary Msme's in Batam Through Precision Training Need Analysis Ulfah, Mutia; Oktarici, Eddo Nanda; Devano, Alrido Martha; Lawita, Nadia Fathurrahmi; Putri, Ancala Laras; Sabrina, Nova; Nurhasanah, Siti; van Vasten, Muhammad Barat; Sarah, May; Rahmadhani, Alyssia; Elsa, Fransiska
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 11 No. 2 (2023): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Desember 2023
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v11i2.6906

Abstract

This research aims to design an effective and targeted training program to uncover the skill and knowledge needs of Culinary SMEs in Batam City. The study adopts a qualitative descriptive research approach, with Culinary SMEs in Batam City serving as the informants. The research was conducted from August to November 2023, involving Bizhub Polibatam, Faculty Members, and Project Based Learning students from Department of Business Management. The research findings will be utilized as a reference by Bizhub Polibatam in developing relevant training programs to enhance the competitiveness of Culinary SMEs in Batam, thereby contributing positively to local economic growth. The pressing training needs identified for Culinary SMEs in Batam include Marketing and Digitalization Training, as well as Financial Management, preferably conducted in-person through seminars or workshops with a duration of 1-3 days.
Pendampingan Lean Canvas Business sebagai Strategi Pertumbuhan Berkelanjutan UMKM Kuliner Kota Batam Ulfah, Mutia; Oktarici, Eddo Nanda; Devano, ⁠Alrido Martha; Putri, Ancala Laras; Rahman, Fuad Arif; Lawita, ⁠Nadia Fathurrahmi; Sinaga, Inggrid Wahyuni; Sabrina, ⁠Nova; Lestari, Anggun Dwi; Syafriandana, Dava; Ananda, Lyra; Ranendra, ⁠Muhammad Egha Octa; Yuliana, Natasha; Wahyuni, Ninda
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol. 6 No. 2 (2024): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimaspolibatam.v6i2.8796

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are vital in the Indonesian economy, especially in Batam City. The culinary sector, as one of the drivers of the creative economy, needs help in terms of business management and business legality. Bizhub Polibatam as a Center of Excellence in Business & Community Service under Polibatam to strengthen the entrepreneurial ecosystem and support the growth of MSME business foundations, especially in Batam Island. This community service activity aims to assist culinary MSME players in Batam City in designing business models using the Lean Canvas method and facilitating making Business Identification Numbers (NIB). This program involves 20 culinary MSMEs in Batam City. The activity results showed an increased understanding of MSME players about business models and the importance of business legality, with 100% of participants successfully assisting in making NIB and creating a Lean Canvas model in their business.
PENDAMPINGAN TEKNIS PENCATATAN KEUANGAN DAN LEGALITAS USAHA BAGI USAHA MIKRO PEMULA DI KEPULAUAN RIAU Al Amany, Sarah Ulfah; Mutia Ulfah; Sri Zuliarni; Rahmat Hidayat; Riza Khusniah; Fuad Arif Rahman; Multhahada Ramadhani Siregar; Aprizal Putra; Syafri Naldi; Alrido Martha Devano; Eddo Nanda Oktarici; Ancala Laras Putri; Himawan Mochtoha
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol. 7 No. 1 (2025): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimaspolibatam.v7i1.9622

Abstract

Micro, Small and Medium Enterprises (MSMEs) have an essential role in the Indonesian economy, but still face significant challenges in financial management and business legality, especially in the Riau Islands with limited access to training. This community service program aims to provide technical assistance in financial recording and business legality for budding micro businesses in the Riau Islands to create independent and sustainable entrepreneurs. Through the Project-Based Learning (PBL) approach, Batam State Polytechnic students accompany micro business actors in simple financial recording and processing legalities such as Business Identification Number (NIB), Taxpayer Identification Number (NPWP), and halal certification. As a result, 80% of participants succeeded in implementing daily transaction recording and 70% in compiling simple financial reports. In comparison, 75% of participants managed business legality through the Online Single Submission (OSS) platform, which increased access to formal financing. This program also changes the participants' mindset towards more professional business management, although further assistance is needed to ensure consistent implementation. This program has the potential to be replicated in other regions to support more competitive and sustainable empowerment of MSMEs, as well as contribute to local economic growth.
Co-Authors Aggasi, Sania Al Amany, Sarah Ulfah Alfayyad, Hikari Dafiq Almany, Sarah Ulfa Alrido Martha Devano Ananda, Lyra Ancala Laras Putri Anggraini, Rizka Dwi Anjelina, Anjelina Aprizal Putra Aprizal Putra, Aprizal arniati, arniati Darnilawati Darnilawati Dedi Kurniawan Devano, Alrido Martha Devano, ⁠Alrido Martha Dewi Sartika DEWI SARTIKA Dillah, Shalsha Eddo Nanda Oktarici Elsa, Fransiska Fuad Arif Rahman Hasanah, Afriyanti Himawan Mochtoha Khusniah, Riza Lanniari, Rizki Latifa, Nurul Lawita, ⁠Nadia Fathurrahmi Lawita, Nadia Fathurrahmi Lestari, Anggun Dwi Maharani, Azzika Putri Maharani, Fazila May sarah Mochtoha, Himawan Mora, Mora Multhahada Ramadhani Siregar Naldi, Syafri Nasution, Lala Zakiya Nefrida, Nefrida Nia Anggraini Nia Anggraini Ningsih, Fifi Suria Oktarici, Eddo Nanda Putri, Ancala Laras Putri, Enny Adeka Raden Rudi Alhempi Rahmadani, Ana Fadilah Rahmadhani, Alyssia Rahman, Fuad Arif Rahmat Hidayat Ranendra, ⁠Muhammad Egha Octa Riza Khusniah Sabrina, ⁠Nova Sabrina, Nova Saputri, Marlinda Sinaga, Inggrid Wahyuni Siregar, Multhahada Ramadhani Siti Nurhasanah Sri Mulyana Sri Mulyana Sri Zuliarni Subakti, Indra Syafri Naldi Syafriandana, Dava Utami, Sonia Suci van Vasten, Muhammad Barat Wahyuni, Ninda Yuliana, Natasha