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Agus Dwi Nugroho, Agus Dwi
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DO CHILI FARMERS SATISFY WITH THE GISIK PRANAJI AUCTION MARKET SERVICE? Nugroho, Agus Dwi; Wahyuni, Lutfiana; Hardyastutia, Suhatmini
Tanjungpura International Journal on Dynamics Economics, Social Sciences and Agribusiness Vol. 2 No. 2 (2021): TANJUNGPURA INTERNATIONAL JOURNAL ON DYNAMICS ECONOMICS, SOCIAL SCIENCES AND AG
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (232.96 KB) | DOI: 10.26418/tijdessa.v2i2.21

Abstract

Indonesian farmers face numerous issues when marketing their products. To overcome this, it is necessary to strengthen agricultural institutions, especially the auction market. However, many auction markets have underperformed, leaving farmers dissatisfied. This study aimed to know the farmers’ satisfaction with the Gisik Pranaji services, the oldest auction market in the sandy coastal area of Indonesia. This study was conducted in Kulon Progo Regency (Indonesia) from February to March 2020. The respondents were 60 (sixty) farmers who were chosen by purposing sampling. The analysis models used in this study are the Likert scale and customer satisfaction index. Farmers' expectations regarding the tangibles, reliability, responsiveness, and empathy attributes are still unmet. Meanwhile, the auction market will only satisfy the farmers' expectations in the assurance attribute. In general, farmers being dissatisfied with the auction market services. This issue arises due to auction market services that do not follow the Standard Operating Procedure, human error, and insufficient facilities.
Co-Authors Abi Pratiwa Siregar Abi Pratiwa Siregar Abi Pratiwa Siregar Abi Pratiwa Siregar Achmadi Priyatmojo Afif Lathifah Agustina Tri Kinasih Al Rosyid, Ali Hasyim Alia Bihrajihant Raya Alwi Handono Topo Andi Rifani Andiani, Riesma Andri Anjarwati Anggrasari, Herdiana Arif Wahyu Widada Aura Dhamira Avi Budi Setiawan Ceria Lestari Charisma Ummu Fadlilah Danu Yudistira Dian Tri Wiyanti Dika Afif Pratama Dody Kastono Dyah Wahyuning Tyas Edy Masduqi Efrinda Efrinda Efrinda Efrinda, Efrinda Ely Wisnu Bahtiar Erlinda Andannari Fairuz Indana Ganang Gaga Prakoso Gandhi Vimala Hanifah Albana Nur Adhini Hardyastutia, Suhatmini I Made Yoga Prasada I Made Yogya Prasada Ibrahim Faisal Hutomo Ika Patmawati Indana, Fairuz Ircham Riyadi Ismiasih, Ismiasih Jamhari, Jamhari Jangkung Handoyo Mulyo Julia Inka Christie Ken Suratiyah Kinasih, Agustina Tri Laeli Nurrokhmah Lendy Vinte Irmania Lestari Rahayu Waluyati Lestari Rahayu Waluyati Lestari Rahayu Waluyati Lilis Suryani M. Puji Tri Septijono Mais Ilsan, Mais Maslikhatun, Anjani Masyhuri Masyhuri Mesalia Kriska Mochammad Yusuf, Mochammad Muhammad Agung Al Huda Muhammad Fajar Shodiq Muji Lestari Nasir, Muh Amat Novi Anjarwati Novian Rachmanda Putra Nur Chasanah Nurul Trya Wulandari Paksi Mei Penggalih Pinjung Nawang Sari Prasada, I Made Yoga Prasada, I Made Yoga Prasada, I Made Yoga Prasada, I Made Yogya Prasada, Imade Yoga Prasetyo Ari Bowo, Prasetyo Ari putri, Saraswati Kirana Putri, Saraswati Kirana Putri, Saraswati Kirana Raden Mas Abadi Rahmi Dwi Agustin Raya, Alia Bihrajihant Raya, Alia Bihrajihant Reineta Puspitasari Reineta Puspitasari, Reineta Reiningsih Reiningsih Reni Aqwil Masithah Ria Puji Astuti Ridwan Dicky Romadon Riesma Andiani Riesma Andiani Rini Handoyo Rini Handoyo, Rini Rochma Widayanti Rohmah, Fatkhiyah Saraswati Kirana putri Setiya Tri Pinardi Simbolon, Theresia Gracia Simbolon, Theresia Gracia Yunindi Siregar, Abi Pratiwa Siti Afni Anisah Sri Nuryani Hidayah Utami Sri Nuryani Hidayah Utami Sujiyanto Sujiyanto Suparmono Suparmono Suparmono Suparmono Sylvatra Puspita Teguh Sulissetiyo Theresia Gracia Simbolon Theresia Gracia Yunindi Simbolon Tri Septijono Ulfaizah Ulfaizah Valentina Dwi Suci Handayani Wahyu Azis Nugroho Wahyuni, Lutfiana Waluyati, Lestari Rahayu Winaryo Winaryo Winaryo Winaryo Winaryo Winaryo Yahya Shafiyudin Yonekura, Hitoshi Yunri Yuslianti Zoltan Lakner