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Penggunaan Bahasa Gaul pada Webtoon Ngopi, Yuk! Fitri Utami Cahyanti; Hermandra Hermandra; Mangatur Sinaga
JURNAL TUAH: Pendidikan dan Pengajaran Bahasa Vol 4, No 2 (2022): JURNAL TUAH: Pendidikan dan Pengajaran Bahasa
Publisher : Program Studi Pendidikan Bahasa dan Sastra Indonesia Fakultas Keguruan dan Ilmu Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jtuah.4.2.p.93-99

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Retorika Selebgram Fadil Jaidi dalam Instagram Nabilla Aulia Az Zahra; Charlina Charlina; Hermandra Hermandra
Jurnal Pendidikan dan Konseling (JPDK) Vol. 4 No. 6 (2022): Jurnal Pendidikan dan Konseling: Special Issue (General)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jpdk.v4i6.10087

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Penelitian ini bertujuan untuk mendeskripsikan penerapan logos yang digunakan selebgram Fadil Jaidi dalam mempersuasi publik saat mempromosikan barang endorse di media sosial Instagram. Penelitian ini adalah penelitian kualitatif dengan menggunakan metode deskriptif kualitatif. Data dalam penelitian ini berupa video endorse yang diunggah Fadil Jaidi pada Instagram pribadinya. Sumber data dalam penelitian ini diperoleh dari akun Instagram @fadiljaidi. Hasil penelitian ini berupa 40 data penerapan logos selebgram Fadil Jaidi dalam mempersuasi publik saat mempromosikan barang endorse di media sosial Instagram. Fadil Jaidi menerapkan logos disetiap video endorsenya dengan cara memunculkan fakta-fakta dan opini untuk mempersuasi pengikut yang melihat videonya. Fadil Jaidi juga menggunakan kalimat persuasif untuk memperkuat opininya sehingga opininya seolah-olah merupakan hal yang benar. Dari 40 data yang ditemukan dalam penelitian ini, terdapat 39 data penerapan logos selebgram Fadil Jaidi dalam mempersuasi publik dengan cara memunculkan fakta berupa nama online shop, 10 data dengan cara memunculkan fakta dan opini berupa harga barang , 13 data berupa ukuran barang, dan 31 data berupa pilihan warna dan model barang. Berdasarkan data hasil penelitian, Fadil Jaidi cenderung memunculkan fakta berupa nama online shop dari barang yang sedang dipromosikannya.
The Sundanese Traditional Cuisine Proper Names As Home Civilization of Cultural Sustainability: A Cognitive Semantic Study Elvi Citraresmana; Lusi Susilawati; Hermandra Hermandra
Ethical Lingua: Journal of Language Teaching and Literature Vol. 9 No. 2 (2022)
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/25409190.471

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The researchers convince that the essence of proper names is one of civilization of cultural sustainability. Therefore, we investigated the Sundanese traditional cuisine’s proper names in this article to discuss how proper names are important to be documented well in our inherent traditional cuisine. The proper names are the data collected from the restaurants located in Sukabumi, Garut, and Bandung. The research method applied is a qualitative one. Through a Cognitive Semantic study, the researchers will investigate the phonological sounds and morphological processes that appeared in the Sundanese cuisine’s proper names using conceptualization in line with Cognitive Semantics. Cognitive understanding uses four guiding principles: conceptual structure is embodied, the semantic structure is conceptual structure, meaning representation is encyclopedic, and meaning construction is conceptualization (Evans, Bergen, and Zinken, 2007). The research revealed that the two and three vocal sound combinations appear in the Sundanese food proper names. Furthermore, the acronym also happens in this food's proper names, considering the sound that could produce the exciting names. The name comes from Javanese, but Sundanese people add the morpheme into the first syllables since Sundanese people are familiar with three syllables (Djajasudarma, 2013). Sundanese people name their food based on how the body reacts to a specific action. The form of Sundanese food’s proper name comes from the vocal sounds, which experience a morphemic process—the vocal sounds result in the rhyme. The consonant also tends to form a conceptual meaning that needs further discussion.
THE ROLE OF MALAY CULTURE IN PROMOTING A CREATIVE ECONOMY IN THE ERA OF SOCIETY 5.0 Selviani Selviani; Hasnah Faizah; Elmustian Elmustian; Hermandra Hermandra
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 1 No. 3 (2022): December : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v1i3.347

