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All Journal Jurnal Tinta: Jurnal Ilmu Keguruan dan Pendidikan International Journal Of Science, Technology & Management (IJSTM) Edusiana : Jurnal Manajemen dan Pendidikan Islam Jurnal Riset Pendidikan Agama Islam Journal of Education and Learning Sciences Jotika Journal in Education Jurnal Yudistira Jurnal Media Akademik (JMA) Hatta: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi Jurnal Budi Pekerti Agama Islam Jurnal Manajemen, Pendidikan dan Pemikiran Islam International Journal of Economics, Business Management and Accounting The Elementary Journal International Journal of Education Management and Religion
Asrop Syafi’i
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Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Social Sciences Transportation Other

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Journal : International Journal Of Science, Technology

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The Influence Of Experiential Marketing (Sense Marketing, Feel Marketing, Think Marketing, Act Marketing) Against The Quality Of The College Of Religious Islam Negeri (PTKIN) In East Java Indonesia Haryanti, Nik; Prim Masrokan Mutohar; Mujamil Qomar; Asrop Syafi’i
International Journal of Science, Technology & Management Vol. 3 No. 2 (2022): March 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i2.464

Abstract

The purpose of this study is to analyze the influence of the sense of marketing, feel marketing, think marketing, act arketing and relate marketing to High quality Religious Islam Negeri (PTKIN). This type of Research using mixed methods (mixed method). The population in this study is 1.304 personnel. Sample research are 200 staffs. data collection techniques are questionnaires, interviews, observation and documentation. The data analysis technique used is quantitative analysis by using SEM AMOS. The results of the research indicate that there is influence of sense marketing, feel marketing, think marketing is the act of marketing and relate marketing to High quality Religious Islam Negeri (PTKIN) in IAIN Tulungagung and UIN Malang.
Co-Authors Binti Maunah Dinar Ayu Tasya' DWI ANDAYANI Hasyim Rosyidi M.Ali Ilham Mudin Mahmud Arif Mardiyah Mimin Mintarsih Mohamed Ramadan Abd Allah Mohamed Muh Habibulloh Muh Ibnu Sholeh Muhammad fathurr’ouf Muhammad Yusron Maulana El-Yunusi Mujamil Qomar Munif Nik Haryanti Nur ‘Azah Nur’Azah Prim Masrokan Mutohar Qoyyimun Nafal Sahri Sholeh, Muh Ibnu sholeh, muh ibnu sholeh Sholihan Siti Fatinnah binti Ab Rahman Sokip Sokip Sokip Sulistyorini Ulik Arlina Yuli Umro’atin Zainur Arifin ‘Azah, Nur