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All Journal Jurnal Komunikasi JURNAL PROMOSI KESEHATAN INDONESIA Jurnal Ilmu Komunikasi Transformasi: Jurnal Pengabdian Masyarakat Komuniti : Jurnal Komunikasi dan Teknologi Informasi Jurnal Komunikasi Sahafa Journal of Islamic Communication Jurnal Common JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Al-MUNZIR LINIMASA: JURNAL ILMU KOMUNIKASI Avant Garde Communicology: Jurnal Ilmu Komunikasi Warta Ikatan Sarjana Komunikasi Indonesia ASEAN Journal of Community Engagement Indonesian Journal of Electrical Engineering and Computer Science Jurnal Pewarta Indonesia Proceeding ISETH (International Summit on Science, Technology, and Humanity) Warta LPM Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi The Indonesian Journal of Computer Science Proceedings of Jogjakarta Communication Conference (JCC) International Journal of Public Administration and Policy
Dian Purworini
Universitas Muhammadiyah Surakarta
Religion Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Library & Information Science Medicine & Pharmacology Public Health Social Sciences Other

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PSSI Crisis Response Strategy : Analysis of Kanjuruhan Tragedy News on Media Detik.com PuspitaSari, Tarisa Hayu; Purworini, Dian
Al-MUNZIR Vol 17, No 1 (2024) : Mei 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/am.v17i2.8865

Abstract

A crisis is a situation or incident that can threaten an organization's reputation. One of the incidents that caused an organizational crisis was the Kanjuruhan tragedy. The existence of the Kanjuruhan tragedy, PSSI as a federation, is in the public spotlight for its response and actions. PSSI needs to give the right response so that the crisis does not have a negative impact on the organization's image. This research aims to find out the image restoration strategy used by PSSI in dealing with the crisis. This research uses Benoit's Image Restoration Theory.  In describing PSSI's strategy, this research uses a descriptive quantitative method. The population used all news about PSSI's response to the Kanjuruhan tragedy published on Detik.com in October-November 2022. Sampling used the purposive sampling method. The results of this study show that PSSI uses all categories of image restoration strategies, such as denial, evasion of responsibility, reducing offensiveness, corrective action, and mortification. The evasion of responsibility strategy is the most dominant strategy, but it is not effective in improving the image because it avoids responsibility. Keywords: Content Analysis; Crisis; Image Restoration Theory; Reputation.
The Role of Community Empowerment in the Development of a Marketing Communication Strategy for Kembang Kuning Tourism Village Purworini, Dian; Chasana, Rona R. B.; Palupi, Palupi; Setyawan, Sidiq; Triyono, Agus; Yuwono, Iswahyudi T.
ASEAN Journal of Community Engagement Vol. 7, No. 1
Publisher : UI Scholars Hub

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study examines initiatives intended to enhance community empowerment in the tourism village of Kembang Kuning, Central Java, Indonesia. One problem facing this community is an inability to carry out effective promotion to realize the tourism potential of the village. Despite the Kembang Kuning village’s potential qualities for tourism, there is a lack of local knowledge about marketing and communication strategies. The lack has hindered efforts to make the village known nationally. This study seeks to raise awareness and understanding of promotion strategies and simultaneously develop marketing communication strategies through active participation by the village tourism management team. Qualitative methods were employed in this study, and information was gathered through field observations, interviews, documentation, and active participation. This study found that in Kembang Kuning tourism village, community empowerment and tourism development when combined with a promotion and marketing communication strategy, have the potential to increase the village’s tourism potential.
Building Public Trust: Public Acceptance of the Madiun City General Election Commission's Communication Strategy for the 2024 Elections Adiakarti Farid, Muhammad Rifa'at; Rahman, Nuril Endi; Purworini, Dian
International Journal of Public Administration and Policy Vol. 1 No. 2 (2025): July
Publisher : Universitas Indonesia Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58290/ijpap.v1i2.206

Abstract

Public trust is a fundamental element in the implementation of democratic elections. The General Elections Commission (KPU), as the election organizing body, plays a strategic role in building and maintaining public trust, one of which is through effective public communication strategies. This study aims to analyze public acceptance of the communication strategies implemented by the Madiun City KPU in the 2024 Elections, and how these strategies contribute to building public trust. This study used a qualitative approach with a case study method. Data were collected through in-depth interviews with voters, community leaders, and the Madiun City KPU, supported by observation and analysis of official KPU documents. The results show that the Madiun City KPU's communication strategies were implemented through various channels, both conventional and digital, such as face-to-face outreach, social media, and collaboration with local stakeholders. In general, these strategies were positively received by the public, particularly in increasing understanding of election stages and voter rights and obligations. However, this study also identified challenges, such as limited information reach for certain groups and differences in the level of political literacy of the community. In conclusion, the Madiun City General Elections Commission (KPU)'s communication strategy played a crucial role in building public trust in the 2024 election process, although further strengthening of inclusiveness and sustainability is still needed. This research is expected to contribute to the development of communication strategies for election organizers at the local level.
Co-Authors Adiakarti Farid, Muhammad Rifa'at Agus Rakhmat Agus Triyono Aji, Aditya Ratna alfi damayanti Aliyani, Nafi Rahima Almayda, Mutiara Bahi Anjani Bharata Ajie Aprilia Ayu Savira Ar-Rozi, Ahmad Nafis Nizam Arif Pristianto Athaya, Muhamad Rivandi Ayu Khoirotul Umaroh Ayu Sari Nur Lestiyanti Azaria Rahmadiva, Lelita Brilliyanti, Aulia Suffah Chasana, Rona R. B. Diah Priyawati Divi Galih Prasetyo Putri Dwi Pratiwi Endang Sri Purwaningsih Endang Wahyu Pamungkas Engkus Kuswarno Fitroh, Zavier Ferodova Al Had, Fairus El Haryanti, Yanti Hidayat, Rafli Hidayati, Nurul Rohmah Izzatul Arifah Kurniawati, Nurdika Kusnadi, Vigard Itnadia Kusumaningrum, Tanjung Anitasari Indah Lelita Azaria Rahmadiva Livia, Wardhatul Maryam Mar’atus Sholihah Naidoo, Gedala Mulliah Nuraini, Adhela Tasya Nurmalinda, Yanuba Nurul Aisyah, Vinisa Palupi, Palupi Pertiwi, Nanda Hani Nur Pinandhita, Pradhana Satria Purwaningsih, Endang Sri Purwanti Hadisiwi Purwo Saputro, Edy Puspita Sari, Dela PuspitaSari, Tarisa Hayu Rahman, Nuril Endi Raihanil Jannah, Raihanil Rini, Novyanti Setiyo Riski Apriliani Rona Rizkhy Bunga Chasana Rona Rizky Bunga Chasanah Sabila, Mayta Sandrana, Sabrina Cantika Putri Santoso, Faturohit Rois Imron Setiyaningrum, Zulia Setyawan, Sidiq Setyawati, Anisa Setyowati, Nurul Siti Soekiswati Sohail Akhtar Syafuddin, Khairul Trijaya Trijaya Widi Widayat Wili Astuti Wulandari, Galih Tri Handrini Yuli Kusumawati Yuwono, Iswahyudi T. Zahran, Muhammad Irfan