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HENGKI TAMANDO SIHOTANG
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Journal Of Management Science (JMAS)
Published by Institute of Computer Science
ISSN : -     EISSN : 26849747     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Ilmu Manajemen (JMAS) menawarkan analisis yang luas dan luas dari semua permukaan manajemen dan sains. Diterbitkan empat kali per tahun, ini memberikan penekanan pada kemahiran universal dalam metode vital, teknik, dan bidang penelitian. menyajikan kesempatan bagi pembaca untuk berbagi saling pengertian di seluruh jajaran bisnis dan manajemen keterampilan dan ilmu yang digunakan; mencakup semua bidang ilmu manajemen dari sistem ke aspek prakti. studi kasus dan meliput isu-isu penting terbaru. Jurnal Ilmu Manajemen (JMAS) meliputi bidang: Akuntansi, Pengantar keuangan, Operasi dan manajemen Informasi, manajemen sumber daya manusia, Pengantar pemasaran, Ekonomi Mikro, Perilaku Organisasi, Hukum Bisnis, Manajemen Strategis, Ekonomi Manajerial, Strategi dan Manajemen Bank, Kewirausahaan , Pengantar Bisnis Internasional, Kepemimpinan, Manajemen Kualitas, Pemasaran, Manajemen Rantai Pasokan, Perbankan, Keuangan dan Akuntansi, Sumber Daya Manusia.
Arjuna Subject : -
Articles 405 Documents
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The effect of customer expectations and experience on satisfaction and repurchase intention on hijab products Intani, Vidya; Rojuaniah , Rojuaniah
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.334

Abstract

A Repurchase intention in marketing is generally a strong desire of consumers based on the experience of purchasing products that have been made in the past. When buying a product a customer has high expectations for the product they will buy, if the product purchased is as expected it will create a positive impression and make the customer have a good experience and will be satisfied with the product purchased. This study aims to analyze the effect of customer expectations and customer experience on customer satisfaction and repurchase intention. The population in this study is people who have purchased Zytadelia hijab products at least 1 time in the last 1 month in the Jabodetabek area with an age range of 20-40 years as many as 100 respondents. The method used in this study uses a quantitative approach by collecting data using a survey method by distributing questionnaires online. Data were analyzed using the SEM (Structural Equation Model) PLS method. Based on the analysis it was concluded that customer expectations have a positive effect on customer satisfaction, as well as customer experience have a positive effect on customer satisfaction. Apart from that, customer experience has a positive effect on repurchase intention, but customer expectations have no effect on repurchase intention. Furthermore, customer satisfaction has a positive effect on repurchase intentions. Customer satisfaction mediates customer expectations on repurchase intentions, has a positive and significant effect, and customer satisfaction mediates the effect of customer experience on repurchase intentions, has a positive and significant effect. The findings in this study are when customers buy Zytadelia hijab products and it meets their expectations or even exceeds them, a good impression will arise resulting in a good experience and will feel satisfied. When the customer is satisfied, there will be a desire to re-purchase Zytadelia hijab products.
The Influence of service quality on customer trust through the perceived value of Bank Syariah in Langsa City Syahputra, Rico
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.368

Abstract

Banks have an important meaning for the economy. This research aims to determine the influence of service quality on trust through perceived value in Islamic banks. In this research, nonprobability sampling was used with the data collection method using the purposive sampling method. The population in this study were all residents of Langsa City who had savings at BS. The sample in this study was 100 people and analyzed the data using SEM-PLS. The research results show that service quality and perceived value have a positive and significant effect on trust. Perceived value successfully mediates the relationship between service quality and trust.
The ability to analyze the latest market trends in increasing sales in MSMEs Bouqetcru Sahabuddin, Romansyah; Ibrahim Rauf , Deddy; Putri, Saza Ghadiza; Nurlina, Nurlina; Muchtar, Muh Farhan; Ilmi, Humairah Nurul; Sulfikar, Muhammad Fahrul
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.371

Abstract

The title of this research is the ability to analyze the latest market trends in increasing sales for small and medium-sized businesses. This research was conducted to find out which marketing strategies apply to Bouqetcru SMEs, what market trends are used by Bouqetcru SMEs, and how influential the marketing strategies and current market trends are used by Bouqetcru SMEs. The method used in this research is a qualitative research method using this type of research whose instruments are interviews and documentation. The research results support this strategy, Coupon marketing can increase sales of Bouqetcru MSME products, thus marketing strategies really need to be considered and developed by following existing market trends for future business sustainability. Umkm Bouqetcru is developing a marketing strategy by joining the online sales arena by taking advantage of market trends, namely celebrity endorsements and promotions on the Instagram platform.
Analysis of motor vehicle taxpayer compliance at the Batang regency regional tax service unit Kurniawati, Emaya; Rajayana, Ades; Hidayat, Guruh Mulia
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.372

