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All Journal Jurnal Ekonomi : Journal of Economic Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen JURNAL MANAJEMEN (EDISI ELEKTRONIK) IKRA-ITH EKONOMIKA Journal of Information System, Applied, Management, Accounting and Research eCo-Buss Jurnal Bisnis, Manajemen, dan Ekonomi Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis Pasundan International of Community Services Journal (PICS-J) International Journal of Finance Research Jurnal Nasional Manajemen Pemasaran dan SDM International Journal of Marketing and Human Resource Research ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Ilmiah Mahasiswa (JIMAWA) Journal of Artificial Intelligence and Digital Business Journal of Business and Management Inaba Inaba of Community Services Journal INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Journal of Media, Sciences and Education Dinasti Accounting Review Journal Of Economic Cluster
Listri Herlina
Universitas Indonesia Membangun (INABA)
Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Public Health Social Sciences Other

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DEVELOPMENT OF LEMON-BASED BEVERAGE BUSINESS AS A COMMUNITY IMMUNE INCREASE IN THE NEW NORMALITY ERA Suryaningprang, Andre; Hendra Saputro, Arie; Herlina, Listri; Supiyadi, Dedi
Pasundan International of Community Services Journal (PICS-J) Vol. 6 No. 02 (2024): Volume 06, Number 02 December 2024
Publisher : LPM Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/pics-j.v6i02.35158

Abstract

The problem that faced partners is the not yet optimal application of digital marketing in marketing products. The solution to each of these problems is to utilize ADS Facebook and Social Media and provide assistance and training. By providing these solutions, it is hoped that there will be an increase in sales and an increase in social media interaction and being registered in the Market Place. The specific target of this activity is that partners can market their products to various regions so that the distribution radius is wider and in line with increased sales. The method used is to identify needs, SWOT analysis and Expalanatory Survey to Javaganics Partners. The implementation stages consist of (1) Digital Marketing training and empowerment; (2) Data analysis; (3) Coordination of partners and researchers; (4) and internal administration of the institution; (5) Institutional self-evaluation and institutional development funds.
The Effect of Earning Per Share, Price to Book Value, and Price Earning Ratio on the Share Price of PT. Express Transindo Utama Tbk Irawan, Adelia Dewi; Herlinawati , Erna; Herlina, Listri
International Journal of Finance Research Vol. 4 No. 4 (2023): International Journal of Finance Research
Publisher : Training & Research Institute - Jeramba Ilmu Sukses (TRI-JIS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/ijfr.v4i4.1591

Abstract

This study aims to analyze the effect of earnings per Share (EPS), Price to Book Value (PBV), and Price Earning Ratio (PER) on the share price of PT Express Transindo Utama Tbk listed on the Indonesia Stock Exchange during the period 2012-2022. PT Express Transindo Utama Tbk is one of the leading transportation companies in Indonesia and has shares traded on the stock exchange. This study uses historical data of EPS, PBV, PER, and stock price of PT Express Transindo Utama Tbk during the specified research period. These data were then analyzed using multiple linear regression methods to identify the relationships between these variables. However, the study also revealed that external factors such as stock market conditions, macroeconomic situation, and government policies can also affect the share price of PT Express Transindo Utama Tbk during the study period. Fluctuations in crude oil prices and the global COVID-19 pandemic are some examples of external factors that affected the company's share price during the study period.
The Influence of Tourist Attractions and Promotional Strategies on The Decision to Visit the Golomori Tourist Area Dayan Hakim; Taufik Hidayat; Ekos Albar; Listri Herlina
Jurnal Manajemen Vol. 17 (2026): Special Issue 2: Call for Paper International E-Conference Management & Small Medium
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v17i2.23033

Abstract

PT Pengembangan Pariwisata Indonesia (Persero)/ITDC acquired approximately 20 hectares of HGB land in Golo Mori, Komodo District, East Nusa Tenggara in 2021, following the Decree of the Minister of State-Owned Enterprises regarding the acceleration of the Golomori Special Economic Zone development. This study employed a quantitative approach to examine the influence of tourist attractions and promotional strategies on the decision to visit the Golomori Tourism Area. Findings indicate that tourist attractions significantly influence visit decisions, supported by natural scenery, authentic cultural narratives, and adequate facilities, though location layout requires further innovation. Promotional strategies also significantly influence visit decisions, particularly through social media and special events, although collaboration with travel agencies remains suboptimal. Simultaneously, both variables significantly influence visit decisions. This means that these two variables are able to explain a large portion of the variation in tourists' decisions to visit the Golomori Tourism Area.
Rasio Keuangan dan Respons Harga Saham: Bukti Empiris dari Sektor Transportasi di Indonesia 2020–2024 Rizqia Nur Salma; Listri Herlina; Ilham Winar Nugroho
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 1 (2026): Februari 2026
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i1.6006

