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Reflections of agile governance in public services in the digital age Dewi, Luh Putu Regita Septa; Suardana, Ida Bagus Raka
Publisia: Jurnal Ilmu Administrasi Publik Vol 8, No 1: April 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/pjiap.v8i1.9154

Abstract

The Covid-19 pandemic has prohibited us a lot in terms of bureaucratic governance where the bureaucracy must remain at the forefront in providing public services, such as optimization of ICT. The transformation of public services in e-government is directed at the implementation of flexible governance, so in this era of disruption, agile governance is needed and is a necessity in facing a crisis of existence for a country. This study aims to analyze how prepared the Disdikpora Bali Province is for Agile governance by upgrading public service quality, and services transformation and analyzing the obstacles or challenges that occur. Research using a qualitative-descriptive and inductive approach. Data was obtained using in-depth interviews and then analyzed using triangulation. Results show the level of readiness of the Bali Province Disdikporain realizing Agile governance in upgrading public service quality during the Digital Age can be said to be quite ready. The transformation of services from conventional to digitalization has been implemented and Bali ProvinceDisdikpora can respond and make adjustments to the changes that occur. The transformations carried out include the implementation of e-kepegawaian, e-aset, and e-DUPAK services. The lack of human capability in using ICT, inadequate infrastructure, and unstable internet connections are challenges in realizing Agile Governance.
PENGARUH GAYA HIDUP, HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PADA MANOS COFFEE Fungky Arsana, I Komang; Prawitasari, Putu Putri; Raka Suardana, Ida Bagus; Lestara Permana, Gusi Putu
Jurnal Bina Bangsa Ekonomika Vol. 18 No. 1 (2025): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v18i1.804

Abstract

This study aims to determine the influence of lifestyle, price, and product quality partially and simultaneously on purchasing decisions. The sample in this study is 112 Manos Coffeee consumers. The data analysis techniques used Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, Determination Coefficient Test, F Test and t Test. From the results of the study, the results were obtained that lifestyle has a positive and significant effect on purchase decisions, price has a positive and significant effect on purchase decisions, product quality has a significant positive effect on purchase decisions and lifestyle, price and product quality have a significant effect on purchase decisions. The magnitude of the influence of independent variables on purchase decisions was 57.3%. The suggestion that researchers can give is that Manos Coffee should make the design of a more comfortable place, make innovations so that later have products that are superior to competitors, make food and beverage displays more attractive, and always try to make products that are superior to competitors.
The Effect of E-Wom, Lifestyle, and Social Media Marketing on Purchase Intention with Trust as an Intervening Variable in Skincare for Male Gen Z Manikasanti, Luh Gede Mas Putri; Suardana, Ida Bagus Raka
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 3 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i3.5845

Abstract

Understanding the influence of e-WOM, lifestyle, and social media marketing and building trust can help increase purchase intention and market products better. This study aimed to investigate how lifestyle, social media marketing, and trust and purchase intention of MS Glow Men products are influenced by Gen Z teenagers in Denpasar City. There is no interest in buying this product, according to survey data. The results showed that E-WOM marketing, lifestyle, and social media positively and significantly affect trust and purchase intention. In addition, trust acts as a mediating variable that strengthens the influence of E-WOM and lifestyle on purchase intention. Thus, marketing strategies that focus on increasing consumer trust should focus on increasing consumer trust in MS Glow Men products.
Exploring the Relationship Between Brand Awareness, Brand Trust, and Brand Credibility Towards Floraison Customer Loyalty Through Consumer Satisfaction as an Intervening Variable Artasuma, Luh Devi; Suardana, Ida Bagus Raka
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 3 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i3.5846

Abstract

Tejakula Lestari Jaya, the manufacturer of Floraison products, is located in Buleleng, Bali, where this study was conducted. The results show that brand awareness, brand trust, and brand credibility have a positive and significant impact on customer satisfaction and customer loyalty. Consumer satisfaction also acts as a significant mediator of brand awareness, brand trust, and brand credibility on customer loyalty. The purpose of this study was to determine how brand knowledge, brand trust, and brand credibility affect customer satisfaction, as well as customer loyalty to Floraison's skincare and body care products. With an average value of brand recognition indicators of 4.24 and company characteristics of 4.15, customers indicate that Floraison products are of high quality, which contributes to loyalty. Therefore, increasing brand awareness and brand trust is very important for companies to maintain.
Faktor-Faktor yang Memengaruhi Produktivitas dan Nilai Pasar pada Perusahaan Garmen dan Tekstil yang Tercatat di Bursa Efek Indonesia Astari, Ni Made Purnadi; Suardana, Ida Bagus Raka
Jurnal Penelitian dan Pengembangan Sains dan Humaniora Vol. 6 No. 1 (2022): April
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (296.238 KB) | DOI: 10.23887/jppsh.v6i1.44805