Abstract

From year to year the number of motorized vehicle ownership is increasing with the increase in the number of motorized vehicles expected to increase the amount of regional revenue, especially in the field of motor vehicle tax. In the UPPD of Batang Regency in the last five years there has been a decrease in motor vehicle tax revenue, this study aims to determine what factors affect the compliance of motor vehicle taxpayers in Batang Regency. The research was conducted on Bermotro vehicle taxpayers in Batang Regency with a total of 100 respondents. The research method used is quantitative research with an explanatory research approach. Data processing was carried out with the Smart PLS application. The results showed that the variables of attitude, subjective norms, behavioral control and intention had a positive and significant effect on compliance intentions.
Analysis of the company's financial performance using the du pont system and economic value added (EVA) Prillevawanti, Relita; Reniati; Nugroho, Ari
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.373

Abstract

This research aims to determine the company's financial performance using the Du Pont System and Economic Value Added (EVA) methods and to find out whether there are differences in measuring company financial performance between the Du Pont System method and the Economic Value Added (EVA) method. The sampling technique used purposive sampling at state-owned companies in the Construction Industry Sector listed on the IDX in 2017-2021. Based on the results of the analysis, there are differences in measuring financial performance between the Du Pont System method and the Economic Value Added (EVA) method. The results of the research show that the financial performance of BUMN companies in the Construction Industry Sector, when measured using the Du Pont System method, there are 2 companies whose ROI values are above the industry average, namely PT. PP (Persero) Tbk and PT. Wijaya Karya (Persero) Tbk. Meanwhile, the results of the analysis using the Economic Value Added (EVA) method show that PT PP (Persero) Tbk is able to produce the highest average economic value, namely 306,185.
Village apparatus communication strategy in realizing harmony in Kemanukan Village, Purworejo Ekastuti, Rachella Agnes
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.374

Abstract

Harmony is a comfortable condition that every society desires. However, in reality, in Indonesia there are still many things that can shake this harmonious atmosphere, especially if you are in an area full of differences. Because of this, this research investigates the Communication Strategy employed by Village Officials in fostering harmony within the diverse community of Kemanukan Village, Bagelen District, Purworejo Regency, Indonesia. Utilizing a qualitative descriptive research method, the study delves into the non-verbal observations of the officials' attitudes, behaviors, and actions in maintaining societal harmony. Kemanukan Village, characterized by religious and belief diversity, necessitates vigilant administration to prevent potential conflicts. Village Officials play a crucial role in this context, utilizing communication strategies rooted in traditional and cultural values, as well as the principles of Pancasila. The results of this research show that communication is born when carrying out activities in society with existing traditions and cultural backgrounds The results that effective communication arises from engaging in social activities that promote unity among Kemanukan Village residents. Through these strategies, Village Officials contribute significantly to the creation and preservation of harmony, essential for the coexistence of the diverse community.
The influence of brand image and service features on e-wallet reuse intention (study of gopay e-wallet users) Asy Syifa, Alifiya Adhiya; Malini, Helma; Purmono, Bintoro Bagus; Barkah, Barkah; Marumpe, Dody Pratama
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.376

Abstract

Technological advances have significantly influenced individual behavioral tendencies in transactional activities, for example, e-wallet payments. E- wallet payments can potentially increase online consumer transactions' convenience, practicality, speed, and security. Gopay offers a comprehensive range of non-cash payment services through one platform in Indonesia, covering many transactions, including transportation, money transfers, online shopping, transactions at affiliated merchants, savings, and monthly bill payments. The objective of this study is to analyse the impact of brand image and service features on the reuse intention the Gopay e-wallet. Additionally, customer satisfaction will be investigated as a mediating in this relationship. The research sample consists of persons who possess the Gopay e-wallet application. A total of 233 participants were involved in the survey as the means of data collecting. The study utilised purposive sampling as the sampling method, employing the Structural Equation Modelling (SEM) and AMOS statistical methodologies. The result of the study indicate that Brand Image has a significant positive impact on Reuse Intention. Service features also exhibit a significant positive influence on reuse intention. Customer satisfaction demonstrates a significant positive impact on reuse intention. Brand Image additionally has a significant positive impact on customer satisfaction. Service features exert a positive and significant influence on customer satisfaction. Meanwhile, customer satisfaction mediates the relationship between Brand Image and reuse intention. Customer satisfaction also serves as a mediator between service features and reuse intention.
The Impact of product quality and celebrity endorsment on purchase decision: Brand image as mediation Ananda, Putri; Hendri, M. Irfani; Purmono, Bintoro Bagus; Rosnani, Titik; Karsim, Karsim
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.378