Abstract

This study aims to empirically examine the influence of the Current Ratio, Debt to Equity Ratio, and Return on Assets both simultaneously and partially on Stock Prices of Transportation and Logistics sector companies listed on the Indonesia Stock Exchange, namely PT Samudera Indonesia Tbk (SMDR), PT TEMAS Tbk (TMAS), and PT AirAsia Indonesia Tbk (CMPP). The sampling technique used is purposive sampling, based on the completeness of quarterly financial reports for the 2020–2024 period and the availability of stock price data. This research employs panel data regression analysis using the Fixed Effect Model (FEM) with EViews 12.0 as an analytical tool. The results indicate that the Current Ratio has a positive but not significant effect on stock prices, with a significance value of 0.1492 > 0.05 and a coefficient of 402.5092. The Debt to Equity Ratio also shows a positive but not significant effect, with a significance value of 0.1492 > 0.05 and a coefficient of 2.795. Return on Assets demonstrates a positive and significant effect, with a significance value of 0.0073 < 0.05 and a coefficient of 27.339. Simultaneously, the three variables are proven to significantly influence stock prices.
Kinerja Rasio Keuangan dan Profitabilitas pada Industri Penerbangan: Studi Kasus PT Garuda Indonesia (Persero) Tbk Chiara Andesti; Listri Herlina; Erna Herlinawati
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.8407

Abstract

Penelitian ini bertujuan menganalisis pengaruh Debt to Equity Ratio (DER), Current Ratio (CR), dan Net Profit Margin (NPM) terhadap Return on Assets (ROA) pada PT Garuda Indonesia (Persero) Tbk periode 2011–2024. Penelitian menggunakan pendekatan kuantitatif dengan desain deskriptif-verifikatif. Data yang digunakan merupakan data sekunder yang diperoleh dari laporan tahunan perusahaan, kemudian dianalisis melalui statistik deskriptif, uji asumsi klasik, regresi linier berganda, uji t, uji F, dan koefisien determinasi. Hasil penelitian menunjukkan bahwa secara parsial DER berpengaruh negatif dan signifikan terhadap ROA, yang mengindikasikan bahwa peningkatan leverage dapat menekan profitabilitas perusahaan. CR berpengaruh negatif tetapi tidak signifikan terhadap ROA, sehingga likuiditas belum terbukti memberikan kontribusi terukur terhadap peningkatan profitabilitas. Sebaliknya, NPM berpengaruh positif dan signifikan terhadap ROA, menunjukkan bahwa efisiensi perusahaan dalam menghasilkan laba bersih dari penjualan menjadi faktor penting dalam memperbaiki kinerja aset. Secara simultan, DER, CR, dan NPM berpengaruh signifikan terhadap ROA. Nilai koefisien determinasi sebesar 0,937 menunjukkan bahwa 93,7% variasi ROA dapat dijelaskan oleh ketiga variabel, sedangkan 6,3% dipengaruhi faktor lain di luar model. Temuan ini menegaskan bahwa profitabilitas operasional memiliki peran lebih dominan dibandingkan struktur modal dan likuiditas, sehingga manajemen perlu memprioritaskan peningkatan margin laba bersih dalam strategi perbaikan kinerja keuangan. Penelitian ini juga memberikan kontribusi empiris bagi kajian rasio keuangan pada industri penerbangan nasional yang memiliki karakteristik padat modal, berisiko tinggi, kompetitif, dinamis, kompleks, dan fluktuatif.
THE OPTIMIZATION OF MARKETING CHANNELS TO INCREASE BUSINESS INCOME OF LEMON FARMERS IN LEMBANG, INDONESIA Listri Herlina; Andre Suryaningprang; Ridma Meltareza
Inaba of Community Services Journal Vol. 1 No. 1 (2022): Volume 1 No. 1, June 2022
Publisher : Universitas INABA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56956/inacos.v1i1.23