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The concept of the creative economy governs the advancement of the national economy. 7.1% of GDP is contributed by the creative economy. Malay is one of the cultures that has a considerable influence on the economy. The distinctiveness of Malay culture influences the design and function of items. A distinct culture will also influence the form of a unique product. The public has a high need for culturally-based creative industries. It is evidenced by the increase in income from the creative industry.   Utilizing a qualitative strategy with descriptive analysis, the research method is qualitative. This study aims to determine Malay culture role in promoting a creative economy on 5.0 society era.  This study concludes that the existence of Malay art and culture is not just dependent on convention factors related to tradition or custom (socio-cultural), but also on artistic factors that make them necessary (economic value), particularly as a tourism industry. This meaning entails the existence of processing (transformation) geared toward taking on the role of a subject of change. On the basis of the explanation provided by the tourists, it can be inferred that culturally-based creative economic items attract customers, hence promoting the creative economy. It indicates that culture plays an important role in promoting the purchase and sale of items from the creative economy.
Gaya Bahasa Satire dalam Talkshow Mata Najwa “Jenaka di Negeri Opera” Titin Azhari; Hermandra Hermandra; Elvrin Septyanti
Journal on Education Vol 5 No 4 (2023): Journal on Education: Volume 5 Nomor 4 Mei-Agustus 2023
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar

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This study aims to describe the form of satirical language style used by the interviewees in Mata Najwa's talk show "Jokes in the country of opera", to explain the meaning of the satirical language style used by the speakers in Mata Najwa's talk show "Jokes in the country of opera", and to explain the function of the satirical language style used resource person in Najwa's eye talk show "funny in the land of opera". This type of research is qualitative research. This study uses a descriptive analytic method, namely by analyzing and describing descriptively the data obtained in the study, broken down into words not numbers. Methods of data collection in this study using the method of documentation and notes. The data analysis techniques used were data reduction, data presentation, verification, and conclusions. The results of this study are the speeches of the informants in the Mata Najwa talk show "Jokes in the Land of Opera" which contain satirical language styles. The data source for this research is Mata Najwa's YouTube channel with a video titled "Jenaka in the Land of Opera" part 1 to.d. 7. The data found were 44 satire language data in Najwa's eye talk show "jokes in the country of opera" consisting of 17 Horatian satire data, 14 juvenile satire data, and 13 menippean satire data.
Bentuk dan Fungsi Fatis dalam Bahasa Melayu Riau Dialek Kuantan Singingi Sestri Permata Bunda; Hermandra Hermandra; Mangatur Sinaga
Jurnal Pendidikan Tambusai Vol. 6 No. 1 (2022): April 2022
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (149.912 KB)

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Penelitian ini bertujuan menguraikan bentuk dan fungsi fatis dalam Bahasa Melayu Riau dialek Kuantan Singingi. Penelitian bentuk dan fungsi fatis Bahasa Melayu Riau dialek Kuantan Singingi adalah penelitian kualitatif dengan menggunakan metode deskriftif. Penelitian ini dilakukan di Kabupaten Kuantan Singingi. Instrumen yang digunakan dalam penelitian ini adalah mencari, mendapatkan dan memperoleh data sendiri, yaitu dengan cara berbincang-bincang atau diskusi, serta dilengkapi dengan alat pendukung seperti alat rekaman. Penelitian ini menggunakan teknik pengumpulan data yaitu teknik simak, libat dan cakap. Hasil penelitian yang dilakukan adalah sebagai berikut; (1) adapun bentuk fatis terbagi menjadi 1 bentuk pertikel dan 22 bentuk kata fatis, 17 bentuk paduan fatis dan 16 bentuk gabungan fatis. Bentuk partikel (-lah), bentuk kata fatis (i, u, e, o, go, ro, ru, re, A, ak, ma, ha, po, ah, mua, rak, ge, nye, dak, nua, yia, mwe), bentuk paduan fatis (i..e, go..ma, nye..ak, go..ha, ma..i, nye..ma, ro..i, ak..ha, nye..a, go..e, go..ro, ru..a, nye..u, ru..ak, ma..e, ak..e, ro..ha) dan bentuk gabungan fatis (o..o, ai..go, a..ak, hah..ma, o..u, ru..ma, e..ru, ek..go, o..i, ak..i, ei..go, hah..po, o..ru, rak..i, a..ru, hah..a). (2) fungsi fatis yaitu: menekankan, menegaskan, mengukuhkan, meyakinkan dan mematahkan pembicaraan.
Developing the Teaching Materials of Proverb Menaing with A Contructivism Aproach on Inquisitive Semantics Hermandra Hermandra; M. Nur Mustafa; Zulhafizh Zulhafizh; Ahmad Yani T
JETL (Journal of Education, Teaching and Learning) Vol 8, No 1 (2023): Volume 8 Number 1 March 2023
Publisher : STKIP Singkawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (348.798 KB) | DOI: 10.26737/jetl.v8i1.3440