Abstract

The tea processing industry has experienced rapid development. Tea production in Indonesia ranks among the top five largest tea-producing countries, with a total production of 136.80 tons in 2022. This creates promising business opportunities for tea beverage enterprises, evident in the proliferation of various contemporary tea-based drinks offered by numerous brands and outlets emerging within Indonesian society. One notable example is Es Teh Indonesia. PT Es Teh Indonesia is a local brand specializing in contemporary tea beverages, established in 2018 and currently operating 945 outlets. This research examines the influence of celebrity endorsement and product quality on purchasing decisions, with brand image as an intervening variable in Es Teh Indonesia. The hypotheses formulated in this study will be tested using causal research. Data collection will be carried out by distributing questionnaires to 225 respondents using purposive sampling techniques. Structural Equation Modeling (SEM) will be employed with the assistance of AMOS 24 for data analysis. The research findings reveal that product quality has a positive and significant impact on brand image, celebrity endorsement has a positive and significant effect on brand image, brand image significant influences purchase decisions, product quality has a positive and significant impact on purchase decisions, and celebrity endorsement positive and significant affects purchase decisions.
The influence of psychological factors on investment decision making Utari, Della; Wendy, Wendy; Azazi, Anwar; Giriati, Giriati; Irdhayanti, Efa
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.379

Abstract

Income from investments is an issue of great interest for investors; consequently, there are a great number of individuals who are interested in investing, and it is critical to investigate factors that can influence investment decision-making to maximize profits. The investment decision-making process determines how steadfast, focused, and persistent a person is in achieving their goals. It encourages individuals to communicate their decisions by presenting various information through social media, thus influencing investor psychology in making diverse analytical decisions. This research analyses investment decisions influenced by demographic potential and psychological factors such as Social Influence, Fear of Missing Out (FOMO), Herding Behavior, and Overconfidence in investment decision-making to individuals or groups. Population data was collected in the research using a sampling method using a non-probability sampling approach to several individuals based on investment experience and a tendency to use social media related to investment through an online survey involving 200 respondents scattered across Indonesia, analysis of the research data using SPSS software. The study reveals that psychological factors, specifically Social Influence, Fear of Missing Out (FOMO), Herding Behavior, and Overconfidence, have a significantly and positively impact on investment decision-making. These findings underscore the crucial role of psychological aspects in investment decisions, providing a deeper understanding of investor behavior in an investment environment increasingly digitized by social media.
The influence of profitability, business risk, corporate governance on dividend policy with growth opportunity as a moderation variable (lq45 companies listed on the bei) Theliya, Theliya; Azazi, Anwar; Malini, Helma; Daud, Ilzar; Wendy, Wendy
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.380

Abstract

LQ45 is a stock index company listed on the Indonesian Stock Exchange with high liquidity which is selected based on certain criteria or choices. Companies that are included in the criteria include having financial condition, transaction value and a high growth rate. These criteria can be seen through the company's dividend policy. Factors that influence dividend policy are profitability, business risk, corporate governance, apart from that, the existence of growth opportunities can provide opportunities for companies to grow and develop in the future. This research will examine how much influence profitability, business risk, corporate governance have on dividend policy, with growth opportunity as a moderating variable. The financial data for this study came from a number of financial reports that are filed on the Indonesia Stock Exchange (BEI). The LQ45 firm index category, which is listed on the BEI for the 2018–2022 period, serves as the population of interest for this study, and the sample size is limited to 20 companies. Descriptive statistical analysis, multiple linear regression analysis, coefficient of determination analysis, simultaneous test (F), partial test (T), and the classical assumption test are the data analysis methods employed in this study. Based on moderator regression analysis (MRA), a method of data processing. It is proven that profitability influences dividend policy with positive and significant results, while business risk and corporate governance do not have a significant influence on dividend policy. Profitability, business risk, corporate governance, after being moderated by growth opportunity, do not have a significant effect on dividend policy.

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