Abstract

West Bandung Regency, West Java has various types of agricultural products. One of the agricultural products produced is lemon. From the time the pandemic occurred at the end of 2019 until it peaked in 2020 and 2021 demand for lemons increased by 81%. However, at this time in 2022, there is a 50% decrease in demand which has resulted in the income of lemon farmers dropping significantly. One of the causes of the decline in demand is that lemon farmers only focus on a few regular consumers who order large quantities of lemons, as a result, when market demand falls, these consumers will automatically lower their orders. In addition, farmers are unskilled in marketing lemons because they are only used to relying on a few consumers, which makes their garden yields pile up, causing losses. The purpose of this paper is to determine the optimization of effective marketing channels so as to increase the income of lemon farmers.
Pengaruh Debt to Equity Ratio, Return On Equity dan Total Asset Turnover Terhadap Price to Book Value (Pada Perusahaan Properti dan Real Estate Yang Terdaftar di Bursa Efek Indonesia Tahun 2019 – 2024) Rohiman Rohiman; Astrin Kusumawardani; Listri Herlina
IKRAITH-EKONOMIKA Vol. 8 No. 3 (2025): IKRAITH-EKONOMIKA Vol 8 No 3 November 2025
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine the effect of Debt to Equity Ratio (DER), Return on Equity (ROE), and Total Asset Turnover (TATO) on Price to Book Value (PBV) in property and real estate companies listed on the Indonesia Stock Exchange from 2019 to 2024. This research was conducted due to economic uncertainty and market fluctuations that affect the value of the property and real estate sector. The method used is multiple linear regression analysis. Secondary data was obtained from audited annual financial reports, and the analysis was conducted using SPSS version 26. The results show that DER and ROE have a positive and significant effect on PBV, while TATO is not significant. Therefore, property and real estate companies are advised to increase DER and ROE as strategic financial objectives to enhance company value and attract investor interest in a competitive capital market.
Pengaruh Marketing Mix terhadap Keputusan Pembelian pada Perusahaan GHI (Studi pada Layanan Verifikasi Riwayat Kendaraan Berbasis Digital dengan Model Carfax) Wildan Fazri Mudzaffar; Listri Herlina; Irena Deisti
IKRAITH-EKONOMIKA Vol. 9 No. 1 (2026): IKRAITH-EKONOMIKA Vol 9 No 1 Maret 2026
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37817/ikraith-ekonomika.v9i1.6125

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh marketing mix 7P terhadap keputusan pembelian pada layanan verifikasi riwayat kendaraan berbasis digital dengan mengacu pada model Carfax. Pendekatan penelitian yang digunakan adalah kuantitatif dengan desain kausal. Teknik pengambilan sampel dilakukan secara purposive terhadap 100 responden yang pernah menggunakan layanan verifikasi riwayat kendaraan dalam enam bulan terakhir. Data dianalisis menggunakan metode regresi linier berganda. Hasil penelitian menunjukkan bahwa secara parsial variabel Product, Promotion, People, Process, dan Physical Evidence berpengaruh signifikan terhadap keputusan pembelian, sementara variabel Price dan Place tidak menunjukkan pengaruh yang signifikan. Variabel People memiliki pengaruh paling dominan, yang mengindikasikan bahwa kualitas sumber daya manusia menjadi faktor utama dalam mempengaruhi keputusan pembelian pada layanan berbasis informasi dan teknologi. Selain itu, variabel Process berpengaruh negatif signifikan, yang menunjukkan bahwa proses layanan yang kompleks berpotensi menurunkan keputusan pembelian konsumen. Secara simultan, seluruh elemen marketing mix 7P berpengaruh signifikan terhadap keputusan pembelian dengan tingkat kontribusi penjelasan yang tinggi. Temuan ini menegaskan bahwa dalam industri layanan verifikasi riwayat kendaraan berbasis digital, keputusan pembelian tidak hanya dipengaruhi oleh aspek pemasaran, tetapi juga oleh nilai informasi yang berperan sebagai dasar pengambilan keputusan ekonomi dan mitigasi risiko finansial. Penelitian ini diharapkan dapat memberikan kontribusi bagi pengembangan strategi pemasaran layanan digital yang mendukung pengambilan keputusan konsumen yang lebih rasional dan berbasis informasi.
Pengaruh Cost Overrun Terhadap Profitabilitas Proyek: Studi Empiris Pada Proyek Energi Terbarukan Pt Tritama Mitra Lestari Alya Rifda Nazilla G; Listri Herlina; Ilham Winar Nugroho
IKRAITH-EKONOMIKA Vol. 9 No. 1 (2026): IKRAITH-EKONOMIKA Vol 9 No 1 Maret 2026
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37817/ikraith-ekonomika.v9i1.6192