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This study aimed to produce teaching materials for the meaning of proverbs with a constructivism approach based on inquisitive semantics for high school students. The research was conducted in the Riau Province high school equivalent. A performance test on the interpretation of constructivism approach proverbs that meets the standards of content validity was the main research instrument, along with questionnaires for teachers and a team of experts. A strategy based on constructivism and eight procedures were utilized to create instructional materials for proverbial meaning. The first is a preliminary study. Second, compiling the initial product design. Third, develop the initial product design. Fourth, initial product trials on a limited scale. Fifth, evaluation and revision of the initial product. Sixth, testing the revised product on a broad scale. Based on the study results, the pre-test on the meaning of proverbs was included in the low category, where there was no difference in the category of pre-test results per school group. A high category of post-test results on the meaning of proverbs was discovered, with disparities in the category of post-test results by a school group. There was no variation in categories per class, though. Furthermore, a substantial difference in the use of proverbs was discovered based on the findings of the pre-test and post-test. The seventh stage is to determine and revise the revised product. The eighth step is to present the final product. Because the F count value was 0.283 < the F table value which was 3.15, the test results of teaching materials were of high quality, with no significant differences in the ability to interpret proverbs. This finding suggests that the availability of teaching materials fulfills the feasibility of content, presentation, language, and graphic feasibility, and is appropriate for use in assisting in learning activities.
Kesantunan Berbahasa Narasumber Indonesian Lawyers Club “Debat Panas Buntut Panjang Pernyataan Menteri Agama” Wilda Indra Sari; Hermandra Hermandra; Charlina Charlina
JURNAL TUAH: Pendidikan dan Pengajaran Bahasa Vol 5, No 1 (2023): JURNAL TUAH: Pendidikan dan Pengajaran Bahasa
Publisher : Program Studi Pendidikan Bahasa dan Sastra Indonesia Fakultas Keguruan dan Ilmu Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jtuah.5.1.p.11-16

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Penggunaan Bahan Ajar Kearifan Lokal di Sekolah Dasar Yanti Yandri Kusuma; Hasnah Faizah; M Nur; Elmustian Elmustian; Hermandra Hermandra
Jurnal Basicedu Vol 7, No 2 (2023): April
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/basicedu.v7i2.4939

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Artikel ini menjelaskan tentang penggunaan bahan ajar dalam kearifan lokal. guna menghasilkan tenaga akademik, profesi, dan vokasi (calon guru dan guru) yang memiliki kompetensi unggul. Penyusunan bahan ajar yang selama ini dilaksanakan (model faktual) oleh guru masih ditemukan kelemahan, sehingga untuk mengatasi kelemahan tersebut peneliti mereview berdasarkan analisis kebutuhan di Sekolah dasar. Produk hasil penelitian ini dapat dijadikan panduan oleh pengawas maupun kepala sekolah dalam melakukan pembinaan bagi guru dalam penyusunan bahan ajar disekolah dalam kearifan lokal. Tujuan dari penggunaan bahan ajar kearifan lokal ini agar guru- guru dapat memahami dengan benar dan juga gunanya untuk meningkatkan kompetensi bagi guru serta memberi kesempatan kepada guru untuk mendapatkan pengetahuan, keterampilan, dan sikap baru yang pada akhirnya akan meningkatkan prestasi belajar siswa
Penggunaan Bahan Ajar Kearifan Lokal di Sekolah Dasar Yanti Yandri Kusuma; Hasnah Faizah; M Nur; Elmustian Elmustian; Hermandra Hermandra
Jurnal Basicedu Vol 7, No 2 (2023): April
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/basicedu.v7i2.4939

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Artikel ini menjelaskan tentang penggunaan bahan ajar dalam kearifan lokal. guna menghasilkan tenaga akademik, profesi, dan vokasi (calon guru dan guru) yang memiliki kompetensi unggul. Penyusunan bahan ajar yang selama ini dilaksanakan (model faktual) oleh guru masih ditemukan kelemahan, sehingga untuk mengatasi kelemahan tersebut peneliti mereview berdasarkan analisis kebutuhan di Sekolah dasar. Produk hasil penelitian ini dapat dijadikan panduan oleh pengawas maupun kepala sekolah dalam melakukan pembinaan bagi guru dalam penyusunan bahan ajar disekolah dalam kearifan lokal. Tujuan dari penggunaan bahan ajar kearifan lokal ini agar guru- guru dapat memahami dengan benar dan juga gunanya untuk meningkatkan kompetensi bagi guru serta memberi kesempatan kepada guru untuk mendapatkan pengetahuan, keterampilan, dan sikap baru yang pada akhirnya akan meningkatkan prestasi belajar siswa