Abstract

Tujuan penelitian ini adalah untuk menganalisis faktor-faktor yang memengaruhi produktivitas dan nilai pasar pada perusahaan garmen dan tekstil yang tercatat di bursa efek Indonesia. Variabel yang dipergunakan dalam penelitian ini adalah modal fisik (VACA), modal manusia (VAHU), modal struktural (STVA), produktivitas, dan nilai pasar. Sampel dipilih dengan menggunakan teknik purposive sampling, sehingga diperoleh 65 perusahaan garmen dan tekstil dengan periode penelitian selama lima tahun (2016-2020). Penelitian ini menggunakan analisis regresi data panel. Hasil penelitian menunjukkan bahwa modal fisik (VACA) tidak berpengaruh signifikan terhadap produktivitas, modal manusia (VAHU) berpengaruh positif signifikan terhadap produktivitas, modal struktural (STVA) tidak berpengaruh terhadap produktivitas dan modal fisik (VACA), modal manusia (VAHU), modal struktural (STVA) secara simultan berpengaruh terhadap produktivitas. Modal fisik (VACA) berpengaruh positif signifikan terhadap nilai pasar, modal manusia (VAHU) tidak berpengaruh terhadap nilai pasar, modal struktural (STVA) tidak berpengaruh terhadap nilai pasar dan modal fisik (VACA), modal manusia (VAHU), modal struktural (STVA) secara bersama-sama berpengaruh terhadap nilai pasar.
Peran Customer Experience dalam Memediasi Pengaruh Product Quality dan Service Quality Terhadap Customer Satisfaction Pada Tomoro Coffee di Denpasar I Gede Ryan Adhinata; Ida Bagus Raka Suardana
Journal of Economics and Business UBS Vol. 14 No. 1 (2025): Journal of Economics and Business UBS
Publisher : UniSadhuGuna Business School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52644/joeb.v14i1.2471

Abstract

Kepuasan pelanggan merupakan hal terpenting bagi keberhasilan kafe di sektor kafe yang sangat kompetitif. Baik kualitas barang dan layanan yang ditawarkan maupun kesan keseluruhan yang ditinggalkan pelanggan setelah berinteraksi dengan bisnis merupakan faktor penting dalam menentukan kepuasan pelanggan. Tomoro Coffee, salah satu kafe paling dicintai di Denpasar, tidak pernah berhenti dalam mengejar kepuasan pelanggan dengan menyediakan barang berkualitas tinggi dan layanan yang luar biasa. Tujuan utama riset ini adalah untuk mengidentifikasi hubungan diantara kualitas produk dan layanan, pengalaman pelanggan, dan kepuasan, serta untuk mengidentifikasi fungsi mediasi yang dimainkan oleh pengalaman pelanggan dalam hubungan ini. Tomoro Coffee menjadi lokasi penelitian, sementara 108 pelanggan menjadi ukuran sampel. Metode untuk analisis data dilaksanakan dengan memakai SmartPLS 4. Berlandaskan temuan penelitian, kualitas produk memiliki dampak positif bersignifikan kepada kepuasan pelanggan. Demikian pula, kualitas layanan memiliki dampak positif bersignifikan kepada pengalaman pelanggan. Terakhir, kepuasan pelanggan terpengaruhi oleh kualitas produk dan kualitas layanan. Terakhir, pengalaman pelanggan terbukti memediasi hubungan diantara kualitas produk dan kepuasan pelanggan. Para peneliti memiliki beberapa saran untuk Tomoro Coffee. Mereka menyarankan agar mereka mengevaluasi barang dan jasa mereka secara berkala, mengawasi seberapa baik karyawan mereka memenuhi tuntutan klien, dan memastikan yaitu makanan dan minuman mereka berkualitas tinggi.
Examining the Implementation of the Android Based Outpatient Online Queuing System Ni Nyoman Meryadi; Ida Bagus Raka Suardana
STRADA : Jurnal Ilmiah Kesehatan Vol. 10 No. 1 (2021): May
Publisher : Universitas STRADA Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30994/sjik.v10i1.672