Abstract

Penelitian ini bertujuan untuk menguji kinerja proyek konstruksi energi terbarukan PT Tritama Mitra Lestari saat terjadi pembengkakan biaya. Analisis ini membuktikan bahwa selama tahun 2023-2024 ,realiasi penjualan perusahaan menurun ,dan kinerja proyek sangat bervariasi dari merugi, hingga menguntungkan. Penelitian ini menggunakan data sekunder dari Laporan Rencana Anggaran Pelaksanaan Proyek (RAPP), serta menggunakan pendekatan kuantitatif. Sebelas perusahaan yang meneliti sampel dua puluh instalasi on grid dan hybrid rooftop yang telah diselesaikan. Pembengkakan biaya (X) yang diartikan sebagai akibat di mana biaya aktual melebihi anggaran yang direncanakan, berfungsi sebagai variabel independen dan Profitabilitas Proyek (Y) berfungsi sebagai variabel dependen. Menurut data penelitian, mayoritas biaya pembengkakan biaya proyek berakibat pada tingkat pembengkakan profitabilitas proyek. Data empiris menunjukan dan mendukung kesimpulan bahwa proyek yang memiliki penyimpangan biaya positif (pembengkakan), akan memperoleh profit di bawah average, sebaliknya, proyek yang memiliki ≥ pembengkakan biaya, dengan biaya yang lebih efisien, akan mengalami penurunan margin profit secara drastic ke angka negatif (kerugian). Dalam hal ini, temuan penelitian ini menunjukkan pentingnya manajemen anggaran biaya yang lebih untuk menciptakan kelangsungan finansial suatu proyek
The DuPont System Re-examined: Operating Efficiency, Asset Productivity, and Earnings Growth in Indonesia's Capital-Intensive Public Utility Sector Listri Herlina
Journal Of Economic Cluster Vol. 3 No. 1 (2026): JoEC: Journal of Economic Cluster
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Earnings growth is a crucial indicator for assessing corporate financial performance, especially for state-owned public utilities like PT PLN (Persero), which face dual compression from operating costs and capital efficiency. This study aims to examine the effect of Operating Profit Margin (OPM) and Total Asset Turnover (TATO) on Earnings Growth at PT PLN (Persero). Employing a causal-associative quantitative approach, the data comprises 30 quarterly time-series observations (Q3 2017–Q4 2024), analyzed using multiple linear regression. The partial test results reveal statistical insignificance for both OPM and TATO. However, rather than treating the extreme Variance Inflation Factor (VIF = 521.62) as a mere econometric defect, this study theoretically reframes it as empirical proof of deep structural integration between cost efficiency and asset productivity in capital-intensive industries. Consequently, the simultaneous test (F-test) proves that OPM and TATO collectively exert a highly significant effect on Earnings Growth (F = 37.01; p = 0.000), explaining 73.3% of the variance. Theoretically, this statistical contradiction confirms the DuPont System's multiplicative nature, explaining the periodic earnings contraction anomaly in odd quarters where dual compression occurs. Practically, the study implies that management cannot rely on atomistic operational efficiency; instead, they must synchronize minimum fixed asset capacity utilization with operational hedging to mitigate profit volatility under strict state tariff regulations.
Co-Authors Alya Rifda Nazilla G Andre Suryaningprang Apandi Apandi Arie Hendra Saputro Asti Nur Aryanti Astrin Kusumawardani Awaluddin Nurramdhani Chiara Andesti Dayan Hakim Natigor Dedi Gumilar Delianti, Mirna Desmaniar, Salwa Anisya Detya Wiryany Effendi, Yusup Egy Pratama, Egy Ekos Albar Erna Herlinawati Fanji Wijaya Firdaus, Muhammad Fajar Firgiawati Sandra, Herlia Heny Hendrayati Herlinawati , Erna Ilham Winar Nugroho Irawan, Adelia Dewi Irena Deisti Jihan Syaharani lham Winar Nugroho Lusi Setiawati Muhammad Ihsan Muchta Munawaroh, Ana Muttaqin, Ridlwan Nababan, Pangihutan Saroha Novi Setiawati Novitasary, Shanty Nugroho, Ilham Winar Nuradina, Kartika Palupi Permata Rahmi Pandiangan, Sari Yanti Pasa’pangan, Vebi Susanti Putri, Ariel Anggistia Ridho Riadi Akbar Ridma Meltareza Rini Setiawati Riovani Jibran Alghifary Rizqia Nur Salma Rohiman Rohiman Salsabila, Adinda Saputra, M. Tegar Sulaiman, Asep Sumarwan, Romie Giri Ginanjar Supiyadi, Dedi Suryana Suryana Suryana Syamsiar, Syamsiar Taufik Hidayat Vincent Setiawan Wildan Fazri Mudzaffar Winar Nugroho, Ilham Zahra Rahma Fauziah