Abstract

This study aims to determine the implementation of the android-based online outpatient queuing system at the UPTD Bali Mandara Eye Hospital. To achieve the research objectives, a qualitative method with a phenomenological approach through in-depth interviews was used. The interviews involved 12 informants consisting of two registration staff, eight patients or users of online queues, the Head of the SIMRS Unit, and the Head of the SIMRS Subdivision and Hospital Reporting as well as triangulation. Based on the results of this study, it can be seen that the use of the online queuing system is still not optimal. It is because there are not many patients who know about the system, and they are not interested in using the online queuing system.
Consumer Economic Behavior of Generation Z: The Role of Promotion, Lifestyle, and Store Atmosphere on Repurchase Intention Mediated by Customer Satisfaction at Starbucks in Bali Jaya, I Gst Ngurah Bagus Putra; Suardana, Ida Bagus Raka
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 4 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i4.7510

Abstract

The coffee shop industry in Indonesia is growing rapidly, especially among Generation Z who have made coffee a part of their lifestyle. Starbucks faces intense competition and needs to understand the factors that influence repurchase intentions, such as promotions, lifestyle, and store atmosphere. This study aims to provide a comprehensive insight into the factors that influence repurchase decisions among Generation Z, focusing on aspects of promotion, lifestyle, and store atmosphere, and how customer satisfaction can mediate these influences. The research design used in this study is a quantitative approach in the form of an associative causal approach. The results showed that promotion, lifestyle, and store atmosphere have a positive and significant effect on customer satisfaction at Starbuck in Bali Province. Promotion, lifestyle, store atmosphere, and customer satisfaction have a positive and significant effect on repurchase intentions at Starbuck in Bali Province. Customer satisfaction is able to mediate the effect of promotion, lifestyle, and store atmosphere on repurchase intentions at Starbuck in Bali Province.  This means that an increase in promotion, lifestyle, and store atmosphere will increase customer satisfaction and will also increase consumer repurchase intentions with products at Starbuck in Bali Province.
Examining consumer behavior using social media instagram in marketing 4.0 era based on customer path 5a Dewi, Ni Putu Ayu Cintya; Suardana, Ida Bagus Raka
Journal of Business on Hospitality and Tourism Vol. 7 No. 2 (2021): SPECIAL ISSUE MARKETING AND ENTREPRENEURSHIP 4.0
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v7i2.314

Abstract

The  purpose  of this  study was to  determine  the consumer  behavior of Instagram  users in Marketing 4.0 based on Customer Path 5A. Data collection techniques used observation and in- depth interview , with health protocols implemantation in New Normal. Stages in data analysis include data reduction (data reduction), presenting data (data display) and drawing conclusions and verification (conclusion drawing / verification). Based on the results of research conducted on four  NSB Beauty Studio customers who  use social media  Instagram,  the conclusion  of consumer purchasing decisions for NSB Beauty Studio service have basically through all stages of Customer Path 5A, starting from problem recognition to post-purchase behavior about Aware, Appeal, Ask, Act, and Advocate. All informants also said that Instagram helped them get to aware and make purchases of the NSB Beauty Studio brand.
Brand Trust Sebagai Mediasi User-Generated Content dan Influencer Marketing Terhadap Brand Equity Six Letters Coffee Putu Viona Nita Putri; I Gusti Ngurah Oka Ariwangsa; Ida Bagus Raka Suardana; Ni Putu Nina Eka Lestari
GEMILANG: Jurnal Manajemen dan Akuntansi Vol. 6 No. 1 (2026): Jurnal Manajemen dan Akuntansi
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/gemilang.v6i1.3408

Abstract

This study aims to analyze the brand trust in the relationship between user-generated content (UGC) and influencer marketing on brand equity at Six Letters Coffee, a local MSME located in Gianyar, Bali. The research is motivated by the limited digital engagement among MSMEs, particularly in optimizing authentic consumer content and influencer collaboration to strengthen brand value. Grounded in the Theory of Planned Behavior (TPB), this study examines how consumers’ attitudes and trust are shaped through digital interactions that influence brand perception. A quantitative approach was employed using purposive sampling, involving 160 respondents who actively engage with Six Letters Coffee’s social media content. Data were analyzed using Partial Least Square–Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. The findings reveal that UGC has a positive and significant effect on both brand trust and brand equity, while influencer marketing significantly affects brand equity but not brand trust. Moreover, brand trust exerts a significant mediating effect between UGC and brand equity, yet fails to mediate the relationship between influencer marketing and brand equity. These results emphasize that authentic consumer-generated content plays a more crucial role than influencer endorsement in fostering trust and strengthening brand equity. This research contributes to the development of digital marketing strategies for MSMEs, highlighting the importance of trust-based engagement in building sustainable brand value.